Informatica Intelligent Data Management Cloud (IDMC) vs Primeur Ghibli Next Integration Platform comparison

Informatica and Primeur are both solutions in the Data Integration category. Informatica is ranked #2 with an average rating of 8.0, while Primeur is ranked #104. Informatica holds a 3.5% mindshare in DI, compared to Primeur’s 0.3% mindshare. Additionally, 92% of Informatica users are willing to recommend the solution, compared to 100% of Primeur users who would recommend it.

Informatica Intelligent Dat...

Read 214 Informatica Intelligent Data Management Cloud (IDMC) reviews

22,811 Views
6,843 Comparison Views

92% willing to recommend

Primeur Ghibli Next Integra...

Read 1 Primeur Ghibli Next Integration Platform review

364 Views
353 Comparison Views

100% willing to recommend

Informatica Intelligent Dat...

Primeur Ghibli Next Integra...

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Executive SummaryUpdated on Dec 11, 2025

Informatica Intelligent Data Management Cloud IDMC and Primeur Ghibli Next Integration Platform are competing products in data management and integration. IDMC seems to have the upper hand due to its diverse feature offerings and strong customer satisfaction with pricing and support.

Features: IDMC offers robust data integration, quality management, and data governance capabilities. It stands out for its user-friendly data quality tools and diverse features. Primeur Ghibli focuses on streamlined integration processes, efficient data flow management, and ease in connecting disparate systems.

Ease of Deployment and Customer Service: IDMC provides a cloud-based deployment model, facilitating quick setup and scalability. Its customer service receives high marks. Primeur Ghibli, while offering flexible deployment options and strong dedicated support, may require longer implementation times due to its complexity. IDMC's straightforward deployment and support are more favorable compared to Primeur Ghibli's complex offerings.

Pricing and ROI: IDMC offers competitive pricing with a strong return on investment through its efficient data management tools. Primeur Ghibli's pricing might be higher, but the feature-rich platform promises a good ROI for organizations prioritizing comprehensive data integration. Despite IDMC's favorable pricing, Primeur Ghibli's extensive capabilities can justify the expense for feature-focused buyers.

To learn more, read our detailed Data Integration Report (Updated: January 2026).

Buyer's Guide

Data Integration

January 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Data Integration

2nd

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

214

Ranking in other categories

Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (2nd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (2nd), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)

Primeur Ghibli Next Integra...

Ranking in Data Integration

104th

Average Rating

8.0

Reviews Sentiment

5.5

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2026, in the Data Integration category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 3.5%, down from 5.3% compared to the previous year. The mindshare of Primeur Ghibli Next Integration Platform is 0.3%, up from 0.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Integration Market Share Distribution
Product	Market Share (%)
Informatica Intelligent Data Management Cloud (IDMC)	3.5%
Primeur Ghibli Next Integration Platform	0.3%
Other	96.2%

Data Integration

Featured Reviews

Divya-Raj

Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte

Handles large data volumes effectively and offers competitive pricing

There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.

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GuirinoCiliberti

Principal Solution Architect at a comms service provider with 51-200 employees

A highly scalable and flexible solution that has excellent workflows and provides fast technical support

I am satisfied with the product. The documentation is getting better. I rate the documentation a six out of ten. We use the capability of this product to use other products like IBM to move data. The solution's workflows are its best feature. The tool is workflow-based and is very useful for integration. It is a hub for our clients. It is very useful.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"There isn't any human touch involved. It's just an automated business process to build different applications and talking to various APIs using the client's ecosystems. We then build new functionalities out of it."

"It has flexibility in extending the data model."

"It has improved our organization because it has made our data more reliable. Data is the most important asset these days, and in order to trust your data, you need these tools to make sure that your data is clean and reliable."

"The most valuable features of Informatica MDM are its reliability, match functions, and integration capabilities. The out-of-box functionality of deduplication and built-in data models ensure faster implementation."

"The product is stable."

"The valuable feature is metadata management. If you want to trace sensitive data, you can auto-classify them. You can search for sensitive information through EDC. Using Discovery, you can identify if there is any type of data set."

"The most important features are the mastering of the data and the UI intuitiveness."

"Regarding the features, the dashboards related to data quality profiling are the most powerful tool that we are using, and the integration between EDC and the data quality is very important."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"The tool has good scalability and flexibility."

Cons

"Error analysis becomes difficult as finding the exact location of the error in the logs is challenging."

