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Google Tag Manager Reviews

Vendor: Google
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    Google Tag Manager mindshare

    As of February 2026, the mindshare of Google Tag Manager in the Tag Management category stands at 24.5%, up from 20.0% compared to the previous year, according to calculations based on PeerSpot user engagement data.
    Tag Management Market Share Distribution
    ProductMarket Share (%)
    Google Tag Manager24.5%
    Qubit Opentag30.3%
    Tealium Customer Data Hub22.7%
    Other22.5%
    Tag Management

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    Google Tag Manager customers

    Airbnb, dafiti, Novartis International AG, Magazineluiza, Rail Europe

    Product Categories

    Product Categories
    Tag Management

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