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Hex vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hex
Ranking in BI (Business Intelligence) Tools
23rd
Average Rating
9.0
Reviews Sentiment
4.4
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Microsoft Power BI
Ranking in BI (Business Intelligence) Tools
1st
Average Rating
8.0
Reviews Sentiment
6.6
Number of Reviews
332
Ranking in other categories
Reporting (1st)
 

Mindshare comparison

As of August 2026, in the BI (Business Intelligence) Tools category, the mindshare of Hex is 0.8%, down from 1.6% compared to the previous year. The mindshare of Microsoft Power BI is 7.4%, down from 20.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Microsoft Power BI7.4%
Hex0.8%
Other91.8%
BI (Business Intelligence) Tools
 

Featured Reviews

SuperSonic - PeerSpot reviewer
Experience Architect at a tech vendor with 10,001+ employees
Daily transcription has boosted my productivity and made spoken input replace manual typing
The best features Hex offers are simplicity and being really lightweight. Simplicity and being lightweight are valuable for me because it just works, making my day easier. I would also add that Hex is free, which is a nice feature. Hex has positively impacted my organization by improving my productivity. My productivity improved because before I started using Hex, I was typing everything and it was taking longer than just saying the same things. I have cut my working day by a few minutes every day because of that.
Hemanthreddy Vakiti - PeerSpot reviewer
Data engineer at a tech vendor with 10,001+ employees
Interactive dashboards have transformed restaurant data into faster daily business decisions
Microsoft Power BI has many features and there is not a lot to improve. However, the licensing can be confusing. When deciding between Pro and Premium, I find it difficult to distinguish what features are offered by Pro and what features are offered by Premium, including the particular differences to choose between both licensing models. Additionally, some features such as DAX, which I mentioned previously, involve DAX calculations and complex data modeling, which are somewhat advanced and not easily understandable. Prior knowledge is required or you need to go through the documentation. If the documentation is made comprehensive so that anyone with no knowledge on DAX can easily use it by going through the documentation, it would be really helpful. Additionally, if the integration with non-Microsoft tools is improved and performance is optimized, then Microsoft Power BI can become a top-ranked visualization tool. The user experience with Microsoft Power BI is quite good. The intuitive user interface makes it easy for both technical and non-technical users to create reports. However, only the advanced features are somewhat complex, and if the documentation is improved, it can be easily accessible.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Hex offers excellent features that make it fast and easy to use."
"Hex has positively impacted my organization by improving my productivity."
"One of the key factors why I use Power BI is because it's very flexible with other Microsoft tools."
"The feature I find most valuable is the ability to publish Power Bi reports, using an embedded link, directly onto a website."
"Ability to extract data from a variety of sources and systems."
"We use a couple of professionals from Microsoft directly for our clients, and we are really satisfied with them."
"You can learn a lot of things quickly using resources like ChatGPT or Microsoft's own solutions, which are very helpful within the Microsoft ecosystem."
"Key features are its dashboard functionality and ease of integration with various data sources."
"My primary uses of this solution are BI reporting using SQL server reporting, Power BI online reports, and BI dashboards."
"Good CS and administration."
 

Cons

"Hex can be improved if they could implement new models because there are new LLMs appearing on a weekly basis, and they are still using the same one."
"When you try to process a lot of data from one million records, it breaks. The computer runs out of CPU and memory."
"I would like to be able to use more predicting data science features without having to use R."
"Regarding real-time analytics features in Microsoft Power BI, I don't find them particularly useful. I use process mapping, but from my point of view, there are not enough analytical tools."
"Its setup and support should be improved. We would like to see more material for developers that provides clear explanations about how we can do data mining by using Microsoft BI. It would also be good if we can connect a feature to other customized machine learning solutions."
"I would like them to provide a license that just allows us to see dashboards. What I don't like about this solution is that in order to just watch a dashboard, you need a license. Currently, you need to purchase a full license of Power BI Pro just to see something, which is not attractive. If you have a license, you can see a shared dashboard, but you can also build a dashboard or you can collaborate with other people. However, if you only want to see a dashboard, there is no license for that. I only want to see the dashboard, and I don't want to do anything more than watching the information on the dashboard. There is no license that allows you to see a shared dashboard. This is one of the areas of opportunity because I would like a lot of people to be able to see a shared dashboard, not to interact with it or to collaborate online with it. I would like to see more compatibility with non-Microsoft data sources. Given the fact that everything is related to Microsoft Azure and all services available on Microsoft Azure, I see that they're building more connections to Microsoft Azure services instead of other non-Microsoft services. I understand the strategy, but it would be good to have more compatibility with non-Microsoft data sources."
"The UI looks awkward once the graphs have been generated in the console. They should make the graphs more user-friendly, because other parts of Microsoft Power BI are user-friendly, but the graphical representations aren't."
"It is a difficult tool to use and it's hard to figure it out. It's not user-friendly; more tutorials, training, and better documentation would be helpful."
"I feel like we don't have a very powerful ELT or ETL tool when it comes to power and data cleansing, and the solution compares unfavorably with such products as Informatica in this regard."
 

Pricing and Cost Advice

Information not available
"No comment."
"It is a cheap solution for our needs."
"Its cost seems to be unreasonable if you have many users, but for a lesser number of users, it is reasonable. It is $10 per month. Clients easily accept this option, so they must think it is reasonable. It is quite cheap as compared to other tools, such as Tableau. One of the best things about this solution is that it has a trial version."
"Power BI is subscription-based, and you have three options. The Pro edition, which is the standard one, is about $9 per user. The Premium edition, which provides AI and cloud capabilities but at a limited size, is for small to medium enterprises. It is about $20 per user. For large enterprises, such as manufacturing facilities, there is an option for the capacity. The capacity subscription is about $4,000 per capacity level. They also have an option for the on-premises version, but it is not common to see someone going for the on-premises version. The on-premises version requires a specific license that is attached to SQL Server. I believe it is about $17,000, but I'm not sure about it."
"The price of the license can be better."
"The solution is affordable."
"If it has to be applied on the cloud, then it costs around $10 per month per user. For a pro license and for a premium license it's around $20 per month per user. If it has to be applied on-premises then, depending on the course of your server, you have to buy a software assurance version of the database."
"The price of Microsoft BI is expensive. We found the price of Tableau to be less expensive."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Manufacturing Company
11%
Computer Software Company
9%
Real Estate/Law Firm
8%
Retailer
8%
Financial Services Firm
13%
Construction Company
8%
Manufacturing Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business137
Midsize Enterprise59
Large Enterprise171
 

Questions from the Community

Ask a question
Earn 20 points
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Comparisons

 

Also Known As

No data available
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

Information Not Available
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Find out what your peers are saying about Hex vs. Microsoft Power BI and other solutions. Updated: August 2026.
908,800 professionals have used our research since 2012.