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IBM SPSS Modeler vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM SPSS Modeler
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
40
Ranking in other categories
Data Mining (3rd), Data Science Platforms (13th)
Microsoft Power BI
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
327
Ranking in other categories
BI (Business Intelligence) Tools (1st), Reporting (1st)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. IBM SPSS Modeler is designed for Data Mining and holds a mindshare of 20.2%, up 17.0% compared to last year.
Microsoft Power BI, on the other hand, focuses on BI (Business Intelligence) Tools, holds 9.4% mindshare, down 21.5% since last year.
Data Mining Market Share Distribution
ProductMarket Share (%)
IBM SPSS Modeler20.2%
IBM SPSS Statistics19.4%
KNIME Business Hub14.6%
Other45.800000000000004%
Data Mining
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Microsoft Power BI9.4%
Tableau Enterprise6.7%
Amazon QuickSight3.7%
Other80.2%
BI (Business Intelligence) Tools
 

Featured Reviews

RB
Business Owner at SASS GmbH
Support and flexibility enable effective project initiation and meet customer needs but deployment requires enhancement
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a solution, and then I convert my MATLAB solution to C programming language. This I can deploy, and I can check it, and it is MISRA compatible. It is very easy to deploy it, to go from MATLAB to C or C++, which is actually needed in the car industry. In the car industry, they want to have it in the hardware. You cannot put MATLAB or IBM SPSS Modeler in the hardware of a car, but with C, there is no problem with a microcontroller. They can shoot it into the microcontroller, and I can check it with Polyspace, and it is MISRA compatible, which is an industrial standard. There is nothing similar in IBM SPSS Modeler. I made solutions with IBM SPSS Modeler, and then the customer said they wanted to make a production out of it, and it was not possible. I stopped with IBM SPSS Modeler 18. It is now 18.6 from what I know at the moment. I do not believe that there is a possibility to design a graphic user interface with it. It is itself a graphic user interface, where you put all sorts of little icons into the display.
James Balbach - PeerSpot reviewer
Executive Director, Decision Support at Community Health Network
Robust system consistently elevates data visualization and seamlessly updates with user-driven advancements
Power BI is a general-use visualization system. I can express the performance of our network through high-level key performance indicators. It allows me to show detailed improvements in quality and safety and patient experience. I create improvement dashboards for task forces and work teams. I have built analytic dashboards that guide analytics, enabling research and dataset manipulation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We have full control of the data handling process."
"It helped me in that I didn't need to write them by hand, and I could get a result in one or two minutes. That helped me a lot."
"Some basic form of feature engineering for classification models. This really quickens the model development process."
"I think the code modeling features are the most valuable and without the need to write a code back with many different possibilities to choose from. And the second one is linked to the activity of the data preparation."
"We had an IBM Guardium service contract where we used one of their resources to help us develop our prototype. It was a good experience, but they were helpful and responsive."
"The ease of use in the user interface is the best part of it. The ability to customize some of my streams with R and Python has been very useful to me, I've automated a few things with that."
"Automation is great and this product is very organized."
"A lot of jobs that are stuck in Excel due to the huge numbers of rows are tackled pretty quickly."
"The good part of it is that you can do whatever you want with it when it comes to building BI. In terms of languages, it supports Python, and it also natively supports R."
"We have found the product to be scalable."
"The solution makes it easy for me to develop reports and publish them."
"Microsoft Power BI is a powerful tool with many capabilities, but my favorite feature is its data modeling, which links tables together and allows teams to gain insights for KPIs by modeling data differently to meet various requirements."
"Power BI has strong support from Microsoft. If you need help, they answer promptly. There are also several discussion groups where you can get information, like the product roadmap and any new things coming up."
"The solution is easy to use and flexible."
"Microsoft BI is better than most solutions we have. It's pretty easy to conduct analysis with it."
"The most valuable feature of Microsoft BI is its visualization and its ease of use."
 

