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Imperva Web Application Firewall vs Microsoft Azure Application Gateway comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 20, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Imperva Web Application Fir...
Ranking in Web Application Firewall (WAF)
7th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
52
Ranking in other categories
No ranking in other categories
Microsoft Azure Application...
Ranking in Web Application Firewall (WAF)
3rd
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
48
Ranking in other categories
Application Delivery Controllers (ADC) (3rd)
 

Mindshare comparison

As of July 2025, in the Web Application Firewall (WAF) category, the mindshare of Imperva Web Application Firewall is 5.6%, down from 6.6% compared to the previous year. The mindshare of Microsoft Azure Application Gateway is 8.0%, down from 12.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF)
 

Featured Reviews

Mitesh D Patel - PeerSpot reviewer
Effectively defends against threats like cross-site scripting (XSS), SQL injection, and others
It does bring value. For example, consider a BFSI customer. Their application is critical and represents their brand. Without a WAF, an attack could take their application down, harming their reputation. It leads to hampering the customer's workflow. With an Imperva WAF, they protect against attacks like DDoS or SQL injection, ensuring their application remains available and customers are happy. That's the main benefit for both the customer and the organization. The impact depends on the customer's use case. If their business primarily operates online, a CDN is beneficial for traffic optimization. Moreover, the integration options depend on the specific use case of our customers. Generally, integration capabilities are good with SIEM (Security Information and Event Management) parts.
Bonieber  Orofeo - PeerSpot reviewer
Application gateway optimizes performance and simplifies cloud transitions
There are a lot of things I appreciate about Microsoft Azure Application Gateway. Microsoft Azure Application Gateway is beneficial for us as it helps in publishing our website, providing us comfort when it comes to the availability of our applications. The autoscaling feature in Microsoft Azure Application Gateway is very obvious, and I have no issues with it; it is well planned and organized. Microsoft Azure Application Gateway impacts our cost savings while maintaining higher performance. The Web Application Firewall (WAF) in Microsoft Azure Application Gateway has been very effective in protecting applications from security threats. Microsoft Azure Application Gateway helps us manage our AI-driven applications by enabling faster transactions, improving our work.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution integrates seamlessly with other tools and has a good alert mechanism."
"I am impressed with the product's scalability, availability, easy management, and security. We were able to integrate the product with Azure and Sentinel."
"It has threat intelligence and we are using Incapsula. With threat intelligence, we can separate HTTP and HTTPS traffic. We can use Incapsula to send all the threat intelligence to the WAF."
"Imperva Web Application Firewall is a highly stable solution and is very mature."
"The most valuable features of the Imperva Web Application Firewall are DDoS, malware, and the other malicious threat prevention it provides. Additionally, third-party integration is available. You can forward the log for further analysis."
"The valuable features of Imperva WAF include its effective security breach prevention through automatically updating rules."
"The WAF itself has been very valuable to me because it has such a complete range of features. Another reason why I like it is because it also takes care of the total overview of the traffic over the network."
"It mitigates all of the availabilities of risks around web applications."
"Using policies to link and manage these URL-based routing configurations is also valuable."
"Load balancing and web application firewall features are the most valuable."
"We chose this solution in the first place because it has access to Layer 7. I can control the requests and the content, which I can access on my network if I want to even if it's forbidden access to other external resources. If I want to monitor, for example, traffic, and apply this rule on Layer 7, I can do so. This was our main goal when implementing this application. We wanted to take advantage of the Gateway capabilities."
"The most valuable feature of Microsoft Azure Application Gateway is its ease of use."
"The most valuable feature of the solution is traffic management."
"Microsoft Azure Application Gateway is an easy-to-use solution."
"I find Application Gateway’s WAF module valuable because it helps prevent layer 7 attacks."
"The simplicity of the solution and its ability to integrate easily with others are its most valuable aspects."
 

