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IBM Watson Explorer vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Watson Explorer
Average Rating
8.4
Reviews Sentiment
6.3
Number of Reviews
10
Ranking in other categories
Data Mining (9th)
Salesforce Einstein Analytics
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
BI (Business Intelligence) Tools (24th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. IBM Watson Explorer is designed for Data Mining and holds a mindshare of 3.3%, up 1.0% compared to last year.
Salesforce Einstein Analytics, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.1% mindshare, down 1.2% since last year.
Data Mining Mindshare Distribution
ProductMindshare (%)
IBM Watson Explorer3.3%
IBM SPSS Statistics16.8%
IBM SPSS Modeler16.5%
Other63.4%
Data Mining
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Salesforce Einstein Analytics1.1%
Microsoft Power BI8.1%
Tableau Enterprise6.2%
Other84.6%
BI (Business Intelligence) Tools
 

Featured Reviews

it_user1319820 - PeerSpot reviewer
Lead Engineer at a computer software company with 10,001+ employees
A data analysis tool that is scalable and includes keyword search functionality
The solution is used for a government company for data collection and analysis I have found the auto-generated document very useful as well as the main keywords that are highlighted, which are used for the search functionality within IBM Watson Explorer. I have been using the solution for five…
Sunny Nair - PeerSpot reviewer
Solution Architect And Senior Consultant at Keysight Technologies
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"IBM has been working with Bradesco since 1968, I think, and the support is very good, with a team of 10 IBM employees working every day, 24 hours, inside the bank in Sao Paolo."
"The main use case is FAQ for the user; it works for almost 80% of the use case coverage."
"The ability to easily pull together lots of different pieces of information and drill down in a smarter way than has been possible with other analytics tools is key. Watson is all based on a set of AI and deep learning, machine-learning capabilities, and it is looking behind the scenes at some relationships that you likely would not have spotted on your own. It's pulling things together, categorizing some things, that are not something that you might have seen on your own."
"The valuable feature of Watson Explorer for us is data entities, and to see the hidden insights from within unstructured data."
"I really can't talk enough about the team."
"Previously we'd have a set of health and safety analysts who would be the key focal points for doing work to understand health and safety risks; so a very small number of people, but through WEX and through our Watson HSEQ solution, we've managed to get engagement across at least one-third of our workforce, so over 1,300 people, and a 25% reduction in health and safety incidents."
"I have found the auto-generated document very useful as well as the main keywords that are highlighted, which are used for the search functionality within IBM Watson Explorer."
"Ease of use is pretty good as is the standardization of not actually having to have my own natural learning algorithms, just to use the Watson APIs."
"Also, the predictive analysis of the Einstein version is like artificial intelligence, it's great."
"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."
"Easy to use User-friendly Not required to be technical for a user to use Creates reports and dashboards with simple clicks and drags and drops Scheduling data sync Can easily handle a huge amount of data without any crunch or crash."
"We have found the scalability to be very good."
"The insights it provides about customers are valuable; we get insights about the market, what they are doing, and what they're planning, and it is a comprehensive solution with everything in it so I can easily find what I need."
"It is by far the best CRM solution that we have in the market right now."
"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."
"The tool is a cloud-based solution capable of integrating any kind of data in the world."
 

Cons

"Small businesses will probably have a little harder time getting into it, just because of the amount of resources that they have available, both financial and time, but it really is a solution that should work for them."
"We haven't used it in production yet so I can't answer this."
"I would say, give some kind of a community edition, a free edition. A lot of companies do, even Amazon gives you some kind of trial and error opportunities. If they could provide something like that, it would be good."
"Sometimes the service stops."
"It is a little bit tricky to get used to the workflow of knowing how to train Watson, what can be provided, what can't be, how to provide it, how to import, export, and what it means every time you have to add a new dictionary or something of the like."
"More cognitive feedback would be good. The natural language analysis is great, the sentiment analyzers are great. But I would just like to see more... innovation done with the Watson platform."
"It needs better language support, to include some other languages. Also, they should improve the user interface."
"The solution is expensive."
"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."
"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."
"There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline."
"If a user leaves your organization, you shouldn't lose the visibility of all of the records."
"Better pricing would make it available to more users and we would likely use it more broadly within the organization."
"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."
"The biggest challenge we had was the cost and the licensing."
"There are some offerings like Sales Cloud, Service Cloud, and Marketing Cloud that have very useful online learning options. There need to be more avenues for self-learning with this particular solution. That would be useful."
 

Pricing and Cost Advice

"The solution is expensive."
"The solution is expensive."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"I rate the solution's pricing a seven out of ten."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
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Top Industries

By visitors reading reviews
Performing Arts
11%
Healthcare Company
11%
Financial Services Firm
11%
University
9%
Construction Company
13%
Financial Services Firm
9%
Manufacturing Company
8%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise2
Large Enterprise7
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
 

Questions from the Community

Ask a question
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What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
What advice do you have for others considering Salesforce Einstein Analytics?
We use portions of Teams if I am not wrong, though it is managed by a different team and we do not use it much. On a scale of one to 100, I would say at least 70 to 80. I rate Salesforce Einstein A...
 

Also Known As

IBM WEX
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

RIMAC, Westpac New Zealand, Toyota Financial Services, Swiss Re, Akershus University Hospital, Korean Air Lines, Mizuho Bank, Honda
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Knime, IBM, Weka and others in Data Mining. Updated: May 2026.
893,244 professionals have used our research since 2012.