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Dell PowerStore vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
14th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
129
Ranking in other categories
Data Warehouse (4th), NAS (1st), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
NetApp AFF A-Series
Ranking in All-Flash Storage
18th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.0%, up from 0.7% compared to the previous year. The mindshare of Dell PowerStore is 15.8%, down from 17.2% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.5%, up from 0.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
Dell PowerStore15.8%
Pure FlashArray X NVMe1.0%
NetApp AFF A-Series0.5%
Other82.7%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
Eoin O’Brien - PeerSpot reviewer
Improves cost efficiency and significantly while boosting workload performance
We have realized several benefits from using Dell PowerStore; we migrated to the current Dell PowerStore models from tiered storage, and now we're using all flash. The dedupe and compression has been a big benefit for us versus the old storage that it was running, and we've seen the performance of all flash for our storage services. My company finds particular features within Dell PowerStore valuable, primarily the cost benefits for the performance that we get out of the platform. We've definitely seen the benefit on that side of it, including the cost per terabyte, and the support from Dell has been excellent as well. We haven't had any issues with it, so it's been very reliable as a platform for us. The performance metrics I use to measure success with Dell PowerStore are all IOPS and throughput. We are not using it with AI workloads on Dell PowerStore, so it's primarily just customers running IaaS, however, it is important that it's reliable and performs well, and we get that from Dell PowerStore. Dell PowerStore has supported growth and operational success for my business; a key driver at the moment is consolidation, and the dedupe and compression ratios allow us to standardize on a single platform. This has helped improve our operational metrics and overall operations, as we now have only one vendor to support and one set of storage arrays to manage. We have a very clear path into support and escalation if there is an issue, and we are not dealing with multiple vendors.
Raymond Ciscon - PeerSpot reviewer
Gives us the foundation to grow efficiently
We're a manufacturer. All of our ERP software is dependent upon fast performance and connection to this hardware. So when there was an issue years ago when something was wrong or slow, that prompted us to say, "Can we check storage? Can we check the network?" Ever since we've gone up to all-flash FAS systems, there's never any questions about performance when it comes to storage. There's been a huge leap from spinning disks to SSDs. I'm hoping with the next update, we'll go to NVMe and we'll have similar experiences. Last year, we refreshed the SAN at our headquarters. We signed a Keystone agreement with the ability to pay for storage as a service at an excellent price point yet still have the hardware on-prem. I manage the hardware, and, for me, it's the best of both worlds. We've just come up with a situation where, finally, after some time, we're going to need to buy some additional storage. In previous situations like this, it usually meant the purchase of an additional shelf at a large price. Now we have Keystone, and we're locked in at that price per tebibyte. We just have to say that we want to add 25 tebibytes and they take care of it. It's worked out really well. We work ISO 27001 certified. Since I manage the enterprise storage, we use SnapMirror, and we're currently using Veeam for backups. Thanks to what this tool provides, we are able to get through that portion of our certification without a problem. No changes, no rectifying. It's very slick. Our company's goals include maintaining a level of consistency. We're never going to be on the bleeding edge. We're never going to have the super fastest abilities. We want something that works, is easier for us to manage, and has a better growth path. For us, in the past, in the need for additional disk space, if we didn't do the sizing right in the first place, buying additional disks was incredibly expensive. Now, with Keystone, that's no longer an issue, and that's what we like.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."
"The high availability of the product is the most valuable feature."
"The solution uses newer technology for deduplication and compression."
"The database workloads are pretty fast because I frequently move data from here to there."
"Technical support has been helpful and responsive."
"The most valuable feature of this solution is reliability."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"Typically, high-performance and high-availability features, such as application snapshots and remote and local replication, are highly valued."
"The most valuable feature is the encryption in the loop because we can manage data center data from a different perspective, reducing the space used while growing data using the same equipment."
"We have implemented Dell PowerStore for small sites needing mirrored storage. To ensure high availability, the storage is set up in two different locations, possibly in the same building but far apart."
"The data encryption is good and available in a standard license. There are snapshot and backup capabilities."
"Dell PowerStore has impacted my organization positively because we have reduced outages."
"The most valuable feature of Dell PowerStore is the metro cluster because we have two data centers and high availability."
"The beauty is the simplicity - customers can manage multiple workloads from a single dashboard with scale-out architecture."
"The most valuable feature about Dell PowerStore is speed and reliability."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."
"NetApp support is fantastic."
"NetApp's inline deduplication and compression are unmatched compared to other vendors."
"NetApp helps us get the fastest output."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
 

Cons

"I'd like to see the product implement active replication for vehicles such as VMware."
"It feels more suitable for small and medium-sized businesses rather than enterprises."
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"Adding some functions to the product would be beneficial."
"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"The software layer has to improve."
"We'd like to see some improvements on the security side."
"It would have been beneficial to have someone from the support team do a warm handoff to clarify who to contact for future assistance."
"Could use some additional automation."
"The data resiliency and cybersecurity features of Dell PowerStore are just normal and would be considered medium; we need additional components such as cybersecurity vault for increased resilience."
"Dell PowerStore is too expensive, and it could be less complicated. It isn't as user-friendly as other options, especially regarding the user interface."
"During the installation phase, the licensing part was not straightforward. It was very difficult for the technicians, who are not trained Dell EMC technicians, to do the licensing because the information on their website is not straightforward... Eventually, I had to pass this task to our business partner and they did it for us."
"Pricing must also be considered, as Dell PowerStore is quite expensive compared to competitors in the market like HPE Alletra, Huawei Dorado, or Hitachi storage, for example."
"With PowerStore, we have to choose between block storage and NAS functionality."
"The solution's ransomware protection could be improved."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"Pricing could always be lower."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
 

Pricing and Cost Advice

"The product is expensive."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"As far as the licensing costs, everything is included in the license."
"The support cost per array is about $20,000 a year for 24/7 support."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The licensing is on a yearly basis."
"Given its price, Pure is not the first option."
"The price is high compared to the Tunisian market."
"It is very expensive though when you get to this point of using the 3000 with a client. They will start to think about using another vendor. There are a lot of solutions similar to PowerStore in regards to networking capacity and their prices are very cheap compared to PowerStore."
"As compared to others, PowerStore is cheaper."
"The pricing rates at seven out of ten as it is considered overpriced. Entry-level models are reasonably priced, starting around $30,000 for a base model with 6 drives. However, upgrades become costly - adding 6 additional drives can cost another $30,000."
"It is easy to work with Dell from the licensing perspective."
"The price of Dell EMC PowerStore could be better, it is a bit expensive."
"Licensing is very simple. Everything is included in the basic license. There are no concerns about having to pay to add a feature. Everything is there."
"In the pricing and licensing department, the product is always too expensive."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Manufacturing Company
11%
Financial Services Firm
10%
Government
6%
Computer Software Company
17%
Manufacturing Company
10%
Financial Services Firm
8%
Government
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise27
Large Enterprise61
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
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Find out what your peers are saying about Dell PowerStore vs. NetApp AFF A-Series and other solutions. Updated: September 2025.
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