Last year marketers spent over $135 billion creating digital marketing content, however, this content has limited value unless it’s found and connected to ROI.
The use of English wasn’t the only strategic decision Sitecore made early on. When we began, most of the major internet players were delivering content through static HTML pages. Led by a team of developers, Sitecore delivered dynamic pages and content from the start. We didn’t know it at the time, but this decision prepared the way for Sitecore to become the premier digital experience platform it is today.
