

Sprinklr and Verint Messaging are leading products in the customer engagement platform market. Sprinklr leads in pricing and support, while Verint Messaging offers outstanding features valuable to many.
Features:Sprinklr provides comprehensive social media management, AI-driven analytics, and channel integration tools. Verint Messaging excels in robust messaging across multiple channels, offers integrated customer feedback systems, and excels in communication tools.
Ease of Deployment and Customer Service:Sprinklr ensures efficient integration of communication channels with extensive support. Verint delivers tailored deployment strategies focusing on customer journey mapping and personalized experiences.
Pricing and ROI:Sprinklr is cost-effective with competitive pricing and justified ROI through analytics insights. Verint might have a higher initial cost, but its advanced communication functionalities offer a high ROI.
| Product | Market Share (%) |
|---|---|
| Sprinklr | 2.0% |
| Verint Messaging | 0.8% |
| Other | 97.2% |

| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
Deliver great customer experiences on the messaging channels your customers use every single day with personalized conversations, intelligent automation, and actionable insights.
Verint Messaging brings together all of your messaging channels in a unified agent desktop and automatically routes customer queries to the most suitable agent based on context to ensure efficient service.
Harness the power of intelligent virtual assistants to resolve customer queries without the need for human intervention (…but still provide a seamless agent handoff when required).
Through rich customer data and back-end integrations, you can engage customers in real-time, either solving a problem or engaging proactively to build brand advocates.
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