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Microsoft Dynamics CRM vs Service Creatio comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in CRM Customer Engagement Centers
1st
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
78
Ranking in other categories
CRM (2nd), Local Government CRM (1st), Marketing Management (1st), Sales Force Automation (2nd)
Service Creatio
Ranking in CRM Customer Engagement Centers
11th
Average Rating
9.0
Reviews Sentiment
7.7
Number of Reviews
3
Ranking in other categories
Customer Experience Management (16th)
 

Mindshare comparison

As of May 2025, in the CRM Customer Engagement Centers category, the mindshare of Microsoft Dynamics CRM is 25.1%, down from 25.8% compared to the previous year. The mindshare of Service Creatio is 1.3%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers
 

Featured Reviews

Rishabh Chhajer - PeerSpot reviewer
Intuitive APIs, customizable design, but dashboards could improve
The most advantageous aspect of Microsoft Dynamics CRM is its periodic updates. Every quarter, Microsoft releases upgrades that address bugs and vulnerabilities. As a company governed by the Reserve Bank of India and SAP security regulations for our stock operations, we conduct periodic reviews of our applications, including Microsoft Dynamics CRM. Whenever we submit an audit report and identify bugs, we reach out to the Microsoft team for assistance. They assure us that the issues will be fixed in the next quarterly release. As a result, we have not experienced any outstanding bugs that have not been recorded or addressed.
Julio Falcon - PeerSpot reviewer
Customization and process automation enhance support operations, but interface consistency could improve
At this time, there is not specifically something to improve regarding Service Creatio, but a couple of years ago, Creatio started developing a new version called Freedom UI with new interfaces. The new interfaces are amazing, but we still have some features in Classic UI that we cannot use in Freedom UI. What we miss is having all features in Classic available in Freedom. Creatio works every three months to release new features, but they are taking too much time to make all those features available. We could use more time. There are a lot of business rules we can use in Classic UI, but we cannot use many of those business rules in the Freedom UI because of the different interfaces. We miss several kinds of business rules or conditions that we could use in the design of the application or interfaces to the customer. For instance, I had a feature to introduce a formula graphically, but I can only use very basic formulas in the latest release. In Classic UI, we have powerful formulas, but in Freedom UI, I am limited to direct files from the current screen. The only thing I miss is having all the features from Classic UI available in Freedom UI. For instance, managing duplicated records is a feature that we can easily use in Classic UI, but in Freedom UI I cannot merge contacts to resolve duplicates, which is not available yet.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The CRM is very fast, with customization and integration options, and easy migration."
"The most valuable feature of Microsoft Dynamics CRM is its performance."
"The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports."
"The most valuable feature is the reporting tab."
"This is a scalable solution."
"Dynamics is a complete tool that helps the company measure and track sales, orders, current customers, and the sales pipeline."
"The Outlook calendar has been very helpful for us."
"Microsoft Dynamics CRM has good integration with the Microsoft Stack of solutions. However, the Salesforce ecosystem is stronger."
"Service Creatio is a great tool in process automation."
"Our customers have seen value and efficiency using this solution."
"You can draw a video map or draw on a piece of paper and put it in creation using the designer tool."
 

Cons

"The overall price of Microsoft Dynamics CRM could improve."
"We had to do some customizations on top and it got a bit cumbersome."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard. Currently, it's widget-like, so hopefully, it could be improved, particularly to allow you to create a custom dashboard using a query. A custom dashboard would make the solution better and is an additional feature I'd like to see in the next release of Microsoft Dynamics CRM because right now, it only has a default dashboard, but maybe my account has limited access, so I can only see the default version of the dashboard."
"Microsoft Dynamics CRM would be far superior if it had an analytical dashboard and AI-based systems."
"I am happy with it. If anything, its interface could be improved."
"A built-in automation engine to automate parts of workflows would be beneficial. That's the feature I'd be most happy to see expanded. It's currently tagged as simple automation, but I'd love some predictive capability."
"When it comes to any necessary changes or updates, we have issues. It is not very agnostic in terms of working with other platforms. A lot of data transformation had to be done internally in order to send it to various systems."
"It would be better if it were more secure."
"Despite me telling them that Service Creatio has many certifications to protect data, they chose on-premise, which has created issues, as they must be responsible for updates, upgrades, and new releases."
"The return material authorization should utilize no-code or low-code."
"The customer self-portal is not good. Service Creatio has a special capability for external customers and users to access the web portal, but we had to use third-party solutions developed by us."
 

Pricing and Cost Advice

"The price of the solution is good but could be cheaper."
"On a scale from one to ten with one being expensive and ten being of great value, I would rate Microsoft Dynamics CRM at six on pricing."
"The solution is expensive."
"The solution is expensive."
"Dynamics CRM's pricing is fair."
"Microsoft often encourages customers to commit to multi-year enterprise-level agreements, such as three or five-year deals with a minimum commitment of, for example, $200,000 dollars. However, in order to acquire more customers, I believe Microsoft should offer this same rate for one-year commitments for customers who want to experience it."
"It's kind of pricey. It's about $50 or $60 per user."
"The solution is open source and is free. However, it does require a Dynamics 365 subscription."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Government
11%
Financial Services Firm
10%
Manufacturing Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly. It is one area where the com...
What is your primary use case for Microsoft Dynamics CRM?
We use Microsoft Dynamics CRM ( /products/microsoft-dynamics-crm-reviews ) for opportunity management and a traditional CRM approach for managing customer and client relationships. Although we have...
What do you like most about Service Creatio?
You can draw a video map or draw on a piece of paper and put it in creation using the designer tool.
What needs improvement with Service Creatio?
The customer self-portal is not good. Service Creatio ( /products/service-creatio-reviews ) has a special capability for external customers and users to access the web portal, but we had to use thi...
What advice do you have for others considering Service Creatio?
I would recommend improving the ease of building interactions between different installations of Service Creatio. The interactions would allow one service to start in one city and finish in another...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
bpm’online customer service, bpm’online service enterprise
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Health e(fx), People 2.0, Citilink, Dealer eProcess (DEP)
Find out what your peers are saying about Microsoft Dynamics CRM vs. Service Creatio and other solutions. Updated: April 2025.
851,604 professionals have used our research since 2012.