Dell XtremIO vs Hitachi Universal Storage VM [EOL] comparison

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Dell Technologies and Hitachi Vantara are both solutions in the All-Flash Storage category. Additionally, 80% of Dell Technologies users are willing to recommend the solution, compared to 100% of Hitachi Vantara users who would recommend it.

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Executive Summary

We performed a comparison between Dell XtremIO and Hitachi Universal Storage VM [EOL] based on real PeerSpot user reviews.

Find out what your peers are saying about Dell Technologies, Everpure (formerly Pure Storage), Hewlett Packard Enterprise and others in All-Flash Storage.

To learn more, read our detailed All-Flash Storage Report (Updated: October 2026).

Buyer's Guide

All-Flash Storage

October 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray

Featured Reviews

Sowjanya MV

Technical Lead at Wipro Limited

Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades

The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.

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Avi Shpaner

System Engineer at Exaware

Has improved data reduction and snapshot efficiency while supporting critical workloads

There are some areas that could be improved with Dell XtremIO. The API to connect with command line or to see performance very clearly could be enhanced, similar to how NetApp works with Grafana and NetApp monitor, which shows you a comprehensive view of the whole picture. The snapshot functionality could work more similarly to Snap Center. If I want to see all the VCenter with the VM, I think it needs the API for this. I do see big differences between Dell and other products. NetApp works very closely with VCenter, and Hitachi also integrates well, but Dell is not very clear and does not proceed well with VCenter integration with Dell. It needs the API, and I need to see all the snapshots. If I want to restore a VM from only a few directories or a few files that I need to restore, it is very difficult. I do see some differences in licensing. For the last few years, the Dell EMC price is acceptable. A few years ago, Dell EMC was expensive, approximately 20 percent more than NetApp. Right now the budget between EMC and NetApp is very closely aligned. Regarding the installation process and deployment of Dell XtremIO, I notice that in Israel, a lot of professional services and engineers who work with Dell EMC have moved to another storage company. I do not know why. Dell EMC does not have enough engineers, system engineers, or professional services engineers to provide service to the old clients, similar to how NetApp or Hitachi do. I think Dell XtremIO is between easy and complicated to deploy; it gives you the whole picture, but I need to go closely to VCenter to connect to VCenter to see the snapshot and to see performance with more dashboards of performance. I also need to connect the switch fiber channel to see all zoning to give me more flexibility to install or configure fiber channel or to see the performance of the fiber channels. I think there should be some fiber channel disconnect adapter or better troubleshooting from hardware for errors.

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it_user1205586

Chief Solutions Architect at Science Applications International Corporation

Good price-performance ratio, provides simplified provisioning and management

We use this solution for provisioning and management The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption. The exterior display needs to be improved. Sorry, I like the blue lights the competition has, but maybe we can see green led lights…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I would definitely suggest this solution to a colleague because of the ease of use."

"They have really good baked in analytics to show you trends for growth history, so it does help with future planning for data growth."

"It helps simplify storage. When you're running Pure all-flash, you don't have to do a lot of the old Oracle best practices. You don't have to worry about putting log files on a different disk channel than the data files, and those types of issues... That has made it vastly easier to do large volumes, rapid provisioning in databases, without taking a performance hit."

"The availability and ease of use are the big features."

"This is a very good product at a very good price, with very good support."

"At this point, I don't know anything that they could provide in a better way."

"Now they are trying to add more and more applications because they're getting better performance and stability."

"Everpure FlashArray has positively impacted my organization by increasing our agility and the ability to run our environment at high speeds due to the flash storage."

More Everpure FlashArray pros

"The solution's most valuable features are the inline data reduction and deduplication."

"I rate Dell XtremIO at eight out of ten. It is a product I would recommend to companies where data performance, scalability, and security are highly important due to its beneficial features."

"The feature I like most about Dell Xtremio is its hardware quality compared to other vendors. It's clear they're continuously improving their research and development."

"Very good IOPS performance"

"Overall space usage has decreased, plus input/output operations per second (IOPS). Performance has increased exponentially."

"It has improved the end-user experience: More fluid VDI, faster SQL searches, and quicker data migrations."

