Salesforce Sales Cloud vs Service Creatio comparison

The compared Salesforce and Creatio solutions aren't in the same category. Salesforce is ranked #1 in CRM , with an average rating of 8.2, and holds a 2.1% mindshare in the category. Creatio is ranked #9 in CCEC , with an average rating of 9.0, and holds a 2.9% mindshare. Additionally, 94% of Salesforce users are willing to recommend the solution, compared to 100% of Creatio users who would recommend it.

Salesforce Sales Cloud

Read 118 Salesforce Sales Cloud reviews

5,540 Views
4,100 Comparison Views

94% willing to recommend

Service Creatio

Read 3 Service Creatio reviews

602 Views
175 Comparison Views

100% willing to recommend

Salesforce Sales Cloud

Service Creatio

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Salesforce Sales Cloud and Service Creatio based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in CRM.

To learn more, read our detailed CRM Report (Updated: January 2026).

Buyer's Guide

CRM

January 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Salesforce Sales Cloud

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

118

Ranking in other categories

CRM (1st), Opportunity Management (1st), Sales Force Automation (1st), Conversation Intelligence Software (2nd)

Service Creatio

Average Rating

9.0

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (9th), Customer Experience Management (11th)

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Salesforce Sales Cloud is designed for CRM and holds a mindshare of 2.1%, down 9.8% compared to last year.
Service Creatio, on the other hand, focuses on CRM Customer Engagement Centers, holds 2.9% mindshare, up 1.1% since last year.

CRM Market Share Distribution
Product	Market Share (%)
Salesforce Sales Cloud	2.1%
Microsoft Dynamics CRM	2.5%
SAP CRM	2.2%
Other	93.2%

CRM

CRM Customer Engagement Centers Market Share Distribution
Product	Market Share (%)
Service Creatio	2.9%
Microsoft Dynamics CRM	14.1%
Salesforce Service Cloud	11.1%
Other	71.9%

CRM Customer Engagement Centers

Featured Reviews

Jonny Katz

VP of Business Operations at PeerSpot

Uses data-driven insights to improve workflows and highlights a need for simpler automation tools

Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

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Julio Falcon

IT-Director (CTO) at No Code Services

Customization and process automation enhance support operations, but interface consistency could improve

At this time, there is not specifically something to improve regarding Service Creatio, but a couple of years ago, Creatio started developing a new version called Freedom UI with new interfaces. The new interfaces are amazing, but we still have some features in Classic UI that we cannot use in Freedom UI. What we miss is having all features in Classic available in Freedom. Creatio works every three months to release new features, but they are taking too much time to make all those features available. We could use more time. There are a lot of business rules we can use in Classic UI, but we cannot use many of those business rules in the Freedom UI because of the different interfaces. We miss several kinds of business rules or conditions that we could use in the design of the application or interfaces to the customer. For instance, I had a feature to introduce a formula graphically, but I can only use very basic formulas in the latest release. In Classic UI, we have powerful formulas, but in Freedom UI, I am limited to direct files from the current screen. The only thing I miss is having all the features from Classic UI available in Freedom UI. For instance, managing duplicated records is a feature that we can easily use in Classic UI, but in Freedom UI I cannot merge contacts to resolve duplicates, which is not available yet.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The biggest benefit of the Salesforce Sales Cloud is a centralized point, a centralized source of truth for customer-related information; you centralize all the information in a single database, and that's the biggest benefit."

"On the high level, it's all about managing the clients, managing the opportunities around those clients, managing the tasks, calls, activities, all those things."

"I find the forecasting the most valuable feature. It's valuable because there are two types of forecasting, customizable and collaborative forecasting."

"The most valuable features are custom objects, custom workflows, triggering, and integration with other SaaS solutions."

"The ability to work on it from anywhere is most valuable. All you need is a computer, a browser, and an internet connection to access your instance. It can be accessed from anywhere, which is pretty cool and user-friendly."

"The dashboards and dashboard customization are great."

"The scalability is good."

"The tool is very good in terms of stability, support, and features."

More Salesforce Sales Cloud pros

"You can draw a video map or draw on a piece of paper and put it in creation using the designer tool."

"Service Creatio is a great tool in process automation."

"Our customers have seen value and efficiency using this solution."

Cons

"Even though they've launched Lightning, it's clunky at times with page load speeds."

"The high price of the product is an area of concern where improvements are required."

"The product is not stable when enhancements are done to the cloud."

"One area where the solution could improve is with handling feature requests."

"Applications that can help with migrating data over from the sandbox to production would make it easier because sometimes change sets can be bulky and they're not always as effective. This can be frustrating when you make a lot of changes and try to put those changes into production."

"The deployment of data from the development environment to production is also a weaker point because their solution is not powerful."

"I would like if Sales Cloud had the flexibility to create or edit the forms used to submit requests. Right now, they're fixed, and users can't edit them. Only administrators have editing privileges, so it takes too long to make changes."

