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HubSpot Sales Hub vs Sage CRM comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.9
HubSpot Sales Hub boosts efficiency in lead tracking, communication, and sales management, significantly enhancing business value and strategy.
Sentiment score
8.0
Sage CRM offers high ROI with excellent accessibility and reporting, but some find its licensing costly compared to cheaper alternatives.
Without it, we wouldn't be able to manage everything properly or strategically plan our sales strategy.
Head of Digital Engineering, Management Consultant at Stax Inc.
 

Customer Service

Sentiment score
6.7
HubSpot Sales Hub provides prompt customer service, praised for responsiveness, but faces occasional language and time zone challenges.
Sentiment score
7.4
Sage CRM customer service is effective, with highly-rated support and helpful resources, though response times can vary.
They consistently respond and provide solutions, though some limitations are inherent to the tool itself.
Head of Digital Engineering, Management Consultant at Stax Inc.
The community of HubSpot Sales Hub and information available in Google is sufficient enough to basically self-help myself.
Process Improvement Consultant at a consultancy with 51-200 employees
It is more difficult with the language in Portuguese, which complicates understanding other functions.
Account Executive at a tech services company with 51-200 employees
 

Scalability Issues

Sentiment score
7.2
HubSpot Sales Hub offers scalable usage for moderate-sized teams, though larger growth may require additional modules and costs.
Sentiment score
6.7
Sage CRM is scalable, contingent on team configuration, supporting 80 to 105 users with high user scalability ratings.
Regarding scalability, I think it's really well-designed; not to some enormous size, but it allowed us to start easily and then expand really.
Process Improvement Consultant at a consultancy with 51-200 employees
 

Stability Issues

Sentiment score
8.3
HubSpot Sales Hub is highly rated for stability, consistently reliable with minimal issues and infrequent API glitches.
Sentiment score
8.4
Sage CRM is highly praised for its reliability and stability, with long-term users consistently rating it eight to nine out of ten.
I don't recall experiencing any outages or downtime with HubSpot Sales Hub.
Process Improvement Consultant at a consultancy with 51-200 employees
For instance, out of 10,000 API requests, approximately 10 might get missed with absolutely no record of them.
Head of Digital Engineering, Management Consultant at Stax Inc.
 

Room For Improvement

HubSpot Sales Hub requires enhancements in lead capture, automation, pricing, UI modernization, and better training and documentation.
Sage CRM requires interface enhancements, faster support, better reporting, improved integrations, and updated features for modernization and efficiency.
The problem with the email tracking feature is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations.
Process Improvement Consultant at a consultancy with 51-200 employees
The overall cost is relatively high compared to some alternatives available in the market.
Head of Digital Engineering, Management Consultant at Stax Inc.
HubSpot seems to be in the lead right now in terms of consolidating a lot of those point solutions into one core platform, which Sales Hub is a part of, and the CRM and marketing pro are also core to driving our business and go-to-market engine.
VP of sales at a tech vendor with 11-50 employees
 

Setup Cost

HubSpot Sales Hub offers competitive pricing with flexible options, appealing to enterprises, despite potential complexity and varying costs.
Sage CRM is seen as cost-effective for enterprises but can be expensive, especially in Africa, with annual licensing fees.
We managed to get a really great discount for the first year because we had recently raised a round of Series A funding, qualifying us as an early-stage startup that received a pretty significant discount in year one.
VP of sales at a tech vendor with 11-50 employees
The sales component is somewhat expensive, making the overall cost higher compared to some other available options.
Head of Digital Engineering, Management Consultant at Stax Inc.
 