"In terms of data volume processing, Intelligent Cloud Services does not match the efficiency of Power Center."

"The product isn't mature enough to provide suitable connectors to various data engines."

"When it comes to UI look and feel and user experience, Informatica is not as good as other solutions."

"The tool's performance is an area that should be given further consideration."

"I have encountered some issues using the substitution, which is one of the techniques of data masking."

"The tools required to migrate existing mappings and server rules through cloud data quality are not available."

"We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"There are not many consultants who know the product."

Pricing and Cost Advice

"It's pretty high for us. It's more on the higher side, like low to middle high."

"You pay for this solution based on IPUs, Informatica Processing Units. This depends on how much data you process and how much memory you consume from the cloud provider, and you pay as you go."

"Cost-wise, I think it is on the higher side, and that is why we are looking for some better options. Licensing costs are huge compared to other players in the market and for my company."

"It's a costly solution"

"We saw an ROI. We have been able to get data from various sources and consolidate it into a data lake, which is helping us in data analytics."

"Comparatively, their prices are a little bit too high."

"The platform has a premium cost. I rate the pricing as seven out of ten."

"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

"The pricing is aligned with other products."

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Manufacturing Company

11%

Computer Software Company

Retailer

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	51
Midsize Enterprise	27
Large Enterprise	153

No data available

Questions from the Community

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Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

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What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

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Product Reports

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Informatica Intelligent Data Management Cloud (IDMC)

January 2026

Informatica Intelligent Data Management Cloud (IDMC) report

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Data Integration

January 2026

Primeur Ghibli Next Integration Platform report

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Also Known As

ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking

Ghibli Next Integration Platform, Primeur Ghibli Next, Ghibli Next

Overview

Informatica Intelligent Data Management Cloud (IDMC) offers seamless integration of master data management, data quality, and data integration with a cloud-native architecture supporting multiple data management styles, optimizing data governance through metadata management.

IDMC enhances data synchronization and mapping tasks, utilizing a broad range of connectors to interact efficiently with data sources. Its precise address validation via AddressDoctor and intuitive navigation bolster user empowerment, delivering agility, scalability, and security in data governance. Despite its strengths, areas like ease of use, SAP integration, and reporting could benefit from enhancements. Connectivity issues and workflow complexities are noted, needing improvements in performance, support, and licensing cost. Users demand expanded ETL capabilities, real-time processing, and broader data source support to address growing data needs.

What are the key features of IDMC?

Integration Capabilities: Ensures seamless connectivity between on-premise and cloud environments.
Master Data Management: Centralizes and streamlines data processes for enhanced quality.
Data Quality: Employs tools for cleansing and standardizing data accuracy.
Address Validation: Features AddressDoctor for precise address verification.
Real-Time Processing: Supports real-time data handling for critical operations.
Connectivity Options: Offers a wide array of connectors for easy data source interaction.

What benefits and ROI should users consider?

Scalability: Cloud-native design boosts system agility, adapting to data volume changes.
Security: Enhances data protection with robust encryption and compliance measures.
Efficiency: Automates processes to reduce manual effort and errors.
Flexibility: Supports diverse data management styles, offering adaptability to business changes.
Governance: Empowers effective data governance through comprehensive metadata management.

In industries such as banking, healthcare, and telecom, IDMC is implemented for data integration, cloud migration, and enhancing data quality. Its capabilities are crucial for metadata management, lineage tracking, and real-time processing, ensuring high data quality and streamlined operations.

Informatica

Primeur is a multinational group headquartered in Switzerland specialising in Enterprise Data Integration for more than 30 years. Our greatest strength is our ability to offer Data Integration solutions that start with consulting, include the implementation of our software and continue over time with full Client’s support throughout the entire life cycle of Data Integration. Using proprietary and market best of breed technologies, we have designed, developed and implemented the innovative Hybrid Integration Platform Platform Primeur Ghibli Next, and a totally new E2E Data Governance and Lineage solution, Primeur Data Watcher™.

Primeur’s unique approach in the international sw scenario is to Integrate data of every Client – thanks to its software, created and developed in the R&D centres – using our HIP platform without modifying the applications.

This approach combined with Primeur Ghibli Next HIP allows companies to keep existing technologies and applications, or even to adopt new ones in line with the increasing amount of information and with emerging market trends (as IoT, Artificial Intelligence, Big Data), ensuring effective integration of all Data in the organization.

Primeur

Sample Customers

The Travel Company, Carbonite

Raiffeisen, SEB

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