ZoomInfo Reviews

We use ZoomInfo to provide data for our sales team. It helps us in obtaining contact information for companies we want to target, looking up their personas by job titles, and getting emails and phone numbers.

Regarding the best features that ZoomInfo offers, I am not sure they have best features; they are a data provider, and good features would be the fact that they integrate with our current CRM and previous CRMs, as with our cadencing tools.

I can tell you that those integrations have helped streamline our processes, but I do not have specific outcomes. I hear some sales reps appreciate the integrations, and then I hear some find it clunky when they are going between ZoomInfo and their CRM and their cadencing software, so I do not have any key instances, but I just have general ones.

One other thing I have noticed about ZoomInfo's features is that I appreciate their focus on intent data and how they are trying to surface accounts that are more in market, using a bunch of different data sources for that. They have really improved that since when they first launched, it was three to four week old data, which was not really helping with intent, so now they have upped that and changed the game.

From my perspective, ZoomInfo can be improved because, as any data provider, there is always room for better data. I have heard from the team that the data could be improved, especially phone numbers for sure in EMEA, which is really bad, and then job changes are usually two months behind LinkedIn in terms of updating people's contact information when they change a job.

I have been using ZoomInfo for seven, eight, or even nine years.

ZoomInfo's scalability works because you just add users.

Regarding customer support, I know they have moved away from a one-on-one customer success approach, which I understand, but they have done a lot more videos, and I find it to be fine.

On a scale of one to ten, I would rate their customer support an eight.

Positive

The initial setup with ZoomInfo is straightforward.

I have not seen a return on investment with ZoomInfo, so I cannot share relevant metrics.

ZoomInfo is the highest in the market, which can be frustrating, as they also try to add on potentially unnecessary things, and there have been many other players that have come out in the space.

If I have advice for others looking into using ZoomInfo, it would be to definitely do comparisons between at least two other data providers and also read reviews of ZoomInfo and other data providers for companies of the same size team and same use case. I would also want to talk to sales ops, marketing ops, and other sales leaders to see how their teams have experienced ZoomInfo.

On a scale of one to ten, I rate ZoomInfo a six overall. The reason I rate it a six is because it is not perfect, they have got issues with telephone data in EMEA, and they are lagging in terms of job change information updates.

Other

I use the solution to extract email IDs and mobile numbers from LinkedIn.

The tool is easily accessible. It is easy to use and understand.

The implementation process must be improved. Apollo.io is much more easy to use and accessible.

I have been using the solution for the last one year.

I haven't faced any stability issues. I rate the stability a seven and a half out of ten.

I rate the product’s scalability an eight out of ten. Almost every salesperson in our organization uses the tool. Mostly, people prefer using Apollo.io.

The initial setup is difficult compared to Apollo.io. It is difficult to add an extension to Google Chrome.

We are partners. I will recommend the solution to others. However, it will be my second choice after Apollo.io. If we want to find the mobile numbers and email IDs of decision-makers in a company, we can use the product. Overall, I rate the product an eight out of ten.

I primarily use ZoomInfo for prospecting.

The best features are all the tools on the back end that help me filter for the prospects that I'm trying to reach. It saves me a lot of time and enables me to book more meetings, generating more opportunities for our sales team and therefore more revenue.

ZoomInfo could improve data accuracy.

I have been using ZoomInfo for about three years.

I would advise others to go for it. I would rate the overall solution a six out of ten.

Other