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Canva Enterprise vs HubSpot Sales Hub comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Canva Enterprise
Ranking in AI Sales & Marketing
1st
Average Rating
8.2
Reviews Sentiment
8.0
Number of Reviews
16
Ranking in other categories
Graphic Design Software (1st), AI Content Creation (1st)
HubSpot Sales Hub
Ranking in AI Sales & Marketing
8th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
23
Ranking in other categories
CRM (13th)
 

Mindshare comparison

As of September 2026, in the AI Sales & Marketing category, the mindshare of Canva Enterprise is 0.9%. The mindshare of HubSpot Sales Hub is 1.0%. It is calculated based on PeerSpot user engagement data.
AI Sales & Marketing Mindshare Distribution
ProductMindshare (%)
Canva Enterprise0.9%
HubSpot Sales Hub1.0%
Other98.1%
AI Sales & Marketing
 

Featured Reviews

PS
Senior Associate Consultant at a consultancy with 10,001+ employees
Centralized visual workflows have boosted automation and brand control but still need better dev tooling
While Canva Enterprise is a powerhouse, there are specific areas where it could be improved. Currently, Canva provides an Open API specification, but it does not maintain official first-party client libraries for languages like Java or Python. Developers have to use tools like Open API generator to create their own clients. This adds overhead in managing dependencies and ensuring the generated code handles Canva's specific authentication. Canva could release a first-party Java SDK with better support for Maven and Gradle, including built-in retry logic. Another area for improvement is versioning. For developers, versioning usually means a clear history of changes. However, Canva has basic version history that is linear and lacks the branching and merging logic needed for complex projects. Design as Code features could be implemented where templates could be exported as JSON and modified in an integrated development environment. This would allow developers to manage design templates in the same continuous integration and continuous deployment pipeline as their application code. Additionally, Canva currently provides notifications when a design is exported. However, developers need more granular triggers such as comment added, approval rejected, or brand kit element updated. Canva could expand the webhook suite to cover every administrative and creative action, which would allow much tighter integrations with Jira, Slack, or custom internal dashboards.
reviewer2783040 - PeerSpot reviewer
Process Improvement Consultant at a consultancy with 51-200 employees
Reliable contact and pipeline management has organized my sales work but email tracking and UI personalization still need improvement
I think the areas of HubSpot Sales Hub that could be improved or enhanced are probably templates that could be a bit smarter and the overall UI, which is not the best.What bothers me about the UI of HubSpot Sales Hub is that it's a bit flat, and it does not allow for the personalization to the point I would want, as I would prefer it to look more like ClickUp tools where I can change the way it looks for my preference. The email tracking feature of HubSpot Sales Hub helps me assess prospect engagement, but I don't think it works well and it needs to be improved; the problem with it is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations. The benefits I've seen from custom reporting are quite acceptable, but the only thing I would improve is the Sankey feature; this feature is amazing in theory but it's not working very well, and I don't really understand how it's working. Regarding integration capabilities, I integrate HubSpot Sales Hub with Apollo and Fireflies, and while the Outlook features are acceptable, Outlook should be improved since it's really problematic; the problem is that it's constantly disconnecting, and every time you go to Outlook you have to log in again, which nobody remembers.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Canva Enterprise helped my organization improve the speed, consistency, and quality of marketing communications."
"Overall, Canva Enterprise is an excellent platform for students, teams, or any user who wants to create professional-looking designs quickly without deep technical knowledge about UI or UX."
"Canva Enterprise has positively impacted my organization by improving team collaboration and productivity."
"My team used to spend two hours creating a marketing asset, and after we started using Canva Enterprise templates, that reduced to 20 minutes, which is an 80 percent reduction in creation time."
"Compared to other tools available in the market, Canva Enterprise has been one of our greatest assets in time management and return on investment."
"Since starting to use Canva Enterprise, designs and work have become much faster, resulting in 30 to 40% time savings."
"For an organization like ours, it is not just a design tool; it is a productivity operating system that centralizes brand identity and automates content workflow."
"For others looking into using Canva Enterprise, if marketing is involved at all, it is a 100% must-have tool."
"HubSpot Sales Hub had a noticeable impact on the sales cycle length for our customers. Before focusing on the sales process, we implemented various versions, including support and payment management modules. The automation and improvements facilitated by HubSpot Sales Hub were evident, making it a valuable tool for driving positive transformations in our sales processes."
"The solution makes it easy for you to log in and manage your pipeline. So pipeline management is very easy and simple."
"We use the tool for email automation and responses. It helps with sales nurturing, and we have integrated it with Factors.ai. The biggest pro is its intuitive and easy-to-use interface. I can easily access the information I need. Another strong point is the customer education they provide. There are numerous resources available to help understand how to use it. HubSpot Sales Hub does a great job with automation and structuring sales processes."
"The tool facilitates adding the relevant information to the records automatically, so you don't have to look things up, as there is an automated search engine and a complete field for you."
"The product helps us to identify coincidences and work to build a model that will allow us to identify opportunities."
"The ability to make calls from the system free of charge is valuable."
"HubSpot Sales Hub is the backbone of our go-to-market build, and from a day-to-day perspective, it is our source of truth and our system of record for all things sales and marketing and customer success at this point."
"What I like about HubSpot Sales Hub the most is that it's complex in a good way, it has everything I need, it's well-integrated with other tools, and it's easy to integrate with."
 

Cons

"Canva Enterprise could be improved by enhancing its AI features to be more accurate and customizable, especially for brand-specific designs."
"Canva Enterprise is heavy software."
"Canva Enterprise can be improved in its AI functionality."
"Canva Enterprise needs more features similar to Adobe to improve."
"Currently, Canva provides an Open API specification, but it does not maintain official first-party client libraries for languages like Java or Python."
"For advanced, complex designs that need to be created, Canva Enterprise is not capable of handling them, which is something that needs to be improved."
"I think Canva Enterprise can be improved because currently, it is not as powerful as other tools such as Photoshop and Illustrator."
"The video editing prompt, the artificial intelligence prompt that Canva has provided, is a feature that I think could be improved, especially regarding text-to-video generation, which I am looking forward to."
"It would be good to be able to add AI and make it easier to integrate the tool with our day-to-day processes."
"One challenge for us is getting our team engaged in HubSpot. Some of them are not familiar with CRMs, so we spend time training them on HubSpot's features."
"There are a lot of areas in HubSpot Sales Hub that can improve. It is lacking some direct automation. There are a lot of challenges that we have during the integration. To solve this problem, we are using other third-party tools. They could improve on direct automation."
"The solution is good, but it could be more straightforward."
"There is a general challenge with CRMs, including HubSpot Sales Hub, where users may not fully understand the system's capabilities. I believe there is a need for better clarification and explanation of what CRMs entail."
"There is room for improvement in the dashboard. If we can actually connect it to maybe a Power BI or some dynamic reporting tool where we can actually slice and dice, that would be really great."
"I think AI-driven features would be great. For example, if it could make recommendations and suggestions for each user, like when to reply or what to say, that would be a great asset in a CRM. This could help sales reps close deals faster, which is crucial."
"The solution should have more integration options."
 

Pricing and Cost Advice

Information not available
"The tool's licensing offers value."
"The solution is very affordable from the perspective of the features."
"The solution is more on the cheaper side, but not the cheapest. I'd say it's somewhere in the middle. There are cheaper options like Zoho that provide many features at a lower price, but they're not as expensive as Salesforce or SAP."
"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."
"We have to pay for licenses. They are not expensive."
"HubSpot Sales Hub is priced reasonably. There are other solutions available that are affordable as compared to HubSpot Sales Hub. They are one of the market leaders, the price tag is good at this point."
"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."
"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."
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Top Industries

By visitors reading reviews
Marketing Services Firm
15%
Government
14%
Construction Company
11%
Manufacturing Company
9%
Comms Service Provider
17%
Construction Company
14%
Financial Services Firm
12%
University
11%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise4
Large Enterprise6
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise4
Large Enterprise3
 

Questions from the Community

What needs improvement with Canva?
The video editing prompt, the artificial intelligence prompt that Canva has provided, is a feature that I think could be improved, especially regarding text-to-video generation, which I am looking ...
What is your primary use case for Canva?
I am a customer and end-user of Canva Enterprise as I use it for making presentations, getting element templates for content creation for my YouTube channel, adding animations, graphics, and enhanc...
What is your experience regarding pricing and costs for Canva Enterprise?
Pricing, setup cost, and licensing experience includes having access to the free tier and currently evaluating the pricing for features.
What is your experience regarding pricing and costs for HubSpot Sales Hub?
My experience with pricing, setup cost, and licensing was a bit confusing, to be honest; I think HubSpot has gone through a lot of recent change around the packaging and the way that it is sold in ...
What needs improvement with HubSpot Sales Hub?
I look forward to seeing a lot of the innovation in the space regarding Agentic AI and the ability to have AI agents working on your behalf via HubSpot to do some prospecting for and to fill the to...
What is your primary use case for HubSpot Sales Hub?
My main use case for HubSpot Sales Hub is that it syncs very well with the way that we track our business via the HubSpot CRM, and it provides me workflows and solutions to manage my day-to-day act...
 

Overview

 

Sample Customers

Information Not Available
digimind, easyrecrue, software2, subaru, suzuki, Huif
Find out what your peers are saying about Canva Enterprise vs. HubSpot Sales Hub and other solutions. Updated: August 2026.
912,930 professionals have used our research since 2012.