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Own Data Platform vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Own Data Platform
Ranking in Backup and Recovery
35th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
2
Ranking in other categories
Database Security (9th), SaaS Backup (11th), Application Testing Services (7th)
Rubrik
Ranking in Backup and Recovery
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of July 2025, in the Backup and Recovery category, the mindshare of Own Data Platform is 0.4%, up from 0.4% compared to the previous year. The mindshare of Rubrik is 7.5%, up from 7.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery
 

Featured Reviews

DS
Efficient data management with robust restore feature and room for improved anonymization
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operations Own Data Platform provides a comprehensive backup and recovery solution, allowing us to manage…
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature for our customers is the restore functionality."
"The ease of use and innovation are the features that stand out for us."
"I would rate the solution's web interface at eight out of ten. It's just fantastic and intuitive. It's so easy to use. I've never done any formal training on Rubrik, but I was able to quickly come to grips with its capabilities."
"CloudOut, because only blocks are pushed after compression and deduplication, not raw sizing."
"Live Mount is where we do the majority of our big recoveries, unless it is a file recovery. A file recovery takes a few minutes to restore to where the file in the event a file was accidentally deleted by a user, etc. There has been at least a 90 percent reduction in recovery time based on our previous solution, from the need to recover something to when it's actually recovered went from hours to minutes."
"Rubrik can also serve as a secondary host for emergency recoveries."
"The most valuable feature is the archive to cloud location and the automation around the PowerShell script. There are also reports and dashboards."
"We have a great success rate for backups with Rubrik and because of the ease of automating tasks, we also run periodical restores to check the quality of the backups."
"Rubrik is a very scalable and high-performing backup restore solution."
 

Cons

"The anonymization feature can be improved."
"We would like to be able to do granular restores directly from Exchange. Also, more granular management of VM backups would help."
"Price-wise, Rubrik needs improvement as it is considered expensive compared to similar competitors."
"The licensing cost is quite high. That is something that needs to be worked out, because so many times it happens that the team does not have the budget or there are other issues at that time. Cost has become an important factor in deciding whether to continue with the Rubrik solution."
"It is not Windows Cluster-Aware at the moment or Exchange DAG-Aware. If they add support for these particular use cases, it would be even better."
"It is a lot more expensive than other solutions, but you get what you pay for."
"It would be nice if they could work on the pricing a bit."
"Pricing is something that needs to be considered for improvement."
"It is already very well furnished, but live mounts for Nutanix AHV would be amazing."
 

Pricing and Cost Advice

Information not available
"Rubrik is priced high, but it was the solution that was providing us encryption and was secure. The solution price is high, but you get what you pay for."
"It is a great value, but its cost is still a bit high."
"The pricing and licensing of Rubrik is better than products that we've had in the past. It was quite a bit cheaper than Commvault and NetBackup."
"There are additional costs for add-ons, and they recently upgraded a new cluster, which also carries a price."
"Rubrik is not cheap. Hopefully, you can archive your data on cheap storage to keep the investment minimal."
"The solution is expensive for small businesses."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Financial Services Firm
10%
Healthcare Company
10%
Computer Software Company
8%
Computer Software Company
12%
Financial Services Firm
11%
Manufacturing Company
10%
Government
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Own Data Platform?
The pricing is somewhat high, rated at an eight out of ten. However, the value provided justifies the cost compared to other tools.
What needs improvement with Own Data Platform?
The anonymization feature can be improved. It’s currently not straightforward and often requires a technical person to operate, which can be challenging for non-technical users.
What is your primary use case for Own Data Platform?
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operati...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Own Data Archiving, Own Data Security, Own Data Seeding
No data available
 

Overview

 

Sample Customers

Workiva, HR Owen, Tommy Bakama, Kanshoo, NTN, Athena Health, Interlochen Center for the Arts, Arizona State University, Pauley Financial
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Own Data Platform vs. Rubrik and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.