HPE Alletra Storage vs NetApp AFF C-Series comparison

Hewlett Packard Enterprise and NetApp are both solutions in the All-Flash Storage category. Hewlett Packard Enterprise is ranked #2 with an average rating of 9.1, while NetApp is ranked #28 with an average rating of 8.5. Hewlett Packard Enterprise holds a 8.5% mindshare in AFS, compared to NetApp’s 0.6% mindshare. Additionally, 98% of Hewlett Packard Enterprise users are willing to recommend the solution, compared to 100% of NetApp users who would recommend it.

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between HPE Alletra Storage and NetApp AFF C-Series based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed HPE Alletra Storage vs. NetApp AFF C-Series Report (Updated: March 2026).

Buyer's Guide

HPE Alletra Storage vs. NetApp AFF C-Series

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray X NVMe

Mindshare comparison

As of March 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray X NVMe is 1.6%, up from 0.8% compared to the previous year. The mindshare of HPE Alletra Storage is 8.5%, up from 8.0% compared to the previous year. The mindshare of NetApp AFF C-Series is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Mindshare Distribution
Product	Mindshare (%)
HPE Alletra Storage	8.5%
Pure FlashArray X NVMe	1.6%
NetApp AFF C-Series	0.6%
Other	89.3%

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Toby Lutter

Systems Specialist at a comms service provider with 201-500 employees

Data management operations are streamlined with impressive metrics and responsive support

Improving HPE Alletra Storage is challenging to answer because there are several different metrics to consider. From a performance perspective, the improvements and large jumps are fantastic as is. From a deployment perspective, I was a big fan of the on-premise deployment model and then connecting it afterward to GreenLake. Now that's being sunsetted. From a sensor and metric standpoint, there is just enough data without getting useless metrics, where you become blind to what it provides. The HPE Storage Technical Assistance Center is still probably the best out of all the storage vendors. It's difficult to improve upon being able to call in and get assistance almost instantly.

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Shailendra Choudhary

Solution Architect at a tech services company with 10,001+ employees

Reliable flash storage has delivered strong data reduction and secured sensitive information

There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration aspects. Every storage vendor has certain limitations, and this is not limited to NetApp; it applies to everyone in the industry. I do not see any other significant areas for improvement with NetApp AFF C-Series at this time. NetApp is working on their roadmap, which is solid, and they are developing certain features that are yet to be released.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The cost for Pure may be high, but the reliability and scalability make it well worth the money."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"We generally always advise people to make the choice to go with Pure Storage because they won't regret it."

"Everything, especially the VMs inside, is pretty fast."

"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."

"We were able to save a ton of data center space with density ratios we've never seen before with hardware, and with Pure, we immediately saw value in the density ratios that we would be able to achieve, the performance, the scalability, and the support."

"I appreciate the performance."

"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."

More Everpure FlashArray X NVMe pros

"Feature-wise, it's pretty simple; just a one-click button to enable it, so implementing it was pretty easy too."

"HPE Alletra Storage provides a cloud-like operational model on-prem for managing data operations, such as deployment, provisioning, and data management."

"Right now, it's offered both cost reduction and space reduction."

"HPE Alletra Storage provides a cloud-like operational model on-premises for managing data infrastructure."

"The features of HPE Alletra Storage that I prefer most are the copy of virtual volumes. These features benefit my organization by providing fast performance and low latency."

"It's easy to use."

"3PAR took it to another level, but Alletra and GreenLake have impressed me utterly and totally and made life easier."

"The disaggregated architecture of HPE Alletra Storage MP is a key feature. The pay-as-you-grow model is a very solid and attractive feature. The 100% availability is essential."

More HPE Alletra Storage pros

"NetApp AFF C-Series is a good product for entry-level flash storage, the system is competitive in terms of pricing, and the value proposition is strong."

"NetApp offers a cost-effective solution with very robust hardware."

Cons

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

"The tool's pricing is higher than competitors."

"The software layer has to improve."

"We need better data deduplication."

"In terms of what needs improvement, the dashboard and management could be simplified."

"There are some challenges with data encryption and reduction."

"In the next release, I would like to see real-time analytics for further insight into consumption models."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

More Everpure FlashArray X NVMe cons

"Speaking specifically of the 6K Alletra series, the renewal process can be complex due to the sheer volume of SKUs."

"To improve HPE Alletra Storage, I suggest adding more expansion capabilities. We are currently limited to a certain number of shelves, so extending it to even greater capacity would be beneficial."

"Since it's a slightly cutting-edge technology, we had to put in quite a lot of new fabric and stuff for it. That's probably the only thing people need to be aware of—to make sure you've got everything sorted out upfront to make the implementation smooth and fast."

"We had some support engineers who were not qualified to do the work, and we had to wait until we could get some qualified people to come out to fix it, which was a low point from support."

"We had some issues while installing it on our servers. It required more resources while cross-checking. So, the initial setup process could be better."

