HPE 3PAR StoreServ vs Hitachi Universal Storage VM [EOL] comparison

Hitachi Vantara and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. Additionally, 100% of Hitachi Vantara users are willing to recommend the solution, compared to 94% of Hewlett Packard Enterprise users who would recommend it.

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Executive Summary

We performed a comparison between HPE 3PAR StoreServ and Hitachi Universal Storage VM [EOL] based on real PeerSpot user reviews.

Find out what your peers are saying about Dell Technologies, NetApp, Everpure (formerly Pure Storage) and others in All-Flash Storage.

To learn more, read our detailed All-Flash Storage Report (Updated: May 2026).

Buyer's Guide

All-Flash Storage

May 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray

Featured Reviews

Sowjanya MV

Technical Lead at Wipro Limited

Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades

The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.

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it_user1205586

Chief Solutions Architect at Science Applications International Corporation

Good price-performance ratio, provides simplified provisioning and management

We use this solution for provisioning and management The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption. The exterior display needs to be improved. Sorry, I like the blue lights the competition has, but maybe we can see green led lights…

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Muhammad Saqib

System Engineer at Hybrid Tech

Uninterrupted upgrades accelerate performance with good support

I would rate the solution eight out of ten. It should be noted that in Pakistan, some parts are not readily available, and we need to import them from Singapore or other countries. We encountered an issue with a customer where the midplane failed and was not available. We had to wait for several days for a replacement, even in a 24/7 support case. Additionally, we faced motherboard failures in the customer's environment, encountering two motherboard failures simultaneously. We obtained one motherboard immediately, yet had to wait ten days for another. These issues should have been resolved promptly given the 24/7 support level.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"If you factor in the ease in terms of operations, as well as the cost of the array compared to other solid state arrays, it becomes a clear positive for Pure Storage."

"The most valuable features are the ease of use and support."

"We have looked at all of the platforms, and to see what Pure was able to do within a PoC environment meant that we never turned back our PoC environment."

"Performance, dedupe, and that it works well with database workloads are its most valuable features."

"The deduplication in the array combined with its snap technologies allows the product to be remotely/manually controlled or scheduled."

"I can personally state that the Pure Storage Flash Systems are the best built and Pure has the utmost professional customer care."

"I like the performance. Performance-wise, it accommodates the needs of highly-critical servers. It is reliable."

"The most valuable feature is how it simplifies the management of the SAN."

More Everpure FlashArray pros

"The most valuable features are simplified provisioning and management, de-duplication, and built-in encryption."

"This solution had the best cost and it was easy to work with the Vendor."

"It is affordable and trustworthy with high availability."

"It has really improved how we can streamline our storage purchases, as well as performance."

"I like that it's stable. This is the reason why we're using these products. We work in the broadcast market, and stability is very important. HPE has global services, and that's also important. Dell and HPE are some big companies, and their solutions are robust and stable."

"We also use dynamic optimization to go between tiers."

"It's probably the most cost-effective, value-for-money system for the mid-market."

"The performance is awesome."

"The main reason behind procuring HP products is that the suppliers are located nearby."

"From a single panel, I can see the performance of my service, my network, and my storage."

More HPE 3PAR StoreServ pros

Cons

"Price per terabyte is substantially higher than their competition. We would like to see it drop."

"The GUI could improve, it could be more intuitive. There is hidden functionality."

"Having something native in the Pure Storage ecosystem would make it integrated and in one single company, and we wouldn't have to work with multiple organizations."

"The price is too high."

"I'd like to see a move towards individual VMs for what the performance of each VM is in a VD infrastructure. I can see the overall volume, but I would love to see things in a more granular level on the VM side."

"I would like a feature to integrate with external or cloud solutions."

"When we were doing some tests, we found that there was an I/O freeze when they were switching the controller."

"With the introduction of Albireo technology and 81x data de-duplication reduction, Pure Storage better start looking at more effective de-duplication techniques."

More Everpure FlashArray cons

"The exterior display needs to be improved."

"We had issues with HPE support, trying to work through that whole dedup issue; it was long and drawn out."

"Technical support is not so good. They don't understand us and we don't understand them."

"We're not missing anything in terms of hardware, but the firmware could be improved."

