Dell PowerMax vs IBM FlashSystem 9100 NVMe comparison

Dell Technologies and IBM are both solutions in the NVMe All-Flash Storage Arrays category. Dell Technologies is ranked #3 with an average rating of 8.9, while IBM is ranked #9 with an average rating of 8.6. Dell Technologies holds a 8.6% mindshare in N, compared to IBM’s 1.5% mindshare. Additionally, 97% of Dell Technologies users are willing to recommend the solution, compared to 95% of IBM users who would recommend it.

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Executive SummaryUpdated on May 18, 2025

Dell PowerMax and IBM FlashSystem 9100 NVMe compete in the high-performance storage sector. While Dell PowerMax is favored for its reliability, IBM FlashSystem is renowned for its user-friendly experience.

Features: Dell PowerMax offers exceptional performance with advanced compression, deduplication, and NVMe-based back-ends, delivering near-zero downtime. It includes Unisphere for an enhanced user experience and SRDF replication for disaster recovery. IBM FlashSystem 9100 NVMe stands out for ease of use, steady performance, and exclusive FlashCore modules, supporting high I/O operations and ideal for hybrid cloud operations.

Room for Improvement: Dell PowerMax needs better compression ratios, NVMe end-to-end connectivity, and simplified management, particularly with its GUI and third-party integration. IBM FlashSystem 9100 NVMe requires improvements in deduplication and compression, scalability, and port availability, along with enhanced ransomware protection.

Ease of Deployment and Customer Service: Dell PowerMax is primarily deployed on-premises, known for excellent support and high satisfaction, though some users seek better higher-tier support access. IBM FlashSystem 9100 NVMe offers versatile deployment options and is praised for knowledgeable and responsive technical support, albeit with occasional language barriers.

Pricing and ROI: Dell PowerMax has a high cost but delivers significant ROI through consolidation and performance improvements, benefiting large enterprises. IBM FlashSystem 9100 NVMe provides competitive and straightforward pricing, viewed as cost-effective for large corporates, offering value in reducing operational costs.

To learn more, read our detailed Dell PowerMax vs. IBM FlashSystem 9100 NVMe Report (Updated: May 2025).

Buyer's Guide

Dell PowerMax vs. IBM FlashSystem 9100 NVMe

May 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of July 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 2.7%, down from 2.7% compared to the previous year. The mindshare of Dell PowerMax is 8.6%, down from 11.1% compared to the previous year. The mindshare of IBM FlashSystem 9100 NVMe is 1.5%, down from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NVMe All-Flash Storage Arrays

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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MayankChauhan

Lead Consultant - Cloud & Infrastructure Services at Infosys

Delivers essential support and performance for intensive operations in real-time environments

Our infrastructure is spread across the private as well as a public cloud. Our requirement was that the IOPS latency should not be more than one millisecond. If anything goes beyond one millisecond, it's a problem for us. We wanted a system that could handle the transactions and meet our latency requirements. There are performance benefits for sure. The amount of deduplication and compression offered by Dell PowerMax is quite good, especially with databases. Dell PowerMax delivers optimum performance and reliable support, integral for handling failures and ensuring operational continuity. The performance capacity optimization and support we receive from Dell are also valuable.

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MohammedIsmail

Datacenter Manager at Tracker Connect

Enhanced storage performance and an easy setup with compression challenges

We use IBM FlashSystem 9100 NVMe as a storage device in the IT industry The features I find most valuable include its use for storage and performance. The solution's compression needs to be improved, as it's not the best. Furthermore, support from the partner could also be improved as it's been…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The database workloads are pretty fast because I frequently move data from here to there."

"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."

"The most valuable feature of this solution is its ease of use."

"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."

"It has benefited my organization because it has reduced time to insights."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."

"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."

More Pure FlashArray X NVMe pros

"It has dramatically cut down the footprint in our data center and reduced the amount of raw disk capacity that we needed to purchase."

"PowerMax is a compact high-performance appliance. It is one of the best devices in terms of performance specs. It includes an NVMe All-Flash Array."

"The optimization of the cache memory of each engine and the use of persistent memory."

"We like the compression, dedupe, and I/O on the PowerMax. They are better than on the XtremIO."

"I would rate my experience with the initial setup a nine out of ten, where one is difficult and ten is easy."

"PowerMax, with version 9.02, which we installed recently, has some very good features, such as CloudIQ."

"The number one most valuable feature is reliability. I want to go home at the end of the day and come in the next day knowing it works, especially since we have storage offshore."

"It is efficient and very simple for our administrators to use."

More Dell PowerMax pros

"IBM FlashSystem 9100 NVMe is one of the leading storage systems in the world...I rate the solution's stability a ten out of ten."

"The storage serves the virtual environment. Most of our applications run in the virtual environment, and it serves nearly 30% of the bank's capacity."

