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IBM SPSS Modeler vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM SPSS Modeler
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
40
Ranking in other categories
Data Mining (3rd), Data Science Platforms (12th)
Microsoft Power BI
Average Rating
8.0
Reviews Sentiment
6.6
Number of Reviews
331
Ranking in other categories
BI (Business Intelligence) Tools (1st), Reporting (1st)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. IBM SPSS Modeler is designed for Data Mining and holds a mindshare of 16.5%, down 17.6% compared to last year.
Microsoft Power BI, on the other hand, focuses on BI (Business Intelligence) Tools, holds 8.1% mindshare, down 21.4% since last year.
Data Mining Mindshare Distribution
ProductMindshare (%)
IBM SPSS Modeler16.5%
IBM SPSS Statistics16.8%
KNIME Business Hub11.4%
Other55.300000000000004%
Data Mining
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Microsoft Power BI8.1%
Tableau Enterprise6.2%
Amazon QuickSight3.3%
Other82.4%
BI (Business Intelligence) Tools
 

Featured Reviews

RB
Business Owner at SASS GmbH
Support and flexibility enable effective project initiation and meet customer needs but deployment requires enhancement
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a solution, and then I convert my MATLAB solution to C programming language. This I can deploy, and I can check it, and it is MISRA compatible. It is very easy to deploy it, to go from MATLAB to C or C++, which is actually needed in the car industry. In the car industry, they want to have it in the hardware. You cannot put MATLAB or IBM SPSS Modeler in the hardware of a car, but with C, there is no problem with a microcontroller. They can shoot it into the microcontroller, and I can check it with Polyspace, and it is MISRA compatible, which is an industrial standard. There is nothing similar in IBM SPSS Modeler. I made solutions with IBM SPSS Modeler, and then the customer said they wanted to make a production out of it, and it was not possible. I stopped with IBM SPSS Modeler 18. It is now 18.6 from what I know at the moment. I do not believe that there is a possibility to design a graphic user interface with it. It is itself a graphic user interface, where you put all sorts of little icons into the display.
Hemanthreddy Vakiti - PeerSpot reviewer
Data engineer at a tech vendor with 10,001+ employees
Interactive dashboards have transformed restaurant data into faster daily business decisions
Microsoft Power BI has many features and there is not a lot to improve. However, the licensing can be confusing. When deciding between Pro and Premium, I find it difficult to distinguish what features are offered by Pro and what features are offered by Premium, including the particular differences to choose between both licensing models. Additionally, some features such as DAX, which I mentioned previously, involve DAX calculations and complex data modeling, which are somewhat advanced and not easily understandable. Prior knowledge is required or you need to go through the documentation. If the documentation is made comprehensive so that anyone with no knowledge on DAX can easily use it by going through the documentation, it would be really helpful. Additionally, if the integration with non-Microsoft tools is improved and performance is optimized, then Microsoft Power BI can become a top-ranked visualization tool. The user experience with Microsoft Power BI is quite good. The intuitive user interface makes it easy for both technical and non-technical users to create reports. However, only the advanced features are somewhat complex, and if the documentation is improved, it can be easily accessible.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Some basic form of feature engineering for classification models. This really quickens the model development process."
"Our go live process has been slightly enhanced compared to the previous programmatic process. There is now a faster time to production from the business end."
"IBM was chosen because of usability. It's point and click, whereas the other out-of-the box-solution, or open-source solutions, require full-on programming and a much higher skill level."
"So far, the stability has been rock solid."
"Quickness and ease of use with the guarantee of robust modeling techniques and trustworthy accuracy."
"Stability is good."
"The main benefit is it makes things a little easier to do."
"SPSS Modeler is a friendly interface for a beginner user."
"We've seen a good ROI; it's a reporting tool that we can use on different platforms like mobile, we can integrate the report with the website, it provides good accessibility, you can access it from anywhere, anytime, and it's scalable."
"Power BI is more powerful than other tools because it is new for us. Each new version has more capabilities, and we're expecting AI and ML features in the next version."
"The initial setup is easy."
"My primary uses of this solution are BI reporting using SQL server reporting, Power BI online reports, and BI dashboards."
"It is more user-friendly compared to SSRS."
"The solution has been stable, we've found that the scalability meets our current needs, it's good for data visualization and analysis, and technical support has always been great for us as strategic partners."
"When I compare other analytical tools to Microsoft BI, I believe Microsoft BI is far more accurate, and the frequency is also better."
"The solution is easy to install and it does not take long."
 