Cons

"Formula writing is not straightforward for an Excel user. Totally new set of functions, which takes time to learn and teach."
"C&DS will not meet our scalability needs."
"It's not as user friendly as it could be."
"I think mapping for geographic data would also be a really great thing to be able to use."
"I would like see more programming languages added, like MATLAB. That would be better."
"Neural networks are quite simple, and now neural networks are evolving to these architecture related to deep learning, etc. They didn't incorporate this in IBM SPSS Modeler."
"The integration with sources and visualisation needs some improvement. The scalability needs improvement."
"The platform that you can deploy it on needs improvement because I think it is Windows only. I do not think it can run off a Red Hat, like the server products. I am pretty sure it is Windows and AIX only."
"We would like to have better SQL support for queries."
"We would like it if they added more Python libraries in the Power BI service. For Power BI service right now, you can use Python, but it is limited to a few libraries or a few packages from Python."
"BI is scalable, but there are some problems with limited online storage."
"There is no specific area that I have a problem with. It's just that, with whatever feature you come across, every visual has its own formatting and behavior. What you get in one visual for a feature, you don't seem to get in another."
"It is kept very current, and there is an update literally every month. However, the interface changes quite randomly with no documentation, which is difficult at the domain and architectural level where you're planning things and engaging the business. Things change frequently, and you wonder where has the button for the new report gone. They should provide better documentation on interface changes. It should be better optimized. It is supposed to be a data integration tool, but it is doing relatively simple queries. It has its limitations. For example, you can only pull a number of columns. So, there is room for optimization on its ability to integrate multiple data sources. The desktop tool is very memory-intensive, and again, this is not documented clearly. It requires a heavy CPU and memory use, and it causes your operating systems to become unstable. I would like to see the ability to create datasets within Power BI. Microsoft is promoting Azure as a cloud solution, but it is dependent upon a desktop component, which seems a little bit deceptive. Data set is the basic element that you report from, but it has to be created on the desktop and then published to the cloud. So, you're in the cloud, and you create a data structure or the data flow, but you can't report from that. You have to leave the cloud, go to your desktop, create the data set on your desktop, and publish it to the cloud. You go back to the cloud and create your report by using that published data set, which is very non-intuitive. If you go to the Microsoft Power BI community, this is a common complaint across the entire community."
"It should be more user-friendly and simple."
"The DAX features need some improvement. It's not as easy as Excel. They need more DAX formulas."
"I believe there is room for improvement in terms of authentication and certain functionalities in Power BI. For instance, adjusting the width of columns is not easily done, as there is only an option to enable or disable automatic adjustment. This can be a significant drawback for clients who desire more flexibility."
 

Pricing and Cost Advice

"The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten users use the server with ten licenses, it runs faster. But if forty users use the same appliance, everything slows down. People then think it's not easy to do things and prefer using remote tools like Python to extract data from the database. It's not about being expensive or cheap, but about people's knowledge and experience in how to do the work."
"I am using the free version of IBM SPSS Modeler, it is the educational edition version."
"This tool, being an IBM product, is pretty expensive."
"When you are close to end of quarter, IBM and its partners can get you 60% to 70% discounts, so literally wait for the last day of the quarter for the best prices. You may feel like you are getting robbed if you can't receive a good discount."
"It is an expensive product."
"It got us a good amount of money with quick and efficient modeling."
"$5,000 annually."
"If you are in a university and the license is free then you can use the tool without any charges, which is good."
"I used the tool's free version."
"Microsoft BI for desktop is free to use, and you can download and use it."
"The premium capacity is very costly in respect of the market in Egypt, amounting to $5,000 monthly."
"Microsoft BI is not expensive."
"The price of the license can be better."
"I am satisfied with its price. Its price is very less as compared to Tableau and QlikView."
"All in all, for the price, this is an excellent tool for helping your organization turn mounds of data into useful insights."
"There are a few options available for purchasing a license. Typically the number of users you have will determine the price of the license. The more users you have the more you will pay."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
12%
University
9%
Manufacturing Company
6%
Financial Services Firm
12%
Government
9%
Manufacturing Company
9%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise4
Large Enterprise32
By reviewers
Company SizeCount
Small Business135
Midsize Enterprise57
Large Enterprise165
 

Questions from the Community

What is your experience regarding pricing and costs for IBM SPSS Modeler?
The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten us...
What needs improvement with IBM SPSS Modeler?
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a ...
What is your primary use case for IBM SPSS Modeler?
I have been using IBM SPSS Modeler for a long time. I am using IBM SPSS Modeler mainly for ETL. Sometimes I use it to compare the results of the modeling as compared to MATLAB. MATLAB is the main t...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Also Known As

SPSS Modeler
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

Reisebªro Idealtours GmbH, MedeAnalytics, Afni, Israel Electric Corporation, Nedbank Ltd., DigitalGlobe, Vodafone Hungary, Aegon Hungary, Bureau Veritas, Brammer Group, Florida Department of Juvenile Justice, InSites Consulting, Fortis Turkey
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Find out what your peers are saying about Knime, IBM, Weka and others in Data Mining. Updated: January 2026.
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