"There are many valuable features of IBM FlashSystem 9100 NVMele I have found to meet my needs. Specifically, the maintenance cycle is a standout feature of this solution. The main component of the IBM FlashSystem 9100 NVMe is the maintenance of the batteries, which have a predetermined and reliable four-year life cycle. This is in stark contrast to other solutions that may use spinning disks, which can fail unexpectedly, causing unwanted downtime and maintenance. Having a predictable maintenance cycle is a significant advantage and has made this solution a preferred choice for me."

"The high performance and high availability improved our overall processes."

"The most valuable feature of the solution is its upgrades, as we don't have to do much homework because of its different controllers."

"Good performance with a user-friendly UI."

"The most valuable feature of IBM FlashSystem 9100 NVMe is the snapshot. We use it daily for all of the storage units."

"The features I find most valuable include its use for storage and performance."

More IBM FlashSystem 9100 NVMe pros

Cons

"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."

"The UI for this solution needs to be improved."

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"We would like to see more visibility into garbage collection and CPU performance in the GUI."

"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

More Pure FlashArray X NVMe cons

"I would like the scalability to improve, as it requires additional footprints."

"The tool needs to improve its performance. Today's applications are demanding a response rate of one millisecond or below. The product should also look into AI integration."

"Some of the management features could be simplified and that's probably the main thing they need to address."

"There is room for improvement in adjusting into the existing infrastructure easily without much of the technical contribution."

"The initial setup process is difficult."

"I believe it would be of great benefit to work on the customization of the pricing structure for different enterprises and their specific needs."

"The initial setup was complex, as it is a complex system and you have to learn a lot."

"I remember an episode where we had a performance issue based on one disk or more, which caused a performance drop for all equipment."

More Dell PowerMax cons

"I would like to see IBM products become more affordable because they can be quite expensive, which limits their accessibility to a broader customer base."

"The storage system itself should have built-in capabilities for different ransomware attacks."

"The solution's compression feature could be better."

"The ZIO interface could be improved."

"The tool's architecture is complex. It also needs to add data utilization reports."

"I'd like to be able to connect to tape drives behind the storage device to back up the tape if need be. We have all of our storage running in all-flash, and we make a copy on tape. Currently, when we want to hook up tape drives, we have to add some extra equipment, which is a little bit complex. We want IBM to add a feature where we could install a tape into the storage so that we can connect it through a single pane of glass. We'd like to have a feature in the IBM flash storage system so that we can connect backup tape drives through the IBM storage system and we can manage the backup tape from the storage system."

"The solution's compression needs to be improved, as it's not the best."

"IBM is currently not offering volume-based encryption or compression, while other brands or IBM's competitors are doing it."

More IBM FlashSystem 9100 NVMe cons

Pricing and Cost Advice

"We pay approximately $50,000 USD per year in licensing fees."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

"The product is expensive."

More Pure FlashArray X NVMe pricing and cost advice

"Support pricing is very high. Our support contract is about to expire and Dell EMC provided us with an extremely high renewal quote. It was four times more than the support contract for our previous EMC VNX solution."

"Its price is competitive, but they need to have a different price for West Africa. They can do better with the price point to allow us to scale even more. We wanted to migrate our entire storage infrastructure to PowerMax, which would require us to buy more capacity, and from the price point, it didn't attract us."

"I rate Dell PowerMax NVMe a five out of ten for pricing."

"From a general capital investment, it's one of the higher price points in the market. It depends on the size and software features that you would include in a system. So, the cost varies dramatically."

"The labor savings and support have been significant. If we're talking 100 hours of labor every three months, that is 100 hours of a database engineer costs. There are performance latency numbers as well as costs associated with recovering data that gets lost, and this system doesn't lose data. You can look at numbers that go around the cost of downtime, if data is not available. This system doesn't go down. Everyone's ROI is going to be unique, but the dependability and performance of the system combined with its ease of operation will definitely save businesses of all sizes money."

"Since Dell PowerMax NVMe is an enterprise storage, its price is premium."

"It is high-end storage and it is a bit expensive, but it is doing what it is meant for: running business-critical applications or latency-sensitive applications..."

"The cost of the solution is quite noticeable, but it provides a good fit regarding the price of the hardware and all of the required licenses."

More Dell PowerMax pricing and cost advice

"The solution's price is competitive."

"There are pricing options from the mid-rand to the high-range, of which the suitability depends upon the requirements."

"The product has an average cost."

"The solution is priced well."

"The price of IBM FlashSystem 9100 NVMe is less than Dell. For upgrades, the Dell solutions are more expensive."

"The price of IBM FlashSystem 9100 NVMele can be considered affordable when taking into account the operating system that is required for it to function properly. This operating system, which is licensed by IBM, may carry a higher cost, but it is worth the investment for larger corporate entities, such as insurance companies, Fortune Five companies, and banks, who make up a significant portion of their target market. The FlashSystems are designed for larger corporations and multinational enterprises, and may not be the most cost-effective solution for smaller businesses."

