We use Salesforce in CRM, email campaigns, and marketing.
System Administrator at Logic Planet Inc
Helpful in email campaigns, WhatsApp campaigns, and CRM management
Pros and Cons
- "The tool's most valuable features are email campaigns, WhatsApp campaigns, and the CRM system."
- "Though Salesforce's customer support is good, something is amiss with it. We faced some challenges in the ticket generation system, and I had to directly connect with our third-party vendor from whom we purchased the product."
What is our primary use case?
What is most valuable?
The tool's most valuable features are email campaigns, WhatsApp campaigns, and the CRM system.
What needs improvement?
Though Salesforce's customer support is good, something is amiss with it. We faced some challenges in the ticket generation system, and I had to directly connect with our third-party vendor from whom we purchased the product.
For how long have I used the solution?
I have been working with the product for one and a half years.
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What do I think about the stability of the solution?
I rate Salesforce's stability a five out of ten.
What do I think about the scalability of the solution?
I rate the solution's scalability a ten out of ten.
How was the initial setup?
Salesforce's deployment is easy and completed in a few days.
What's my experience with pricing, setup cost, and licensing?
The product is neither expensive nor cheap.
What other advice do I have?
I rate Salesforce a seven out of ten.
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Other
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner

Cloud Service Advisor Latam at Acronis
An easy-to-use and scalable solution that provides information and enables users to create reports
Pros and Cons
- "We can produce the reports that we need easily."
- "The product is not integrated with WhatsApp."
What is our primary use case?
I use the solution to update the client's information, create reports on how the clients work, and get information about the client assigned to me.
What is most valuable?
Reports are the most valuable features of the product. We get the information of your clients easily and fast. We can produce the reports that we need easily.
What needs improvement?
The product must improve the integration process. Many processes have to be done manually. We use a lot of WhatsApp in Latin America. The product is not integrated with WhatsApp. So, after talking with the client, I have to go to Salesforce and update about my conversation with the client. The product must also be integrated with emails. Integrating with WhatsApp would help record client conversations and save a lot of time.
For how long have I used the solution?
I have been using the solution since 2006.
What do I think about the stability of the solution?
The tool is stable.
What do I think about the scalability of the solution?
The tool is scalable. People come in and go out. We have no problems. It doesn’t slow down or have performance issues. Approximately 500 users are using the solution in my organization.
Which other solutions did I evaluate?
My company chose Salesforce because it is easy to use. It offers a cloud solution and is a prestigious company.
What other advice do I have?
I recommend the product to others. We have to be very disciplined with all the information that we log into the system. It provides us with information and reports about our work. It's a good solution. Overall, I rate the solution a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Salesforce
June 2025

Learn what your peers think about Salesforce. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
861,490 professionals have used our research since 2012.
Client Success Executive at a educational organization with 201-500 employees
A comprehensive tool that can be used to track the sales pipeline
Pros and Cons
- "We use the solution to map the sales pipeline and see how it is going and where it is pending."
- "Salesforce is not very user-friendly, and a person won't understand it unless proper training is provided."
What is our primary use case?
We use Salesforce to track the sales pipeline.
What is most valuable?
Salesforce is a very comprehensive tool. We use the solution to map the sales pipeline and see how it is going and where it is pending. We put reminders about when we need to contact the customers to take follow-ups. Salesforce has helped us to find the strongest connection with the customers.
What needs improvement?
Salesforce is not very user-friendly, and a person won't understand it unless proper training is provided.
For how long have I used the solution?
I have been using Salesforce for the last six months.
What do I think about the stability of the solution?
Salesforce is a stable solution.
I rate the solution a nine out of ten for stability.
What do I think about the scalability of the solution?
Salesforce is a scalable solution. We are a 25-member team, and each one of us has access to the solution.
What was our ROI?
The return on investment with Salesforce is quite satisfactory.
What's my experience with pricing, setup cost, and licensing?
The solution's pricing is competitive.
What other advice do I have?
Overall, I rate Salesforce a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Business Development at Bicone
Helps to track and record the buying behavior of customers
Pros and Cons
- "Salesforce helps to track and record the buying behavior of customers."
- "The product needs to improve integration."
What is most valuable?
Salesforce helps to track and record the buying behavior of customers.
What needs improvement?
The product needs to improve integration.
For how long have I used the solution?
I have been using the product for more than a year.
What do I think about the stability of the solution?
I rate Salesforce's stability an eight out of ten.
