

Rubrik and AWS Backup are key competitors in the data management solutions category. Rubrik holds the upper hand due to its efficient recovery times and seamless architecture.
Features: Rubrik is known for its near-zero RTO for VMs, API-first architecture, and intelligent agent technology which streamline backup processes. Its live mount feature and real-time monitoring enhance data protection. AWS Backup offers centralized management, cross-region support, and automated scheduling, which are critical for disaster recovery scenarios. Its lifecycle policies add cost efficiency and seamless management.
Room for Improvement: Rubrik needs to improve Oracle Database backup configuration on Windows and develop native Hyper-V support. Users desire better Oracle security measures and detailed reporting. AWS Backup should enhance its hybrid cloud capabilities and restore times for large datasets. It lacks support for Kubernetes and requires clearer data encryption options.
Ease of Deployment and Customer Service: Rubrik is easy to deploy in on-premises and hybrid environments. Its customer service is proactive and knowledgeable. AWS Backup simplifies deployment with a managed service model but receives mixed reviews on customer service responsiveness and pricing clarity.
Pricing and ROI: Rubrik, although premium-priced, offers significant ROI through reduced management time and operational efficiency. Its bundled offering simplifies purchasing and provides long-term savings. AWS Backup's pay-as-you-go model is cost-effective for smaller workloads but may lead to higher expenses for larger enterprises due to storage costs.
Rubrik provides long-term return on investment for my customers, as well as immediate benefits because of deduplication and compression, drastically reducing the cost on the storage side from traditional to Rubrik.
The customer service is top-notch, rated ten out of ten.
In the first interaction, I have already provided the logs, and they are asking again and again for the same logs.
They offer 24/7 support and even have a dedicated ransomware hotline with a team ready to engage immediately.
Rubrik's support has been good, better than many other vendors like Microsoft, VMware, and Dell.
Rubrik provides excellent customer service and technical support.
It can scale out horizontally as well as vertically, and the availability of expansion is very quick.
Azure Backup solution offers faster restoration for data over six terabytes compared to on-premises.
Rubrik is highly scalable, with a rating of nine out of ten based on its seamless integration.
AWS Backup is very stable, rating nine out of ten.
Rubrik has been stable, and we have not experienced any downtime.
When you do the restore, it is also stable and quickly delivering what we have been looking for.
The prerequisite dependencies with the cost team site, infrastructure, port opening, and adding the complete Rubrik console module take time, depending on the volume of servers and storage occupancy.
Stronger automated recovery testing capabilities and enhanced governance features for larger, multi-account, and multi-regional environments would make AWS Backup even more valuable for enterprise-scale operations.
Currently, it only includes around ten services, while AWS offers over three hundred plus services.
Regarding disadvantages of AWS Backup, it can be expensive and not particularly user-friendly.
We need more efficient search capabilities that allow searching by last name or login ID.
I need a better output from the existing reports as they currently do not provide comprehensive metrics.
Including packaged training with the product at the time of purchase would be beneficial.
AWS Backup has a moderate cost, rated at two or three out of ten regarding pricing.
Rubrik is considered expensive, with a price rating of three out of ten.
We could mix and match to optimize costs for our needs.
Rubrik is expensive due to its robust hardware.
The ability to maintain all backups via one service simplifies compliance with regulations such as NIST, PCI DSS, and HIPAA.
If we encounter any service-related issues, such as when someone accidentally deletes a table in production or testing, we can immediately restore the data from backup.
The integration with AWS Organization allows backup policies to be applied consistently across multiple accounts, which is very important for large organization environments where governance and compliance are critical.
The most valuable feature of Rubrik is its concept of a 'backup airbag', which provides a robust defense against attacks.
Since switching to Rubrik, our backup times have decreased significantly, going from two and a half days to one and a half hours for certain systems.
Even if my network is compromised by ransomware, the file system does not allow overwriting of the backups, ensuring that my backups remain safe.
| Product | Mindshare (%) |
|---|---|
| Rubrik | 4.0% |
| AWS Backup | 2.2% |
| Other | 93.8% |

| Company Size | Count |
|---|---|
| Small Business | 11 |
| Midsize Enterprise | 6 |
| Large Enterprise | 17 |
| Company Size | Count |
|---|---|
| Small Business | 23 |
| Midsize Enterprise | 21 |
| Large Enterprise | 56 |
AWS Backup provides centralized management of backups with automated scheduling and cross-region support. It ensures easy restoration and policy-based automation for error reduction while integrating seamlessly with AWS services for efficient data management.
AWS Backup is a cloud-native solution offering a unified platform for managing backups across different AWS services. It supports lifecycle policies, point-in-time recovery, and security vaults. The service is cost-effective with a pay-as-you-go model and is designed for scalability and flexibility. Users benefit from features like snapshots, tagging, and custom plans, which enhance data management strategies. The system supports monitoring, reporting, and compliance to streamline operations, with the ability to manage multiple resources efficiently.
What are the key features of AWS Backup?AWS Backup is implemented across industries to protect EBS volumes, RDS databases, and more, focusing on data protection and compliance. Organizations utilize it in managing retention policies, disaster recovery, and encryption in hybrid environments, benefiting from tiered storage and efficient backup management.
Rubrik offers instant recovery and intuitive web interface for seamless data backup in cloud and on-premises environments. It prioritizes security with features like ransomware detection and immutable backups, supporting platforms such as VMware and Oracle for effective disaster recovery.
Rubrik is recognized for its automation capabilities, facilitating SLA management and policy integration. Its API-centric architecture allows for extensive customization and seamless integration. Robust security measures, including ransomware protection, enhance data integrity. Organizations benefit from features like Live Mount and CloudOut, which support rapid data recovery across various environments. Despite its strengths, improvements in integration for complex systems, advanced reporting, and pricing competitiveness are necessary.
What are Rubrik's key features?In industries like finance and healthcare, Rubrik's implementation ensures critical data is safeguarded against threats while enabling rapid backups and recovery. By supporting platforms like VMware and Microsoft, it aids in sustaining operational continuity, meeting compliance requirements, and managing long-term data storage efficiently.
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