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CucumberStudio vs ServiceNow comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

CucumberStudio
Ranking in Rapid Application Development Software
25th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
11
Ranking in other categories
Dynamic Application Security Testing (DAST) (12th)
ServiceNow
Ranking in Rapid Application Development Software
4th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
231
Ranking in other categories
Help Desk Software (1st), IT Asset Management (1st), IT Service Management (ITSM) (1st), No-Code Development Platforms (1st)
 

Mindshare comparison

As of November 2026, in the Rapid Application Development Software category, the mindshare of CucumberStudio is 0.8%, up from 0.2% compared to the previous year. The mindshare of ServiceNow is 4.1%, down from 9.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software Mindshare Distribution
ProductMindshare (%)
ServiceNow4.1%
CucumberStudio0.8%
Other95.1%
Rapid Application Development Software
 

Featured Reviews

Walter Wirch - PeerSpot reviewer
Technical Expert at Bertelsmann SE & Co.
Facilitates integration of test scenarios while needing modernization of components
CucumberStudio is primarily used for designing test scenarios and automating testing. We have implemented it in conjunction with our own routines for integration into our infrastructure CucumberStudio aligns with our strategy for data-driven testing. It supports our product owners in designing…
Hemanthreddy Vakiti - PeerSpot reviewer
Data Engineer at a tech vendor with 10,001+ employees
Structured workflows have improved SLA compliance and now support prioritized incident handling
I think the licensing and pricing of ServiceNow is quite expensive compared to other tools. For large organizations, it is acceptable, but specifically for small and medium organizations to track incidents or change requests, ServiceNow is quite expensive. Sometimes performance can be slow when workflows and integrations are configured for complex tasks. For advanced customizations or advanced features which we rarely use, the documentation is not up to standard. The documentation needs to be improved for advanced customization features. However, the platform is stable overall and the features are quite good. The user experience and performance concerns I mentioned are areas I want to be improved. When many workflows and interactions are configured, performance is slow. For the features it is providing, it is quite expensive. If these performance features are improved, we can easily pay that price and get the return on investment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Integration with automation frameworks, keywords, and tags allows for saving time writing test cases and implementing automation."
"Hiptest allowed us to clean up our test campaigns and standardize the way we write test cases and structure our BDD approach."
"CucumberStudio has a very user-friendly interface."
"The data table that helps in converting a single script to multiple test cases is very helpful."
"CucumberStudio aligns with our strategy for data-driven testing."
"The most valuable feature is the re-usability of action words."
"Using HipTest makes the testing process easy and its support for Behavior Driven Development helps align all the team members, whether technical or non-technical."
"The solution is stable."
"It's great to do statuses or to review tasks."
"ServiceNow is very easy to set up."
"Usability, application customizations and ease of building your own product within the tool was a very positive edge for ServiceNow to be leaps and bounds beyond the market tools."
"The solution integrates well with other products."
"One of the biggest features is its flexibility."
"ServiceNow provides us with a platform that we can develop the tools that are necessary for just about any function on campus."
"It is a very robust tool."
"I find it to be very stable."
 

Cons

"It needs some improvement when exporting scenarios into automation code, to make it easier to manage the repeatable action words and tests."
"I would like to see better customer support."
"A key area for improvement is to revamp outdated components such as HipTest publisher."
"Support with In-App chat is great. However, it would be awesome to have real time support also for PT timezone."
"Copy-pasting something directly from JIRA requires too much modification and formatting."
"Another kind of deployment might be useful, perhaps an option to install the tool in a local deployment."
"More tutorials and examples."
"Yes, it is not stable when you create a data table that includes more than 30 elements, so it can lose your data."
"All the screens are similar. It's the same platform for everything and you need to familiarize yourself with it."
"The interface is not user-friendly."
"I think some of the things we run into is the patching and how often patches come out to fix stuff."
"I find the way you need to attach things like screenshots and stuff is a bit gimmicky. I'm a casual user. I'll use it once every two months and only when I have an incident that I need to report. You don't get a lot of experience with it when you're just using it once in a while like that. Therefore, it needs to be more intuitive so that you don't have to re-learn how to do simple tasks as the way to do certain things just isn't obvious."
"I would like the reporting aspect to be better, including the graphs. It could have some way for us to easily to export to a csv or spreadsheet so that if a graph cannot be provided by ServiceNow itself, we would be able to use other applications to create them. Also, if there was a feature that enabled us to interact with end users directly from ServiceNow, like an instant-messaging type of feature, that would be great."
"For me, there's a real opportunity, especially within the IT Service Management suite, to give a much better overall view of the workflow that individuals have across the different applications. At the moment, a lot of information is quite siloed in the different tables in ServiceNow."
"The Service Portal could be improved."
"The price is a huge barrier in the Portugese market when it comes to implementing ServiceNow."
 

