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Oracle Analytics Cloud vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
15th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
Data Visualization (11th)
Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
18th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 1.2%, down from 2.4% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.1%, down from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Oracle Analytics Cloud1.2%
Salesforce Einstein Analytics1.1%
Other97.7%
BI (Business Intelligence) Tools
 

Featured Reviews

Vaclav-Biba - PeerSpot reviewer
BI/DW Consultant at Neit Consulting
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.
Sunny Nair - PeerSpot reviewer
Solution Architect And Senior Consultant at Keysight Technologies
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I've discovered that the new layout of this product makes Docker sharing, machine learning support, and data backups more efficient. Unlike the older method of linking physical, pre-logical, and presentation layers separately, the new interface simplifies this process. Additionally, the integration of databases and machine learning is seamless, with the new visualization approach being particularly beautiful and highly beneficial."
"The most valuable features of the solution are dashboarding and data visualization."
"Mobility is the most valuable feature for us. All employees can access it from anywhere. It is a big advantage for us."
"Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"The solution can scale."
"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."
"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."
"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."
"We have found the scalability to be very good."
"The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. Integrating other systems and conducting campaigns is easy. The solution relies heavily on AI."
"It is a comprehensive solution. It has everything in it. I can easily find what I need."
"The out-of-the-box features are good for companies that want to try analytics and data science interventions."
"The tool is a cloud-based solution capable of integrating any kind of data in the world."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
 

Cons

"The learning curve should be improved, and I'm uncertain if tutorials are readily available or easily accessible. We may have resorted to looking on YouTube for such information. Having easily understandable documents or guides for new users would be beneficial. AI integration would be an interesting feature to add in the next release."
"The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions."
"It should simplify data connectivity and modeling, making data extraction more streamlined and adaptable for diverse use cases."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The implementation of generative AI and machine learning should improve"
"The product should be improved in terms of connectors; right now the top twenty connectors are available, but OneDrive and Teradata are missing."
"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."
"The product must be more transparent."
"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."
"Better pricing would make it available to more users and we would likely use it more broadly within the organization."
"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."
"Salesforce is working very rigorously on improvements with each release."
"Einstein Analytics could incorporate something like SFIA 8 to help users understand the underlying skill sets."
"They can provide more end-user customizations. There should be the possibility for the end-users to change some elements in the interface. I have a way of doing my job. My colleague may have his own way of doing his job. If I ask for a change, it'll change for everyone. It'll be good to have some end-user personalizations. I can't see many in Salesforce right now."
 

Pricing and Cost Advice

"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"We pay on a monthly basis and it is $10 per user each month."
"I would rate it a five out of five in terms of the value received for the price charge."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"It is an expensive platform."
"A highly cost-effective solution"
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
"I rate the solution's pricing a seven out of ten."
"The solution is expensive."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
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Top Industries

By visitors reading reviews
Government
14%
Financial Services Firm
9%
Manufacturing Company
8%
Computer Software Company
8%
Computer Software Company
11%
Financial Services Firm
11%
Manufacturing Company
10%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Sejong Hospital
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Oracle Analytics Cloud vs. Salesforce Einstein Analytics and other solutions. Updated: February 2026.
881,707 professionals have used our research since 2012.