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SnapLogic vs Zapier comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.1
SnapLogic provides efficient cloud integration, enhancing workflow and automation, offering significant cost and time savings over legacy tools.
Sentiment score
6.1
Zapier offers time-saving automation with varied ROI, often seen as cost-effective and a valuable investment despite indirect impacts.
SnapLogic is really helpful and processes in very little time, so it doesn't take much time compared to any legacy tool.
Technical Specialist App Development at Birlasoft IndiaLtd.
SnapLogic has helped automate manual data transfers significantly and improved our workflow efficiency, reducing integration development timelines considerably, which reflects a good ROI.
Global Head - DevOps and AIOps Startegist at a manufacturing company with 10,001+ employees
It is not that fewer employees were needed, but time was definitely saved, and our process was optimized with the help of SnapLogic.
Architect at a transportation company with 1,001-5,000 employees
In a scenario where employing three resources for three months might cost approximately $18,000 to $20,000, Zapier provides substantial cost savings.
Chief Technology Advocate at PURESOFT GLOBAL LLC
 

Customer Service

Sentiment score
6.9
SnapLogic customer service is praised for responsiveness and helpfulness, though support staff knowledge improvements are needed.
Sentiment score
7.0
Zapier's customer support is generally rated positively for efficiency, though some desire improved live chat options.
The technical support from SnapLogic is excellent, and I would give it a complete ten.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
Some SMEs are allotted for the organization, so in case of any issue, we have their email IDs to contact them for support, including SMEs and community.
Technical Specialist App Development at Birlasoft IndiaLtd.
Customer support scales well; as pipeline volume grows, we have been able to add more integrations and users without performance degradation.
Global Head - DevOps and AIOps Startegist at a manufacturing company with 10,001+ employees
Their technical support is good; they respond promptly and are very helpful.
Go High Level Manager at Virtual Worker Now
This can help if you need assistance, as you can communicate with the community and support system, and most issues are already resolved by AI.
Automation Engineer at Axe Automation
The experience was positive with prompt responses from their team.
Chief Technology Advocate at PURESOFT GLOBAL LLC
 

Scalability Issues

Sentiment score
7.4
SnapLogic scales flexibly for all business sizes, with ease of configuration but minor performance concerns in specific cases.
Sentiment score
7.4
Zapier is adaptable for small to mid-size businesses, but scaling can be costly and less suitable for complex automations.
I rate the scalability of SnapLogic as eight out of ten.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
SnapLogic's scalability is huge.
Architect at a transportation company with 1,001-5,000 employees
Zapier is suitable for small or simpler automation but not for complex ones.
Automation Engineer at Axe Automation
Scaling it gets quite expensive, and while I cannot evaluate it purely from a technology perspective, compared to Workato, I would give Zapier a seven for scalability.
Product Owner | Integration
 

Stability Issues

Sentiment score
7.4
SnapLogic is praised for its 99% uptime and reliability, with minimal issues and manageable learning curve despite less support.
Sentiment score
6.7
Most users find Zapier reliable, despite occasional connectivity issues and challenges with integration changes affecting performance.
I would rate the stability of SnapLogic as nearly ten out of ten.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
But recently, in a year, I haven't found many performance issues in SnapLogic.
Technical Specialist App Development at Birlasoft IndiaLtd.
In my current company, we had significant challenges with Zapier regarding maintenance, as Zaps were often broken, not necessarily due to Zapier, but due to changes in the input variables.
Product Owner | Integration
 

Room For Improvement

SnapLogic users seek improvements in dashboards, API management, support, integration, AI functionality, connectors, scheduling, and data handling.
Zapier needs better Google Sheets features, API support, UI improvements, enhanced logic functions, documentation, and integration capabilities.
We require a data pipeline that can be read without latency and without any delay.
Architect at a transportation company with 1,001-5,000 employees
If the AI capabilities and integrations were more intuitive and easy to learn for new users, it would be greatly beneficial.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
They can improve more visuals, with graphical representations, such as how many things can be added, how many users can be added or dropped, and how the back-end nodes can be graphically shown in a better way.
Technical Specialist App Development at Birlasoft IndiaLtd.
The error message options in the dashboard should be improved. It should be user-friendly so that beginners or non-technical users can figure out the problems and solutions on their own.
Webflow Developer at Qureos
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records.
Product Owner | Integration
Having flexibility in creating more complex automation would eliminate the need to transform data within the source or destination.
Business Intelligence Developer at a consultancy with 51-200 employees
 

Setup Cost

SnapLogic offers higher initial costs but provides value for complex integrations compared to MuleSoft and Apigee.
Zapier's pricing ranges from free to $800, depending on usage, with mixed opinions on cost versus time-saving benefits.
I would say the pricing is on the higher side, but it aligns with the capabilities offered for mid- to large integrations.
Global Head - DevOps and AIOps Startegist at a manufacturing company with 10,001+ employees
There would be only one point of improvement if the price could be lower.
Head of Data Practice at a tech consulting company with 201-500 employees
SnapLogic is positioned at around seven or eight out of ten in terms of pricing.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
The pricing is in accordance with market standards and even lower in some cases.
Chief Technology Advocate at PURESOFT GLOBAL LLC
The pricing of Zapier is slightly higher compared to other market automation tools such as Pabbly, Make.com, and N8N, which have good features but are priced lower than Zapier.
Go High Level Manager at Virtual Worker Now
 