Pricing and Cost Advice

Information not available
"Initially, the licensing model ServiceNow came up with was very good. But now, from a licensing perspective, they are changing their model day by day. It is becoming a bit expensive for customers."
"Getting the solution up and running is expensive."
"The pricing is on the high side, but if you look at the stability and option to work, it's kind of justified."
"The licensing expenses are excessively high."
"There are licensing fees."
"Certainly, from a product-platform perspective, the price is not too bad."
"Some time ago it was expensive, but large companies have special contracts. It's enterprise prices, and we're talking about millions per year."
"I'm not aware of any additional costs. I'm pretty sure that the current client is paying just the licensing fee per user. I do know that they've got some support agreement with ServiceNow, but I don't think that is broken out or specific to Project Management. It is just inclusive."
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Top Industries

By visitors reading reviews
Comms Service Provider
20%
Construction Company
15%
Financial Services Firm
10%
Manufacturing Company
10%
Manufacturing Company
10%
Financial Services Firm
9%
Outsourcing Company
9%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise2
Large Enterprise4
By reviewers
Company SizeCount
Small Business57
Midsize Enterprise35
Large Enterprise179
 

Questions from the Community

What needs improvement with Hiptest?
CucumberStudio's API integration could be improved both in terms of reliability and design. The API requires data to be sent in a specific format, which takes time to build. Additionally, the repor...
What is your primary use case for Hiptest?
I use CucumberStudio as a test case repository. All of our test cases are stored there. It is also part of our test planning process. For every sprint, we plan the test cases in CucumberStudio and ...
What advice do you have for others considering Hiptest?
For teams following a BDD style software development approach, CucumberStudio is a great collaborative tool that covers all the basic requirements of a test management tool. I would rate CucumberSt...
Which solution is better for developing non-ITSM applications: OutSystems or Service Now?
The short answer is that OutSystems is far better for 2 main reasons. Firstly, with Service Now you are locked into that platform for good. The business model is to lock in and then keep pumping th...
Would you choose ServiceNow over Microsoft PowerApps?
Hi Netanya, I will choose ServiceNow because ServiceNow is a very good tool compared to Microsoft PowerApp. Because ServiceNow has a very strong module (Performance Analysis) reporting which will ...
What is the cost of implementation and maintenance of ServiceNow?
Nobody can give you a clean percentage without knowing your license tier, but here’s how I’d budget it, based on what I’ve seen on ServiceNow projects. Year one (implementation): A common planning ...
 

Also Known As

Hiptest
No data available
 

Overview

 

Sample Customers

Cisco, Cardinal Health, Intuit, Smartbox, Accenture, Deliveroo
AAA, AstraZeneca, Becton, Dickinson and Company, Broadcom, Christus Health, Epicor, Equinix, GE Capital, Intuit, KPMG, Loyola Marymount University, OshKosh, Quantas, RedHat, Royal Bank of Scotland, Swiss Re, U.S. Department of Energy, Safeway, Yale University, and Zillow    
Find out what your peers are saying about CucumberStudio vs. ServiceNow and other solutions. Updated: September 2026.
920,769 professionals have used our research since 2012.