

Fivetran and dbt compete in the data management category, with Fivetran focusing on data integration and dbt on data transformation. dbt has a slight advantage due to its robust feature set and in-depth data modeling capabilities.
Features: Fivetran offers seamless data integration, automated data pipelines, and reliable data movement. dbt provides advanced data transformation, complex data modeling, and powerful version control and testing capabilities.
Ease of Deployment and Customer Service: Fivetran emphasizes ease of deployment with minimal setup and extensive support during integration. dbt requires a more complex setup but offers detailed documentation and strong community support.
Pricing and ROI: Fivetran offers an attractive pricing model beneficial for simple data integration tasks, providing clear ROI through time savings. dbt, while higher in initial cost due to setup complexity, offers significant ROI in terms of data precision and transformation.
There is operational efficiency achieved, and data quality and governance have also been achieved with modular SQL and version controlling, which reduced duplication of data and data errors.
I have seen a return on investment as it means we don't have to employ as many people.
Since we migrated from SSIS to dbt model architecture, it takes around four hours only to complete a full refresh.
Fivetran provides time savings, cost reductions, and improvements in data quality.
It saves us the effort of having one to two data engineers managing the tasks that Fivetran handles.
If you type your question, you will likely find that someone has already asked it, so we do not need to contact their support directly.
I would rate the technical support a nine out of ten.
We ran dbt Core, which is open-source, so there is no direct vendor support.
If they could provide support more quickly, that would be great.
The technical support provided by Fivetran has generally been good, with a response time and competence that I would rate as good.
Customer support from Fivetran is quite good; it's really nice and responsive.
The bottlenecks that we have are not coming from dbt; they are coming from Snowflake.
We were processing large volumes of financial documents, hundreds of trial balances, balance sheets, and invoice sets, and dbt handled the transformation layer without issues.
dbt is quite scalable since it has its own feature set for incorporating business logic.
Fivetran's scalability has been tested effectively, and it has been working well for our organization's growing data needs.
Comparing it to tools I have seen in the past, such as Informatica and Alteryx, dbt can easily match up to that rating, specifically for stability.
Every upgrade is a little bit of a risk for us because we do not know if the workarounds that we developed will be available for the next version.
When I conduct dbt tests, the data processed in the data warehouse performs exactly as expected.
They have 99.9% accuracy on the data load and they maintain transparency.
In my experience, Fivetran is stable with very few instances of downtime or reliability issues.
During the duration of the time that we used Fivetran, it was highly stable.
Improvement is needed in the tool itself in terms of the copilot, in terms of covering outages, in terms of testing, and in terms of quality reasons related to governance and collaboration.
The whole data testing field is not very mature. It is not the same as software testing; for example, you have test suites, test tools, and profilers, but for data testing, it is not yet that advanced.
dbt does not have a native concept of multi-tenant or multi-standard project organization.
From a cost perspective, if the number of connectors is lesser, then Fivetran is not the most cost-efficient option.
I want more flexibility during ingestion, specifically for transformations needed beforehand.
Fivetran could improve by adapting more for technical users and by providing more options for such users.
The course content that dbt provides is free and excellent for anyone starting out.
dbt is open source for its core modules.
I mentioned the cost as one of the advantages, specifically the license cost.
Our current yearly contract for Fivetran is approximately $70,000.
dbt has positively impacted my organization by allowing us to create our data pipelines much faster, going from ingestion of data to creating a data product in weeks instead of months.
There are the benefits of having code, so you have a software development lifecycle; you can use version control, testing, and documentation.
The tests, especially custom tests for financial data like validating that debits equal credits, caught a lot of our data quality issues early.
The most valuable feature of Fivetran is its built-in connectors for a wide range of data sources.
The real-time data replication is what I see best in the market where it reduces the overhead of customers needing to maintain the pipeline.
The ability to seamlessly integrate with a large variety of data sources is valuable.
| Product | Mindshare (%) |
|---|---|
| dbt | 1.4% |
| Fivetran | 1.8% |
| Other | 96.8% |


| Company Size | Count |
|---|---|
| Small Business | 2 |
| Midsize Enterprise | 3 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 10 |
| Midsize Enterprise | 7 |
| Large Enterprise | 16 |
dbt is a transformational tool that empowers data teams to quickly build trusted data models, providing a shared language for analysts and engineering teams. Its flexibility and robust feature set make it a popular choice for modern data teams seeking efficiency.
Designed to integrate seamlessly with the data warehouse, dbt enables analytics engineers to transform raw data into reliable datasets for analysis. Its SQL-centric approach reduces the learning curve for users familiar with it, allowing powerful transformations and data modeling without needing a custom backend. While widely beneficial, dbt could improve in areas like version management and support for complex transformations out of the box.
What are the most valuable features of dbt?
What benefits should you expect from using dbt?
In the finance industry, dbt helps in cleansing and preparing transactional data for analysis, leading to more accurate financial reporting. In e-commerce, it empowers teams to rapidly integrate and analyze customer behavior data, optimizing marketing strategies and improving user experience.
Fivetran offers a seamless, scalable data integration platform with strong connectors and real-time synchronization. Tailored for managing ETL workflows and integrating with DBT, it appeals to organizations seeking efficient data management.
Fivetran distinguishes itself through its intuitive interface and extensive scalability, allowing businesses to manage entire ETL workflows seamlessly. Its robust connectors ensure smooth integration with multiple data sources, while transparent logging and minimal coding requirements enhance accessibility. With real-time data synchronization, organizations benefit from up-to-date insights for analytics and engineering purposes. While some users point out areas for improvement like better documentation and expanded integration options, Fivetran remains a cherished tool for centralizing data in data warehouses such as supporting change data capture, migrations, and synchronizations from systems like Salesforce, NetSuite, and Google Analytics. Operating within an ELT framework, it empowers businesses to streamline data processes without complex extraction logic.
What are the key features of Fivetran?In industry-specific implementation, Fivetran is integral for businesses requiring robust data integration to power analytics. Retailers utilize it to consolidate e-commerce data for sales insights, while finance firms rely on its capabilities to merge financial data for reporting. In the tech sector, it supports engineering teams by providing a reliable data pipeline that fuels app development and performance monitoring.
We monitor all Data Integration reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.