VAST Data vs Zadara comparison

VAST Data and Zadara are both solutions in the All-Flash Storage category. VAST Data is ranked #30, while Zadara is ranked #32 with an average rating of 7.5. VAST Data holds a 2.7% mindshare in AFS, compared to Zadara’s 0.3% mindshare. Additionally, 100% of VAST Data users are willing to recommend the solution, compared to 100% of Zadara users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

Zadara and VAST Data are competing products in the storage solutions market. Users are happier with the pricing and support of Zadara, but VAST Data is favored for its advanced features, making it worth the price for many users.

Features: Zadara is highly appreciated for its scalability, intuitive management, and seamless integration with cloud services. VAST Data impresses users with its high-performance storage, low latency, and innovative use of NVMe over Fabrics technology. While both have strong features, users looking for cutting-edge performance might lean towards VAST Data.

Room for Improvement:Zadara could enhance its backup solutions and provide more frequent updates. VAST Data needs a more user-friendly setup process and better documentation. While Zadara's updates and backup could improve, VAST Data's onboarding experience requires refinement.

Ease of Deployment and Customer Service: Zadara is praised for its straightforward deployment model and responsive customer support. VAST Data, while featuring a robust deployment model, is critiqued for occasional complexities. VAST Data's customer service, though generally effective, occasionally falls short of expectations. The ease of deployment favors Zadara, while customer service quality sees both products with room for improvement.

Pricing and ROI: Users find Zadara's setup costs to be more affordable and note a satisfactory ROI. VAST Data, although having higher setup costs, delivers substantial ROI due to its advanced technology. Zadara appeals to cost-conscious users, while VAST Data attracts those prioritizing high performance even at a premium price.

To learn more, read our detailed VAST Data vs. Zadara Report (Updated: January 2026).

Buyer's Guide

VAST Data vs. Zadara

January 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure Storage FlashBlade

Mindshare comparison

As of February 2026, in the All-Flash Storage category, the mindshare of Pure Storage FlashBlade is 2.3%, up from 1.9% compared to the previous year. The mindshare of VAST Data is 2.7%, up from 2.5% compared to the previous year. The mindshare of Zadara is 0.3%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Market Share Distribution
Product	Market Share (%)
Pure Storage FlashBlade	2.3%
VAST Data	2.7%
Zadara	0.3%
Other	94.7%

All-Flash Storage

Featured Reviews

MikaelHellström

IT Manager at Regin Dalarna

Has handled backup storage needs reliably and supports seamless upgrades

In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.

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Alan Powers

HPC CTO at a manufacturing company with 10,001+ employees

Stability-wise, a device that has been up and running for years

The failover capability and resiliency are some of the solution's valuable features. The big thing is resilience because it has richer coding in it, so multiple devices can't fail. Also, one can still access a number of CBoxes that can allow one to access their file system. Once a device fails, it fails the transparency of the end-user, and it just starts using another resource. The encryption capability, the snapshots, along with a whole bunch of features make the tool valuable. VAST Data keeps adding more and more features all the time.

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KirillKolesnikov

IT Technical Architect at AVALIS

Troubleshooting becomes more accessible and management improves over time

I use this product as storage. Specifically, I use it as big storage. That's the main use case for Zadara Zadara's troubleshooting feature is very valuable for me. After the last update, managing the product became easier. Management is more straightforward and useful. These improvements are…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Speed and ease of use are the two most valuable features."

"Using this solution has made our backups more reliable."

"The initial setup was straightforward. If you know how to plug in power and network you're pretty much qualified. They were on site to configure the network, the box to fit into our network architecture. Other than that, we self-managed from there."

"It helps simplify our storage, because the user interface is very simple and the installation is easy."

"We can capacity plan at a greater level than we used to."

"Pure Storage FlashBlade's scalability is one of the most valuable features, and importantly, it always works, allowing for seamless upgrades."

"The solution provides many controllers."

"I would rate Pure Storage FlashBlade a ten out of ten."

More Pure Storage FlashBlade pros

"The solution is useful for machine learning and scientific applications, including computer simulations."

"This has been one of the most reliable storage systems that I have ever used."

"The most valuable feature is the flexibility in terms of deployment options."

"I find Zadara's user-friendliness from both the customer and engineering perspectives highly appreciated."

"The processing is much faster with this product."

"Zadara saves both time and money."

"It's very easy to expand and compared to other storage systems that we've used, it's a lot more expandable and a lot more flexible in how it's deployed."

"The most valuable features of Zadara are its visibility and simplicity to use."

"Being able to scale on demand, and being able to get out of our security operation center, and not having to purchase hardware upfront, has drastically reduced the overhead that was required to maintain our information. We have also gained additional capabilities in terms of speed of replicating that information."

"A nice feature is the immutable object storage, which can be used in conjunction with Veeam."

More Zadara pros

Cons

"It's on the expensive side, as expected for a niche product."

"Compared to, for example, Hitachi NAS, the solution is not mature at all. It's just in its infancy as far as technology goes."

