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F5 Advanced WAF vs F5 Distributed Cloud Services comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare Web Application ...
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Ranking in Web Application Firewall (WAF)
5th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
F5 Advanced WAF
Ranking in Web Application Firewall (WAF)
3rd
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
72
Ranking in other categories
No ranking in other categories
F5 Distributed Cloud Services
Ranking in Web Application Firewall (WAF)
16th
Average Rating
9.0
Reviews Sentiment
6.5
Number of Reviews
5
Ranking in other categories
CDN (6th), API Security (6th)
 

Mindshare comparison

As of May 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 4.7%, down from 7.1% compared to the previous year. The mindshare of F5 Advanced WAF is 5.3%, down from 10.3% compared to the previous year. The mindshare of F5 Distributed Cloud Services is 1.9%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
F5 Advanced WAF5.3%
Cloudflare Web Application Firewall4.7%
F5 Distributed Cloud Services1.9%
Other88.1%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
reviewer2797602 - PeerSpot reviewer
Senior Security Systems Engineer at a tech services company with 11-50 employees
Granular security policies have protected critical applications and ensure safe user and admin access
Improvements could be made regarding the log information from the backend CLI. There are enhancements needed; if a request gets blocked on the TCP layer, there should be traces or data to verify which source generated these requests, including the source and port information for initiation. These data are missing from F5 Advanced WAF. Besides that, another improvement could be refining the bot detection to minimize false positives; it should be able to verify more granularly between legitimate and non-legitimate clients. Overall, I find everything else good. A wish list feature I have is for the Technical Assistance Center (TAC) to respond more promptly. Their response time needs improvement; while they do not take excessive time, it can be enhanced, especially given it is a security product.
Mohan Janarthanan - PeerSpot reviewer
Associate Vice President at Novac Technology Solutions
Centralized security has protected APIs and optimized multi‑cloud traffic management
F5 Distributed Cloud Services has been used for two years for DDoS protection, and there is a particular feature called API protection. Within API protection, there is malicious user mitigation, which is one particular technology that has been implemented. This is a kind of advanced bot attack prevention. Malicious user mitigation is an AI/ML-based technology that was introduced by the F5 team, and this particular MUG protects rate limiting. If some users are having anomaly detection or someone is trying to do a bot attack, it will create a CAPTCHA challenge for that particular user alone and not for all users. For example, if someone is trying to act as a rogue, it will create a CAPTCHA challenge in the backend system on that particular system, so they cannot try again and again at the same time. It is for a concurrent session, and it will give the CAPTCHA challenge. This MUG, malicious user mitigation, prevents bot attacks. F5 Distributed Cloud Services includes the real-time intelligence feature, which helps with threat response strategies from a threat intelligence perspective. For example, if there are geo-restrictions or geo-based restrictions, sometimes people may come in through proxy-based servers, and it will prevent that. The load balancing feature optimizes application performance. Observability is the basic piece where F5 got introduced. This observability piece provides end-to-end visibility on the application performance. It gives complete end-to-end visibility across network latency and application performance issues. Sometimes when it is getting more than 200 pages, it throws errors such as 300, 400, or whatever has been configured, including 500 errors. F5 Distributed Cloud Services has helped improve traffic management efficiency. Most applications are hosted in the Check Point and F5 firewall, F5 web application firewall, where applications and traffic management can be accessed in a single dashboard. Automated threat detection is a basic feature of F5 Distributed Cloud Services meant for that purpose. There are two scenarios with automated threat detection, which is provided by F5. It is a completely machine learning solution that came from the bot defense, and it automatically protects against sophisticated attacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare WAF provides protection through rules and functionalities like Cloudflare's SDRAP."
"The setup process is very simple for me."
"Some of the most valuable features of Cloudflare Web Application Firewall include its DNS zone setup and the zero trust policy."
"We like that there's load balancing, firewall capabilities, DDoS protection, et cetera, all covered by Cloudflare."
"It is a SaaS solution unlike much of the competition."
"The most valuable part of the solution for us overall is exactly that it is a Software-as-a-Service product."
"For us, the key feature of Cloudflare is DDoS protection and IP hiding, especially since we are a crypto company."
"This solution does a good job of preventing web application attacks, SQL injections, and cross-site scripting attacks."
"Customers find the load balancer feature as the most valuable."
"F5 Advanced WAF has very good stability and scalability, and its initial setup was straightforward."
"F5 Advanced WAF offers features not available in other products."
"The valuable features vary from customers to customers. Some customers are okay with the basic features of the WAF, and some customers use advanced WAF with a few other features."
"The most valuable feature of F5 Advanced WAF is its ability to have a pool of resources that can distribute your traffic, and that is a plus for me. My company tried to look into a competitor, Imperva, but it was lacking that capability, so F5 Advanced WAF outperforms Imperva."
"The solution's most valuable features include application DDoS protection, bot blocking, and HTTP header verifications."
"The most valuable feature is artificial intelligence and to get extra internal access."
"Identification, ease of use, and ease of modifying it to most of our needs are valuable."
"Technical support from F5 is good compared to Cisco and HP."
"In a multi-cloud or distributed cloud, there are many protection possibilities from data to web application or API protection, including bot mitigation."
"F5 Distributed Cloud Services provides a single unified console for security operations, network operations, and DevOps across all environments."
"F5 Distributed Cloud Services is the market leader in load balancers and manages traffic really well."
"F5 is known for being the best load balancer in the market. Customers with an existing module can easily adopt additional modules without investing in new hardware."
"Elastic environments are the most valuable features because I can pull these apps and migrate the on-premises environment to the Distributed Cloud environment, and this capability is very strong and the security regarding the apps is really very powerful."
"The main benefit is Web App Security, offering a complete security package from DDoS to web application firewall, API protection, and bot mitigation."
 

