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Oracle Analytics Cloud vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
26
Ranking in other categories
Data Visualization (7th)
Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
12th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 2.6%, up from 2.5% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.2%, down from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Enrique Pacheco Salinas - PeerSpot reviewer
Advanced analytics facilitate strategy development but demand specialized expertise and better support
Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks. However, skilled personnel are needed to operate it effectively due to its complexity. In addition, the brand name carries significant value as many large companies and banks are familiar with Oracle.
Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It plays a crucial role in facilitating decision-making for various organizational stakeholders."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."
"The technical support is excellent, and they respond quickly."
"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."
"It has the best feature for data augmentation."
"Mobility is the most valuable feature for us. All employees can access it from anywhere. It is a big advantage for us."
"The solution is user-friendly."
"Salesforce Einstein Analytics is a simplified CRM. It's integration is good."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
"There is definitely a lot of ROI in it."
"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."
"The most valuable feature of Salesforce Einstein Analytics is the reporting tools."
"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."
"The out-of-the-box features are good for companies that want to try analytics and data science interventions."
"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."
 

Cons

"It's not a failure of the product; it's just an architectural choice. It has to do with data modeling. I'm comparing this to another product, which is Oracle's developer client and probably called Oracle BI Developer Client Tool. The data modeler, which is cloud-based, and Oracle BI Developer Client Tool, which is local or on-premises-based, both can do the same thing in data modeling. However, the cloud tool does not have as many features as the Oracle BI Developer Client Tool, which is closest to the OBIEE Administration Tool with full feature data modeling, metadata development, and so forth. In a complex environment or implementation, that is the capability that you need."
"The implementation of generative AI and machine learning should improve"
"Oracle Analytics Cloud is lacking in charts. They should add more charts to it."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"The solution could be more flexible."
"One of the major issues is that Oracle Analytics Cloud is not user-friendly, requiring skilled people with proper certifications to work with it successfully."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"The interfaces could be improved and some in-memory operations could be built in."
"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."
"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."
"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."
"The product must be more transparent."
"Better pricing would make it available to more users and we would likely use it more broadly within the organization."
"The tool needs to simplify its features."
"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."
"The product is expensive."
 

Pricing and Cost Advice

"A highly cost-effective solution"
"I would rate it a five out of five in terms of the value received for the price charge."
"We pay on a monthly basis and it is $10 per user each month."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"The tool's pricing is not unreasonable or non-competitive."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
"I rate the solution's pricing a seven out of ten."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"The solution is expensive."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
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Top Industries

By visitors reading reviews
Government
11%
Computer Software Company
11%
Manufacturing Company
9%
Financial Services Firm
8%
Computer Software Company
14%
Financial Services Firm
14%
Manufacturing Company
9%
Educational Organization
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Sejong Hospital
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Oracle Analytics Cloud vs. Salesforce Einstein Analytics and other solutions. Updated: July 2025.
865,295 professionals have used our research since 2012.