"Price-wise, the solution offers excellent pricing to its users. In short, the prices offered by the solution are competitive compared to similar solutions."

"On a scale of one to ten, where one is a low price and ten is a high price, I rate the pricing an eight."

More IBM FlashSystem 9100 NVMe pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Financial Services Firm

17%

Computer Software Company

13%

Manufacturing Company

10%

Government

Computer Software Company

18%

Manufacturing Company

11%

Financial Services Firm

10%

Recreational Facilities/Services Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

See all answers

What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

See all answers

What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

See all answers

What do you like most about Dell EMC PowerMax NVMe?

First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.

See all answers

What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?

When comparing Dell PowerMax NVMe with other vendors, such as IBM enterprise solutions, the price is relatively higher.

See all answers

What do you like most about IBM FlashSystem 9100 NVMe?

The storage serves the virtual environment. Most of our applications run in the virtual environment, and it serves ne...

See all answers

What is your experience regarding pricing and costs for IBM FlashSystem 9100 NVMe?

The tool is expensive, though I do not know the specific licensing costs.

See all answers

What needs improvement with IBM FlashSystem 9100 NVMe?

The solution's compression needs to be improved, as it's not the best. Furthermore, support from the partner could al...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 29% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 19% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 10% of the time

HPE Nimble Storage vs Pure FlashArray X NVMe

Compared 5% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs Dell PowerMax

Compared 27% of the time

HPE Alletra Storage vs Dell PowerMax

Compared 13% of the time

IBM FlashSystem vs Dell PowerMax

Compared 10% of the time

Dell VMAX All Flash vs Dell PowerMax

Compared 9% of the time

Dell Unity XT vs Dell PowerMax

Compared 5% of the time

More Dell PowerMax Competitors

Hitachi Virtual Storage Platform vs IBM FlashSystem 9100 NVMe

Compared 29% of the time

Dell PowerStore vs IBM FlashSystem 9100 NVMe

Compared 23% of the time

Hitachi VSP E Series vs IBM FlashSystem 9100 NVMe

Compared 14% of the time

HPE Alletra Storage vs IBM FlashSystem 9100 NVMe

Compared 13% of the time

More IBM FlashSystem 9100 NVMe Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

June 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerMax

June 2025

Download Dell PowerMax product report

Buyer's Guide

IBM FlashSystem 9100 NVMe

June 2025

Download IBM FlashSystem 9100 NVMe product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax

IBM FlashSystem 9100, FlashSystem 9100

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerMax offers robust performance, reliability, and efficient data handling. It is recognized for its compression, deduplication, and NVMe technology, significantly benefiting data centers with its advanced replication and uptime.

PowerMax is equipped to handle mission-critical applications, providing impressive performance metrics with low latency and high IOPS capacity. Its CloudIQ and Unisphere interfaces enhance manageability, while REST API support simplifies storage management. Users in sectors like healthcare, finance, and telecommunications leverage its capabilities for database management, high-transaction block storage, and disaster recovery. However, opportunities for improving deduplication efficiency, interface complexity, and automation remain.

What are the key features of Dell PowerMax?

Data Reduction: Combines compression and deduplication for efficient storage use.
NVMe Technology: Enables swift data handling with high throughput.
CloudIQ and Unisphere: Streamlines manageability and control.
REST API Support: Simplifies integration with management tools.
High Availability: Ensures consistent uptime across platforms.

What benefits should users look for in reviews?

Performance Metrics: Look for low latency and high IOPS as indicators.
Reliability: Consistent operations with minimal interruptions.
Manageability: Efficient control over storage environments.
Cost Efficiency: Note any potential savings in data processing and storage.

Industries utilize Dell PowerMax to support diverse environments like VMware, Oracle, and PostgreSQL. It serves multiple sectors such as healthcare, finance, and government, aiding in data storage consolidation, disaster recovery, and high-availability hosting for critical systems and applications.

Dell Technologies

IBM FlashSystem 9100 combines the performance of flash and Non-Volatile Memory Express (NVMe) end-to-end with the reliability and innovation of IBM FlashCore technology and the rich features of IBM Spectrum Virtualize - all in a powerful 2U enterprise-class storage system. Providing intensive data driven multicloud storage capacity, FlashSystem 9100 is deeply integrated with the software defined capabilities of IBM Spectrum Storage allowing you to easily add in the multicloud solutions that best support your business.

IBM

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Rackspace, Open Line

Information Not Available

Buyer's Guide

Dell PowerMax vs. IBM FlashSystem 9100 NVMe

May 2025

Free Report: Dell PowerMax vs. IBM FlashSystem 9100 NVMe

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