Salesforce Sales Cloud vs Service Creatio comparison

The compared Salesforce and Creatio solutions aren't in the same category. Salesforce is ranked #2 in CRM , with an average rating of 8.1, and holds a 2.4% mindshare in the category. Creatio is ranked #16 in CCEC , and holds a 2.5% mindshare. Additionally, 94% of Salesforce users are willing to recommend the solution, compared to 100% of Creatio users who would recommend it.

Salesforce Sales Cloud

Read 118 Salesforce Sales Cloud reviews

9,860 Views
7,296 Comparison Views

94% willing to recommend

Service Creatio

Read 3 Service Creatio reviews

1,056 Views
338 Comparison Views

100% willing to recommend

Salesforce Sales Cloud

Service Creatio

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Salesforce Sales Cloud and Service Creatio based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM.

To learn more, read our detailed CRM Report (Updated: April 2026).

Buyer's Guide

CRM

April 2026

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Helped 893,221 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Salesforce Sales Cloud

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

118

Ranking in other categories

CRM (2nd), Opportunity Management (1st), Sales Force Automation (2nd), Conversation Intelligence Software (2nd)

Service Creatio

Average Rating

9.0

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (16th), Customer Experience Management (20th)

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Salesforce Sales Cloud is designed for CRM and holds a mindshare of 2.4%, down 8.5% compared to last year.
Service Creatio, on the other hand, focuses on CRM Customer Engagement Centers, holds 2.5% mindshare, up 1.2% since last year.

CRM Mindshare Distribution
Product	Mindshare (%)
Salesforce Sales Cloud	2.4%
Microsoft Dynamics CRM	2.7%
Zoho CRM	1.9%
Other	93.0%

CRM

CRM Customer Engagement Centers Mindshare Distribution
Product	Mindshare (%)
Service Creatio	2.5%
Microsoft Dynamics CRM	13.4%
Salesforce Service Cloud	10.6%
Other	73.5%

CRM Customer Engagement Centers

Featured Reviews

Jonny Katz

VP of Business Operations at PeerSpot

Uses data-driven insights to improve workflows and highlights a need for simpler automation tools

Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

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Julio Falcon

IT-Director (CTO) at No Code Services

Customization and process automation enhance support operations, but interface consistency could improve

At this time, there is not specifically something to improve regarding Service Creatio, but a couple of years ago, Creatio started developing a new version called Freedom UI with new interfaces. The new interfaces are amazing, but we still have some features in Classic UI that we cannot use in Freedom UI. What we miss is having all features in Classic available in Freedom. Creatio works every three months to release new features, but they are taking too much time to make all those features available. We could use more time. There are a lot of business rules we can use in Classic UI, but we cannot use many of those business rules in the Freedom UI because of the different interfaces. We miss several kinds of business rules or conditions that we could use in the design of the application or interfaces to the customer. For instance, I had a feature to introduce a formula graphically, but I can only use very basic formulas in the latest release. In Classic UI, we have powerful formulas, but in Freedom UI, I am limited to direct files from the current screen. The only thing I miss is having all the features from Classic UI available in Freedom UI. For instance, managing duplicated records is a feature that we can easily use in Classic UI, but in Freedom UI I cannot merge contacts to resolve duplicates, which is not available yet.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Salesforce Sales Cloud is extremely stable."

"The most valuable features of Salesforce Sales Cloud are increased productivity and business accuracy."

"I haven't had any stability issues, and Sales Cloud seems to be highly stable."

"I never needed technical support for the solution, because I never had any issues to complain about."

"The Salesforce Sales Cloud platform stands out from other products."

"I would recommend Sales Cloud for anyone who has a sales team that needs to be optimized and for any size of enterprise."

"The user interface is pretty simple."

"User adoption has improved a lot resulting in improvement of data quality and ROI of the software."

More Salesforce Sales Cloud pros

"Our customers have seen value and efficiency using this solution."

"Service Creatio is a great tool in process automation."

"You can draw a video map or draw on a piece of paper and put it in creation using the designer tool."

Cons

"It does not include a professional accounting system, it is operations and it is CRM. It is not capable of accounting things."

"It could have a more user-friendly interface."

"As a presale team leader, I see a need to better understand the platform because our current knowledge is limited. This makes it difficult to explore possible extensions of its use. We also want more detailed information on commercial opportunities included in the tool. It needs to include better documentation on the functions it offers."

"Applications that can help with migrating data over from the sandbox to production would make it easier because sometimes change sets can be bulky and they're not always as effective."

"The reporting functionality of Salesforce is much more a query engine than a true reporting module."

"Salesforce Sales Cloud could improve by allowing some customization of the processes with coding to avoid the problem of memory. When we use only flows in the process, which can become large flows, they are more complicated to debug and also for maintenance. It's better to invoke some Apex classes to make the process better."

"Become VERY expensive as you grow. Endless number of limitation force license upgrade to Enterprise and then to Unlimited, and to double the price per user."

"One area where the solution could improve is with handling feature requests."

More Salesforce Sales Cloud cons

"Despite me telling them that Service Creatio has many certifications to protect data, they chose on-premise, which has created issues, as they must be responsible for updates, upgrades, and new releases."

