No more typing reviews! Try our Samantha, our new voice AI agent.

Gretel.ai vs Snowflake comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Gretel.ai
Ranking in AI Synthetic Data
4th
Average Rating
8.0
Reviews Sentiment
3.5
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in AI Synthetic Data
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
108
Ranking in other categories
Data Warehouse (1st), Cloud Data Warehouse (1st), Database Management Systems (DBMS) (6th), AI Software Development (8th)
 

Mindshare comparison

As of November 2026, in the AI Synthetic Data category, the mindshare of Gretel.ai is 6.8%, down from 12.4% compared to the previous year. The mindshare of Snowflake is 6.0%, down from 6.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Synthetic Data Mindshare Distribution
ProductMindshare (%)
Snowflake6.0%
Gretel.ai6.8%
Other87.2%
AI Synthetic Data
 

Featured Reviews

Gouthami  - PeerSpot reviewer
senior software engineer at a tech vendor with 10,001+ employees
Synthetic test data has accelerated compliant development and reduces manual masking work
In my opinion, the best features that Gretel.ai offers are faster performance, better accuracy, and lower computing costs. When I mention better accuracy and performance, I refer to improved model accuracy. Whatever data we are getting has rare scenarios. Gretel.ai can detect those scenarios and generate more examples for training, which reduces manual effort from that perspective, meaning it has better model accuracy and performance. Besides that, I want to add that it has better testing and is faster. Compliance with regulatory actions is also a benefit because data sharing is advantageous. Since using Gretel.ai, the positive impact on my organization includes a reduction in manual effort and infrastructural cost in training the AI model due to compliance issues, resulting in faster development and reduced waiting time.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Since using Gretel.ai, the positive impact on my organization includes a reduction in manual effort and infrastructural cost in training the AI model due to compliance issues, resulting in faster development and reduced waiting time."
"Snowflake has evolved significantly over time; initially, they started with scalability, but more recently, they have introduced streaming capabilities, real-time and dynamic tables, along with various connectors."
"With no effort on our part, we could have a stronger system compared to the effort and cost of doing a similar thing on-premises."
"Snowflake is a modern version of Informatica which is 100 percent in the cloud."
"It's ultra-fast at handling queries, which is what we find very convenient."
"Snowflake is an enormously useful platform."
"Snowflake helped us to improve query performance as the data was growing."
"It was relatively easy to use, and it was easy for people to convert to it."
"It helped us to build MVP (minimum viable product) for our idea of building a data warehouse model for small businesses."
 

Cons

"Before concluding, I believe it is not for every organization due to costs."
"Every product has room for improvement, although in this case, it needs some broadening of the functionality."
"It would be better if they had a data profile tool that tells me where the gaps are in my time series data."
"They need to incorporate some basic OLAP capabilities in the backend or at the database level. Currently, it is purely a database. They call it purely a data warehouse for the cloud. Currently, just like any database, we have to calculate all the KPIs in the front-end tools. The same KPIs again need to be calculated in Snowflake. It would be very helpful if they can include some OLAP features. This will bring efficiency because we will be able to create the KPIs within Snowflake itself and then publish them to multiple front-end tools. We won't have to recreate the same in each project. There should be the ability to automate raised queries, which is currently not possible. There should also be something for Exception Aggregation and things like that."
"Support needs improvement, as it can take several days before you get some initial support."
"Product activation queries can't be changed while executing."
"It needs a bit more rigor and governance, which is something you don't get with newer tools. This makes it less enterprise scalable. Its governance and structure can be enhanced, which would really be valuable. I would like to see some kind of prebuilt functionality in terms of having almost like a pre-built data warehouse. A functionality for generating automated kind of pieces would be good."
"Sizing seems to be a bit of trial and error."
"They have a new console, but I couldn't figure out anything in the new console."
 

Pricing and Cost Advice

Information not available
"The solution is costly, making it unsuitable for midsize organizations due to its price."
"They give a different price for every single company. I don't know if I negotiated that well, but we got the enterprise tier for $3 a credit, and the other two were a dollar-ninety a credit. I suspect we don't have almost zero compute usage, but I know that our annual contract packages are below all of their minimums."
"There is a separation of storage and compute, so you only pay for what you use."
"We're based on credits. So, we're paying four and a half dollars of credit. There are no additional costs. I would rate it a two out of five in terms of pricing."
"It is per credit. It has a use-it-as-you-go model. We bought a chunk of 20,000 credits, and they were lasting us for at least a year. We didn't have the scale of data like a much larger company to consume more credits. For us, it was very inexpensive. Their strategy is just to leverage what you've got and put Snowflake in the middle. It doesn't make it expensive because most of the organizations already have reporting tools. Now, if you were starting from scratch, it might be cheaper to go a different way."
"The solution is expensive but worth the cost because the quality is there."
"The pricing for Snowflake is competitive."
"The pricing part is based on the computing and storage. The costs are different and then there are services costs as well."
report
Use our free recommendation engine to learn which AI Synthetic Data solutions are best for your needs.
920,769 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Construction Company
32%
Comms Service Provider
11%
Transportation Company
9%
Financial Services Firm
8%
Financial Services Firm
17%
Manufacturing Company
11%
Outsourcing Company
9%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise20
Large Enterprise61
 

Questions from the Community

What needs improvement with Gretel.ai?
Gretel.ai might need to enhance security purposes and provide better explainability on the use cases we are developing, including the addition of domain-specific templates and risk metrics. Regardi...
What is your primary use case for Gretel.ai?
My main use case for Gretel.ai is data generation and dataset generation. Additionally, my main use case with Gretel.ai involves a production database that contains millions of data points. We need...
What advice do you have for others considering Gretel.ai?
Gretel.ai is not for everyone. If you are handling sensitive data that can be used for AI and ML models, that is where you can use it. QA teams struggle with frequent data sharing with external ven...
What is your experience regarding pricing and costs for Snowflake?
We find the metering and billing experience for Snowflake to be expensive because there are many limitations to what it can do. When we compared performance-wise and cost-wise to Bedrock for some o...
What needs improvement with Snowflake?
Lessons learned about our main use case or how Snowflake performed in those areas include that the sales representatives do not really understand the product, and that the solutions consultants bas...
What is your primary use case for Snowflake?
Our main use case for Snowflake was to ingest data, use it for search, analytics, and data sharing with our customers; however, in reality, those use cases did not work. When it came to our challen...
 

Comparisons

 

Also Known As

No data available
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Information Not Available
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops