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Azure OpenAI vs Google Cloud AI Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure OpenAI
Ranking in AI Development Platforms
2nd
Average Rating
7.8
Reviews Sentiment
6.4
Number of Reviews
36
Ranking in other categories
No ranking in other categories
Google Cloud AI Platform
Ranking in AI Development Platforms
13th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
9
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the AI Development Platforms category, the mindshare of Azure OpenAI is 7.2%, down from 9.9% compared to the previous year. The mindshare of Google Cloud AI Platform is 2.9%, down from 3.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Mindshare Distribution
ProductMindshare (%)
Azure OpenAI7.2%
Google Cloud AI Platform2.9%
Other89.9%
AI Development Platforms
 

Featured Reviews

MA
Consultant/Owner at Transc byte
Intelligent incident remediation has improved and medical summaries are generated automatically
The customization option in Azure OpenAI is quite challenging because any customization must be done through the knowledge base since Azure OpenAI models cannot be trained. I must build a knowledge base and feed it so that it will learn from that knowledge base. This differs from other local LLMs that I can train directly. For integration of Azure OpenAI with other Azure services, I would rate it five out of ten because it is an open Azure product and integrations work well with Azure services. However, when it comes to services outside of Azure, integration is quite difficult and requires more exploration. It is not as convenient. The point for improvement is integration with third-party services, which has a gap that needs addressing. Regarding other points for improvement for Azure OpenAI, Azure OpenAI is performing well overall, but I believe their models should offer local dedicated models for customers. All data sent to the current models goes to public models. Azure OpenAI should provide solutions to deliver local dedicated models for customers and should enable model training based on customer data. Customers are mostly concerned about their data, so this option is not feasible as currently structured. Even if it were dedicated for the customer and not used by others, it still does not align with compliance requirements because it remains an open model.
TJ
Owner at Go knowledge
Streamlines app development with dynamic databases and an easy setup
I used Oracle APEX before Google Cloud AI Platform. Oracle APEX is a free tool, except for the Oracle database, which I can only use with it. To have more freedom, I chose Firebase and Google's solutions as it allows me to run it on a hosted server if I want to.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We can use the solution to implement our tasks and models quickly."
"The most valuable features include analyzing comments and preparing requests for customers, making emails easier and faster."
"Two aspects I appreciate are the turnaround time and ease of use. As it's a managed service, the quick turnaround is beneficial, and the simple interface makes it easy to work with. Performance and scalability are also strong points since you can scale as needed."
"Its versatility makes it incredibly useful for technical problem-solving, content creation, data analytics, and more."
"OpenAI integrates seamlessly with the broader Microsoft Azure ecosystem, and that provides synergies with the other solutions. This integration makes it much easier to build solutions."
"You just have to write accurate prompts according to your requirements, and the solution gives very good results."
"The high precision of information extraction is the most valuable feature."
"The Azure platform integrates seamlessly with Databricks and all other Azure-related tools such as Power BI."
"On GCP, we are exposing our API services to our clients so that they send us their information. It can be single individual records or it can be a batch of their clients."
"The feedback left about these tools was really helpful and informative for us"
"Since the model could be trained in just a couple of hours and deploying it took only a few minutes, the entire process took less than an hour."
"I have seen measurable benefits from Google Cloud AI Platform."
"We are trying our best to improve our existing models and privacy and to keep on updating it, and also we are trying to use reinforcement learning and separate APIs so that if a user wants to update their data, they can do so."
"The platform's Google Vision API is particularly valuable."
"The solution is able to read 90% of the documents correctly with a 10% error rate, cutting the human intervention time by more than half compared to Microsoft's solution."
"I think the user interface is quite handy, and it is easy to use as compared to the other cloud platforms."
 

