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IBM Cognos Dashboard vs MashZone NextGen Business Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos Dashboard
Ranking in Data Visualization
14th
Average Rating
8.6
Reviews Sentiment
6.7
Number of Reviews
4
Ranking in other categories
No ranking in other categories
MashZone NextGen Business A...
Ranking in Data Visualization
42nd
Average Rating
7.6
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Data Visualization category, the mindshare of IBM Cognos Dashboard is 1.2%, up from 0.6% compared to the previous year. The mindshare of MashZone NextGen Business Analytics is 0.6%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
IBM Cognos Dashboard1.2%
MashZone NextGen Business Analytics0.6%
Other98.2%
Data Visualization
 

Featured Reviews

SM
Freelancer at 0
A tool that helps create creative dashboards while offering high performance and stability
For reporting and data visualization, the tool is mainly used based on the data dimensions, which are stored in the data warehouse since it is where IBM Cognos Dashboard is used to bind the data and visualize the reports. The integration with our company's business intelligence workflows is based on the existing connectors that IBM Cognos Dashboard has. I am not aware because I do not manage that in the application, but what I see is that it is mainly through the connectors that the tool is connected to the data warehouse. The editor in IBM Cognos Dashboard is the most beneficial for creating an interactive dashboard. The dashboard customization and the flexibility in the IBM Cognos Dashboard enhance data analysis since it has a graphical builder that is quite user-friendly for creating different dimensions. I recommend the solution to those who plan to use it. The tool is effective when it comes to integration with other data sources because it has the connectors to connect to different data sources. The real-time data refresh in Cognos impacted my decision-making since the tool ensures more business benefits in areas around all the financial reporting or marketing trends of the users or customers, including the billing analytics to know what the RPU or to know the areas that can help in the marketing decisions while being able to create new portfolios or new products for the market. The tool is mainly for marketing and financial reporting. I rate the overall tool a ten out of ten.
Suresh Nagendran - PeerSpot reviewer
Solution Architect at HCL Technologies
Real-time data with a user-friendly interface
The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use MashZone could be faster and provide more support for IoT platforms. I've been using MashZone NextGen Business Analytics for three years. This solution is stable. I believe…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product helps us update the KPI automatically."
"The main feature that is useful is the on-demand report generation through the dashboard."
"The tool's valuable features are that it is easy to use and stable."
"It is a pretty stable solution."
"The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use."
"Mashzone is the best product on the market for process analysis."
"This solution is made to be easy-to-use. If you can use Excel, you can use MashZone."
"The technical support from Germany is very good."
 

Cons

"The price point is one of the major areas to be improved."
"The scalability of the product's on-premises version is an area with certain shortcomings where improvements are required."
"They should include proper documentation to learn more about the product."
"Visualization is an area where the product lacks."
"MashZone is not very good to use with big data, statistical analysis, or financial analysis. This is not what it is built to do."
"MashZone could be faster and provide more support for IoT platforms."
 

Pricing and Cost Advice

"The product is expensive for small businesses compared to other vendors."
"Licensing is based on individual usage, and it is more expensive than other providers."
Information not available
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Questions from the Community

What needs improvement with IBM Cognos Dashboard?
The tool is good enough to serve the purpose of what it is meant in our company. The scalability of the product's on-premises version is an area with certain shortcomings where improvements are req...
What is your primary use case for IBM Cognos Dashboard?
In my company, the solution is mainly used for business reporting where the organization or the business team, especially the marketing department, or even data scientists can actually draw reports...
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Also Known As

Cognos Dashboard
MashZone NextGen
 

Overview

Find out what your peers are saying about IBM Cognos Dashboard vs. MashZone NextGen Business Analytics and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.