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IBM SPSS Modeler vs SAS Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on May 21, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM SPSS Modeler
Ranking in Data Mining
3rd
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
40
Ranking in other categories
Data Science Platforms (12th)
SAS Analytics
Ranking in Data Mining
5th
Average Rating
9.2
Reviews Sentiment
6.5
Number of Reviews
11
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2026, in the Data Mining category, the mindshare of IBM SPSS Modeler is 18.9%, up from 17.1% compared to the previous year. The mindshare of SAS Analytics is 7.7%, up from 6.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Mining Mindshare Distribution
ProductMindshare (%)
IBM SPSS Modeler18.9%
SAS Analytics7.7%
Other73.4%
Data Mining
 

Featured Reviews

RB
Business Owner at SASS GmbH
Support and flexibility enable effective project initiation and meet customer needs but deployment requires enhancement
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a solution, and then I convert my MATLAB solution to C programming language. This I can deploy, and I can check it, and it is MISRA compatible. It is very easy to deploy it, to go from MATLAB to C or C++, which is actually needed in the car industry. In the car industry, they want to have it in the hardware. You cannot put MATLAB or IBM SPSS Modeler in the hardware of a car, but with C, there is no problem with a microcontroller. They can shoot it into the microcontroller, and I can check it with Polyspace, and it is MISRA compatible, which is an industrial standard. There is nothing similar in IBM SPSS Modeler. I made solutions with IBM SPSS Modeler, and then the customer said they wanted to make a production out of it, and it was not possible. I stopped with IBM SPSS Modeler 18. It is now 18.6 from what I know at the moment. I do not believe that there is a possibility to design a graphic user interface with it. It is itself a graphic user interface, where you put all sorts of little icons into the display.
EU
Finance Business Intelligence at Banco Santander Mexico SA Institucion de Banca
Automated workflows enhance productivity but could better handle stress tests
I use SAS Analytics in my work to analyze data, such as selecting credits for traditional securitization. Recently, I used SAS Analytics for the project roster from Santander, selecting and evaluating credits, and conducting historical research on the reception of contracts to issue securitization…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's very easy to use. The drag and drop feature makes it very easy when you are building and testing the streams. That's very useful."
"We have integration where you can write third-party apps. This sort of feature opens it up to being able to do anything you want."
"Stability is good."
"It scales. I have not run into any challenges where it will not perform.​"
"Automation is great and this product is very organized."
"I was familiar with using IBM SPSS Modeler separately in the private sector before that. It's a good tool for extracting data from data warehouses, creating streams, and manipulating logic to extract final data."
"Compared to other tools, the product works much easier to analyze data without coding."
"It is a great product for running statistical analysis."
"I like that it is quickly embedding interactive reports and dashboards into a website, Outlook Mail, or even a mobile app."
"The team immediately resolves the issues."
"The most valuable aspect of SAS Analytics is the ability to automate work using macros without heavily relying on technology teams."
"It has also been around for an extremely long time, has a strong history, and good market penetration."
"I use it to replicate our entire financial system to verify/duplicate calculations."
"It's very easy to use once you learn it."
"I use SAS daily to analyze data, produce reports, and other outputs."
"SAS Business Intelligence is well-suited for our large corporation. We have demand for scalable and reliable insights into information which is housed in our large systems."
 

Cons

"It is not integrated with Qlik, Tableau, and Power BI."
"​Initial setup of the software was complex, because of our own problems within the government."
"I would not rate the technical support very well. The technicians have accents. When you do find someone, it is very hard to get somebody able to answer the technical questions."
"C&DS will not meet our scalability needs."
"Requires more development."
"The software is quite expensive and IBM is currently marketing its other digital dashboard tools such as IBM cognos, now we aren't sure on the plans of IBM integrating these two softwares."
"The platform's cloud version needs improvements."
"There are performance issues. Extracting data from many combined tables can take hours and occasionally crash the server due to memory leaks. This performance problem bothers people. The performance issue seems to be related to the server. We design streams on the client and submit them to the server, which generates a large SQL statement. There are two potential bottlenecks: one in the server and another in data extraction. I'm unsure about the exact mechanics of data splitting when fetching from the database."
"This solution should be made more user-friendly."
"One of the things that can be simplified is self-service analytics, especially for a citizen developer or a citizen data scientist."
"The installation could also be easier, and the price could be better."
"I would like to see their interface to R added to either Base SAS or SAS Analytics."
"The natural language querying and automated preparation of dashboards should be improved."
"Once a SAS figure is produced one would like to modify things, such as titles, legends, and incorporate risk sets as a footer on the plots."
"The training for SAS Business Intelligence is often difficult to arrange. It is often cancelled due to not enough people being enrolled."
"​Support at universities used to be limited, but I hear this is changing.​"
 