Cons

"A key challenge arises when dealing with numerous integrations with HVAC systems. Depending on the specifics, there might be some configuration mismatches, which necessitate specific support."
"Its stability could be better."
"Support can be challenging at times."
"The blocked logs are difficult to read at times."
"The notification part could be improved. It's very much connected to Web Application Firewall, rate-limiting, and DDoS protection."
"Cloudflare Web Application Firewall should improve visibility for a customer."
"We don't even use Cloudflare Bot Management because it's too expensive; you need to pay per request, and it's much cheaper to get one or two additional machines."
"The reporting could be improved if it were more granular."
"Initially, policy tuning could be simpler, as while the learning engine is powerful, initial tuning still requires experienced engineers, which can be challenging for new teams due to the complexity of options and parameters."
"I think the deployment templates can be better."
"The reporting could be clearer and embedded to include our movement data."
"We usually use a third-party tool for logging and reporting. It would be nice if we could do that right on this solution. They have one, but it's not very stable. Logging and reporting effectively would be a big enhancement."
"The pricing could be more flexible."
"The deployment side is quite complex."
"I would like to see the API Protection improved."
"The solution's dashboard could be improved."
"Last year there was a downtime of 30 minutes across the cloud distributed console, and that was the only impact observed."
"For small players, it is completely not worth it."
"The main issue is integration with other parts or products of F5, like on-premise WAF."
"The main issue is integration with other parts or products of F5, like on-premise WAF. There are some problems, mainly from the perspective of implementation and customer expectations, which sometimes differ from reality."
"The pricing could be adjusted to better meet the needs of typical customers in regions like Poland, where the product is considered too expensive."
"The worst experience is that with so many solutions available, it is very complicated to know all of the solution modules, and the offers from F5 Distributed Cloud Services are vast."
"For small players, it is completely not worth it."
 

Pricing and Cost Advice

"Cloudflare Web Application Firewall is more affordable than other solutions."
"What's my experience with pricing, setup cost, and licensing? I believe the pricing is not the best, but it's reasonable and acceptable. We also use the McAfee system in parallel. In terms of pricing, its okay - not great, but not bad either. It falls in the middle, which is acceptable. In terms of support licensing, last time, we were searching for a solution, and we considered products from resellers rather than directly from the cloud provider. However, the pricing we encountered was exceptionally high. As a result, we are inclined to select support from the reseller."
"The solution is expensive."
"The annual licensing fee is $10,000 USD."
"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"We pay $210 per month for CloudFlare WAF."
"The solution's pricing option needs to be more transparent for enterprise clients."
"The cost is slightly above average."
"F5 bundles up services and the bundle is what you pay for rather than individual components."
"The solution is very expensive so should only be used in the right environment."
"F5 Advanced WAF pricing structure should be adjusted to meet the need of small to medium-sized companies."
"The price of F5 Advanced WAF could improve it is expensive."
"I think the price is very high."
"I would rate the pricing as seven out of ten"
"F5 Advanced WAF is not a cost-effective solution. Although they are attempting to reduce prices with their VE and cloud options, they are more expensive than other solutions. The solution is more expensive on average."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
17%
Comms Service Provider
9%
Financial Services Firm
9%
Computer Software Company
7%
Financial Services Firm
15%
Computer Software Company
10%
Government
8%
Comms Service Provider
8%
Construction Company
11%
Financial Services Firm
10%
Computer Software Company
8%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business28
Midsize Enterprise15
Large Enterprise30
No data available
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What do you like most about F5 Advanced WAF?
It's a fairly easy-to-use and user-friendly tool. My administrators and team also like its ability to customize the r...
What is your experience regarding pricing and costs for F5 Advanced WAF?
The pricing for F5 Advanced WAF is a bit higher, but not that high. I would say for a good amount of revenue-generati...
What needs improvement with F5 Advanced WAF?
On the features I wish existed, Big-IP Advanced WAF is primarily an on-premises solution and in that solution, there ...
What is your experience regarding pricing and costs for F5 Distributed Cloud Services?
F5 Distributed Cloud Services is affordable. I think it is very affordable. I do not think it is expensive.
What needs improvement with F5 Distributed Cloud Services?
I need to think about this for the future. F5 Distributed Cloud Services needs to create links with Amazon and Google...
What is your primary use case for F5 Distributed Cloud Services?
I collect reviews for F5 Distributed Cloud Services and F5 Silverline Managed Services. I work with F5 Distributed Cl...
 

Also Known As

Cloudflare WAF
No data available
No data available
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
MAXIMUS, Vivo, American Systems, Bangladesh Post Office, City Bank
Information Not Available
Find out what your peers are saying about F5 Advanced WAF vs. F5 Distributed Cloud Services and other solutions. Updated: April 2026.
893,244 professionals have used our research since 2012.