"The solution is secure. However, they could always improve on security."

More Salesforce Sales Cloud cons

"The customer self-portal is not good. Service Creatio has a special capability for external customers and users to access the web portal, but we had to use third-party solutions developed by us."

"Despite me telling them that Service Creatio has many certifications to protect data, they chose on-premise, which has created issues, as they must be responsible for updates, upgrades, and new releases."

"The return material authorization should utilize no-code or low-code."

Pricing and Cost Advice

"Sales Cloud is quite expensive."

"The price of the Salesforce Sales Cloud is expensive. We pay monthly for the solution but we are billed quarterly."

"Price-wise, the product does not fall under the category of cheaply priced products."

"We have a yearly license, and there are no hidden costs. Considering the Indian market, the pricing is reasonable. I don't consider it to be on the high side."

"You need to pay for the license per user per month. For example, you need to pay $100 per user. If you have 200 users using your Salesforce, that would be multiplied by a hundred, that's $20,000 per month and a quarter million per year."

"Not the cheapest"

"Being license based, the license varies by type. The pricing is considered average."

"The main thing is it is costly. Salesforce it is not cheap, it's costly. Some of our customers say it is a costly solution. So, we have lost some sale opportunities regarding the high price. This is the main thing that we are facing. It is sales per user and the user price is about $150 per month, per user for the Enterprise Edition. The other edition is less than this, but it is costly. A company that has 70 or 80 users would pay more than $8,000 USD yearly because it is cloud based."

More Salesforce Sales Cloud pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Manufacturing Company

11%

Computer Software Company

10%

Financial Services Firm

Performing Arts

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	55
Midsize Enterprise	26
Large Enterprise	40

No data available

Questions from the Community

What do you like most about Salesforce Sales Cloud?

The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.

See all answers

What needs improvement with Salesforce Sales Cloud?

See all answers

What is your primary use case for Salesforce Sales Cloud?

Salesforce Sales Cloud serves as our primary tool for our sales team and reviews team to document and keep all our information in one place as a source of truth. We use it to manage our business pr...

See all answers

What do you like most about Service Creatio?

You can draw a video map or draw on a piece of paper and put it in creation using the designer tool.

See all answers

What needs improvement with Service Creatio?

See all answers

What advice do you have for others considering Service Creatio?

My advice for those looking to use Service Creatio is to have a clear understanding of what they need to solve with the tool. Many companies lack professionals who understand the requirements to im...

See all answers

Comparisons

Microsoft Dynamics CRM vs Salesforce Sales Cloud

Compared 13% of the time

SAP CRM vs Salesforce Sales Cloud

Compared 10% of the time

Oracle CX Sales vs Salesforce Sales Cloud

Compared 5% of the time

Campfire Interactive vs Salesforce Sales Cloud

Compared 4% of the time

Siebel CRM vs Salesforce Sales Cloud

Compared 3% of the time

More Salesforce Sales Cloud Competitors

Zendesk vs Service Creatio

Compared 24% of the time

IFS Cloud Platform vs Service Creatio

Compared 16% of the time

Microsoft Dynamics CRM vs Service Creatio

Compared 15% of the time

Freshdesk vs Service Creatio

Compared 14% of the time

More Service Creatio Competitors

Product Reports

Buyer's Guide

Salesforce Sales Cloud

January 2026

Download Salesforce Sales Cloud product report

Buyer's Guide

CRM Customer Engagement Centers

January 2026

Download Service Creatio product report

Also Known As

Sales Cloud, SFDC, Salesforce

bpm’online customer service, bpm’online service enterprise

Overview

Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.

Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.

What are the most important features?

Customization: Tailor the platform to fit exact business objectives.
Integration: Seamlessly connect with apps and platforms, improving workflow.
Automation: Streamline lead management and workflows, reducing manual tasks.
Reporting and Dashboards: Gain insights for informed decision-making.
Cloud-based Access: Ensure scalability and accessibility from anywhere.

What benefits can users expect?

Enhanced Productivity: Automation and robust tracking improve efficiency.
Increased Sales Efficiency: Manage pipelines and opportunities seamlessly.
Better Forecasting: Advanced features provide valuable foresight into sales trends.
Operational Efficiency: Analytics and reporting fortify strategic planning.

Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.

Salesforce

Intelligent service management platform to accelerate service delivery and customer delight

Service Creatio offers out-of-the-box processes based on industry best practices for medium and large organizations. Manage customer requests and automate service operations by following pre-defined processes for customer care excellence. Creatio recognized in Gartner 2016 Magic Quadrant for the CRM Customer Engagement Center, as well listed in Five Categories of The Gartner CRM Vendor Guide 2016 (SFA, Partner Relationship Management, Inside Sales and Customer Service Software).

Creatio

Sample Customers

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group

Health e(fx), People 2.0, Citilink, Dealer eProcess (DEP)

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in CRM. Updated: January 2026.

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