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Amplitude vs Glassbox comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amplitude
Ranking in Customer Data Analysis
2nd
Ranking in Web Analytics
1st
Average Rating
8.6
Reviews Sentiment
5.5
Number of Reviews
12
Ranking in other categories
Mobile Marketing and Advertising (3rd), User Activity Monitoring (4th), AI Data Analysis (8th), AI Customer Experience Personalization (10th)
Glassbox
Ranking in Customer Data Analysis
1st
Ranking in Web Analytics
2nd
Average Rating
7.8
Number of Reviews
10
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the Customer Data Analysis category, the mindshare of Amplitude is 13.0%, up from 11.9% compared to the previous year. The mindshare of Glassbox is 10.0%, up from 6.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Data Analysis Mindshare Distribution
ProductMindshare (%)
Glassbox10.0%
Amplitude13.0%
Other77.0%
Customer Data Analysis
 

Featured Reviews

Saurav Bhattacharjee - PeerSpot reviewer
Senior Business Analyst at Arcteryx
Empowers teams to build visualization-rich reports and make faster decisions using historical user behavior data
I think areas for Amplitude's improvement include data retention. The maximum data I have worked with, the clickstream data on Amplitude, is two years, whereas we rely on Tableau for historical data of at least two years. I am not sure whether it was my organization paying for lower retention or not, but having historical data would take away the reliance on Tableau. Secondly, reconciling clickstream data with Databricks or other AWS systems could help analysts spend less time verifying the accuracy of both sources, which would be really helpful. Lastly, a more focused approach on error logs is necessary. I have found that, at least with Intuit, we used Splunk more for error logs than Amplitude. Although Amplitude had the capability, developers seemed to prefer Splunk, so if that could be improved, it would be good.
James Dascole - PeerSpot reviewer
Manager at Charter Communications
Customer journeys have become clearer and real-time insights now highlight needed reporting improvements
One improvement I want to mention is that the way I had Glassbox set up was through the data layer; I am a technical person, so I used a Google Dev screen to search within Glassbox for segments rather than using the Adobe API connection, which I think would have been preferable since others have reported better success with that. I give Glassbox a seven because I would have preferred it connected through Adobe rather than through the data layer, which complicates training for non-technical staff to build custom reports; having the Adobe API set up would have made finding Adobe segments easier.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Thanks to the Amplitude dashboard, we could access all the proper data, and regardless of which team or which part, all teams' decision-making became based on the data extracted by Amplitude, which contributed to a positive data-driven cultural movement."
"Having accessible data which can be easily customized and manipulated by even business stakeholders with less technical knowledge is one of the best things."
"Other areas like cohort analysis, defining key events, and user properties were also well-suited for Amplitude. It is an easy tool to use."
"Amplitude has impacted my organization positively in a huge way, as everyone uses it to gain insights into user behavior before implementing new features, which leads to massive positive change, data-driven development, lots of learning, and encouragement to use Amplitude in daily work for everyone in the company, not just analysts."
"We can create charts and bar charts for visualization purposes and check real-time data with the solution."
"Amplitude is a perfect product that will always fulfill all the data-related needs that your company has, and I would suggest anyone to go for it."
"Amplitude has provided a return on investment, helping us improve campaign targeting and raising personalization accuracy by almost twenty-five percent, while saving us a lot of time since I can see the analysis as quickly as possible in the dashboard, resulting in significant time and money saved."
"Amplitude impacts my organization positively as it serves as a central point that allows everyone within the organization to speak the same language of data."
"I have seen a return on investment, having saved a lot of money and time."
"I have noted a return on investment since employees previously took two days to manually identify data, but now they complete the same work within four hours thanks to Glassbox, which reduces working hours and translates into cost savings for us."
"Glassbox has helped us save considerable money and time."
"Glassbox positively impacted our organization because we got a one-stop solution to track all different journeys, different dashboards, and different applications."
"Glassbox is a tool I use all the time; it is one of our most popular tools."
"The customer support is nice; we have a quite strict partnership with continuous feedback, workshops, and they are listening to us because the client is quite important, so it is fine."
"Glassbox has helped us reduce the time required to investigate customer issues, improve digital experience, and make data-driven decisions."
"One of the biggest benefits of using Glassbox is faster issue identification and better visibility into customer experience problems."
 