Cons

"Imperva Web Application Firewall could improve the console by making it easier to use."
"The only disadvantage of Imperva is that it is a pretty costly solution."
"I would like the solution to improve its support response time."
"The solution works for particular zones but isn't always the best solution for all zones."
"An improvement for Imperva WAF would be to reduce the number of false positives and create more strong use cases based on AI/ML or behavioral analytics."
"The tool needs to improve CPU and storage memory."
"Sometimes, support tickets don't get addressed quickly."
"The product's customization capabilities are a bit problematic, requiring support cases for backend modifications."
"We have encountered some issues with automatic redirection and cancellation, leading to 502 and 504 gateway errors. So, I experienced some trouble with containers."
"The support can be improved when you are configuring the system rules. The Disaster Recovery feature can be added in the next release. The price of the solution can be reduced a bit."
"The solution has many limitations. You cannot upgrade the VPN to the application gateway. So I started with version one, which has limited capabilities, and they provided version two. And unfortunately, I cannot upgrade from v one to v two like other services. So I have to decommission the version one and create a new one with version two. Also the version one was complex with the certificates uploading the SQL certificates."
"It does not have the flexibility for using public IPs in version 2."
"The pricing of the solution could be improved. Right now, it's a bit expensive."
"Microsoft Azure Application Gateway is harder to manage than Imperva. It is not intuitive and stable compared to other products."
"Scalability can be an issue."
"The monitoring on the solution could be better."
 

Pricing and Cost Advice

"The cost of this solution depends on the platform."
"The price of this solution is a little bit high compared to competitors."
"It is very costly, but the return on investment is very high. Its cost was around $70,000, and we got it back in just six months."
"We sell three-year licenses for Imperva Web Application Firewall to our customers. The price is a little expensive."
"There are some licenses that you have to buy to use some features. Its price could be better. Price is always important because, at the end of the day, customers have a budget. If you can meet the budget, you can sell, and if you don't, you cannot sell."
"There is a license for this solution and we purchase the license annually with no additional fees."
"Imperva Web Application Firewall price is higher compared to other solutions. However, everything is included in the price."
"Imperva’s pricing is a bit higher in the market since it offers a full-blown WAF."
"I rate the price of Microsoft Azure Application Gateway an eight out of ten."
"Every solution comes with a license and cost. Microsoft provides the license and the total cost is for the maintenance every year."
"The solution's pricing is not complex. It is not expensive from our point of view."
"The tool's pricing model is pay-as-you-go."
"I would rate the pricing a three out of ten, with ten being cheap and one being expensive."
"Regarding pricing for Azure Application Gateway, I would rate it at seven."
"Microsoft Azure Application Gateway is expensive."
"The solution is fairly priced."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
12%
Insurance Company
8%
Manufacturing Company
6%
Computer Software Company
15%
Financial Services Firm
12%
Government
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Is Citrix ADC (formerly Netscaler) the best ADC to use and if not why?
For ADC, any ADC can do a good job. But in case if you want to add WAF functionality to the same ADC hardware you have to look for other ADC's like F5, Imperva, Radware, Fortinet, etc.
DDoS solutions: Any other solutions to consider aside from Radware DDoS Protection Service and F5 Silverline DDoS Protection?
You can have a look to Imperva Cloud WAF, the anti-DDoS mitigation is under 1s and works very well. I observed a lot of DDoS attacks that were well managed (even not seen by the customer) by Imperv...
What's the difference between Azure Front Door and Application Gateway?
We found Azure Front Door to be easily scaled and very stable. The implementation is very fast and Microsoft provides excellent support. Azure Front Door can quickly detect abnormalities before the...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft Azure Application Gateway web application firewall software was the better fit ...
What do you like most about Microsoft Azure Application Gateway?
Application Gateway automatically redirects unwanted users and takes care of the security aspect. It also handles the performance side of things, which is why we use it.
 

Also Known As

No data available
Azure Application Gateway, MS Azure Application Gateway
 

Overview

 

Sample Customers

BlueCross BlueShield, eHarmony, EMF Broadcasting, GE Healthcare, Metro Bank, The Motley Fool, Siemens
Lilly, AccuWeather, AIRFRANCE, Honeywell
Find out what your peers are saying about Imperva Web Application Firewall vs. Microsoft Azure Application Gateway and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.