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NetApp AFF vs Pure Storage FlashBlade comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
NetApp AFF
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
311
Ranking in other categories
NVMe All-Flash Storage Arrays (2nd)
Pure Storage FlashBlade
Ranking in All-Flash Storage
17th
Average Rating
8.8
Reviews Sentiment
7.9
Number of Reviews
37
Ranking in other categories
File and Object Storage (6th)
 

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of NetApp AFF is 9.3%, down from 9.8% compared to the previous year. The mindshare of Pure Storage FlashBlade is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Anna Sofo - PeerSpot reviewer
Since switching, our clients have reported improved performance and reduced latency
I like NetApp AFF's deduplication. The solution's AutoSupport feature is efficient and effective because customers are notified of potential issues before they experience problems with NetApp. The support is sold based on metro clusters, so they guarantee the client's business continuity. NetApp has an Active IQ app that allows you to get information on your smartphone.
Eric Black - PeerSpot reviewer
The ability to leverage multi-tenancy along with immutability is a huge benefit for us
The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everything, especially the VMs inside, is pretty fast."
"The initial setup was extremely simple and straightforward."
"The most valuable features of this solution are its ease of use and performance."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."
"Overall stability is very good. It is a very stable solution."
"The solution is scalable."
"The solution is very straightforward to set up."
"The performance is outstanding when it's all Flash. That's the biggest bang for the buck that we get."
"The most valuable feature of the solution is data protection and snapshot technology for backup."
"When we move to all-flash, our response times were reduced to microseconds."
"We have had issues before on our infrastructure where 20 to 30 percent of the people would come to us pointing the finger at the storage technology or storage back-end. That is now virtually zero."
"We are using the AQoS operating system, which allows us to get a lot more out of our AFF systems."
"I think it is a very stable product."
"The initial setup was straightforward."
"The most valuable features of AFF are its speed and the responsive support from NetApp."
"What I like best about Pure Storage FlashBlade is its object storage functionality, plus it has fast underlying hardware. Pure Storage FlashBlade is also very stable. I find its stability one of its valuable features."
"It performs well and it is also very fast."
"The most valuable features of FlashBlade include its replication capabilities, reports, and easy allocation. Everything is user-friendly."
"The ease of deployment and management has helped us simplify our storage. We also do not have to worry about capacity management as much. A lot of these things are native to Pure Storage."
"The most valuable feature is Safe Mode."
"I would rate this solution an eight plus. It has has good flexibility and stability, it's easy to manage and the response time is good."
"It's very easy-to-use."
"I like its size. It is smaller than the other competitors. We can plug in many blades, and we can have data up to one terabyte."
 

Cons

"The UI for this solution needs to be improved."
"In terms of what needs improvement, the dashboard and management could be simplified."
"Maybe the price can be reduced since the solution is very expensive."
"It feels more suitable for small and medium-sized businesses rather than enterprises."
"I would like to see replication and DR features in the next release of this solution."
"The tool's pricing is higher than competitors."
"It is on the expensive side."
"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."
"NetApp can help in these endeavours by focusing more on security."
"To get the performance in Azure has been a challenge. We're moving everything to Azure."
"This is an expensive solution that could be cheaper."
"It used to give us the volume where LANs should be placed when we created a LAN in the older version. However, in the newer version of ONTAP, it does not give where to place the LAN in the volume. So, that liberty has been taken away. If that was there again, it would be very good."
"​A lot of the tools that are built into the stock, ONTAP operating system, instead of having to buy the add-ons and things.​"
"One of the features that I am looking for, which is already in the works, is to be able to take my code and automatically move it to the cloud."
"The bad part about having scalability is the expense. It is currently extremely expensive, to be able to scale so fast on flash."
"I honestly don't have anything of note on how they can improve."
"The features provided for SMB customers are limited."
"The Pure Storage Orchestrator is our biggest pain point at the moment. If we can have more say in future developments of feature sets that we will need to support for our use case, that would be pretty beneficial to us."
"In terms of scalability, it doesn't expand out quite as robustly as some of the others, but it covers 90% of the market in what it does."
"I would like to see more VM-Aware features in the next release of this solution."
"Its configuration should be easier."
"To improve FlashBlade, some analysts suggest enhancing its handling of relational database management systems and SQL queries."
"Its configuration should be easier."
"There is some room for new features related to authentication and integration with Kubernetes, and other solution using S3 Bucket."
 

Pricing and Cost Advice

"Our licensing fees are $500,000+ USD."
"Given its price, Pure is not the first option."
"With VMware, we pay $300,000 annually."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The licensing is on a yearly basis."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The product is expensive."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"We benefited from implementing all-flash by reducing our data center footprint. We took it from 30 racks to just over five. This is one of the biggest savings for us."
"ATTO bridges add to the total cost of the system."
"In addition to simplifying the management across a mix of solutions, AFF simplifies the cost. That was one of the main reasons we purchased AFF."
"It consolidates a lot of our storage into one or two chassis, which makes money savings in our data center."
"The price of NetApp is very expensive, but we don't know how much Pure is, so we can't compare."
"NetApp AFF is an expensive solution."
"NetApp AFF's pricing is competitive. It is not expensive or cheap. The tool's pricing is based on configurations and can cost around 150-160 dollars for 70 TB of storage."
"From an application standpoint, we have seen a lot of return investment on the speeds and responsiveness of the actual storage."
"I understand that it is competitively priced compared to other brands."
"Our licensing is renewed annually."
"Our customers have seen a reduction in TCO."
"We used a reseller for the purchase."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"The pricing for FlashBlade is between cheap and moderate."
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Comparison Review

it_user186357 - PeerSpot reviewer
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Educational Organization
71%
Computer Software Company
5%
Manufacturing Company
5%
Financial Services Firm
3%
Educational Organization
37%
Computer Software Company
11%
Financial Services Firm
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...
What needs improvement with Pure Storage FlashBlade?
Its configuration should be easier. There should be easier language for the configuration.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
DreamWorks Animation, FICO, Yahoo! Japan
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about NetApp AFF vs. Pure Storage FlashBlade and other solutions. Updated: March 2025.
845,406 professionals have used our research since 2012.