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Hex vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hex
Ranking in BI (Business Intelligence) Tools
23rd
Average Rating
9.0
Reviews Sentiment
4.4
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.4
Reviews Sentiment
6.1
Number of Reviews
34
Ranking in other categories
Reporting (5th), Data Visualization (9th), Embedded BI (3rd)
 

Mindshare comparison

As of August 2026, in the BI (Business Intelligence) Tools category, the mindshare of Hex is 0.8%, down from 1.6% compared to the previous year. The mindshare of Zoho Analytics is 1.4%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Zoho Analytics1.4%
Hex0.8%
Other97.8%
BI (Business Intelligence) Tools
 

Featured Reviews

SuperSonic - PeerSpot reviewer
Experience Architect at a tech vendor with 10,001+ employees
Daily transcription has boosted my productivity and made spoken input replace manual typing
The best features Hex offers are simplicity and being really lightweight. Simplicity and being lightweight are valuable for me because it just works, making my day easier. I would also add that Hex is free, which is a nice feature. Hex has positively impacted my organization by improving my productivity. My productivity improved because before I started using Hex, I was typing everything and it was taking longer than just saying the same things. I have cut my working day by a few minutes every day because of that.
VR
Data Analyst at Mobolution
Has supported trend analysis and forecasting but needs major fixes in customization and reliability
There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Hex offers excellent features that make it fast and easy to use."
"Hex has positively impacted my organization by improving my productivity."
"We moved the data from Zoho Creator to Zoho Analytics and created reports."
"It's a very strong analytics tool."
"We are a hotel chain, there are seven hotels all over the country and Zoho Reports lets us collect important information without traveling or sending big e-mails."
"We track the sales funnel and set up graph charts and bar charts to analyze the number of leads received in the previous month compared to current leads, helping us figure out and analyze which campaigns are performing well."
"As a product analyst, one of the best features in Zoho Analytics is its ability to allow stakeholders to access raw data for any kind of metric I've created, significantly reducing my dependency to share data sets repeatedly, saving a lot of time."
"The data visualization features of Zoho Analytics have helped me improve decision making for my customers, and I could assess the impact of Zoho Analytics' AI-driven insights on the strategic initiatives of my customers."
"Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."
"For $50/mo we are saving dozens of hours of staff-time and making better decisions."
 

Cons

"Hex can be improved if they could implement new models because there are new LLMs appearing on a weekly basis, and they are still using the same one."
"A higher degree of artificial intelligence could be included in this solution. The data and overall insights could be improved."
"One major issue I face in Zoho Analytics is related to pivot tables. When using two text fields, such as client and project, with numerical data, sorting becomes impossible."
"The tool needs to improve analysis and add more features."
"The hourly pricing needs improvement."
"Zoho Analytics can improve by offering more options in the reports, as there are situations where the types of reports offered are a little limited, and I would like additional types of reports along with more functions in the SQL for queries."
"I would like them to improve the AI capabilities to let it learn more, as the Ask Zia AI chatbots and AI tools that bring automated reports currently do not make sense since the reports aren't any good; most of the time, 90% of the AI-generated reports make no sense for us."
"This solution does not support manufacturing facilities."
"It should have more options for graphics, if it stayed with the quality of graphs of excel, would be great."
 

Pricing and Cost Advice

Information not available
"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
"I rate the tool's pricing seven out of ten. The licensing costs are yearly."
"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."
"The tool's pricing is similar to other Zoho applications and is affordable."
"The product is expensive."
"I don't feel that price is an issue for this product."
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Top Industries

By visitors reading reviews
Manufacturing Company
11%
Computer Software Company
9%
Real Estate/Law Firm
8%
Retailer
8%
Construction Company
18%
Financial Services Firm
10%
Computer Software Company
7%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business28
Midsize Enterprise4
Large Enterprise5
 

Questions from the Community

Ask a question
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What is your experience regarding pricing and costs for Zoho Analytics?
Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...
What needs improvement with Zoho Analytics?
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...
What is your primary use case for Zoho Analytics?
We are using an HRMS tool, Zoho People. We use automations for our people's convenience. We use automations in Zoho People. For insights regarding Zoho People data, we use Zoho Analytics. In the HR...
 

Comparisons

 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Information Not Available
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Hex vs. Zoho Analytics and other solutions. Updated: August 2026.
908,800 professionals have used our research since 2012.