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Everpure FlashBlade vs NetApp AFF C-Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
233
Ranking in other categories
No ranking in other categories
Everpure FlashBlade
Ranking in All-Flash Storage
12th
Average Rating
8.8
Reviews Sentiment
7.1
Number of Reviews
41
Ranking in other categories
Software Defined Storage (SDS) (9th), File and Object Storage (8th)
NetApp AFF C-Series
Ranking in All-Flash Storage
25th
Average Rating
8.6
Reviews Sentiment
3.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.4%, down from 6.5% compared to the previous year. The mindshare of Everpure FlashBlade is 2.7%, up from 2.0% compared to the previous year. The mindshare of NetApp AFF C-Series is 0.8%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Everpure FlashArray6.4%
Everpure FlashBlade2.7%
NetApp AFF C-Series0.8%
Other90.1%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
JC
Vendor business manager at TD SYNNEX BRASIL
AI projects have gained momentum as our team has built a strong pipeline for data‑intensive workloads
The best features Everpure FlashBlade offers, which stand out to both me and our customers, are its exceptional performance for AI and analytics workloads, its ability to scale seamlessly, its unified file and object storage architecture, and simplicity of management. Customers also value the fast backup and recovery capabilities, which are critical for cyber resiliency strategies. One of the challenges we face in Brazil is the price point. Everpure FlashBlade is a premium solution, and for many customers, the initial investment can be difficult to justify unless they have very demanding workloads such as AI, large-scale analytics, high performance, or cyber recovery. Because of this, our focus is on identifying customers where the business value and performance benefits clearly outweigh the cost. Since we have not yet deployed Everpure FlashBlade in production with a customer in Brazil with TDCX, I cannot speak from direct operational experience regarding its positive impact. However, Everpure FlashBlade has helped us engage in strategic conversations around AI, cyber resiliency, and modern data architectures. We have Everpure FlashBlade available in Brazil with TDCX for proof of concept activities, which allows customers to validate performance, scalability, and their real-world use cases before making an investment decision. This has been a significant asset in the presales and technology evangelization process and has helped customers understand the business value of Everpure FlashBlade. We have a proof of concept with a customer called M. Dias Branco in Lardas in Brazil. The project is in progress and we hope to close this sale this year.
Shailendra Choudhary - PeerSpot reviewer
Solution Architect at a tech services company with 10,001+ employees
Reliable flash storage has delivered strong data reduction and secured sensitive information
There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration aspects. Every storage vendor has certain limitations, and this is not limited to NetApp; it applies to everyone in the industry. I do not see any other significant areas for improvement with NetApp AFF C-Series at this time. NetApp is working on their roadmap, which is solid, and they are developing certain features that are yet to be released.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"For VMware, it has been a humongous savings."
"It’s easy to set up and support is excellent."
"The experience has been very good so far for the company."
"The simplicity of it. The performance is good, but the simplicity is the best thing. Storage management is quite complex, but Pure Storage is easy to manage."
"It overperforms both in terms of storage capacity and throughput, and bandwidth capability."
"It simplifies storage."
"The most valuable feature of Pure Storage FlashArray is the all-flash storage performance, low latency, and efficiency of their de-duplication technology. Additionally, the ease of use is good compared to other storage systems. The features in data protection, snapshotting, and replication between data centers and sites are superior to other solutions."
"The most valuable features of Pure Storage FlashArray are management and administration user-friendliness, provisioning, and performance."
"This solution has improved how our organization functions in the way that it has essentially made us not have to think about storage."
"Using this solution has made our backups more reliable."
"The number one aspect of FlashBlade is performance; the ability to move large amounts of data through a training array is pretty much unparalleled, and the scalability has been great."
"It works quite well for us, and I would recommend it."
"The solution provides many controllers; more controllers lead to higher performance, and it is a unique feature provided by the product that other tools do not have."
"The snapshots, replication, and the ability to have immutable blades are the most valuable features. You're putting data snapshots out in those blades, and they cannot be touched. Its performance is great."
"The product is scalable and easy to expand."
"If you need high throughput the FlashBlade is the best solution for you."
"NetApp AFF C-Series is a good product for entry-level flash storage, the system is competitive in terms of pricing, and the value proposition is strong."
"NetApp offers a cost-effective solution with very robust hardware."
 