What do I think about the scalability of the solution?
The product is scalable. My company has over five customers.
What about the implementation team?
The tool can be deployed with third-party help.
What other advice do I have?
I rate Salesforce an eight out of ten.
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner
A CRM solution with support buck lacks bigger field configurations
What needs improvement?
The field configuration level point of view is not big because we have been struggling with it for six months.
For how long have I used the solution?
I have been using Salesforce for six months.
What do I think about the stability of the solution?
I rate the solution’s stability a seven out of ten.
What do I think about the scalability of the solution?
I rate the solution’s scalability a seven out of ten.
Which other solutions did I evaluate?
We are evaluating Freshworks and Zendesk.
What other advice do I have?
We focus on integration. We integrated the ticket details from Salesforce to ServiceNow. The same is true with Zoho CRM tickets to Salesforce.
Other tools have similar features to Salesforce. If we can replicate those features in Salesforce, it will be helpful. For example, new elements should be introduced for any user transitioning from ServiceNow to Salesforce, enabling developers to understand the integration points required. Integration at the cloud level is essential, and thorough documentation is necessary.
We need pricing information to access account requirements for integration platforms in Salesforce, which can be challenging compared to other developer resources.
Overall, I rate the solution a six out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Data Analyst at a government with 1,001-5,000 employees
Easy to access and has good customization, but it should be more intuitive with regard to customization and navigation
Pros and Cons
- "The solution is pretty easy to access and has good customization."
- "The solution could be more intuitive with regard to customization and navigation."
What is our primary use case?
I use Salesforce to create reports from the database. I use it to check whether the things I use are in the database.
What is most valuable?
The solution is pretty easy to access and has good customization.
What needs improvement?
The solution could be more intuitive with regard to customization and navigation.
Salesforce should provide faster curation of reports.
For how long have I used the solution?
I have been using Salesforce for six months.
What do I think about the stability of the solution?
I rate Salesforce a nine out of ten for stability.
What do I think about the scalability of the solution?
Salesforce is a scalable solution.
What other advice do I have?
I would recommend Salesforce to other users.
Overall, I rate Salesforce a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Consulting Chief Information Officer at Tippingedge
Helps with patient monitoring but needs to integrate generative AI
Pros and Cons
- "The tool's most valuable feature is performance."
- "Salesforce needs to improve integrations. They need to integrate generative AI."
What is our primary use case?
We use the product for patient monitoring.
What is most valuable?
The tool's most valuable feature is performance.
What needs improvement?
Salesforce needs to improve integrations. They need to integrate generative AI.
What do I think about the stability of the solution?
Salesforce's stability is good. I rate it a nine out of ten.
What do I think about the scalability of the solution?
The tool's scalability is good. We have around 60-70 users who use it extensively.
How are customer service and support?
The tool's technical support is good.
How was the initial setup?
Salesforce's deployment is straightforward.
What about the implementation team?
The tool's deployment was done by a consultant team.
What's my experience with pricing, setup cost, and licensing?
Salesforce's licensing costs are yearly. It is expensive.
What other advice do I have?
I rate the product a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Business Development Manager at Computer Learning centre
A scalable product that enables organizations to manage customer engagement and interactions easily
Pros and Cons
- "We can manage opportunities easily."
- "The product must provide more insights and analytics."
What is our primary use case?
The solution is used for managing customers and dues. It is a CRM.
What is most valuable?
It is easy to track customers. We can manage opportunities easily. The solution provides analytics and insight into our performance.
What needs improvement?
The product must provide a reminder to pursue opportunities. We must receive a reminder if we have registered a deal and have not taken it forward. The product must provide more insights and analytics.
For how long have I used the solution?
I have been using the solution for five years.
What do I think about the stability of the solution?
The tool is stable. I rate the stability a nine out of ten.
What do I think about the scalability of the solution?
The tool is scalable. About ten people in our organization use the product.
How was the initial setup?
The initial setup is not very complex, but it is not straightforward. It doesn’t take much time to deploy. The knowledge base is challenging. The deployment took about three days. The solution is cloud-based.
What about the implementation team?
Professionals did the deployment.
What was our ROI?
We see value in the product. We can manage our customer engagement and interactions. We can always follow up.
What's my experience with pricing, setup cost, and licensing?
The tool is quite pricey compared to other products.
What other advice do I have?
It is a good solution. If an organization has the budget, they must choose Salesforce. Overall, I rate the solution an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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