Avantra vs ServiceNow IT Operations Management comparison

Why PeerSpot?

Avantra and ServiceNow are both solutions in the IT Infrastructure Monitoring category. Avantra is ranked #55, while ServiceNow is ranked #16 with an average rating of 8.1. Avantra holds a 1.2% mindshare in IM, compared to ServiceNow’s 1.0% mindshare. Additionally, 100% of Avantra users are willing to recommend the solution, compared to 95% of ServiceNow users who would recommend it.

Avantra

Read 5 Avantra reviews

6,848 Views
3,424 Comparison Views

100% willing to recommend

ServiceNow IT Operations Ma...

Read 46 ServiceNow IT Operations Management reviews

9,711 Views
4,467 Comparison Views

95% willing to recommend

Avantra

ServiceNow IT Operations Ma...

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Executive SummaryUpdated on Oct 9, 2024

Avantra and ServiceNow IT Operations Management compete in IT management, with Avantra leading in automation and cost efficiency, while ServiceNow is recognized for integration capabilities and a comprehensive feature set.

Features: Avantra offers advanced automation for SAP systems, focuses on efficiency, and aims at cost reduction. ServiceNow, however, provides integration capabilities, a wide range of IT management tools, and scalability.

Room for Improvement: Avantra could enhance integration options, expand feature sets beyond SAP, and offer more extensive scalability. ServiceNow could improve deployment simplicity, streamline some complex processes, and focus more on cost efficiency.

Ease of Deployment and Customer Service: Avantra offers straightforward deployment with responsive customer support tailored for SAP systems. ServiceNow presents a more complex deployment process with extensive support and documentation to aid implementation.

Pricing and ROI: Avantra is acknowledged for lower setup costs and quicker ROI due to efficient process automation. ServiceNow, despite higher initial costs, is valued for delivering significant long-term ROI via extensive capabilities and enterprise integration.

To learn more, read our detailed Avantra vs. ServiceNow IT Operations Management Report (Updated: November 2026).

Buyer's Guide

Avantra vs. ServiceNow IT Operations Management

November 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Avantra

Ranking in IT Infrastructure Monitoring

55th

Average Rating

8.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Application Performance Monitoring (APM) and Observability (52nd), SAP Service Providers (11th), Server Monitoring (29th)

ServiceNow IT Operations Ma...

Ranking in IT Infrastructure Monitoring

16th

Average Rating

8.2

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Event Monitoring (5th), Cloud Management (17th), AIOps (4th)

Mindshare comparison

As of November 2026, in the IT Infrastructure Monitoring category, the mindshare of Avantra is 1.2%, up from 0.4% compared to the previous year. The mindshare of ServiceNow IT Operations Management is 1.0%, down from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

IT Infrastructure Monitoring Mindshare Distribution
Product	Mindshare (%)
ServiceNow IT Operations Management	1.0%
Avantra	1.2%
Other	97.8%

IT Infrastructure Monitoring

Featured Reviews

Mani Velayudhan

Manager, SAP Basis at The Scotts Miracle-Gro Company

Useful automation capabilities, scales well, and simple implementation

We are currently exploring automation options for various areas, and Avantra should consider implementing automation for change request management, an area they have not yet ventured into. While Avantra is currently excelling in monitoring and system refreshes, there is scope for improvement in automating change request management. In addition to primarily focusing on SAP, Avantra currently performs kernel patches which are core SAP patches. However, exploring more into OS patching could be another potential area for Avantra to expand its automation capabilities. Looking ahead to future releases, I would like to see more advanced automation features. As a long-term goal, I am considering the possibility of automating SAP system upgrades. While this would not be an easy feat, advancements in technology may make it feasible in the future. Overall, a key feature I hope to see in future releases is increased automation capabilities.