Cons

"Neural networks are quite simple, and now neural networks are evolving to these architecture related to deep learning, etc. They didn't incorporate this in IBM SPSS Modeler."
"Unstructured data is not appropriate for SPSS Modeler."
"I think mapping for geographic data would also be a really great thing to be able to use."
"It is not integrated with Qlik, Tableau, and Power BI."
"We would like to see better visualizations and easier integration with Cognos Analytics for reporting."
"We have run into a few problems doing some entity matching/analytics."
"This tool has a lot of bugs."
"I can say the solution is outdated."
"The mobile app is very poor."
"Performance can be better; of course, it depends on your hardware but it can also be improved."
"I think that the solution is harder to use for people who are not experts in data."
"There is no column-level security in Microsoft BI, and this is a feature that most of our customers are looking for. That is something that should be implemented."
"In my opinion, it would be better for the price to be degressive by the user, and we should have a lower, or better unit price if we have more users."
"Most clients have MacBooks. Therefore, they use Tableau as Power BI Desktop is not available for the MacBook right now."
"The robustness of the stack could be improved as it fails when we import/extract large amounts of data."
"From a scalability and performance perspective and based on my understanding and feedback from end users, there's room for improvement in data processing, scaling up, and leveraging the cloud. That could be an enhancement area for me to look into."
 

Pricing and Cost Advice

"I am using the free version of IBM SPSS Modeler, it is the educational edition version."
"$5,000 annually."
"Having in mind all four tools from Garner’s top quadrant, the pricing of this tool is competitive and it reflects the quality that it offers."
"Its price is okay for a company, but for personal use, it is considered somewhat expensive."
"If you are in a university and the license is free then you can use the tool without any charges, which is good."
"It got us a good amount of money with quick and efficient modeling."
"The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten users use the server with ten licenses, it runs faster. But if forty users use the same appliance, everything slows down. People then think it's not easy to do things and prefer using remote tools like Python to extract data from the database. It's not about being expensive or cheap, but about people's knowledge and experience in how to do the work."
"This tool, being an IBM product, is pretty expensive."
"Its price is very low. It is like $10 per user, per month. The clients pay for their own licenses. It is not on us. There are no costs in addition to the standard licensing fees. That's the beauty. With other systems, you need to spend a couple of thousand dollars just to get started, and then you need to spend $500 per year for the license, which becomes much more costly. You have a system here where for $120 to $140 a year, you can start with two people and start developing and deploying. You can see why the cost difference is huge, especially when you are on a low scale, like us, and you're not building something very huge."
"The solution is priced well for what they offer. However, the premium version is very expensive."
"Their price is good."
"Once the trial period for the BI service is over, the cost is approximately $10 USD per user, per month, so it's quite reasonable."
"I very much recommend the free trial mode."
"In general, Microsoft BI's price is lower compared to Alteryx."
"Make it low in cost. It is a no-brainer!"
"Paid for itself in the first month."
report
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
10%
Government
10%
University
8%
Outsourcing Company
7%
Financial Services Firm
14%
Manufacturing Company
8%
Government
8%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise4
Large Enterprise32
By reviewers
Company SizeCount
Small Business135
Midsize Enterprise59
Large Enterprise169
 

Questions from the Community

What is your experience regarding pricing and costs for IBM SPSS Modeler?
The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten us...
What needs improvement with IBM SPSS Modeler?
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a ...
What is your primary use case for IBM SPSS Modeler?
I have been using IBM SPSS Modeler for a long time. I am using IBM SPSS Modeler mainly for ETL. Sometimes I use it to compare the results of the modeling as compared to MATLAB. MATLAB is the main t...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Also Known As

SPSS Modeler
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

Reisebªro Idealtours GmbH, MedeAnalytics, Afni, Israel Electric Corporation, Nedbank Ltd., DigitalGlobe, Vodafone Hungary, Aegon Hungary, Bureau Veritas, Brammer Group, Florida Department of Juvenile Justice, InSites Consulting, Fortis Turkey
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Find out what your peers are saying about Knime, IBM, Weka and others in Data Mining. Updated: May 2026.
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