"Prior to the XtremIO, we just could not perform the data warehousing activities that enable our company to achieve business objectives necessary for being in the ultra-competitive insurance provider world."

"Dell XtremIO is good for databases and huge workloads."

More Dell XtremIO pros

"This solution had the best cost and it was easy to work with the Vendor."

"The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption."

Cons

"I would recommend improvements in the graphical user interface, specifically a detailed hardware view that would allow us to see the individual drives and individual controllers more easily, as currently, they are presenting only a higher-level view."

"I would not say anything because we still do not use Everpure FlashArray fully."

"The capability from Pure as far as sharing out files and things of that nature is a little bit lacking."

"Pure Storage's logs could provide more visibility to the end-user. The logging algorithms are different from those of other vendors. For example, Cisco's logs provide extensive troubleshooting data, whereas Pure Storage logs offer limited information. We have to contact support to get more information."

"The price should be lower."

"I'd like to see a move towards individual VMs for what the performance of each VM is in a VD infrastructure. I can see the overall volume, but I would love to see things in a more granular level on the VM side."

"For large storage needs, it is expensive."

"The only thing I think could be improved is price. The price is the main concern for our customers."

More Everpure FlashArray cons

"The initial setup was very complex."

"The solution needs to be simplified. When you integrate your storage with other systems, it could use a little bit of automation."

"UPDATE: 10:1 is too good to be true, EMC experts tell me 1.x-2:1 is more realistic for business critical databases."

"What needs to improve is that the end compression uses a lot of CPU, which makes it difficult or impossible to upgrade."

"The product is highly expensive. Additionally, there is a significant lack of training, support documents, and forums available for Dell XtremIO, making troubleshooting difficult for third-party individuals."

"The product is highly expensive."

"We had issues at the data corruption level, which resulted in multiple X-Brick failures."

"In some cases where we don’t need the flexibility of the virtualization layer, we could free up resources on the VPLEX by using the storage replication."

More Dell XtremIO cons

"The exterior display needs to be improved."

Pricing and Cost Advice

"Pure Storage FlashArray is expensive."

"We feel that the pricing is fair and the licensing process was easy for both."

"The best features come included without any additional cost."

"They have a standardized fee; it's been the same price for 10 years straight. I am happy with the price — I think it's good."

"The guaranty that Pure Storage provides when you purchase it doesn't meet the overall capacity needs to provide extra storage, if needed. Thus, it is not meeting our expectations."

"It is a cheaper solution."

"You can pay extra for Evergreen support, which gives you free upgrades when new features are introduced."

"We have an Evergreen Storage subscription, which I think is a great feature."

More Everpure FlashArray pricing and cost advice

"XtremIO is an all-flash array, which means it's a costly solution. When compared with general mid-range storage solutions, this is more expensive. As far as I know, there are no additional costs besides the license."

"Don’t buy this array. You’re paying for loads of magic beans, since it’s mediocre at best for a platform in a rapidly growing field. Look instead at Pure Storage or something with variable block deduplication. You’ll end up spending less and getting a better product with actual support."

"This is the best flash array on the market for high-end workloads, so expect to pay for that. But the support subscription cost is fixed for seven years, which made it easier for us to plan on the maintenance costs."

"It is costly but worth it."

"It is great when a product can deliver high-end performance capabilities while offering a very competitive price point."

"The license for XtremIO is in the box, so you don't have to buy anything."

"Pricing and licensing are in line with other products from other manufacturers. You get what you pay for."

"The licensing cost is on a yearly subscription basis, which can be expensive but is necessary for ongoing support and services. The pricing could be improved to make it more accessible."

More Dell XtremIO pricing and cost advice

"This solution has a good price-performance ratio."

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Comparison Review

it_user182013

Federal Civ/Intel Engineering Lead at a tech vendor with 1,001-5,000 employees

May 1, 2015

Measuring Up: EMC XtremIO and HP 3PAR

Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…

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Top Industries

By visitors reading reviews

Manufacturing Company

13%

Comms Service Provider

10%

Financial Services Firm

10%

Outsourcing Company

Manufacturing Company

13%

Financial Services Firm

12%

Outsourcing Company

12%

Construction Company

10%

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	38
Large Enterprise	161

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	14
Large Enterprise	29

No data available

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?

Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...

See all answers

What is your experience regarding pricing and costs for Pure Storage FlashArray?

When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...

See all answers

What needs improvement with Pure Storage FlashArray?

The only thing I think could be improved is price. The price is the main concern for our customers.

See all answers

What is your experience regarding pricing and costs for Dell XtremIO?

Pricing is hard to determine as it depends on the given configuration. XtremIO offers features that justify a potenti...

See all answers

What needs improvement with Dell XtremIO?

There are some areas that could be improved with Dell XtremIO. The API to connect with command line or to see perform...

See all answers

What is your primary use case for Dell XtremIO?

I was using Dell XtremIO as a storage admin and system storage admin internally within my company. My major use case ...

See all answers

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Product Reports

Buyer's Guide

Everpure FlashArray

October 2026

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Buyer's Guide

Dell XtremIO

October 2026

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Buyer's Guide

Frame-Based Disk Arrays

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Hitachi Universal Storage VM [EOL] report

Download Hitachi Universal Storage VM [EOL] product report

Also Known As

Pure Storage FlashArray

Dell EMC XtremIO Flash, Dell EMC XtremIO X2, XtremIO, XtremIO X2

HUS VM

Overview

The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.

As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.

What Key Features Does FlashArray Offer?

Simplicity and Speed: Easy management and rapid performance enhancements.
Data Reduction: Effective deduplication and compression.
Flash Architecture: Seamless upgrades and outstanding resilience.
VMware Integration: Excellent compatibility with virtualization platforms.
Predictive Analytics: Strong insights for proactive management.

What Benefits Should Users Consider?

Reliability: Proactive support with minimal downtime.
Efficiency: Reduced storage footprint and enhanced data management.
Performance: Faster processing speeds and low latency.
User Experience: Simplified management with Evergreen model.

In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.

Everpure (formerly Pure Storage)

Dell XtremIO offers high performance, low latency, and excellent data services like inline deduplication and compression. Known for ease of use and scalability, it supports intense workloads while ensuring sub-millisecond response times, tailored for demanding environments.

Dell XtremIO is recognized for its ability to handle massive workloads, support high-performance applications, and provide seamless data access. It excels in delivering efficient data management with thin provisioning, impressive snapshot capabilities, and storage optimization. Users find it reliable and manageable, commonly utilized in sectors like banking and finance for its speed and consistency. However, limitations include volume restrictions, GUI issues, lack of native replication, and integration challenges with systems like VCenter. Enhancements in database workload performance and deduplication are desired, alongside improvements in support and training.

What are the key features of Dell XtremIO?

Inline Deduplication and Compression: Provides efficient data reduction, saving storage space.
Scalability: Handles growing data needs without compromising performance.
Snapshot Capabilities: Allows for quick and easy recovery of data.
Thin Provisioning: Optimizes storage usage efficiently.
High Performance: Ensures sub-millisecond response times across workloads.

What benefits and ROI do users seek in reviews?

Reliability: Consistently delivers high-speed data access and performance.
Manageability: Simple operations with efficient data management features.
Cost Efficiency: Provides value through storage optimization and data reduction.
Versatility: Supports diverse application needs across industries like finance and telecom.

In industries such as banking and finance, Dell XtremIO is implemented to manage virtual desktops, facilitate custom development, provide backup solutions, and support business applications. It's also popular among telecom companies for quick IOPS handling in on-premises cloud models and assists in complex storage operations with efficiency.

Dell Technologies

The Hitachi Universal Storage Platform VM delivers proven enterprise-class functionality — advanced virtualization of externally attached storage, logical partitioning, thin provisioning and universal replication — in flexible, cost effective service oriented configurations.

Hitachi Vantara

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas

Raiffeisen Bank Bulgaria, Wentworth-Douglas Hospital

Hanergy Global Solar PV Application Pte Ltd

Find out what your peers are saying about Dell Technologies, Everpure (formerly Pure Storage), Hewlett Packard Enterprise and others in All-Flash Storage. Updated: October 2026.

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