"It was fairly difficult to migrate the data from 3PAR over."

"I have no improvements or suggestions for additional features for the next release of the HPE Alletra Storage at the moment."

"HPE can improve HPE Alletra Storage by adding some features to be available from the offline GUI, especially related to snapshots and taking a snapshot for the whole storage, as some customers need this feature."

More HPE Alletra Storage cons

"We faced one bug that impacted our NetApp last month, and it took some time to identify the underlying issue."

Pricing and Cost Advice

"The support cost per array is about $20,000 a year for 24/7 support."

"The licensing is on a yearly basis."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"Our licensing fees are $500,000+ USD."

"With VMware, we pay $300,000 annually."

More Everpure FlashArray X NVMe pricing and cost advice

"HPE was a clear winner on price per terabyte. It was very smooth."

"It is reasonably priced."

"Its licensing is good. Pricing-wise, there can be a little bit more flexibility. It would help to have different sizes. However, it fits into the budget that we have, so we are happy."

"Overall, it was good. It had a good price per gigabyte."

"So far, so good."

"For us, its price is good."

"The pricing is somewhat high, but when customers choose HPE, they often prioritize the brand value over pricing. The pricing is higher compared to other vendors."

"Its pricing is very competitive."

More HPE Alletra Storage pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Manufacturing Company

11%

Financial Services Firm

10%

Government

Computer Software Company

12%

Manufacturing Company

10%

Financial Services Firm

Government

Manufacturing Company

21%

Financial Services Firm

11%

University

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	30
Midsize Enterprise	25
Large Enterprise	36

No data available

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

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What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

See all answers

What do you like most about HPE Alletra?

It offers rich features and high speed for transferring data.

See all answers

What is your experience regarding pricing and costs for HPE Alletra?

The cost overall depends on the competition; normally, the price is competitive for HPE Alletra 5000. However, for th...

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What needs improvement with HPE Alletra?

I would like to see improved in HPE Alletra Storage in the future the introduction of more performance-centric contro...

See all answers

What needs improvement with NetApp AFF C-Series?

There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration...

See all answers

What is your primary use case for NetApp AFF C-Series?

I would recommend NetApp AFF C-Series for various types of companies depending on the use case. A small company, an e...

See all answers

What advice do you have for others considering NetApp AFF C-Series?

I recommend Dell PowerStore to some of my customers, but usually the differences are taken care of. I focus primarily...

See all answers

Comparisons

Dell PowerStore vs Everpure FlashArray X NVMe

Compared 12% of the time

Dell PowerMax vs Everpure FlashArray X NVMe

Compared 10% of the time

TrueNAS R-Series vs Everpure FlashArray X NVMe

Compared 8% of the time

NetApp AFF vs Everpure FlashArray X NVMe

Compared 8% of the time

Everpure FlashBlade vs Everpure FlashArray X NVMe

Compared 6% of the time

More Everpure FlashArray X NVMe Competitors

Dell PowerStore vs HPE Alletra Storage

Compared 25% of the time

Everpure FlashArray vs HPE Alletra Storage

Compared 11% of the time

HPE Primera vs HPE Alletra Storage

Compared 6% of the time

NetApp AFF vs HPE Alletra Storage

Compared 6% of the time

HPE StoreOnce vs HPE Alletra Storage

Compared 3% of the time

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NetApp AFF A-Series vs NetApp AFF C-Series

Compared 23% of the time

NetApp FAS Series vs NetApp AFF C-Series

Compared 14% of the time

NetApp AFF vs NetApp AFF C-Series

Compared 13% of the time

Huawei OceanStor Dorado vs NetApp AFF C-Series

Compared 12% of the time

Dell PowerStore vs NetApp AFF C-Series

Compared 7% of the time

More NetApp AFF C-Series Competitors

Product Reports

Buyer's Guide

Everpure FlashArray X NVMe

March 2026

Download Everpure FlashArray X NVMe product report

Buyer's Guide

HPE Alletra Storage

March 2026

Download HPE Alletra Storage product report

Buyer's Guide

All-Flash Storage

March 2026

Download NetApp AFF C-Series product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X, Pure FlashArray X NVMe

No data available

Overview

Everpure FlashArray X NVMe delivers high performance, reliability, and low latency, making it ideal for block storage in private cloud infrastructures and mission-critical applications.

Boasting robust data reduction, high availability, and seamless scalability, Everpure FlashArray X NVMe supports databases, VMware environments, and machine learning analytics. Known for its intuitive interface, superior support, volume snapshots, and AI-powered analytics, it efficiently manages storage needs, often deployed to replace outdated systems. Users highlight its simplistic management and easy configuration, although opportunities exist to enhance pricing, replication features, VNC integration, and storage capabilities.

What are the key features?