Cons

"Maybe with the next release, the response will be more precise and more human-like."
"There are no available updates of information that are currently provided."
"We are awaiting the new updates like multi-model capabilities."
"In terms of scalability, I would rate it nine for technical ability to expand. However, from a cost perspective, I would rate it five because it is too costly."
"Azure OpenAI will be expensive if you want to implement it as a permanent solution for a customer."
"Our customers are worried about data management, ethical, and security issues."
"Since we don't train the model on our data, it's a struggle to ensure OpenAI answers questions exclusively from our data. During user testing, we found ways to make the system provide answers from outside sources."
"Latency performance is a major part. And I'm seeking support for multiple models that handle text, images, videos, and voice. I'm from India, and I'm looking for more support in Indian languages. There are 18 official languages and many more unofficial. We need support for these languages, especially in voice moderation, which is not yet available."
"The technical support from Google is not very fast. I think it is about a five out of ten even though they have courses online where I can learn a lot, if I really need support, I have to wait a very long time."
"Customizations are very difficult, and they take time."
"The solution can be improved by simplifying the process to make your own models."
"One thing that I found is that Azure ML does not directly provide you with features on Google Cloud AI Platform, whereas Vertex provides some features of the platform."
"I think it's the it it also has has evolved quite a bit over the last few years, and Google Cloud folks have been getting, more and more services. But I think from a improvement standpoint, so maybe they can look at adding more algorithms, so adding more AI algorithms to their suite."
"The initial setup was straightforward for me but could be difficult for others."
"It could be more clear, and sometimes there are errors that I don't quite understand."
"At first, there were only the user-managed rules to identify the best attributes of the individual. Then, we came up with a truth set and developed different machine learning models with the help of that truth set, so now it's completely machine learning."
 

Pricing and Cost Advice

"The solution's pricing depends on the services you will deploy."
"The cost structure depends on the volume of data processed and the computational resources required."
"The solution's pricing is normal worldwide but expensive in Turkey because Turkey's currency is different."
"The platform offers a flexible pricing model which depends on the features and capabilities we utilize."
"Azure OpenAI is a bit more expensive than other services."
"The cost is pretty high. Even by US standards, you would find it high."
"Cost-wise, the product's price is a bit on the higher side."
"The cost is quite high and fixed."
"The pricing is on the expensive side."
"For every thousand uses, it is about four and a half euros."
"The solution has an attractive starting program, which costs only 300 USD for a duration of three months. During this period, one can accomplish a lot of work on the solution."
"The price of the solution is competitive."
"The licenses are cheap."
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Top Industries

By visitors reading reviews
Computer Software Company
9%
Financial Services Firm
9%
Outsourcing Company
9%
Manufacturing Company
9%
Comms Service Provider
12%
Computer Software Company
10%
Manufacturing Company
9%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise1
Large Enterprise19
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise2
Large Enterprise2
 

Questions from the Community

What is your experience regarding pricing and costs for Azure OpenAI?
In terms of pricing for Azure OpenAI, I would rate it as average compared to Gemini. Currently, Gemini is becoming increasingly popular, which prompts leadership to consider a switch primarily due ...
What needs improvement with Azure OpenAI?
The customization option in Azure OpenAI is quite challenging because any customization must be done through the knowledge base since Azure OpenAI models cannot be trained. I must build a knowledge...
What is your primary use case for Azure OpenAI?
Azure OpenAI's main use case for me involves defining solutions for incident remediation where AI provides intelligence to solve problems, perform root cause analysis, or triage incidents or change...
What is your experience regarding pricing and costs for Google Cloud AI Platform?
For the most part, the pricing is perfect sinceit grows with the use of my app. In some cases, they could be more specific about the pricing, especially for some AI features.
What is your primary use case for Google Cloud AI Platform?
I use Google Cloud AI Platform due to Firebase and the many APIs that are available with it.
What advice do you have for others considering Google Cloud AI Platform?
I have knowledge of it, and I do recommend Google Cloud AI Platform to other people. I would definitely rate the overall solution as an eight out of ten.
 

Also Known As

No data available
Google Cloud for AI
 

Overview

 

Sample Customers

Information Not Available
Carousell
Find out what your peers are saying about Azure OpenAI vs. Google Cloud AI Platform and other solutions. Updated: September 2026.
913,924 professionals have used our research since 2012.