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Domo vs Zoho Analytics comparison

Domo and Zoho are both solutions in the Reporting category. Domo is ranked #8 with an average rating of 7.6, while Zoho is ranked #9 with an average rating of 7.8. Domo holds a 9.1% mindshare in RT, compared to Zoho’s 1.1% mindshare. Additionally, 84% of Domo users are willing to recommend the solution, compared to 97% of Zoho users who would recommend it.
Domo
Read 43 Domo reviews
  • 4,988 Views
  • 3,541 Comparison Views
84% willing to recommend
Zoho Analytics
Read 33 Zoho Analytics reviews
  • 1,271 Views
  • 445 Comparison Views
97% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Domo and Zoho Analytics compete in the business intelligence category. Domo seems to have the upper hand with its comprehensive ETL capabilities and user-friendly interface, making it well-suited for varied business needs.

Features: Domo excels with its comprehensive ETL capabilities, Magic ETL feature for simplifying complex data transformations, and flexible custom connector creation. Zoho Analytics offers automated pivot table creation, seamless integration with other Zoho products, and an intuitive report builder.

Room for Improvement: Domo users report issues with slow visualizations and limited chart options. There is also a need for improved real-time data integration and better dashboard customization. Zoho Analytics could enhance formula handling, expand API connections, and improve data visualization features.

Ease of Deployment and Customer Service: Domo provides diverse deployment options including on-premises, public, private, and hybrid clouds. Its technical support is appreciated but could benefit from faster response times. Zoho Analytics also offers comprehensive hosting options but receives criticism for inconsistent customer service in resolving data refresh issues and initial technical support.

Pricing and ROI: Domo is considered expensive but offers significant ROI, often justified by its comprehensive features. Its flexible pricing model accommodates different user needs. Zoho Analytics is seen as more cost-effective with competitive pricing plans, especially for smaller businesses, and delivers positive ROI through integration with other Zoho products.

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To learn more, read our detailed Domo vs. Zoho Analytics Report (Updated: September 2025).
Buyer's Guide
Domo vs. Zoho Analytics
September 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.1
Domo's effectiveness varies widely, offering cost savings and efficiency for some, while others find it costly and inefficient.
Sentiment score
4.8
Zoho Analytics saves time and costs by streamlining data analysis, enhancing decision-making, and eliminating database management needs for $50/month.
No quotes available
For more quotes and insights, download the Domo report
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
After incorporating Zoho Analytics, now all our decisions come from its reviews.
Any time I've integrated customer data using Zoho, I've received great feedback and referrals, and Zoho has gotten me referrals and more customers.
For more quotes and insights, download the Zoho Analytics report
Sai Nandan Sambu - PeerSpot reviewerSiddharth Aravind - PeerSpot reviewerEdwin Nderitu - PeerSpot reviewer
 

Customer Service

Sentiment score
6.9
Domo's customer service is responsive but faces communication delays and gaps between support teams, impacting smaller clients.
Sentiment score
5.8
Zoho Analytics' customer service is responsive and helpful, though some users face delays and issues with specialized support.
They were quite professional and in around three to five working days, they had identified where they suspected there was an issue and I was able to fix it.
It's very easy to get technical support from Domo.
Support-wise, they are good.
For more quotes and insights, download the Domo report
The support team doesn't have full awareness of the system capabilities.
Zoho support provides assistance through live chat to guide us.
If you need help with any issue you face, you can directly call them.
For more quotes and insights, download the Zoho Analytics report
Denis Mwaniki - PeerSpot reviewerDave Ramos - PeerSpot reviewerRuban Prasanna Dass SP - PeerSpot reviewerEslam Abo Elnaga - PeerSpot reviewerNadeem Asghar - PeerSpot reviewerRahul Lomate - PeerSpot reviewer
 

Scalability Issues

Sentiment score
6.4
Domo efficiently scales with diverse user groups and data, though performance may vary with massive datasets, facing competition.
Sentiment score
6.2
Zoho Analytics is scalable and adaptable for small to large companies but may require upgrades and licenses for expansion.
The fact that you're able to easily identify the pipelines or flows that have errors, and it notifies you when you're building a pipeline where you can run previews and tell where to fix issues, is helpful.
When fetching files larger than 100 MB from SFTP or any other portal, Domo becomes slow due to the heavy file size.
Sigma, which is written for Snowflake, scales more easily than Domo.
For more quotes and insights, download the Domo report
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Zoho Analytics is scalable.
For more quotes and insights, download the Zoho Analytics report
Denis Mwaniki - PeerSpot reviewerRuban Prasanna Dass SP - PeerSpot reviewerreviewer2585304 - PeerSpot reviewerSiddharth Aravind - PeerSpot reviewerHunbel CH - PeerSpot reviewer
VR
 

Stability Issues

Sentiment score
7.1
Domo is generally stable, handling large data efficiently, with minor data refresh issues and connectivity dependent on internet quality.
Sentiment score
7.1
Zoho Analytics is praised for stability, quick bug fixes, and excellent performance, with minimal downtime and few crashes.
In recent years, I haven't had such cases. It's quite stable and I don't have any reservations on its stability.
In terms of overall stability of the platform, it's very stable.
During that time, we faced issues from the project side as Domo was not visible in our portal.
For more quotes and insights, download the Domo report
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
The stability and reliability of Zoho Analytics have been good over time.
The stability and reliability of the product is crucial for optimal performance.
For more quotes and insights, download the Zoho Analytics report
Denis Mwaniki - PeerSpot reviewerDave Ramos - PeerSpot reviewerRuban Prasanna Dass SP - PeerSpot reviewer
VR
Hunbel CH - PeerSpot reviewerAngel David Pacheco Beltrán - PeerSpot reviewer
 