Valuable Features

SnapLogic offers a user-friendly interface, enabling seamless data integration, workflow automation, and rapid deployment for minimal coding expertise.
Zapier seamlessly connects apps for task automation, offering intuitive interfaces with advanced features like webhooks and multi-step zaps.
I also like the whole child-parent pipeline feature; it allows me to break up a process into smaller pieces and then have one big pipeline that controls these smaller pipelines.
Head of Data Practice at a tech consulting company with 201-500 employees
The drag-and-drop builder and pre-built snaps have helped our team through a very low-code approach, making it easier for us to develop fast pipelines and be more agile compared to the heavier integration platforms we used before.
Global Head - DevOps and AIOps Startegist at a manufacturing company with 10,001+ employees
I find SnapLogic to be user-friendly, especially for beginners with limited experience in data engineering or ETL.
Senior Data Analyst at a pharma/biotech company with 10,001+ employees
They have approximately 7,000 connections.
Product Owner | Integration
The automation capabilities are impressive.
Business Intelligence Developer at a consultancy with 51-200 employees
Creating integration points through webhooks is particularly useful for anyone working on integration projects.
Chief Technology Advocate at PURESOFT GLOBAL LLC
 

Categories and Ranking

SnapLogic
Ranking in Data Integration
25th
Ranking in Cloud Data Integration
13th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
27
Ranking in other categories
Process Automation (18th), API Management (24th), Integration Platform as a Service (iPaaS) (13th)
Zapier
Ranking in Data Integration
24th
Ranking in Cloud Data Integration
14th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
Business Orchestration and Automation Technologies (18th), AI Software Development (17th)
 

Mindshare comparison

As of February 2026, in the Cloud Data Integration category, the mindshare of SnapLogic is 3.2%, down from 4.5% compared to the previous year. The mindshare of Zapier is 2.5%, up from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Data Integration Market Share Distribution
ProductMarket Share (%)
SnapLogic3.2%
Zapier2.5%
Other94.3%
Cloud Data Integration
 

Featured Reviews

reviewer2801493 - PeerSpot reviewer
Architect at a transportation company with 1,001-5,000 employees
Migration projects have accelerated data processing and now require better latency and support
The latency is the biggest issue across iPaaS. That is the important part. I have worked not only with SnapLogic, but also with MuleSoft, Dell Boomi, and Jitterbit. They are all fine, but they have different kinds of functionality. They all have similar kinds of problems in different domains. But as I mentioned, SnapLogic has a little bit of an edge because of its functionality and inbuilt functions for Fintech, as compared to the others. This I can say firmly. They need to assess themselves. In this day and age, as I mentioned earlier, terabytes of data need to be read and then have a quick turnaround for downstream systems, especially for GenAI or any LLMs. Then they can definitely improve themselves because right now, most things, in fact, the GenAI, ChatGPT, Cloud, Anthropic, and so many others, require data quality with perfection and more precision. But for all of that, we require a data pipeline that can be read without latency and without any delay, for any reason. So if they can improvise that over the cloud, that would be really fantastic and a really good achievement for them. Not only for them, but for the customer as well. Then no matter what, people cannot leave SnapLogic. They need to be there with the snaps. I don't know much about that. I haven't referred to the documentation that much. But support is something that is pretty obviously required, rather than just providing videos. Technical support is required. The roadmap also needs to be very clearly mentioned and specified. Be specific in which domain they are going to do what, if they are coming out with that roadmap. Otherwise, overall, if they are going to improve their entire system as I mentioned earlier, for the reusability concept and the data pipeline concept, then they will definitely do some magic in the future. From the HR point of view, or for HR tech, improvement is required. A couple of connectors are not working with all the relevant APIs, and there is always a restriction in terms of fetching the data. So that is why I chose six. From the Fintech point of view, if you are asking on a scale of one to 10, then I would give it an eight out of 10. It is a huge one. There is always a margin for improvement, so that is why I chose eight. If you talk about HR, sales, or any other domain, there is a significant amount of improvement required.
RL
Product Owner | Integration
Diverse integration options support workflow automation while pricing and support need improvements
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records. I would appreciate quicker response times and more direct interactions. It would be great to have a direct contact person for support, but bigger companies usually have solution partners handling support. I do not have a solution partner for Zapier due to using it for small use cases.
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Manufacturing Company
12%
Comms Service Provider
7%
Healthcare Company
7%
University
11%
Financial Services Firm
9%
Retailer
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise12
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise10
Large Enterprise7
 

Questions from the Community

What do you like most about SnapLogic?
Despite having no prior experience in SnapLogic, we managed to build, test, and prepare it for release in just three hours, handling heavy data efficiently.
What needs improvement with SnapLogic?
Some advanced features lack detailed documentation, and debugging complex pipelines could be more intuitive. We have faced a few issues with pipeline throttling, but SnapLogic support was responsiv...
What is your primary use case for SnapLogic?
Our main use case for SnapLogic is building integration pipelines across SaaS applications, databases, and internal systems to automate the data flows. A specific example of how we have used SnapLo...
What do you like most about Zapier?
The product's most valuable feature is automation.
What is your experience regarding pricing and costs for Zapier?
The pricing is in accordance with market standards and even lower in some cases. The license setup cost is reasonable.
What needs improvement with Zapier?
In my opinion, what could be improved in Zapier is its UI, which operates as a one-line system. Compared to Make.com and other tools that have a drag-and-drop system, this is lacking. If the scenar...
 

Comparisons

 

Also Known As

DataFlow
No data available
 

Overview

 

Sample Customers

Adobe, ADP, BlackBerry, Bonobos, Box, Capital One, Dannon, Eero, Endo, Gensler, HCL, HP, Grovo, HIS, iRobot, Leica, Merck, Sans, Target, Verizon, Vodafone, Yelp, Yahoo!
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about SnapLogic vs. Zapier and other solutions. Updated: February 2026.
881,733 professionals have used our research since 2012.