"The solution could improve by being more secure."

"I want an easier solution for provisioning new servers."

"3PAR needs to keep on increasing its capacity."

"The initial setup was pretty complex. There were a lot of different things that had to happen which was the reason why they had to send out the HPE engineers to help us."

"I would like to see more openness with other platforms."

More HPE 3PAR StoreServ cons

Pricing and Cost Advice

"Pure Storage FlashArray is expensive."

"There are no fees for licensing. The hardware is paid for only once."

"There are no licensing fees or other costs."

"The price is reasonable."

"We consume it as a service, and that's actually something we really like, or at least I really like from the technical perspective. That's because it means there is no hassle when we need to upgrade arrays to add capacity. We just interact directly with technical counterparts, and we say, "Hey, we're filling up," and they say, "All right, here's another data pack." They ship it in, and we install it. So, the as-a-service model has worked very well. Given the outstanding data reduction rates, it has improved our profitability because we're selling allocated volumes as part of the cloud service or recovering those costs from our tenants. It is very efficient, but that has offset the premium price. It started out that way, but over time, as we've added capacity, the price per gig has gone down a lot because we have a lot of it."

"Dell and Pure Storage offer competitive pricing, but Pure Storage might have a slight advantage."

"We have 16 or 18 arrays. We like to do the three-year support model so that we get Evergreen and therefore, we get free upgrades. We pay around more than 1.5 million dollars."

"The pricing is very attractive and it delivers performance for the money."

More Everpure FlashArray pricing and cost advice

"This solution has a good price-performance ratio."

"From a comparison of bang-for-the-buck, what you get for the money, I'd have to say they are one of the market leaders. Are there solutions that do it faster? Sure, but you're going to pay for it. 3PAR isn't the cheapest, it isn't the most expensive, but in my opinion, it's the best."

"It has greatly reduced my management overhead time."

"There was a one-time cost when we procured this product and there are no monthly or yearly licensing fees."

"We don't pay for any licensing fees."

"Budget wise, 3PAR is a lot of money compared to other solutions, but what is in the 3PAR integration that customers are getting now from the Nimble and InfoSight acquisitions, it is worthwhile."

"The support for the solution is free for three years, then it is an additional cost. It is approximately $30,000 annually. The price includes a lot of equipment we have not only HPE 3PAR StoreServ."

"HPE 3PAR StoreServ is an expensive solution."

"The price of the solution could be reduced for the license and for support."

More HPE 3PAR StoreServ pricing and cost advice

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Comparison Review

it_user182013

Federal Civ/Intel Engineering Lead at a tech vendor with 1,001-5,000 employees

May 1, 2015

Measuring Up: EMC XtremIO and HP 3PAR

Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…

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Top Industries

By visitors reading reviews

Manufacturing Company

14%

Financial Services Firm

12%

Construction Company

10%

Computer Software Company

No data available

Financial Services Firm

14%

Construction Company

11%

Manufacturing Company

Marketing Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	71
Midsize Enterprise	38
Large Enterprise	159

No data available

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	74
Large Enterprise	170

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?

Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...

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What is your experience regarding pricing and costs for Pure Storage FlashArray?

I have knowledge about the licensing part, which we obtained for around 10 years from the time of deployment, but I d...

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What needs improvement with Pure Storage FlashArray?

When it comes to Everpure FlashArray ports shown in the GUI, it would be better if, when one of the Pure array ports ...

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What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

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What is your experience regarding pricing and costs for HPE 3PAR StoreServ?

As a customer, I always prefer to have a lower price. Any customer will always ask for the cheaper price.

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What needs improvement with HPE 3PAR StoreServ?

I have no specific ideas for improvement at present. We just need to verify whether our current virtual server setup ...