Cons

"The time-to-market could be better at times, but I think that's true for all vendors of hardware."
"It's expensive, but you get what you pay for."
"We did have one hiccup with the integration of vCenter. When we were installing Pure Storage, we were using vCenter 6.7, which defaults to the HTML5 Web Client. The current plugin for Pure Storage doesn't show up in that client at all. You have to go and use the legacy FlexFlash client to see the Pure Storage plugin in vCenter."
"The solution could improve by having a multi-tenant feature."
"Regarding documentation, it would be helpful if we could have access to the root passwords for administrative tasks."
"The cost of the storage needs improvement."
"For scalability, I rate it a six out of ten. We reach a limit. We never reached this limit, however, the architecture allows you to go until a certain size, and after that, you have to buy another array."
"Many high-end platforms from other vendors like Dell EMC or Hitachi, their backend has Active/Active architecture, unlike Pure Storage FlashArray which doesn't utilize an Active/Active architecture on the backend."
"I would also like to see better support for CIFS workloads."
"I would like to see more VM-Aware features in the next release of this solution."
"The integration with S3 needs some improvement."
"It would be beneficial if the layer could support the S3 protocol and be container ready in the next release."
"It usually comes down to just what you hit and the value you're getting when you spend the money and license the products. I would always go, "If you want to make things better, lower your price and make your licensing simpler." There's always an opportunity around that."
"On our dedupe during our initial buy, we were expecting a number a little higher like 4x. However, we are getting about 3.6. While it is close enough, it doesn't quite hit the numbers. So, this has been a challenge."
"The price of this solution could be made more affordable."
"I would like to see the licensing fees improved as well as the price per terabytes."
"We faced one bug that impacted our NetApp last month, and it took some time to identify the underlying issue."
"There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration aspects."
 

Pricing and Cost Advice

"It is cheaper than NetApp."
"No storage device is cheap, but Pure Storage is fairly priced and offers what you pay for. You get all the licenses in the future when you purchase a license."
"We have seen a reduction in total cost of ownership."
"There are no licensing fees aside from the support."
"I would rate it a seven out of ten for pricing. It could be improved."
"You can pay extra for Evergreen support, which gives you free upgrades when new features are introduced."
"Cost-wise, I imagine that the product's price would probably give you a nosebleed if you were a younger company."
"We feel that the pricing is fair and the licensing process was easy for both."
"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."
"The pricing for FlashBlade is between cheap and moderate."
"The price could be cheaper."
"The product is very expensive."
"We used a reseller for the purchase."
"Our customers have seen a reduction in TCO."
"It is within reason for what you get. From what we have found comparing it to other vendors, it is in the same range as others. Given the choice, we would definitely redeploy it based on the cost."
"Licensing fees are paid yearly."
Information not available
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Comms Service Provider
10%
Financial Services Firm
10%
Outsourcing Company
9%
Financial Services Firm
12%
Manufacturing Company
11%
Outsourcing Company
8%
Government
7%
Manufacturing Company
21%
Financial Services Firm
13%
Outsourcing Company
9%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise161
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise24
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
I am a reseller, so I do not use Everpure FlashBlade personally, which means I do not have direct experience with pri...
What needs improvement with Pure Storage FlashBlade?
I would not rate Everpure FlashBlade as a perfect score primarily due to the price point in the Brazilian market. Eve...
What is your primary use case for Pure Storage FlashBlade?
Our main use case for Everpure FlashBlade is that we haven't closed a deal in Brazil yet. However, we are working on ...
What needs improvement with NetApp AFF C-Series?
There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration...
What is your primary use case for NetApp AFF C-Series?
I would recommend NetApp AFF C-Series for various types of companies depending on the use case. A small company, an e...
What advice do you have for others considering NetApp AFF C-Series?
I recommend Dell PowerStore to some of my customers, but usually the differences are taken care of. I focus primarily...
 

Also Known As

Pure Storage FlashArray
Pure Storage FlashBlade
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
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Find out what your peers are saying about Everpure FlashBlade vs. NetApp AFF C-Series and other solutions. Updated: September 2026.
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