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Palo Alto Networks WildFire vs Symantec Advanced Threat Protection comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Palo Alto Networks WildFire
Ranking in Advanced Threat Protection (ATP)
1st
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
No ranking in other categories
Symantec Advanced Threat Pr...
Ranking in Advanced Threat Protection (ATP)
21st
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the Advanced Threat Protection (ATP) category, the mindshare of Palo Alto Networks WildFire is 7.5%, down from 11.8% compared to the previous year. The mindshare of Symantec Advanced Threat Protection is 2.1%, up from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Advanced Threat Protection (ATP) Market Share Distribution
ProductMarket Share (%)
Palo Alto Networks WildFire7.5%
Symantec Advanced Threat Protection2.1%
Other90.4%
Advanced Threat Protection (ATP)
 

Featured Reviews

RK
Engineer at Taalumgroup
Achieve effective threat prevention and seamless integration with powerful technical support
Integration with third-party products is possible. For example, connecting a mail gateway with Palo Alto Networks WildFire allows them to handle prevention. Palo Alto Networks WildFire is a cloud-based sandboxing solution. The firewall is connected to WildFire, and XDR performs sandboxing from the cloud. WildFire conducts malware scanning and emulation, then informs the firewall to block threats based on the response. It also generates reports regarding malware and other issues. The sandboxing process involves sending sample files to the cloud for scanning, checking file authenticity, certificates, and detecting malicious code. WildFire performs multiple checks and informs the XDR agent about file status. This automatic process occurs within minutes or seconds. For unknown or suspicious files, immediate blocking occurs while samples are sent to WildFire for identification. I rate Palo Alto Networks WildFire a 9 out of 10.
TapabrataSamanta - PeerSpot reviewer
Lead Architect at Zones
Reliable platform with effective integration capabilities
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors Symantec ATP has been beneficial in ensuring robust security for our clients. Its effectiveness in detecting and mitigating threats has improved customer…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"High availability with active-active and active-passive modes."
"Integrating Palo Alto Networks WildFire with various security protocols similar to a firewall has significantly improved the overall threat detection capabilities in our organization."
"Technology-wise, it is good because of the granular controls we get in Palo Alto Networks."
"For example, if a security Intel threat talks about an IOC. We can then go to our MSP and say, "Is there a signature for this particular type of malware that just came out?" And if they'll say yes, then we'll say, "Okay. Does it apply to these firewalls? And have we seen any hits on it?" There's absolutely value in it."
"The solution is completely integrated with all the other Palo Alto products. I think that it is the best part for endpoint protection. The firewall features include URL and DNS filtering, threat protection, and antivirus."
"We get support in the free version."
"I value the massive usage of artificial intelligence and machine learning technologies."
"The solution is scalable."
"You don't have to buy a separate email security platform. You can enable that using their endpoint, and I like that. You don't have to have two agents running on the same box."
"It has certainly helped out our audit efforts because we each stay compliant in terms of various security standards."
"The Application Control code and the easy integration are valuable features."
"They manage to solve detection quite nicely. There is some rather elaborate detection compared to other providers."
"Currently we have 800-plus nodes connected with this solution, without any issues. The solution is scalable."
"The technical support services are excellent."
"All of the solution's features are quite valuable for us. We especially like the threat protection it provides."
"The most valuable feature is Click-time URL protection."
 

Cons

"The price could be better."
"The product fails to offer protection when dealing with high-severity vulnerabilities, making it an area of concern where improvements are required."
"There are some formats that the solution cannot support ."
"In terms of what I'd like to see in the next release of Palo Alto Networks WildFire, each release is based on malware that has been identified. The key problem is an average of six months from the time malware is written to the time it's discovered and a signature is created for it. The only advice that I can give is for them to shorten that timeframe. I don't know how they would do it, but if they shorten that, for example, cut it in half, they'll make themselves more famous."
"The initial setup was a little bit complex, mainly due to the GUI console and management challenges."
"The free version does not have real-time updates. It is slow."
"The initial setup was complex."
"The solution can improve its traffic management."
"It should be able to collect information if the agent is disabled."
"The administration interface needs a lot of improvement. It should be UI based, and simple. They need to improve it. It's pretty much not that friendly compared to what we were using as Bitdefender before. It's okay but is improving, actually."
"An improvement could be made on the reporting because then it would be easier to collect information and submit it for compliance."
"The product's support services need improvement."
"Not ideal for advanced threat protection."
"The support has dropped down to a five out of ten."
"It also needs network-based threat protection for shared folders and files."
"One area for improvement could be the pricing model."
 

Pricing and Cost Advice

"The solution is a bit expensive."
"The price is a bit higher than the other products such as TrendMicro, or FireEye."
"Palo Alto Networks WildFire is an expensive product."
"We are on an annual subscription. When we purchased the firewall, we had activated this solutions license for a minimum of one year. The price of the solution is fair."
"It depends on the features. Additional features cost additional money as well."
"The solution is a bit expensive. You pay for security."
"Palo Alto Networks WildFire is quite expensive, and this is what puts people off."
"The price is expensive but is reasonable considering overall functionality."
"Symantec Endpoint Protection has an average price."
"Symantec Advanced Threat Protection's pricing is comparable."
"The price is quite expensive."
"The pricing of this solution is inexpensive and affordable."
"Pricing is good. It is nice to have a great product at a fair price."
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Comparison Review

it_user206346 - PeerSpot reviewer
Security Consultant at Webernetz.net - Network Security Consulting
Mar 11, 2015
Cisco ASA vs. Palo Alto Networks
Cisco ASA vs. Palo Alto: Management Goodies You often have comparisons of both firewalls concerning security components. Of course, a firewall must block attacks, scan for viruses, build VPNs, etc. However, in this post I am discussing the advantages and disadvantages from both vendors concerning…
 

Top Industries

By visitors reading reviews
Computer Software Company
11%
Manufacturing Company
8%
Financial Services Firm
8%
Comms Service Provider
7%
Marketing Services Firm
13%
University
8%
Financial Services Firm
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise16
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise3
Large Enterprise13
 

Questions from the Community

How does Cisco Firepower NGFW Firewall compare with Palo Alto Networks Wildfire?
The Cisco Firepower NGFW Firewall is a very powerful and very complex piece of anti-viral software. When one considers that fact, it is all the more impressive that the setup is a fairly straightf...
Which is better - Wildfire or FortiGate?
FortiGate has a lot going for it and I consider it to be the best, most user-friendly firewall out there. What I like the most about it is that it has an attractive web dashboard with very easy nav...
How does Cisco ASA Firewall compare with Palo Alto's WildFire?
When looking to change our ASA Firewall, we looked into Palo Alto’s WildFire. It works especially in preventing advanced malware and zero-day exploits with real-time intelligence. The sandbox featu...
What is your experience regarding pricing and costs for Symantec Advanced Threat Protection?
The price is quite expensive because a different entity has taken over the company.
What needs improvement with Symantec Advanced Threat Protection?
One area for improvement could be the pricing model. Future releases could further enhance integration capabilities with other platforms and simplify the licensing model to compete more with Micros...
What is your primary use case for Symantec Advanced Threat Protection?
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors.
 

Overview

 

Sample Customers

Novamedia, Nexon Asia Pacific, Lenovo, Samsonite, IOOF, Sinogrid, SanDisk Corporation
ECI
Find out what your peers are saying about Palo Alto Networks WildFire vs. Symantec Advanced Threat Protection and other solutions. Updated: January 2026.
881,821 professionals have used our research since 2012.