Room For Improvement

Domo users seek improved data integration, visualization, browser compatibility, cost-effectiveness, and support, while desiring enhanced collaboration and customization features.
Zoho Analytics faces challenges with interface, limited tools, support, performance, pricing, and lacks advanced graphics and intuitive navigation.
End users require a license to run their own reports and dashboards, which are fairly expensive.
Some technical aspects such as Beast Mode calculation could be improved in Domo, as it would provide more clarity and help in giving insights to clients or customer business team requirements.
One of the areas where we've had frustrations with Domo is the aesthetics. The aesthetics are quite limited compared to other BI tools such as Tableau and Power BI.
For more quotes and insights, download the Domo report
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
For more quotes and insights, download the Zoho Analytics report
reviewer2585304 - PeerSpot reviewerreviewer2757087 - PeerSpot reviewerDenis Mwaniki - PeerSpot reviewerHunbel CH - PeerSpot reviewer
VR
Nadeem Asghar - PeerSpot reviewer
 

Setup Cost

Domo's pricing is higher but justified by robust features, flexible licensing, and included cloud infrastructure reducing IT needs.
Zoho Analytics offers flexible, competitive pricing with monthly fees, appreciated for cost-effectiveness, especially with Zoho One multiple tool use.
Domo's pricing is high compared to other BI tools, and it is costly.
For long-time users, it can become expensive, but the trade-off is access to the entire platform instead of licensing different components separately.
They quoted approximately one dollar per KB.
For more quotes and insights, download the Domo report
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
For more quotes and insights, download the Zoho Analytics report
reviewer2757087 - PeerSpot reviewerDave Ramos - PeerSpot reviewerRuban Prasanna Dass SP - PeerSpot reviewer
VR
 

Valuable Features

Domo excels in ETL, data visualization, governance, and collaboration, offering user-friendly tools for handling complex data tasks.
Zoho Analytics provides robust features like intuitive reports, AI insights, and seamless integration for efficient data visualization and analysis.
App Studio is valuable because it allows all the customization we needed; we can decode it, with the view and grid which are all I need, drill-downs, and everything can be done the way I need it.
I have been using it for four years and have been able to extract the information I need from it.
The most valuable feature of Domo is the fact that you can connect multiple inputs and you don't have to have a data warehouse.
For more quotes and insights, download the Domo report
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
These multiple dashboards are available to view in a single place, which is very beneficial.
For more quotes and insights, download the Zoho Analytics report
reviewer2757087 - PeerSpot reviewerreviewer2585304 - PeerSpot reviewerDenis Mwaniki - PeerSpot reviewer
VR
Sai Nandan Sambu - PeerSpot reviewerNadeem Asghar - PeerSpot reviewer
 

Categories and Ranking

Domo
Ranking in BI (Business Intelligence) Tools
6th
Ranking in Reporting
8th
Ranking in Data Visualization
7th
Average Rating
7.8
Reviews Sentiment
6.6
Number of Reviews
43
Ranking in other categories
Data Integration (24th), Business Performance Management (10th)
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
7th
Ranking in Reporting
9th
Ranking in Data Visualization
6th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
33
Ranking in other categories
Embedded BI (6th)
 

Mindshare comparison

As of October 2025, in the Reporting category, the mindshare of Domo is 9.1%, down from 11.0% compared to the previous year. The mindshare of Zoho Analytics is 1.1%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Market Share Distribution
ProductMarket Share (%)
Domo9.1%
Zoho Analytics1.1%
Other89.8%
Reporting
 

Featured Reviews

Ruban Prasanna Dass SP - PeerSpot reviewer
Have improved workflow efficiency through custom reports but encountered formatting limitations
The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.
Read full review
Nadeem Asghar - PeerSpot reviewer
Experience with advanced analytics and visualization features boosts decision making
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
Read full review
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Top Industries

By visitors reading reviews
University
12%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
7%
Insurance Company
9%
Non Profit
9%
Computer Software Company
9%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise11
Large Enterprise19
By reviewers
Company SizeCount
Small Business27
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
See all answers
What is your experience regarding pricing and costs for Domo?
Domo's pricing is high compared to other BI tools, and it is costly. I do not find Domo cost-effective; it would be very hard if it is a single user. However, if it goes with the organization's uti...
See all answers
What needs improvement with Domo?
I have not used Domo's collaborative features extensively. Regarding Domo's AI-driven insights in uncovering trends and forecasting outcomes, the limiting factor is that you need to define all of y...
See all answers
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
See all answers
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
See all answers
What needs improvement with Zoho Analytics?
In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.
See all answers
 

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Product Reports

Buyer's Guide
Domo
September 2025
Domo reportDownload Domo product report
Buyer's Guide
Zoho Analytics
September 2025
Zoho Analytics reportDownload Zoho Analytics product report
 

Also Known As

corda
Zoho Reports
 

Overview

Domo is a cloud-based, mobile-first BI platform that helps companies drive more value from their data by helping organizations better integrate, interpret and use data to drive timely decision making and action across the business. The Domo platform enhances existing data warehouse and BI tools and allows users to build custom apps, automate data pipelines, and make data science accessible for anyone through automated insights that can be shared with internal or external stakeholders.

Find more information on The Business Cloud Here.

Domo

Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

Zoho
 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Buyer's Guide
Domo vs. Zoho Analytics
September 2025
Free Report: Domo vs. Zoho Analytics
Find out what your peers are saying about Domo vs. Zoho Analytics and other solutions. Updated: September 2025.
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