"The return material authorization should utilize no-code or low-code."

"The customer self-portal is not good. Service Creatio has a special capability for external customers and users to access the web portal, but we had to use third-party solutions developed by us."

Pricing and Cost Advice

"The overall price of Salesforce Sales Cloud could be better, it is more expensive than other competitors. There is an annual license for Salesforce Sales Cloud."

"We must pay for the licenses."

"Pricing is reasonable."

"My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."

"I have found Salesforce Sales Cloud to be expensive. However, it is the number one CRM solution in the world. It is worth the money."

"There is a license required to use this solution and the price is expensive. It could be reduced."

"The licensing fees are reasonable."

"The price of the Salesforce Sales Cloud is expensive. We pay monthly for the solution but we are billed quarterly."

More Salesforce Sales Cloud pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

12%

Manufacturing Company

10%

Construction Company

Computer Software Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	56
Midsize Enterprise	25
Large Enterprise	40

No data available

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?

When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...

See all answers

What do you like most about Salesforce Sales Cloud?

The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.

See all answers

What needs improvement with Salesforce Sales Cloud?

See all answers

What needs improvement with Service Creatio?

See all answers

What advice do you have for others considering Service Creatio?

My advice for those looking to use Service Creatio is to have a clear understanding of what they need to solve with the tool. Many companies lack professionals who understand the requirements to im...

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What is your experience regarding pricing and costs for Service Creatio?

The affordability of Service Creatio depends on the kind of customer. I think it's affordable; the new pricing model is more accessible than the old one. However, we have a barrier now that prevent...

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Comparisons

Microsoft Dynamics CRM vs Salesforce Sales Cloud

Compared 7% of the time

Oracle CX Sales vs Salesforce Sales Cloud

Compared 5% of the time

SAP CRM vs Salesforce Sales Cloud

Compared 5% of the time

Oracle CRM vs Salesforce Sales Cloud

Compared 3% of the time

Salesforce Service Cloud vs Salesforce Sales Cloud

Compared 3% of the time

More Salesforce Sales Cloud Competitors

Microsoft Dynamics CRM vs Service Creatio

Compared 16% of the time

IFS Cloud Platform vs Service Creatio

Compared 16% of the time

Zendesk vs Service Creatio

Compared 16% of the time

Freshdesk vs Service Creatio

Compared 12% of the time

Avanade Customer Experience vs Service Creatio

Compared 9% of the time

More Service Creatio Competitors

Product Reports

Buyer's Guide

Salesforce Sales Cloud

April 2026

Download Salesforce Sales Cloud product report

Buyer's Guide

CRM Customer Engagement Centers

April 2026

Download Service Creatio product report

Also Known As

Sales Cloud, SFDC, Salesforce

bpm’online customer service, bpm’online service enterprise

Overview

Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.

Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.

What are the most important features?

Customization: Tailor the platform to fit exact business objectives.
Integration: Seamlessly connect with apps and platforms, improving workflow.
Automation: Streamline lead management and workflows, reducing manual tasks.
Reporting and Dashboards: Gain insights for informed decision-making.
Cloud-based Access: Ensure scalability and accessibility from anywhere.

What benefits can users expect?

Enhanced Productivity: Automation and robust tracking improve efficiency.
Increased Sales Efficiency: Manage pipelines and opportunities seamlessly.
Better Forecasting: Advanced features provide valuable foresight into sales trends.
Operational Efficiency: Analytics and reporting fortify strategic planning.

Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.

Salesforce

Service Creatio streamlines customer service management through automation and integration to enhance productivity and customer satisfaction.

Service Creatio is designed to meet the demands of dynamic customer service environments by providing seamless tools for handling requests and automating routine tasks. Its architecture enables quick adaptation to evolving service landscapes, ensuring smooth workflows and effective communication within teams. By supporting various third-party integrations, it facilitates a unified ecosystem that enhances service quality and operational efficiency.

What are some valuable features of Service Creatio?

Omnichannel communication: Centralizes customer interactions across multiple channels for a unified view.
Case management: Automates request processing to prioritize and resolve issues efficiently.
Knowledge base: Provides a comprehensive repository for consistent information sharing.
Service analytics: Delivers insights through detailed reporting to optimize service performance.
Process designer: Allows customization of business processes to align with specific service requirements.

What benefits should users seek in reviews of Service Creatio?

Enhanced efficiency: Automation reduces manual effort and accelerates service delivery.
Improved customer satisfaction: Quick and accurate responses enhance client experiences.
Scalability: Easily adapts to growing business needs without compromising service quality.
Cost reduction: Streamlined operations lead to lower expenses.

Service Creatio has been effectively implemented in industries such as finance, telecommunications, and manufacturing. Its adaptability supports complex workflows common in these fields, helping companies maintain high service standards while addressing unique operational challenges. With its robust features tailored for industry-specific needs, Service Creatio proves to be a strategic asset in enhancing service delivery and customer engagement.

Creatio

Sample Customers

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group

Health e(fx), People 2.0, Citilink, Dealer eProcess (DEP)

Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: April 2026.

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