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IBM SPSS Modeler vs IBM Watson Studio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM SPSS Modeler
Ranking in Data Science Platforms
12th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
40
Ranking in other categories
Data Mining (3rd)
IBM Watson Studio
Ranking in Data Science Platforms
16th
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
17
Ranking in other categories
AI Development Platforms (16th)
 

Mindshare comparison

As of February 2026, in the Data Science Platforms category, the mindshare of IBM SPSS Modeler is 3.5%, up from 2.3% compared to the previous year. The mindshare of IBM Watson Studio is 2.3%, up from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Science Platforms Market Share Distribution
ProductMarket Share (%)
IBM SPSS Modeler3.5%
IBM Watson Studio2.3%
Other94.2%
Data Science Platforms
 

Featured Reviews

RB
Business Owner at SASS GmbH
Support and flexibility enable effective project initiation and meet customer needs but deployment requires enhancement
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a solution, and then I convert my MATLAB solution to C programming language. This I can deploy, and I can check it, and it is MISRA compatible. It is very easy to deploy it, to go from MATLAB to C or C++, which is actually needed in the car industry. In the car industry, they want to have it in the hardware. You cannot put MATLAB or IBM SPSS Modeler in the hardware of a car, but with C, there is no problem with a microcontroller. They can shoot it into the microcontroller, and I can check it with Polyspace, and it is MISRA compatible, which is an industrial standard. There is nothing similar in IBM SPSS Modeler. I made solutions with IBM SPSS Modeler, and then the customer said they wanted to make a production out of it, and it was not possible. I stopped with IBM SPSS Modeler 18. It is now 18.6 from what I know at the moment. I do not believe that there is a possibility to design a graphic user interface with it. It is itself a graphic user interface, where you put all sorts of little icons into the display.
AA
Director, Channel and Alliances at Akinon
Automated processes improve efficiency while user interface and accessibility need enhancements
IBM Watson Studio, while powerful, lacks user-friendliness. It is not easy to use, particularly for medium or small enterprises or less experienced staff. Another aspect that requires improvement is the complexity involved in computer vision tasks. The integration capabilities have not significantly impacted workflow since there are simpler tools like Alteryx and Nine. The platform is associated with a complicated setup process and demands heavy hardware, making it expensive to scale. IBM should work on optimizing the user interface and enhancing the product's accessibility for medium and small enterprises.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It scales. I have not run into any challenges where it will not perform.​"
"The visual modeling capability is one of its attractive features."
"It continues to be a very flexible platform, so that it handles R and Python and other types of technology. It seems to be growing with additional open-source movement out there on different platforms."
"It is very scalable for non-technical people."
"We are creating models and putting them into production much faster than we would if we had just gone with a strict, code-based solution, like R or Python."
"The ease of use in the user interface is the best part of it. The ability to customize some of my streams with R and Python has been very useful to me, I've automated a few things with that."
"It is pretty scalable."
"We had an IBM Guardium service contract where we used one of their resources to help us develop our prototype. It was a good experience, but they were helpful and responsive."
"The solution is very easy to use."
"The main benefit is the ease of use. We see a lot of engineers in our site and customers that really like the way the tools are able to work with the people."
"The system's ability to take a look at data, segment it and then use that data very differently."
"Watson Studio is the most complete tool for AI projects."
"It is a very stable and reliable solution."
"The scalability of IBM Watson Studio is great."
"It is a stable, reliable product."
"It stands out for its substantial AI capabilities, offering a broad spectrum of features for crafting solutions that meet specific requirements."
 