"File storage needs a lot of improvement. Mainframe connectivity also needs improvement because it requires additional components to be integrated with Pure Storage FlashBlade. If you want to keep your backup data, then this becomes an even more expensive solution because Pure Storage FlashBlade will not be able to meet your backup needs."

"It usually comes down to just what you hit and the value you're getting when you spend the money and license the products. I would always go, "If you want to make things better, lower your price and make your licensing simpler." There's always an opportunity around that."

"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."

"The technical support needs to improve. When we open a case, it is auto assigned to a support tech person. Nine out of ten times, we get an email right back saying that person is off until tomorrow. I cannot handle that. They just did this over the weekend to us, too. I had to call our rep and have them do something about it."

"The solution is expensive."

"I would also like to see better support for CIFS workloads."

More Pure Storage FlashBlade cons

"The read/write ratio is an area in the solution with some flaws and needs improvement."

"The write performance could be improved because it is less than half of the read performance."

"There is room for improvement in pricing as it is currently quite expensive."

"Some of the features are a little bit slow to come to market."

"Cost-wise, because it's a pay-per-use model, it may ultimately end up costing us more in the long run than something we developed ourselves."

"I would like to see them be a little bit more proactive in terms of the patches and updates that are available. I would like to see more disclosure and information around what fixes or what enhancements are available within a patch, and help in coordinating and scheduling that. Right now, it's driven more by the customer in reaching out via a support ticket."

"Currently, when we do firmware upgrades, it sometimes causes issues and is not as nondisruptive as desired."

"The cost is not favorable as Zadara does not provide competitive rates for regions like South Africa and Ethiopia."

"There are still some storage features that they lack. For example, other vendors implemented the auto-tiering feature a long time ago, while Zadara Storage Cloud is just coming out with this feature today. So, they are a little bit late compared to the market."

"The range of support of VMware could be better. It can support Windows, however, it cannot support other operating systems like IBM AIX. This needs to improve."

More Zadara cons

Pricing and Cost Advice

"The price of this solution could be made more affordable."

"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."

"The pricing is relatively expensive due to the FlashBlade technology. However, for companies needing quick and reliable data access, the cost is justified."

"The price could be cheaper."

"I understand that it is competitively priced compared to other brands."

"It is within reason for what you get. From what we have found comparing it to other vendors, it is in the same range as others. Given the choice, we would definitely redeploy it based on the cost."

"Our licensing is renewed annually."

"I feel that the price could always be lowered."

More Pure Storage FlashBlade pricing and cost advice

"We acquired VAST Data as a one-time, capital purchase."

"Price-wise, VAST Data is not the cheapest, not the most expensive one."

"The pricing is very competitive and the fact that they have very compelling discounts for multi-year commitments is great."

"It is a nice licensing model and it makes it quite simple because we just pay for what we use, and the bill that comes shows us exactly what customers are using what resources."

"For our use, it's appropriately priced and overall, it's proved to be very cost-effective against other tier-one vendors."

"If you just take the street price of Zadara Storage Cloud and look up the price or cost per hour, then you could think that Zadara Storage Cloud is extremely expensive or a solution only for enterprise use. That is not true. You need to compare the entire system. This means that you don't stop looking at just the street price, but you need to consider all the features, requirements, and costs of support as well as the extra cost that other vendors have. Other players just play with hidden, additional costs. Everything is included in Zadara Storage Cloud's licensing cost; what you get is what you pay for."

"The price of Zadara is very good and it covers everything. There is no subscription needed."

"The pricing and licensing are very simple and the cost is predictable, although, like everything that you pay for as you use, you have to be mindful of what you're using."

"One of the factors that ruled out several providers was cost. They were way too expensive for the volume of data that we needed and the speed at which we needed to be able to manage it. There aren't a lot of providers that can do that."

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Top Industries

By visitors reading reviews

Financial Services Firm

12%

Manufacturing Company

10%

Computer Software Company

10%

Government

Financial Services Firm

13%

Manufacturing Company

12%

Computer Software Company

12%

University

Computer Software Company

17%

Manufacturing Company

Comms Service Provider

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	11
Large Enterprise	21

No data available

By reviewers
Company Size	Count
Small Business	12
Large Enterprise	4

Questions from the Community

What do you like most about Pure Storage FlashBlade?

The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...

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What is your experience regarding pricing and costs for Pure Storage FlashBlade?

Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making...

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What needs improvement with Pure Storage FlashBlade?

In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray...

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What needs improvement with Zadara?

The initial installation was difficult because many steps required the command line interface (CLI). Maintenance can ...

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What is your primary use case for Zadara?

I use this product as storage. Specifically, I use it as big storage. That's the main use case for Zadara ( /products...

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What advice do you have for others considering Zadara?

As for the pros and cons, the main concerns are the complexity of the initial installation and the complicated mainte...

