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IBM ProtectTIER vs Rubrik comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM ProtectTIER
Ranking in Backup and Recovery
63rd
Average Rating
7.2
Number of Reviews
7
Ranking in other categories
Deduplication Software (13th)
Rubrik
Ranking in Backup and Recovery
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Cloud Backup (5th), Disaster Recovery (DR) Software (9th)
 

Mindshare comparison

As of November 2026, in the Backup and Recovery category, the mindshare of IBM ProtectTIER is 0.7%, up from 0.4% compared to the previous year. The mindshare of Rubrik is 3.0%, down from 5.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Mindshare Distribution
ProductMindshare (%)
Rubrik3.0%
IBM ProtectTIER0.7%
Other96.3%
Backup and Recovery
 

Featured Reviews

AG
Technical Lead at a manufacturing company with 10,001+ employees
Provides a short-term backup, archive, and cataloging for 20,000 people in our organization
The backup for a large amount of data is slow. When there's a large amount of data, sometimes the backup isn't completed in time. I have a 24 hour cycle, so it doesn't get completed in 24 hours with the large amount of data. With Veritas NetBackup, I can take 20 terabytes of backup in a day.
reviewer2588997 - PeerSpot reviewer
Senior Technical Support Engineer at a tech services company with 10,001+ employees
Reliable automated backups have protected critical databases and simplified recoveries for our operations
Portal identity management should improve. We end up losing people's identity, which was not sufficient enough to read the events. That was the only place I could see for improvement. They keep changing the layouts and descriptions, giving the user confusion if they have not used it for maybe three months. When they come back, the interface is changed. They lost the legacy support, and it is not consistent. Some of the options for the restore give a very hard time for the engineer if they come back after three months to use it because the phrases have changed completely. That is why they were not able to select whether they should select this option or should select another option. Where it comes from, the documentation we gave them does not match anymore. That was a challenge.My consultation part was about how to integrate the technology with each other for the platform or storage or database. I did not deal with any price metrics or scaling the storage. I have no idea about the pricing part. I never joined any meetings or any documents to disclose the pricing. It was quite good in general. Recently, in March 2025, they did a new update which enabled them to update their agents remotely and built in, in-place mode. That is bringing the cybersecurity perspective. That was a big challenge. I said it is a challenge, but I do not know because I left the company, so I am not sure if cybersecurity addressed the solution. Rubrik support is usually very accommodating and very flexible. I am not sure, but the last challenge I saw was that.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In terms of stability, I've found it to be very stable. I've walked into the server room when it was at 60 degrees Celcius, and it was still running fine."
"If you are looking for a reliable and scalable enterprise-class solution, you should consider this solution."
"The most valuable feature is the incremental backup."
"Overall IBM ProtectTIER is a great solution. It is easy to use."
"In terms of stability, I've found it to be very stable."
"I will highly recommend this product for excellent and quick backup solution in small and large IBM I Series environment."
"The solution is highly stable."
"The most valuable features are the self-service features and the ability to search the data."
"The time it takes to manage Rubrik across our entire multi-site environment takes considerably less time than it has taken in the past to manage a single location."
"Rubrik simplifies our data backup and recovery processes significantly. It's very straightforward to use. We start by tagging through VMware, and everything tagged for Rubrik is backed up automatically. Backups are much better and faster because Rubrik takes a full snapshot of the virtual machine. We recently conducted a verification by performing a restore, and even during the restore process, we could bring up the server in less than 10-15 minutes. Additionally, we have set up alerts for sensitive data, which helps us track data."
"The management and ease of installation are the most valuable features."
"I value the options it has for storage tiering (i.e. whether it should be a flash, SSD, or pushed to the cloud) depending on the data provided."
"Rubrik has made the process to manage backup and recovery painless. This frees up more time to work on other projects."
"Replaces legacy tapes and disk backups which are unreliable, expensive and space consuming."
"The archiving, off-of-box, is awesome. It lets you put your data where you want it and gives you the peace of mind of having more than one copy of it. And it's smart about the way that it does the archiving. It doesn't just copy one-for-one. It does all of its processing of the deduplication and compression before it sends it off to the archive, which helps with our cloud costs."
"The feature that I have found most valuable from Rubrik is its protection against ransomware attacks. Rubrik is a very nice, very good solution because it is able to protect your data and you have the possibility from the backup to detect any abnormal behavior, like a ransomware attack. You are able to detect and restore very easily with this solution. This is a major differentiator in comparison to the other competitors."
 

Cons

"The configuration wizards are still complex and hard to navigate. These should be easier to manage."
"My advice to anybody who is considering this solution is to conduct a proof of concept first because everybody's needs are different, and this product is not suitable for every kind of backup."
"These days, we are thinking about pushing another solution because of the poor support from IBM."
"I would like the possibility to back up the infrastructure and then replicate it upon on restart, without having to orchestrate the starting of the VM."
"It is unmanageable. Support would be good."
"Setting up the system to work with legacy equipment is a bit complex at times."
"IBM ProtectTIER could improve by being more user-friendly."
"The backup for a large amount of data is slow. When there's a large amount of data, sometimes the backup isn't completed in time."
"Portal identity management should improve."
"Improving PowerShell integration would greatly simplify Rubrik management."
"Rubrik is an expensive product, more expensive than most."
"The functionality is missing, but they are very receptive to our thoughts and ideas."
"The web interface could benefit from some improvement, particularly in terms of alerting and dashboard clarity. The cloud web interface is somewhat confusing and could use more development attention. Additionally, it's essential to ensure that local on-premise management options remain available alongside cloud-based solutions, as internet availability can affect backup management. Regarding features, cross-hypervisor restore functionality would be a valuable addition, allowing for greater flexibility in restoring VMs across different environments."
"There is room for improvement through a further extension of their Office 365 backup platform. In addition, it's still a bit cost-prohibitive to backup NAS. Those would be the two primary areas for improvement."
"We would like to be able to do granular restores directly from Exchange. Also, more granular management of VM backups would help."
"Global management of multiple systems is lacking, as is reporting across multiple installed units."
 

Pricing and Cost Advice

"This solution is very expensive."
"The customer can decide how they want to purchase a license. However, the price of the solution is expensive."
"IBM ProtectTIER is an expensive solution."
"We have a capacity-based license, which is managed centrally for all the sites of my company."
"The solution is expensive for small businesses."
"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."
"It’s simple, straightforward, and we were able to see 50% hard savings."
"The pricing has been quite good from our perspective, in terms of being able to negotiate with the Rubrik team to get the product that we want and be able to sell that out to our end customers."
"The setup cost is a bit high, but the solution is an all-in-one solution."
"You pay a premium for Rubrik, but you're getting a premium service that comes with immutable backups, instant recovery, and world-class support."
"We pay yearly and it's based on the number of bricks."
"It is an expensive product."
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Top Industries

By visitors reading reviews
Construction Company
18%
Financial Services Firm
12%
Manufacturing Company
12%
Comms Service Provider
11%
Financial Services Firm
12%
Manufacturing Company
8%
Healthcare Company
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise3
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise56
 

Questions from the Community

Ask a question
Earn 20 points
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Overview

 

Sample Customers

Durham Police Department, Re-Store LLC, CenterGrid, pixx.io GmbH, Australian Government Department of Defence, QD, Refresco Gerber
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about IBM ProtectTIER vs. Rubrik and other solutions. Updated: November 2026.
920,769 professionals have used our research since 2012.