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Own Data Platform vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Own Data Platform
Ranking in Backup and Recovery
39th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
2
Ranking in other categories
Database Security (7th), SaaS Backup (11th), Application Testing Services (5th)
Rubrik
Ranking in Backup and Recovery
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of October 2025, in the Backup and Recovery category, the mindshare of Own Data Platform is 0.5%, up from 0.5% compared to the previous year. The mindshare of Rubrik is 5.9%, down from 7.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Market Share Distribution
ProductMarket Share (%)
Rubrik5.9%
Own Data Platform0.5%
Other93.6%
Backup and Recovery
 

Featured Reviews

DS
Efficient data management with robust restore feature and room for improved anonymization
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operations Own Data Platform provides a comprehensive backup and recovery solution, allowing us to manage…
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature for our customers is the restore functionality."
"It has a good interface which is simple to navigate and utilize."
"​Rubrik is very simple to implement and setup. ​"
"The implementation process is straightforward with simple clicks, cluster implementation, discovery, and adding components."
"Live Mount is where we do the majority of our big recoveries, unless it is a file recovery. A file recovery takes a few minutes to restore to where the file in the event a file was accidentally deleted by a user, etc. There has been at least a 90 percent reduction in recovery time based on our previous solution, from the need to recover something to when it's actually recovered went from hours to minutes."
"The solution’s ransomware recovery, from a security perspective, is one of the biggest features of the product. We don't have to worry about the operational complexity of air-gapped backups and can rely more on the immutability approach. It is a highly valued feature in this solution."
"Automation functions, image based backup, and the ability to instantly recover anything from files to databases."
"Adaptative backup and SLAs simply allow you to tell a machine to backup without taking care of the backup window."
"Management is so simple that anyone can check the backups and do restores when necessary."
 

Cons

"The anonymization feature can be improved."
"A singular system is needed to manage all of the clusters."
"Lacks availability in a NFR format of virtual appliances to test them in public cloud environment."
"I don't like Rubrik's user interface because it's not intuitive, and I find it hard to get the information I need."
"I would rate the stability a seven out of ten. There is always room for improvement."
"There is room for improvement through a further extension of their Office 365 backup platform. In addition, it's still a bit cost-prohibitive to backup NAS. Those would be the two primary areas for improvement."
"Its reporting can be improved. Sometimes, I need to create reports to know whether something is available or not, how much frontend data is being protected, etc. Rubrik gives a lot of things in the report, which can be confusing. It isn't very easy to get reports. It shows all the backup, index, replication, and everything else in one report. So, I have to export, filter, and then do the calculations."
"I would like to see more information on encryption with the next release."
"Price-wise, Rubrik needs improvement as it is considered expensive compared to similar competitors."
 

Pricing and Cost Advice

Information not available
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"It is a great value, but its cost is still a bit high."
"We pay annually for the license for Rubrik. There are no additional costs. Initially, we needed to set it up, negotiate and finalize the offer."
"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"There are additional costs for add-ons, and they recently upgraded a new cluster, which also carries a price."
"We pay yearly and it's based on the number of bricks."
"We are on an annual license to use Rubrik and it is priced well."
"There is a license requirement for the solution. If you expand or if the maintenance period expires, there's a license renewal as well."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
10%
Healthcare Company
10%
Insurance Company
8%
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise54
 

Questions from the Community

What is your experience regarding pricing and costs for Own Data Platform?
The pricing is somewhat high, rated at an eight out of ten. However, the value provided justifies the cost compared to other tools.
What needs improvement with Own Data Platform?
The anonymization feature can be improved. It’s currently not straightforward and often requires a technical person to operate, which can be challenging for non-technical users.
What is your primary use case for Own Data Platform?
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operati...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Own Data Archiving, Own Data Security, Own Data Seeding
No data available
 

Overview

 

Sample Customers

Workiva, HR Owen, Tommy Bakama, Kanshoo, NTN, Athena Health, Interlochen Center for the Arts, Arizona State University, Pauley Financial
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Own Data Platform vs. Rubrik and other solutions. Updated: September 2025.
868,787 professionals have used our research since 2012.