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Comparisons

Dell PowerScale (Isilon) vs Pure Storage FlashBlade

Compared 18% of the time

MinIO vs Pure Storage FlashBlade

Compared 9% of the time

Pure Storage FlashArray vs Pure Storage FlashBlade

Compared 8% of the time

Red Hat Ceph Storage vs Pure Storage FlashBlade

Compared 6% of the time

Dell ObjectScale vs Pure Storage FlashBlade

Compared 6% of the time

More Pure Storage FlashBlade Competitors

Pure Storage FlashArray vs VAST Data

Compared 9% of the time

NetApp AFF vs VAST Data

Compared 8% of the time

Dell PowerScale (Isilon) vs VAST Data

Compared 7% of the time

MinIO vs VAST Data

Compared 7% of the time

Databricks vs VAST Data

Compared 6% of the time

More VAST Data Competitors

Amazon S3 vs Zadara

Compared 10% of the time

Nutanix Cloud Infrastructure (NCI) vs Zadara

Compared 8% of the time

Amazon EC2 vs Zadara

Compared 7% of the time

Red Hat Ceph Storage vs Zadara

Compared 6% of the time

DataCore SANsymphony vs Zadara

Compared 5% of the time

More Zadara Competitors

Product Reports

Buyer's Guide

Pure Storage FlashBlade

January 2026

Download Pure Storage FlashBlade product report

Buyer's Guide

NVMe All-Flash Storage Arrays

January 2026

Download VAST Data product report

Buyer's Guide

Zadara

January 2026

Download Zadara product report

Overview

FlashBlade is the industry’s most advanced scale-out storage for unstructured data, powered by a modern, massively parallel architecture to consolidate complex data silos (like backup appliances and data lakes) and accelerate tomorrow’s discoveries and insights.

Pure Storage

Innovation to break decades of data storage trade-offs.

VAST Data

Zadara is a powerful enterprise-level storage solution whose design enables it to handle every aspect of a user’s data storage needs. It can be deployed in any location, using any protocol, and storing any data type that an organization requires. With Zadara, organizations can do everything that they were able to do with more traditional systems in a cheaper and more efficient way.

Zadara Benefits

Some of the ways that organizations can benefit by choosing to deploy Zadara include:

Security. Zadara is built with data security in mind. All of a user’s data is heavily encrypted by Zadara’s software so that it is safe both while it is in storage and while it is being transferred somewhere else. It comes with role-based access controls that prevent a user’s data from being seen by those who lack the proper level of authorization. It also comes with dual-factor authentication and other similar methods of identity management.

Reduced costs. While Zadara offers enterprise-level storage capabilities, the costs associated with utilizing it are far less than those of similar solutions. Some of the resources that it offers are totally free of cost. The model that it utilizes is a pay-as-you-go model. Organizations only pay for the resources that they use and nothing more. Users are not required to sign up for any particular period of time. They are in complete and total control of what they spend on the solution.

Storage efficiency. Zadara ensures that users are able to store their data in the most efficient way possible. It takes a number of approaches that prevent insufficient data storage. These approaches are:

1. Thin-provision volumes. This method only allows actually written data to be counted toward the storage capacity that is consumed.

2. Pattern removal. Zadara searches a user’s stored data for repetitive binary sequences. Once it identifies the repetitive binary sequences, it deletes them.

3. Inline deduplication (all-flash only). This method ensures that Zadara only stores unique data blocks in its system.

4. Inline compression. Zadara takes data that is stored in its system and compresses it. This keeps larger blocks of data from taking up too much room.

Zadara Features

Centralized management. Zadara comes with a centralized dashboard that enables organizations to monitor and control their storage operations from a single location.

File analytics. Organizations can leverage a powerful analytics package that can provide them with critical insights. These tools can help users sort through their data and make more informed data management decisions.

Remote mirroring. This feature enables users to replicate data in two remote locations at the same time. This makes it easy for data to be recovered in the event of an unexpected loss. It also aids remote teams in their collaboration efforts by giving them access to the same data at the same time.

Reviews from Real Users

Zadara is a highly effective solution that stands out when compared to many of its competitors. Two major advantages it offers are its extensive suite of cloud solution integrations and its object storage capability.

Steve H., the chief technology officer at Pratum, writes, “One of the most valuable features is its integration with other cloud solutions. We have a presence within Amazon EC2 and we leverage computer instances there. Being able to integrate with computing, both locally within Zadara, as well as with other cloud vendors such as Amazon, is very helpful, while also being able to maintain extremely low latency between those connections.”

Mauro R., the CEO of Momit SRL, says, “The object storage feature is wonderful. With traditional storage, you have a cost per gigabyte that is extremely high or related to the number of disks. With Zadara Storage Cloud, you have a cost per gigabyte that you can cut and tailor to your needs independent of the number or size of the disks.”

Zadara

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL

Norwest Venture Partners, General Dynamics Information Technology, Ginkgo Bioworks

Time, Inc. A&E Network, The Washington Post, News UK, McGraw Hill, Gilt, Toshiba, Deloitte, VMware

Buyer's Guide

VAST Data vs. Zadara

January 2026

Free Report: VAST Data vs. Zadara

Find out what your peers are saying about VAST Data vs. Zadara and other solutions. Updated: January 2026.

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