Cons

"Regarding visual modeling, it is not the biggest strength of the product, although from what I hear in the latest release it's going to be a lot stronger. That, to me, has always been the biggest flaw in using this. It's very difficult to get good visualization."
"Formula writing is not straightforward for an Excel user. Totally new set of functions, which takes time to learn and teach."
"Expensive to deploy solutions. You need to buy an extra deployment unit."
"Unstructured data is not appropriate for SPSS Modeler."
"I can say the solution is outdated."
"I would like see more programming languages added, like MATLAB. That would be better."
"​I would like better integration into the Weather Company solution. I have raised a couple of concerns about this integration and having more time series capabilities.​"
"It would be beneficial if the tool would include more well-known machine learning algorithms."
"More features in data virtualization would be helpful. The solution could use an interactive dashboard that could make exploration easier."
"One area that could be improved is the backup and restoration of the database and the overall database configuration."
"One area that could be improved is the backup and restoration of the database and the overall database configuration."
"It's sometimes easy to get lost given the number of images the solution opens up when you click on the mouse and the amount of different tabs."
"Watson Studio would be improved with a clearer path for the deployment of docker images."
"I wish learning IBM Watson Studio could be easier and more gradual, as it is a complex task. Also, I think pricing is a bit high."
"The solution's interface is very slow at times."
"Initially, it was quite complex. For us, it was not only a matter of getting it installed, that was just a start. It was also trying to come up with a standard way of implementing it across the entire organization, which had been a challenge."
 

Pricing and Cost Advice

"It is an expensive product."
"It got us a good amount of money with quick and efficient modeling."
"This tool, being an IBM product, is pretty expensive."
"The scalability was kind of limited by our ability to get other people licenses, and that was usually more of a financial constraint. It's expensive, but it's a good tool."
"I am using the free version of IBM SPSS Modeler, it is the educational edition version."
"The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten users use the server with ten licenses, it runs faster. But if forty users use the same appliance, everything slows down. People then think it's not easy to do things and prefer using remote tools like Python to extract data from the database. It's not about being expensive or cheap, but about people's knowledge and experience in how to do the work."
"Its price is okay for a company, but for personal use, it is considered somewhat expensive."
"Having in mind all four tools from Garner’s top quadrant, the pricing of this tool is competitive and it reflects the quality that it offers."
"IBM Watson Studio is an expensive solution."
"IBM Watson Studio is a reasonably priced product"
"The pricing is generally reasonable and straightforward but can vary significantly depending on the specific workloads in use."
"Watson Studio's pricing is reasonable for what you get."
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Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
11%
University
9%
Manufacturing Company
6%
Financial Services Firm
12%
Manufacturing Company
11%
Educational Organization
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise4
Large Enterprise32
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise1
Large Enterprise5
 

Questions from the Community

What is your experience regarding pricing and costs for IBM SPSS Modeler?
The government has funds and a budget, it's hard to say if it's expensive or cheap. In Canada, they have a yearly budget. They used to encourage people to use the modeler for development. If ten us...
What needs improvement with IBM SPSS Modeler?
The customer comes to you and says they want to deploy it and make a production out of this, which is very difficult and expensive with IBM SPSS Modeler. With MATLAB, there is no problem. I have a ...
What is your primary use case for IBM SPSS Modeler?
I have been using IBM SPSS Modeler for a long time. I am using IBM SPSS Modeler mainly for ETL. Sometimes I use it to compare the results of the modeling as compared to MATLAB. MATLAB is the main t...
What is your experience regarding pricing and costs for IBM Watson Studio?
IBM Watson Studio is considered rather expensive, with a rating of six or seven. The pricing could be optimized relative to the features and capabilities of the product.
What needs improvement with IBM Watson Studio?
Better documentation and more tutorials could enhance user experience with IBM Watson Studio.
What is your primary use case for IBM Watson Studio?
My usual use cases for IBM Watson Studio include data analysis and model building.
 

Also Known As

SPSS Modeler
Watson Studio, IBM Data Science Experience, Data Science Experience, DSx
 

Overview

 

Sample Customers

Reisebªro Idealtours GmbH, MedeAnalytics, Afni, Israel Electric Corporation, Nedbank Ltd., DigitalGlobe, Vodafone Hungary, Aegon Hungary, Bureau Veritas, Brammer Group, Florida Department of Juvenile Justice, InSites Consulting, Fortis Turkey
GroupM, Accenture, Fifth Third Bank
Find out what your peers are saying about IBM SPSS Modeler vs. IBM Watson Studio and other solutions. Updated: December 2025.
881,733 professionals have used our research since 2012.