Valuable Features

HubSpot Sales Hub streamlines sales with features like pipeline management, CRM integration, and marketing automation for efficient, strategic planning.
Sage CRM excels in customization, integration, and functionality, offering robust management, reporting, and scalability for enhanced customer and employee tracking.
The ability to see and track who is engaging with your content, your emails, prioritizing who to follow up with based on a lot of data that is ingested via intent signals and automation is significant.
VP of sales at a tech vendor with 11-50 employees
The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity.
Head of Digital Engineering, Management Consultant at Stax Inc.
What I like about HubSpot Sales Hub the most is that it's complex in a good way, it has everything I need, it's well-integrated with other tools, and it's easy to integrate with.
Process Improvement Consultant at a consultancy with 51-200 employees
 

Categories and Ranking

HubSpot Sales Hub
Ranking in CRM
13th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
23
Ranking in other categories
AI Sales & Marketing (8th)
Sage CRM
Ranking in CRM
41st
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the CRM category, the mindshare of HubSpot Sales Hub is 0.9%, down from 1.0% compared to the previous year. The mindshare of Sage CRM is 0.7%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
HubSpot Sales Hub0.9%
Sage CRM0.7%
Other98.4%
CRM
 

Featured Reviews

reviewer2783040 - PeerSpot reviewer
Process Improvement Consultant at a consultancy with 51-200 employees
Reliable contact and pipeline management has organized my sales work but email tracking and UI personalization still need improvement
I think the areas of HubSpot Sales Hub that could be improved or enhanced are probably templates that could be a bit smarter and the overall UI, which is not the best.What bothers me about the UI of HubSpot Sales Hub is that it's a bit flat, and it does not allow for the personalization to the point I would want, as I would prefer it to look more like ClickUp tools where I can change the way it looks for my preference. The email tracking feature of HubSpot Sales Hub helps me assess prospect engagement, but I don't think it works well and it needs to be improved; the problem with it is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations. The benefits I've seen from custom reporting are quite acceptable, but the only thing I would improve is the Sankey feature; this feature is amazing in theory but it's not working very well, and I don't really understand how it's working. Regarding integration capabilities, I integrate HubSpot Sales Hub with Apollo and Fireflies, and while the Outlook features are acceptable, Outlook should be improved since it's really problematic; the problem is that it's constantly disconnecting, and every time you go to Outlook you have to log in again, which nobody remembers.
VK
Deputy Manager - IT at Nidec Corporation
Useful to access data anytime and helpful in generating reports quickly
Speaking about the product's ability to improve sales processes, I would say that even though the tool offers project management capabilities along with ERP functionalities, my company doesn't use it for project management or HR-related areas. My company majorly uses the tool for finance, logistics, and inventory control. I haven't had the need for my company to not integrate the tool with other products. Though my company uses the product separately, we can export Sage CRM into Excel, after which the data can be integrated with other software products. Though the tool can be integrated with other products, my company doesn't do it because Sage CRM is enough for us. The analytical reporting part of the business product is good. The analytical reporting part of the product is used for financial years, along with the profit and loss reports and inventory reports. For the sales part in our company, we use the analytical reports generated by the product to help the sales people in a region-wise, sales-wise and product-wise manner. In my company, one of the teams will be changing from Sage CRM to Microsoft Dynamics. I recommend the product to others who plan to use it, especially since it is a tool suitable for medium-sized companies and not for enterprise-sized businesses. Medium-sized companies can use the product since it is an economical and reliable tool. I rate the tool a nine out of ten.
report
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Top Industries

By visitors reading reviews
Comms Service Provider
18%
Construction Company
14%
Financial Services Firm
12%
University
10%
Construction Company
21%
Manufacturing Company
11%
Comms Service Provider
11%
Outsourcing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise4
Large Enterprise3
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise3
Large Enterprise2
 

Questions from the Community

What is your experience regarding pricing and costs for HubSpot Sales Hub?
My experience with pricing, setup cost, and licensing was a bit confusing, to be honest; I think HubSpot has gone through a lot of recent change around the packaging and the way that it is sold in ...
What needs improvement with HubSpot Sales Hub?
I look forward to seeing a lot of the innovation in the space regarding Agentic AI and the ability to have AI agents working on your behalf via HubSpot to do some prospecting for and to fill the to...
What is your primary use case for HubSpot Sales Hub?
My main use case for HubSpot Sales Hub is that it syncs very well with the way that we track our business via the HubSpot CRM, and it provides me workflows and solutions to manage my day-to-day act...
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Overview

 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif
Avis, Fuji Xerox, Formula 1
Find out what your peers are saying about HubSpot Sales Hub vs. Sage CRM and other solutions. Updated: September 2026.
914,322 professionals have used our research since 2012.