Data Reduction: Effective compression and deduplication improve storage efficiency.
Seamless Scalability: Easily scales to meet growing demands without downtime.
Volume Snapshots: Quickly create snapshots for data protection and recovery.
VMware Compatibility: Integrates smoothly with VMware environments for optimal performance.
AI-Powered Analytics: Provides insights for enhanced storage management and efficiency.

What benefits and ROI should be considered?

Low Latency and High Availability: Ensures rapid data access and uninterrupted service.
Easy Management: Intuitive interface simplifies configuration and monitoring.
Evergreen Model: Continuous upgrades without disruptive migrations.
Enhanced Support: Reliable service and support for critical applications.

Organizations in industries such as finance and healthcare implement Everpure FlashArray X NVMe to bolster data performance and reliability. They leverage its integration capabilities with Oracle databases and SQL workloads, supporting machine learning and virtualization. It's often chosen to upgrade legacy storage systems, ensuring high availability and speed for demanding environments.

Everpure (formerly Pure Storage)

HPE Alletra Storage provides on-premises cloud-like operations, delivering high-performance NVMe drives, VMware integration, data deduplication, and compression. It's known for simplicity, management ease, and capacity efficiency.

HPE Alletra Storage stands out for its scalability and comprehensive features, benefiting diverse workloads and scenarios. Users report faster IOPS, reduced provisioning time, and fewer support tickets. Its guarantee of data availability and strong support network ensure high operational reliability and cost-efficiency. However, it could improve NVMe compatibility, setup, and connectivity. Enhancing intuitive design and monitoring capabilities while reducing internet dependency and refining integration with existing software would increase user satisfaction. Cost efficiency and streamlined licensing are ongoing concerns, with demands for file-based storage, better scalability, and customizability improvements.

What are the key features of HPE Alletra Storage?

Cloud-like Operations: Provides on-premises cloud-like experiences.
High-Performance NVMe: Utilizes NVMe drives for enhanced speed.
VMware Integration: Seamlessly integrates with VMware environments.
Data Deduplication: Efficiently reduces data redundancy.
Compression: Optimizes storage capacity through compression.

What benefits and ROI should be evaluated in reviews?

Reliability: High data availability guarantee and strong support network.
Scalability: Benefits workloads with flexible scaling options.
Speed: Reports of faster IOPS and reduced provisioning time.
Efficiency: Fewer support tickets and efficient resource management.
Cost-Effectiveness: Operational reliability leads to lower costs.

HPE Alletra Storage is widely used in virtualization, VMware, and data center block storage, particularly in financial and healthcare sectors. Organizations utilize it for VM storage, cloud infrastructure, and databases. It supports VDI, hyper-converged infrastructure, and high-performance computing. Businesses leverage its capabilities for data backup, compression, and deduplication, integrating seamlessly with existing environments to meet enterprise storage needs with high throughput and low-latency performance.

Hewlett Packard Enterprise

NetApp AFF C-Series enhances data storage efficiency and performance, seamlessly handling high workloads and data management tasks. It is leveraged for high-speed data accessibility, optimization, supporting critical applications, and delivering reliable performance in dynamic environments.

NetApp AFF C-Series is appreciated for its high performance, flexibility, and efficient data management. It offers seamless integration with cloud services, snapshot technology, and scalability. Users value its ease of setup, strong support, robust automation capabilities, reliable data protection, and fast response times. However, areas for improvement include better initial setup documentation, system stability during high I/O operations, more seamless integration with third-party cloud services, improved customer support response times, enhanced data analytics capabilities, and a more intuitive management dashboard.

What are the most important features of NetApp AFF C-Series?

High performance: Ideal for handling high workloads and ensuring swift data accessibility.
Flexibility: Seamless integration with cloud services.
Efficient data management: Advanced snapshot technology and scalability.
Ease of setup: Straightforward installation process.
Strong support: Robust customer support when needed.
Automation: Efficient automation capabilities for streamlined processes.
Data protection: Reliable safeguards for critical data.
Fast response times: Quick reaction to data requests and operations.

What benefits and ROI should users look for in reviews?

Data storage efficiency: Reduction in storage costs due to high efficiency.
Performance: Improved productivity with high-speed data access.
Reliability: Consistent performance in dynamic environments.
Support for critical applications: Ensures critical business applications run smoothly.
Cloud integration: Enhanced flexibility with seamless cloud service integration.
Scalability: Future-proofing storage needs with scalable solutions.

NetApp AFF C-Series is implemented across industries where data storage efficiency and performance are critical. In finance, it supports high-speed transactions, while in healthcare, it ensures reliable management of sensitive medical records. In the technology sector, it offers robust support for dynamic, data-intensive applications, enhancing overall business performance.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck

Information Not Available

Buyer's Guide

HPE Alletra Storage vs. NetApp AFF C-Series

March 2026

Free Report: HPE Alletra Storage vs. NetApp AFF C-Series

Find out what your peers are saying about HPE Alletra Storage vs. NetApp AFF C-Series and other solutions. Updated: March 2026.

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