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Adobe Advertising vs Shopify comparison

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Adobe Advertising
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Advertisement Technology Platforms (10th)
Shopify
Average Rating
8.4
Reviews Sentiment
5.5
Number of Reviews
13
Ranking in other categories
eCommerce Platforms (3rd)
 

Mindshare comparison

Adobe Advertising and Shopify aren’t in the same category and serve different purposes. Adobe Advertising is designed for Advertisement Technology Platforms and holds a mindshare of 3.7%, down 5.6% compared to last year.
Shopify, on the other hand, focuses on eCommerce Platforms, holds 5.6% mindshare, down 10.3% since last year.
Advertisement Technology Platforms Mindshare Distribution
ProductMindshare (%)
Adobe Advertising3.7%
The Trade Desk19.2%
Beeswax Bidder-as-a-Service10.3%
Other66.8%
Advertisement Technology Platforms
eCommerce Platforms Mindshare Distribution
ProductMindshare (%)
Shopify5.6%
Adobe Commerce7.2%
SAP Commerce Cloud6.1%
Other81.1%
eCommerce Platforms
 

Featured Reviews

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WV
Enterprise Architect at BESIX
Connecting web sales with existing operations has improved, but layout and integration need work
The most valuable features in Shopify are the ease of integration. The downside is that the layout is not adaptable as someone would expect. For some customers, Shopify is not a viable option because it is not adaptable enough. Adaptability is mostly related to the layout and specific things related to the business branch. I have not been a partner or reseller of Shopify. I belong to a company that delivers architects who help customers find the best product and support them in implementation. In many cases, it is not only software that needs to be installed; organizations also need to adapt. For instance, if you really want to sell through the web, you need to be capable of setting up an organization to deliver products the next day or faster. Many organizations are not capable of doing this, so they need to change procedures in their warehouses and sales operations. It is not only about the software.
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Answers from the Community

it_user1620153 - PeerSpot reviewer
CEO at MARDA SWIMWEAR
Jul 7, 2021
Jul 7, 2021
"Marketing Software" is a very generalized term. If you're talking about the basics, like something to manage Google Shopping, both Shopify and BigCommerce both have basic marketing built into their platforms. Same with Facebook. Both platforms also offer apps that allow you to do virtually any channel you are wanting to use.
2 out of 3 answers
EB
Director of Community at PeerSpot (formerly IT Central Station)
Jul 6, 2021
Hi @Joe Palko ​, @Tushar Kyada , @Badrilal Parmar ​and @Aimee White. What could you recommend @August Dyrberg? Thanks.
JP
Business Management Consultant at Your Store Wizards
Jul 6, 2021
"Marketing Software" is a very generalized term.   If you're talking about the basics, like something to manage Google Shopping, both Shopify and BigCommerce both have basic marketing built into their platforms. Same with Facebook.   Both platforms also offer apps that allow you to do virtually any channel you are wanting to use. 
 

Top Industries

By visitors reading reviews
No data available
Media Company
11%
Financial Services Firm
11%
Manufacturing Company
9%
Retailer
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise1
Large Enterprise3
 

Questions from the Community

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What needs improvement with Shopify?
Regarding weaknesses in Shopify, I think that is a strong part. There are other things, but everything is specific and relies on a case-by-case basis. In general, if you do not use Shopify to integ...
What is your primary use case for Shopify?
I am most familiar with certain products at different times; some moments it is more one product and other moments it is another product. I work as an enterprise architect, usually connecting other...
 

Comparisons

 

Overview

 

Sample Customers

Dr. Pepper Snapple Group, Allianz Group
RadioShack, Hawaiian Airlines, ThirdLove, Whistle, Essio Shower, Silk Therapeutics, Slack, Beamz Interactive, National Aquarium, GoNoodle, Toronto Life, FiftyThree