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Azure OpenAI vs Google Cloud AI Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure OpenAI
Ranking in AI Development Platforms
1st
Average Rating
7.8
Reviews Sentiment
6.7
Number of Reviews
34
Ranking in other categories
No ranking in other categories
Google Cloud AI Platform
Ranking in AI Development Platforms
9th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
9
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the AI Development Platforms category, the mindshare of Azure OpenAI is 11.0%, down from 20.2% compared to the previous year. The mindshare of Google Cloud AI Platform is 3.6%, down from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms
 

Featured Reviews

Rafael Keller - PeerSpot reviewer
Creates effective scheduling agents with responsive AI capabilities
I am using it to create agents to schedule appointments for clinics and professionals in general. It serves both small and major companies. The primary use case involves creating agents Its ability to understand and respond well to queries, including language translation for clients, is…
HaiPham - PeerSpot reviewer
Helps with text extraction from images and has a straightforward setup process
We use Google Cloud AI Platform to extract text from images, such as forms.  The platform's Google Vision API is particularly valuable. It helps with text extraction from images.  Improvements in text extraction accuracy and pricing adjustments would be helpful. The solution is stable.  We have…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The AI search functionality is particularly effective, as it creates summaries from data."
"The high precision of information extraction is the most valuable feature."
"The product's initial setup phase was pretty easy."
"My goal was to create an experience where project managers don't have to read through entire documents. Instead, they can ask a question and receive relevant point analysis. This analysis identifies the document and specific section where the information resides. Previously, users had to rely on these document references. Now, Azure OpenAI enhances the experience by providing the answer directly in the user's own language, relevant to their context."
"The most crucial aspect is the conversational capability, where you can simply ask questions, and it provides answers based on your content and documents, particularly tailored to your specific environment."
"The most valuable feature is the ALM."
"Generative AI or GenAI seems to be the best part of the solution."
"It's very powerful. It allows users to query our documents using natural language and receive answers in the same way. This makes our product information much more accessible than traditional keyword-based search."
"The feedback left about these tools was really helpful and informative for us"
"The platform's Google Vision API is particularly valuable."
"The solution is able to read 90% of the documents correctly with a 10% error rate."
"On GCP, we are exposing our API services to our clients so that they send us their information. It can be single individual records or it can be a batch of their clients."
"Some of the valuable features are the vast amount of services that are available, such as load balancer, and the AI architecture."
"I think the user interface is quite handy, and it is easy to use as compared to the other cloud platforms."
"A range of a a wide range of algorithms, EIM voice mails, which can be plugged in right away into your solution into into into our solution, and then have platform that provides know, to to come up with an operational solution really quick."
"Since the model could be trained in just a couple of hours and deploying it took only a few minutes, the entire process took less than an hour."
 

Cons

"Azure OpenAI is not available in all regions, and its technical support should be improved."
"Azure could significantly benefit from including more LLM models apart from OpenAI, as I often need to switch clouds when a model doesn't meet my requirements."
"The solution's response is a bit slow sometimes."
"Maybe with the next release, the response will be more precise and more human-like."
"There is room for improvement in their support services."
"I noticed there are no instructional videos or guides on the network portal for initial configurations. There is limited information available, and this is a concern for me. I would like to see more resources and guides to address these issues."
"Azure needs to work on its own model development and improve the integration of voice-to-text services, particularly for right-to-left languages such as Arabic and Urdu. The accuracy in these languages requires improvement."
"The dialogue manager needs to be improved."
"It could be more clear, and sometimes there are errors that I don't quite understand."
"The solution can be improved by simplifying the process to make your own models."
"The technical support from Google is not very fast. I think it is about a five out of ten even though they have courses online where I can learn a lot, if I really need support, I have to wait a very long time."
"I think it's the it it also has has evolved quite a bit over the last few years, and Google Cloud folks have been getting, more and more services. But I think from a improvement standpoint, so maybe they can look at adding more algorithms, so adding more AI algorithms to their suite."
"One thing that I found is that Azure ML does not directly provide you with features on Google Cloud AI Platform, whereas Vertex provides some features of the platform."
"The initial setup was straightforward for me but could be difficult for others."
"At first, there were only the user-managed rules to identify the best attributes of the individual. Then, we came up with a truth set and developed different machine learning models with the help of that truth set, so now it's completely machine learning."
"Customizations are very difficult, and they take time."
 

Pricing and Cost Advice

"The cost structure depends on the volume of data processed and the computational resources required."
"Azure OpenAI is a bit more expensive than other services."
"The cost is quite high and fixed."
"The solution's pricing depends on the services you will deploy."
"While the product meets our business requirements well, I consider it relatively expensive, especially for individual users like myself."
"Regarding pricing and licensing, it's a bit complex due to the minimum purchase requirement for PTO units. We're evaluating the best approach between PTE and pay-as-you-go models. Our organization is cautious about committing to PTE due to the fixed bandwidth reservation, while pay-as-you-go doesn't offer enough flexibility. We're discussing these matters with legal teams to ensure compliance and data security."
"I rate the product pricing six out of ten."
"If you consider the long-term aspect of any project, Azure OpenAI is a costly solution."
"The pricing is on the expensive side."
"The solution has an attractive starting program, which costs only 300 USD for a duration of three months. During this period, one can accomplish a lot of work on the solution."
"The licenses are cheap."
"For every thousand uses, it is about four and a half euros."
"The price of the solution is competitive."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
11%
Educational Organization
6%
Computer Software Company
16%
Financial Services Firm
10%
Manufacturing Company
9%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Azure OpenAI?
The product is easy to integrate with our IT workflow.
What is your experience regarding pricing and costs for Azure OpenAI?
In the past, the primary expense involved token limitations which constrained scaling. Recent iterations have increased token allowances, mitigating some challenges associated with concurrent user ...
What needs improvement with Azure OpenAI?
Azure ( /products/microsoft-azure-reviews ) could significantly benefit from including more LLM models apart from OpenAI, as I often need to switch clouds when a model doesn't meet my requirements....
What do you like most about Google Cloud AI Platform?
A range of a a wide range of algorithms, EIM voice mails, which can be plugged in right away into your solution into into into our solution, and then have platform that provides know, to to come up...
What is your experience regarding pricing and costs for Google Cloud AI Platform?
For the most part, the pricing is perfect sinceit grows with the use of my app. In some cases, they could be more specific about the pricing, especially for some AI features.
What is your primary use case for Google Cloud AI Platform?
I use Google Cloud AI Platform due to Firebase and the many APIs that are available with it.
 

Overview

 

Sample Customers

Information Not Available
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Find out what your peers are saying about Azure OpenAI vs. Google Cloud AI Platform and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.