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Oracle Analytics Cloud vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
26
Ranking in other categories
Data Visualization (7th)
Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
11th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 2.5%, down from 2.6% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.1%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Enrique Pacheco Salinas - PeerSpot reviewer
Advanced analytics facilitate strategy development but demand specialized expertise and better support
Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks. However, skilled personnel are needed to operate it effectively due to its complexity. In addition, the brand name carries significant value as many large companies and banks are familiar with Oracle.
Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has the best feature for data augmentation."
"A valuable feature is the speed of the solution."
"The best feature may be data flow, which is used to prepare and clean data."
"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks."
"The ability to quickly search for and access relevant data is crucial."
"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"We have found the scalability to be very good."
"It's scalable."
"The most valuable feature of Salesforce Einstein Analytics is the reporting tools."
"Transparency is the most valuable feature of this solution."
"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."
"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."
"The solution scales extremely well."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
 

Cons

"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"They could improve the ease of developing the dashboard and interacting with it."
"The product could benefit from increased flexibility compared to other vendors."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"The implementation of generative AI and machine learning should improve"
"The scalability has room for improvement."
"The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions."
"The product is expensive."
"Salesforce is working very rigorously on improvements with each release."
"All of the timesheets and appraisal management I have not been happy with. There should be some improvements. For example, as a management team, our managers do not have access to see a summary report, such as who is on leave today or how many hours each person logged in. You have to get into individual users and see. You cannot see a summary report, the reporting is missing. There should improve the reports."
"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."
"If a user leaves your organization, you shouldn't lose the visibility of all of the records."
"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."
"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."
"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."
 

Pricing and Cost Advice

"It is an expensive platform."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"We pay on a monthly basis and it is $10 per user each month."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"I would rate it a five out of five in terms of the value received for the price charge."
"A highly cost-effective solution"
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"The solution is expensive."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
"I rate the solution's pricing a seven out of ten."
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Top Industries

By visitors reading reviews
Educational Organization
18%
Computer Software Company
10%
Government
10%
Financial Services Firm
9%
Computer Software Company
18%
Financial Services Firm
14%
Manufacturing Company
7%
Insurance Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Sejong Hospital
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Oracle Analytics Cloud vs. Salesforce Einstein Analytics and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.