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Comparisons

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Compared 11% of the time

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HPE Alletra Storage vs Everpure FlashArray

Compared 7% of the time

Dell Unity XT vs Everpure FlashArray

Compared 7% of the time

HPE Nimble Storage vs Everpure FlashArray

Compared 2% of the time

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Tintri VMstore T7000 vs Hitachi Universal Storage VM [EOL]

Compared 19% of the time

IBM FlashSystem vs Hitachi Universal Storage VM [EOL]

Compared 18% of the time

HPE Nimble Storage vs Hitachi Universal Storage VM [EOL]

Compared 14% of the time

Huawei OceanStor vs Hitachi Universal Storage VM [EOL]

Compared 13% of the time

NEC iStorage S4900 vs Hitachi Universal Storage VM [EOL]

Compared 9% of the time

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Dell Unity XT vs HPE 3PAR StoreServ

Compared 6% of the time

HPE Primera vs HPE 3PAR StoreServ

Compared 5% of the time

NetApp AFF vs HPE 3PAR StoreServ

Compared 5% of the time

IBM FlashSystem vs HPE 3PAR StoreServ

Compared 5% of the time

HPE MSA vs HPE 3PAR StoreServ

Compared 4% of the time

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Product Reports

Buyer's Guide

Everpure FlashArray

June 2026

Download Everpure FlashArray product report

Buyer's Guide

Frame-Based Disk Arrays

May 2026

Hitachi Universal Storage VM [EOL] report

Download Hitachi Universal Storage VM [EOL] product report

Buyer's Guide

HPE 3PAR StoreServ

June 2026

Download HPE 3PAR StoreServ product report

Also Known As

Pure Storage FlashArray

HUS VM

HPE 3PAR Flash Storage, InServ, Storeserv, 3PAR Flash Storage, HP Enterprise Storage, 3PAR Flash Array, HP 3PAR Flash Storage

Overview

The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.

As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.

What Key Features Does FlashArray Offer?

Simplicity and Speed: Easy management and rapid performance enhancements.
Data Reduction: Effective deduplication and compression.
Flash Architecture: Seamless upgrades and outstanding resilience.
VMware Integration: Excellent compatibility with virtualization platforms.
Predictive Analytics: Strong insights for proactive management.

What Benefits Should Users Consider?

Reliability: Proactive support with minimal downtime.
Efficiency: Reduced storage footprint and enhanced data management.
Performance: Faster processing speeds and low latency.
User Experience: Simplified management with Evergreen model.

In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.

Everpure (formerly Pure Storage)

The Hitachi Universal Storage Platform VM delivers proven enterprise-class functionality — advanced virtualization of externally attached storage, logical partitioning, thin provisioning and universal replication — in flexible, cost effective service oriented configurations.

Hitachi Vantara

HPE 3PAR StoreServ offers unparalleled performance and flexibility for enterprise storage needs. It is highly valued for its manageability and advanced capabilities, making it ideal for mission-critical workloads.

HPE 3PAR StoreServ is a high-performance storage system known for its ease of use and robust architecture. It supports seamless upgrades and is adaptable to evolving technology, making it an excellent choice for electronic medical records, virtualization, and centralized data management. With integration capabilities supporting applications like SQL Server, VMware, and SAP, it effectively meets diverse business needs.

What are the key features of HPE 3PAR StoreServ?

Ease of Use: Simplifies management tasks with an intuitive interface.
Reliability: Offers high availability and robust architecture for mission-critical workloads.
Flash Storage: Provides fast data access and improved performance.
Dynamic Provisioning: Enhances scalability and resource allocation.
Data Deduplication: Reduces storage costs by eliminating duplicate data.
Tiered Storage: Optimizes data storage with automated tiering.

What benefits should users consider when evaluating HPE 3PAR StoreServ?

Performance: Handles demanding workloads with efficiency.
Scalability: Grows with enterprise needs without compromising performance.
Integration: Seamlessly integrates with existing systems and applications.
Proactive Support: Ensures smooth operation with timely updates and support.

HPE 3PAR StoreServ is employed in industries like healthcare and finance, supporting applications such as Oracle databases and SAP. It enhances data processing and provides essential storage for virtual and real-time applications, meeting the rigorous demands of sectors requiring reliable and high-performance storage solutions.

Hewlett Packard Enterprise

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas

Hanergy Global Solar PV Application Pte Ltd

Just Energy, Latisys, team AG, DreamWorks, BlueShore Financial, Erasmus MC

Find out what your peers are saying about Dell Technologies, NetApp, Everpure (formerly Pure Storage) and others in All-Flash Storage. Updated: May 2026.

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