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Zoho Analytics pros and cons

Vendor: Zoho

4.1 out of 5

33 reviews
97% willing to recommend

Pros & Cons summary

Zoho Analytics integrates with multiple APIs and data sources, enhancing connectivity. Advanced scheduling syncs reports and dashboards, while Ask Zia aids decision-making. Embeddable dashboards extend reach, supporting financial and sales analysis. User input fields, varied graph styles, and affordable white labeling would improve functionality. Frequent API updates and better support response times are needed to optimize user experience.

Buyer's Guide

Get pricing advice, tips, use cases and valuable features from real users of this product.

Prominent pros & cons

PROS

Zoho Analytics provides seamless integration with a variety of APIs, making database connectivity easy.

Ask Zia is an innovative feature that helps optimize data presentations and improvements.

The ability to share and embed dashboards enhances operational efficiency for users.

Scheduling reports and syncing data from third-party applications are valuable features of Zoho Analytics.

Zoho Analytics offers advanced analytics for IT support, sales, and financial business use cases.

CONS

There are limited user input fields available for dashboards, and more types of graphics and charts should be introduced for reports.

The white labeling feature is perceived as expensive, with a suggestion to offer a cheaper option.

Customer service and support require improvement, particularly in response times and capability awareness.

There is a limitation on the number of columns that can be created in a worksheet, capped at 300.

The pricing structure for analytics plans is complex and needs refinement.

Zoho Analytics Pros review quotes

Software Engineer at Stackbox 360

Sep 16, 2025

Based on my experience with different customers, Zoho Analytics has positively impacted their organizations.

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VR

Data Analyst at Mobolution

Sep 23, 2025

The AI called Zia in Zoho Analytics is extremely useful—whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.

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Sai Nandan Sambu

Associate Data Analyst at Monocept

Oct 3, 2025

The best feature is that in the same tool, we can use SQL and business intelligence capabilities.

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Free Report: Zoho Analytics Reviews and More

Learn what your peers think about Zoho Analytics. Get advice and tips from experienced pros sharing their opinions. Updated: September 2025.

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Eslam Abo Elnaga

Senior people and systems analyst at B_labs & Mylo

Sep 9, 2025

The benefits I've seen from using Zoho Analytics include saving time; this is the most important benefit for me as I don't need to do my analytics or revisit a report repeatedly every month or according to the frequency of the requirement.

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Zoho Analyst BI Consultant at The Digital Monkeys

Sep 24, 2025

Zoho Analytics' data visualization features have helped me improve decision-making overall by making it easier to draw a story from complex data, backtrack my data, and ensuring accuracy.

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Senior Zoho Developer at a cloud solution provider with self employed

Aug 20, 2025

We find Zoho Analytics easy to use, making it very beneficial for our operations.

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Executive Director at deepdive

Mar 6, 2020

Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show.

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SA

Dr. Salah Alnajem

Founder and CEO at Information Age Consulting

Jan 12, 2022

I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau.

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CW

Business Development Director at Skore

Jun 11, 2018

The integration interface is very easy to use and allows you to directly connect to a variety of APIs.

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Senior Software Engineer at Transasia Bio-Medicals Ltd.

Sep 10, 2025

What I appreciate most about Zoho Analytics is the pivot table functionality, as in the pivot table and scheduler table, if we want data in one report, we can use an SQL query and get data from different modules.

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Zoho Analytics Cons review quotes

Software Engineer at Stackbox 360

Sep 16, 2025

The data visualization features of Zoho Analytics can be improved in terms of decision-making processes. There are many shortcomings in the query language, as it is outdated, and many keywords cannot be used.

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VR

Data Analyst at Mobolution

Sep 23, 2025

Regarding stability and reliability, Zoho Analytics has multiple bugs. One significant issue is that you cannot create multiple charts with the same name.

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Sai Nandan Sambu

Associate Data Analyst at Monocept

Oct 3, 2025

One major issue I face in Zoho Analytics is related to pivot tables. When using two text fields, such as client and project, with numerical data, sorting becomes impossible.

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Free Report: Zoho Analytics Reviews and More

Learn what your peers think about Zoho Analytics. Get advice and tips from experienced pros sharing their opinions. Updated: September 2025.

868,787 professionals have used our research since 2012.

Eslam Abo Elnaga

Senior people and systems analyst at B_labs & Mylo

Sep 9, 2025

The support team doesn't have full awareness of the system capabilities.

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Zoho Analyst BI Consultant at The Digital Monkeys

Sep 24, 2025

I have not seen any improvement with Zoho Analytics' AI-driven insights because it has not been accurate.

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Senior Zoho Developer at a cloud solution provider with self employed

Aug 20, 2025

The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis.

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Executive Director at deepdive

Mar 6, 2020

There should be more types of graphics available for use in the reports.

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SA

Dr. Salah Alnajem

Founder and CEO at Information Age Consulting

Jan 12, 2022

They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau.

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CW

Business Development Director at Skore

Jun 11, 2018

It would be great to have more user input fields which can be used on dashboards.

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reviewer1222644

Solutions Consultant at a tech services company with 11-50 employees

May 18, 2020

This solution does not support manufacturing facilities.

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Show 10 more reviews (out of 24)

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