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Own Data Platform vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Own Data Platform
Ranking in Backup and Recovery
40th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
2
Ranking in other categories
Database Security (6th), SaaS Backup (15th), Application Testing Services (3rd)
Rubrik
Ranking in Backup and Recovery
3rd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Cloud Backup (3rd), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of May 2026, in the Backup and Recovery category, the mindshare of Own Data Platform is 0.6%, up from 0.3% compared to the previous year. The mindshare of Rubrik is 3.4%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Mindshare Distribution
ProductMindshare (%)
Rubrik3.4%
Own Data Platform0.6%
Other96.0%
Backup and Recovery
 

Featured Reviews

DS
Salesforce Consultant at Girikon LLCGirikon
Efficient data management with robust restore feature and room for improved anonymization
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operations Own Data Platform provides a comprehensive backup and recovery solution, allowing us to manage…
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature for our customers is the restore functionality."
"The reliable backup and restoring of the Salesforce data is the most valuable feature."
"Rubrik has led to improvement by reducing the amount of failed backups, leading to a reduced workload in IT operations."
"Takes me 80 percent less time to manage my backup environment."
"The solution's technical support team is very responsive and proactive."
"The product is simply easy to use, efficient, and its out-of-the-box configuration just works."
"We had some VMware issue as VMware did some changes on the AHCI drivers. Rubrik saved our environment those times."
"We used to have to dedicate a full-time employee just to look at and manage the backups and after implementing Rubrik we no longer need a dedicated person."
"The product is easy to install, easy to balance, and easy to work with."
"ubrik's One-Touch Recovery helps address this. Using backup as a migration tool can also help overcome challenges when moving to a hybrid cloud."
 

Cons

"The anonymization feature can be improved."
"There is need to do the same for the other SaaS applications."
"I would like to see more information on encryption with the next release."
"When errors do occur, it can be a somewhat painful process to get to the bottom of issues."
"We would like to be able to do granular restores directly from Exchange. Also, more granular management of VM backups would help."
"The product’s user interface needs improvement."
"Setup is immediate but pricing is not cheap."
"It would be nice if they could work on the pricing a bit."
"The interface is still slightly clunky and has room for improvement."
"The functionality is missing, but they are very receptive to our thoughts and ideas."
 

Pricing and Cost Advice

Information not available
"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."
"We do perpetual licensing... It was all based on the amount of storage we needed to use. We did a cost analysis compared to Tivoli and it was in line with other solutions."
"Rubrik is an expensive solution."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"Due to this effective, faster backup and recovery solution, we are now able to focus on other creative tasks to meet our entire pipeline. So, we have seen ROI in terms of the improvement of productivity in our team. We save around one million dollars a year."
"Rubrik's competitive pricing and strong return on investment make it a compelling choice, especially compared to alternatives like Data Domain and Avamar. Commvault was considered but deemed too expensive."
"Rubrik is a little bit expensive, but it's worth the price."
"Rubrik is not the cheapest solution, but we've been happy with the time savings that we have seen. At least from what we have spent so far, we have been happy with the return on investment."
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Top Industries

By visitors reading reviews
Manufacturing Company
12%
Construction Company
11%
Financial Services Firm
11%
Healthcare Company
9%
Financial Services Firm
13%
Manufacturing Company
9%
Computer Software Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

What is your experience regarding pricing and costs for Own Data Platform?
The pricing is somewhat high, rated at an eight out of ten. However, the value provided justifies the cost compared to other tools.
What needs improvement with Own Data Platform?
The anonymization feature can be improved. It’s currently not straightforward and often requires a technical person to operate, which can be challenging for non-technical users.
What is your primary use case for Own Data Platform?
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operati...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Own Data Archiving, Own Data Security, Own Data Seeding
No data available
 

Overview

 

Sample Customers

Workiva, HR Owen, Tommy Bakama, Kanshoo, NTN, Athena Health, Interlochen Center for the Arts, Arizona State University, Pauley Financial
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Own Data Platform vs. Rubrik and other solutions. Updated: April 2026.
893,164 professionals have used our research since 2012.