Read full review

Abhay Bapnaa

Associate Vice President at AWL

Unified workflows have centralized ticketing and have provided real-time visibility across companies

ServiceNow IT Operations Management can be improved by focusing on adoption, as some companies still use other tools, and we had to onboard them initially, addressing challenges such as data migration and consistency, especially since we have 14,000 users in my group company utilizing this for multiple purposes, emphasizing workflows defined so that onboarding processes can be streamlined into a single tool. To improve ServiceNow IT Operations Management, I believe incorporating natural language processing is essential, allowing users to type queries such as 'I need this' and receive responses based on AI and data. Furthermore, enhancing analytics is crucial, as we have seven years of data providing a substantial history of past ITSM and non-ITSM business tickets that can help predict and reduce the volume of calls.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Deployment was amazingly short and simple; I do not think I have seen any SAP-related product installs ready to work so fast, and out-of-box it included most of the functions and settings that we needed."

"I definitely recommend this solution, it provides good value for money."

"You can customize alerts based on need."

"It's just very user-friendly, and it's very easy to monitor the servers using Avantra."

"The most valuable feature of Avantra is automation. The reduction of manual work and having them automated is one of the top reasons why I would use it."

"It's very easy to manage and use."

"It prevented two major failures in our SAP production systems."

"ServiceNow IT Operations Management's biggest plus point is that it is a platform, and they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR."

"The most valuable feature of ServiceNow IT Operations Management is the user interface."

"It is easy to use and simple to learn."

"It's easy to set up."

"The dashboard maintenance is very good, and the tool doesn't get stuck."

"The solution is easy to use and has great orchestration and automation capabilities."

"The most valuable features of ServiceNow IT Operations Management are ease of use, intuitive design, and ease of management, and it's based on IT practices which are good."

"It is a stable solution. I have not experienced any system outages during my time using the solution."

More ServiceNow IT Operations Management pros

Cons

"A downside of Avantra is that it comes with predefined values."

"The machine-learning is lacking and should be improved."

"The dashboard needs to improve; it's not so clear right now and we need it to be more usable so we can have all of our reports in one easy-to-access place."

"We are currently exploring automation options for various areas, and Avantra should consider implementing automation for change request management, an area they have not yet ventured into. While Avantra is currently excelling in monitoring and system refreshes, there is scope for improvement in automating change request management. In addition to primarily focusing on SAP, Avantra currently performs kernel patches which are core SAP patches. However, exploring more into OS patching could be another potential area for Avantra to expand its automation capabilities."

"The dashboard needs to improve."

"I think they can improve their UI, while very intuitive, I would like to see graphic updates."

"Service Mapping is a time-consuming process. The time and effort versus the benefits are very difficult to articulate to customers."

"There is a slower learning curve associated with the tool's scripting part. It is also not cheap."

"The solution's licensing model is a bit complicated. It should be simple and easy for people to understand."

"At times, it got cumbersome from the project management perspective. It could have been because of the way we were using it. I found Microsoft Project to be more extensive and robust than ITOM."

"ServiceNow's pricing is expensive. A more streamlined configuration process tailored to use cases and industry would be beneficial."

"The initial setup phase was hard and could be made easier."

"The solution needs to add mobilization, where we can connect mobile devices or wireless devices to do wireless scanning and bring assets into the database."

"There are not enough apps in the app store to expand functionality. There should be more made available."

More ServiceNow IT Operations Management cons

Pricing and Cost Advice

Information not available

"The solution is costly compared to the products offered by its competitors."

"We obtained discovery licenses at about seven dollars Australian per unit, which we found to be reasonable and competitive."

"While not entirely sure, I believe the solution costs at least a million dollars annually."

"The solution offers yearly licenses and a subscription model for add-on features."

"ServiceNow IT Operations Management is a costly solution. I'd rate the price at ten, on a scale from one to ten with one being the lowest and ten being the highest price. Some clients do have a problem with the price, but most find that the solution is worth the cost."

"The price of ServiceNow IT Operations Management is expensive."

"It has different subscription models."

"There are additional costs, you have to pay more for everything."

More ServiceNow IT Operations Management pricing and cost advice

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Top Industries

By visitors reading reviews

Outsourcing Company

18%

Construction Company

11%

Comms Service Provider

10%

Manufacturing Company

11%

Financial Services Firm

10%

Computer Software Company

Outsourcing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	6
Large Enterprise	29

Questions from the Community

Ask a question

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What is your experience regarding pricing and costs for ServiceNow IT Operations Management?