Cons

"Amplitude is almost perfect, but there are some charts I cannot create due to the large data structure."
"We attempted to use their screen recording and session recording capabilities as a replacement for a previous vendor, and we found that the functionality they offered did not stack up to the previous vendor."
"The free features in Amplitude Analytics need enhancement."
"I choose nine because, lately, when I was using it, the more people wanted to improve, the more complex things got—not in a good way, but confusing."
"There was a little bit of a problem with pricing since the price of Amplitude was really expensive, and although its features and functionality are powerful, making it worth it, it could be a huge obstacle for startups or those not making lots of money."
"I give it a nine because it is close to a perfect ten for me, but it is only useful in one layer of the project, not the other, which the tool is supposed to do."
"Amplitude could be improved by being cheaper."
"Setting up reports in Amplitude was challenging for me as a newer user."
"Glassbox is not the best when it comes to back-end data and capturing things such as server time and response time."
"There are sometimes issues with Glassbox itself where some alerts do not get captured or the GIA integration does not show correct results, but it is being learned and improving."
"Glassbox can be improved in various ways. I think performance and lag are areas needing improvements."
"I choose a seven because, despite helping in user behavior and error counting, session replays have been a significant pain point for me, and UI navigation can become complex."
"One frustration I have experienced with Glassbox is that with large amounts of session data, it could sometimes take time to filter and narrow down the exact user journey I want to analyze."
"Glassbox can be improved because it is somewhat complex and there is a steep learning curve that requires training."
"Glassbox is powerful, but I think the user interface could be more intuitive for new users."
"Glassbox is not stable in my experience. Glassbox often has downtime and technical issues; reports are not loading and there are login errors."
 

Pricing and Cost Advice

"Pricing is a little on the higher end, especially when considering scalability."
Information not available
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Top Industries

By visitors reading reviews
Comms Service Provider
13%
Construction Company
10%
Computer Software Company
10%
Outsourcing Company
8%
Computer Software Company
17%
Manufacturing Company
17%
Financial Services Firm
13%
Comms Service Provider
11%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Large Enterprise9
By reviewers
Company SizeCount
Small Business2
Large Enterprise9
 

Questions from the Community

What needs improvement with Amplitude?
Amplitude and all SaaS software nowadays need to improve their AI feature to keep up with competitors, and my experience with the demo showed it looks cool but needs enhancement.
What is your primary use case for Amplitude?
As a growth marketer, product analytics tools like Amplitude are a powerful weapon for marketers, allowing us to see all user funnels from acquisition to churn and retention. It was really easy to ...
What advice do you have for others considering Amplitude?
There are currently really good product analytics tools, and some are free, but if you want to analyze and see really proper data, especially as a CEO wanting to encounter the truth of your own dat...
What is your experience regarding pricing and costs for Glassbox?
Pricing was fair; while I did not directly manage the budget, we continually renewed at a great rate.
What needs improvement with Glassbox?
One improvement I want to mention is that the way I had Glassbox set up was through the data layer; I am a technical person, so I used a Google Dev screen to search within Glassbox for segments rat...
What is your primary use case for Glassbox?
My main use case for Glassbox is customer journey mapping. I use Glassbox for mapping the customer journey by looking between starting pages and end pages, finding where customers veer off, closing...
 

Comparisons

 

Also Known As

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Overview

 

Sample Customers

Nokia, Yik Yak, QuizUp, CrunchBase, Rhapsody, PlanGrid, Acquia, Patreon, SeatGeek, Etermax
Bank Leumi
Find out what your peers are saying about Amplitude vs. Glassbox and other solutions. Updated: October 2026.
920,769 professionals have used our research since 2012.