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Frends vs Microsoft Azure API Management comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Frends
Ranking in API Management
29th
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Microsoft Azure API Management
Ranking in API Management
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
83
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the API Management category, the mindshare of Frends is 0.7%, up from 0.2% compared to the previous year. The mindshare of Microsoft Azure API Management is 11.1%, down from 16.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
API Management Mindshare Distribution
ProductMindshare (%)
Microsoft Azure API Management11.1%
Frends0.7%
Other88.2%
API Management
 

Featured Reviews

Lauri Vanhanen - PeerSpot reviewer
Development Manager at ELO
Integration platform has simplified logistics workflows and has streamlined complex order handling
The best aspect is that it is very easy to use. The UI is very intuitive, and you can learn it very quickly because the basic principles are straightforward and easy to search. Frends has a great UI, but the UI is missing role-based permissions. You can filter your integrations by roles and add several users to roles, but in the UI, the functionality for this kind of management feature is not optimal. User management or user role management could be improved.
AD
Technical Solution Architect at liwa
Has supported smooth channel partner integration and data analysis for several years
We use the existing services hosted in Microsoft Azure API Management without making any changes. For transformation capabilities, we utilize ADF, Data Factory instead of Microsoft Azure API Management. Regarding security features in Microsoft Azure API Management, we utilize token bearer authentication. As retailers with integration to our channel partners, we haven't experienced any security issues with Microsoft Azure API Management since it isn't exposed to external parties. We use a basic Azure function hosted in Microsoft Azure API Management rather than the integrated developer portal. Tracking analytics and performance analytics in Microsoft Azure API Management is straightforward. We use basic features for performance analytics and log analytics due to additional subscription charges. We enabled log analytics for Microsoft Azure API Management in the past month to investigate issues such as unreachable endpoints or request timeouts.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of the benefits is the speed of creating something new. Second, it's replacing the old integration quite fast. Then it is like the visibility of the integration and the possibility to see what is happening in the integration."
"The product has valuable features for version control."
"The best aspect is that it is very easy to use."
"The user-friendly interface for constructing integration solutions is also a notable benefit."
"The way the API management handles the calls and call throttling is excellent."
"It's very straightforward to set it up."
"I prefer Microsoft products to the others out there because Microsoft has always catered to software developers as opposed to Amazon or Google, which do a lot of other things."
"Microsoft Azure API Management has many valuable features. One is the developer portal, that's very useful for teams. The tool also provides layers of security. I also found the caching, automatic documentation, and version management functionalities most valuable."
"The Application Gateway we have found to be the most useful in Microsoft Azure API Management. We have integrated the Microsoft Azure API Management with Application Gateway. Application Gateway is a type of load balancer that we are using for the high availability of our API calls."
"The solution's configuration capabilities are the most effective features for enhancing API security."
"The API management is very good."
"The most valuable feature of Microsoft Azure API Management is the developer portal because it's very quick and easy to get something published."
 

Cons

"It is a new application and lacks some essential features compared to competitors."
"Another enhancement includes the monitoring part. It would be nice to have some sort of maybe mobile app on which we can see how integrations are running if there are some problems, and getting those alerts on the mobile would be really nice."
"One of the primary areas for improvement is a more mobile-friendly interface for the control center."
"Logging should be better."
"Performance issues from this platform need to be sorted out."
"The API gateway can be very complex."
"Other products offer more customization options."
"The cloud deployment of Microsoft Azure API Management could be better."
"The developer portal can be improved. There should be more resources available for the developers."
"Microsoft Azure API Management could be improved by enhancing the visual editor of the development portal."
"The licensing part of Microsoft is always higher than other platforms, like Amazon services and other cloud services. Microsoft should work on reducing the cost."
"In terms of the flexibility of API Management, it's quite a complex solution when compared with Apigee."
 

Pricing and Cost Advice

"The pricing is quite fair."
"Recent changes in their pricing have removed this benefit, moving towards process-specific pricing."
"Since everyone is isocentric here, it is reasonable for me."
"The price is comparable."
"We are paying standard fees to use Microsoft Azure API Management."
"It's an expensive solution"
"I would describe the tool's price as being in the mid-range category."
"It's free for less than ten users. If you want to go beyond that, it's around $3.50 per user per month. If you want a DevOps integration, it's about $7.50 per user per month. Costs depend on the size, complexity, usage, and what facility you want to integrate. So, we use Microsoft Azure and have the entire DevOps and Visual Studio on the cloud. We get all three flavors for $7.50 per user per month."
"It's pay as you go. The subscription packages have room for different scales. It's calculated by the number of apps or computers you use. You do not have to use the enterprise subscription. These subscriptions have different pricing, so you can find one to meet your needs for scalability."
"It is an expensive solution, but any API solution will be expensive."
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Top Industries

By visitors reading reviews
Comms Service Provider
35%
Outsourcing Company
13%
Educational Organization
11%
Computer Software Company
9%
Financial Services Firm
14%
Manufacturing Company
10%
Outsourcing Company
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise11
Large Enterprise54
 

Questions from the Community

What needs improvement with Frends?
Logging should be better. Third-party software logging should be integrated into the monitors of the front-end integrations, but it does not monitor the third-party connectors through that. Those l...
What is your primary use case for Frends?
We had many different applications for Frends. For file transferring of different types, we modified the files and then used it for logistical processes including warehousing, inventory checkups, a...
What advice do you have for others considering Frends?
If you need an integration platform, I would recommend Frends. I give this product a rating of 8 out of 10.
How does Apigee differ from Azure API Management?
Apigee offers both cloud-based and on-prem options while Microsoft Azure API Management currently only offers a cloud-based solution. Both solutions are easy to use. Apigee allows for the ability...
Which is better - Azure API Management or Amazon API Gateway?
If you use Azure products, API Management is a great solution. It solves many of the problems of externalizing web services. For example, when you need versioning, establish a developer portal and ...
What is your experience regarding pricing and costs for Microsoft Azure API Management?
The pricing is medium, which I find to be reasonable for the value we receive.
 

Also Known As

No data available
Azure API Management, MS Azure API Management
 

Overview

 

Sample Customers

Information Not Available
adnymics GmbH, LG CNS, Centrebet, netfabb GmbH, MedPlast, Accelera Solutions, Sochi Organizing Committee, realzeit GmbH, Opensistemas
Find out what your peers are saying about Frends vs. Microsoft Azure API Management and other solutions. Updated: September 2026.
913,806 professionals have used our research since 2012.