Regarding pricing, while I initially felt the prices were high when we moved, I now see that it is reasonable considering that we are not just using an ITSM tool; we are improving processes and com...

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What needs improvement with ServiceNow IT Operations Management?

See all answers

What is your primary use case for ServiceNow IT Operations Management?

As an implementation expert and former CIO, I handled implementation from an IT best practice perspective for different companies.

See all answers

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Compared 3% of the time

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Compared 3% of the time

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Product Reports

Buyer's Guide

Avantra

November 2026

Download Avantra product report

Buyer's Guide

ServiceNow IT Operations Management

October 2026

ServiceNow IT Operations Management report

Download ServiceNow IT Operations Management product report

Also Known As

No data available

ServiceNow ITOM

Overview

Avantra is an industry-leading platform designed to automate SAP operations for enterprises. It optimizes SAP landscapes, ensuring efficient performance management to meet the demands of large-scale environments while reducing manual tasks.

Avantra automates SAP operations, providing tools that enhance efficiency and reliability. It assists enterprises with advanced monitoring, performance optimization, and predictive analytics, crucial for managing complex SAP landscapes. By integrating seamlessly with SAP environments, it offers comprehensive insights and automations that lead to improved operational control and reduced manual intervention. Businesses benefit significantly by bridging IT operations with business objectives, thereby facilitating more effective resource allocation and decision-making processes.

What are the key features of Avantra?

Automated Health Checks: Conducts daily system analysis for consistent performance tracking.
Predictive Monitoring: Uses AI for early detection of potential SAP issues to prevent downtime.
Customizable Dashboards: Offers a clear view of system performance with customizable metrics.
Integration Capabilities: Seamlessly fits into existing workflows with robust integrations.

What benefits or ROI should users expect?

Increased Efficiency: Automation reduces the workload on IT teams, freeing up resources.
Cost Reduction: Minimizes downtime and resource wastage, leading to cost savings.
Improved Decision Making: Real-time data insights enable better strategic planning.
Enhanced Performance: Boosts system stability and enhances user satisfaction.

Avantra is particularly beneficial in industries with heavy reliance on SAP systems, such as manufacturing and finance. It helps streamline operations, providing rapid responsiveness to market changes and regulatory requirements, ensuring that businesses remain competitive and compliant in their respective fields.

Avantra

ServiceNow IT Operations Management offers a scalable platform for managing IT infrastructure with features like discovery, dashboards, and service mapping. Ideal for incident, change, and problem management, it enhances operational efficiency and reduces IT service downtime.

ServiceNow IT Operations Management provides comprehensive solutions for consolidating events, automating workflows, and monitoring IT systems. Users utilize it for managing ticketing systems and conducting impact analysis through service mapping. The platform supports integrations with other modules, boosting efficiency with its intuitive interface. While highly functional, improvements in interface design and pricing are necessary, especially in integration with non-IP devices and cloud providers. Enhanced AI, machine learning, and discovery and monitoring functions are also needed.

What are the most important features?

Discovery: Automatically detects and maps IT infrastructure components.
Dashboard: Offers out-of-the-box reports through a user-friendly interface.
Service Mapping: Aids in assessing the impact of IT changes.
Event Management: Consolidates events for better management.
Orchestration: Streamlines automation processes to optimize workflows.

What benefits or ROI should be expected?

Scalability: Supports dynamic growth in IT operations.
Enhanced Efficiency: Improves workflow automation and event management.
Reduced Downtime: Minimizes service interruptions to maintain productivity.
Cost Reduction: Lowers operational costs by optimizing resources.

IT Operations Management by ServiceNow is widely implemented across industries like finance, healthcare, and manufacturing to optimize IT processes, enhance monitoring, and streamline infrastructure management. It is particularly effective in automating workflows and improving service reliability.

ServiceNow

Sample Customers

Migros, Strauss, Migros, LAM research, Deloitte, Deloitte, Kiewit

servicenow, TransAlta, NATS, Symantec

Buyer's Guide

Avantra vs. ServiceNow IT Operations Management

November 2026

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