Pricing and Cost Advice

"It is a huge increase to time savings."
"It got us a good amount of money with quick and efficient modeling."
"It is an expensive product."
"The scalability was kind of limited by our ability to get other people licenses, and that was usually more of a financial constraint. It's expensive, but it's a good tool."
"This tool, being an IBM product, is pretty expensive."
"When you are close to end of quarter, IBM and its partners can get you 60% to 70% discounts, so literally wait for the last day of the quarter for the best prices. You may feel like you are getting robbed if you can't receive a good discount."
"$5,000 annually."
"If you are in a university and the license is free then you can use the tool without any charges, which is good."
"​Setup costs were quite reasonable."
"Licensing was rather straightforward."
"​The cost for SAS Business Intelligence can prove to be a little prohibitive.​"
"I rate the product’s pricing a one out of ten."
"Prices were comparable with alternative solutions."
"Our licensing covers the usage for around 50 data analysts."
"SAS is very expensive."
"I think that the cost-benefit ratio is okay."
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Top Industries

By visitors reading reviews
Government
11%
Financial Services Firm
10%
University
8%
Outsourcing Company
7%
Financial Services Firm
22%
Computer Software Company
10%
Outsourcing Company
8%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise4
Large Enterprise32
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise2
Large Enterprise9
 

Questions from the Community

What is your experience regarding pricing and costs for IBM SPSS Modeler?
The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten us...
What needs improvement with IBM SPSS Modeler?
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a ...
What is your primary use case for IBM SPSS Modeler?
I have been using IBM SPSS Modeler for a long time. I am using IBM SPSS Modeler mainly for ETL. Sometimes I use it to compare the results of the modeling as compared to MATLAB. MATLAB is the main t...
What do you like most about SAS Analytics?
I like that it is quickly embedding interactive reports and dashboards into a website, Outlook Mail, or even a mobile app.
What needs improvement with SAS Analytics?
SAS Analytics could improve in areas such as handling stress tests and workloads, as well as predicting financial movements, specifically profit and loss movements.
What is your primary use case for SAS Analytics?
I use SAS Analytics ( /products/sas-analytics-reviews ) in my work to analyze data, such as selecting credits for traditional securitization. Recently, I used SAS Analytics ( /products/sas-analytic...
 

Also Known As

SPSS Modeler
No data available
 

Overview

 

Sample Customers

Reisebªro Idealtours GmbH, MedeAnalytics, Afni, Israel Electric Corporation, Nedbank Ltd., DigitalGlobe, Vodafone Hungary, Aegon Hungary, Bureau Veritas, Brammer Group, Florida Department of Juvenile Justice, InSites Consulting, Fortis Turkey
Aegon, Alberta Parks, Amway China, Axel Springer, Bank of America, Belgium Special Tax, CAP Index, CareSource, CBE Group, Cemig, Center for Responsible Lending, CESCE, Ceska sporitelna, Chantecler, Chico's, Chubb Group of Insurance Companies, CIGNA Thailand, City of Wiesbaden, Germany, Confused.com, Creditreform, Des Moines Area Community College, Deutsche Lufthansa, Directorate of Economics and Statistics, DIRECTV, Dow Chemical Company, Dow Chemical Company, Dun & Bradstreet, EDF Energy, Electrabel GDF SUEZ, ERGO Insurance Group, Erste Bank Croatia, Farmers Mutual Group, Finnair, Florida Department of Corrections, Geneia, Generali Hellas, Genting Malaysia Berhad, Grameenphone, Grandi Salumifici Italiani, HealthPartners, Highmark, Hong Kong Efficiency Unit, HP, Hyundai Securities, Illinois Department of Healthcare and Family ServicesInc Research, ING-DiBa, Institut Pertanian Bogor, InterContinental Hotels Group (IHG), IOM, Kelley Blue Book, Lenovo, Lillebaelt Hospital, Los Angeles County, Maspex Wadowice Group, National Bank of Greece, New Zealand Ministry of Health, New Zealand Ministry of Social Development, Nippon Paper, NMIMS, North Carolina Department of Transportation, North Carolina Office of Information Technology Services, Northern Virginia Electric Cooperative (NOVEC), Oberweis Dairy, ODEC, Ohio Mutual Insurance Group, Oklahoma State University, OneBeacon, Orange Business Services, Orange County Child Support Services, Organic, Orlando Magic, OTP Bank, Plano Independent School District, Project Odyssey, Royal Society for the Protection of Birds, RSA Canada, SCAD, Scotiabank, Singapore National Library Board, Sobeys Inc., SRA International, Staples, Statistics Estonia, Swisscom, SymphonyIRI Group, Telecom Italia, Telef‹nica O2, Town of Cary, Transitions Optical, TrueCar, Turkcell Superonline, UniCredit Bank Serbia, University of Alabama, University of Missouri, USDA National Agricultural Statistics Service
Find out what your peers are saying about IBM SPSS Modeler vs. SAS Analytics and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.