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Informatica Intelligent Data Management Cloud (IDMC) vs Syniti Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (3rd), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Syniti Data Quality
Ranking in Data Quality
6th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Data Quality category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 10.8%, down from 21.9% compared to the previous year. The mindshare of Syniti Data Quality is 5.8%, down from 9.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)10.8%
Syniti Data Quality5.8%
Other83.4%
Data Quality
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
RA
Offers predefined rules and easy to migrate data with minimum customisation of rules
The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage. We should be able to tune the existing process by using simple SQL queries based on the customer's requirements. In future releases, I would like to see more features around Preload and postload reports. From the end-user point of view, it is not very feasible to read. I need to know how the data has been migrated. I need to know whether the complete data has been migrated, only the required data has been migrated, and how it was migrated. So the postload reports will give validation between the source data and the target source. It would give exact picture of the data migration.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Informatica Axon is features, interfaces, and data mapping. It represents clusters nicely."
"It is quite easy to use and flexible."
"It has become an easy way to exchange information through any cloud application."
"The feature that allows me to search across the entire organizational database and then look through what objects are in which tables and which locations is quite handy."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"You can extract and transfer your data as you wish it to be consumed later."
"The solution scales well."
"Axon does one interesting thing that I don't think other tools do as well. It lets you rate data and incorporates Informatica's data quality feature into it. There are little indications and graphics that show you how good the data quality is, and you can drill into it to see where potential issues lie."
"Syniti has built-in 80% of the solution, and we only need to customize 20 to 25% of the features. It is easy to run and pre-load reports."
"With Syniti Data Quality, you can integrate SAP and directly fix errors from Syniti Data Quality instead of logging into SAP and then fixing them."
"The major benefits of Syniti Data Quality stem from the productivity and flexibility it offers to users."
"The customer service and support is good."
 

Cons

"There is room for improvement in the support. The response time could be faster."
"Informatica MDM could improve the interdependency with integration. The solution sometimes becomes a bit difficult to change considering a lot of interdependency with the integration. There can be some improvement in the workflows and they can introduce more artificial intelligence."
"The cloud version of the Informatica, it's a very substandard product. They might say it's enterprise-ready but it's not at all ready. They need to add more features, such as improved data replication features. If you look at other tools, such as Matillion they are now cloud-native and flexible. Additionally, Informatica Cloud Data Integration should have a good migration strategy from Informatica PowerCenter to Informatica Cloud Data Integration."
"Informatica Axon does not provide complete transparency about the level of detailing you need and the logic used in ETL."
"The integration process is not easy."
"I think everything related to the APIs and the manageability of the APIs in Informatica MDM are areas where improvements are required."
"The product is not too user-friendly to do the configurations."
"The regions in which the data resides are still limited. This could be an issue in terms of the data residency laws of some of the countries. They should get more regions."
"The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage."
"It would be good if Syniti Data Quality could integrate more AI in the future."
"In Syniti Data Quality, data extraction is an area with certain shortcomings where improvements are required."
"The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement."
 

Pricing and Cost Advice

"The product is highly-priced."
"Informatica MDM's pricetag should come down. They have to cut some costs."
"The price of Informatica Cloud Data Integration could be reduced."
"Informatica Axon is a costly solution. I rate Informatica Axon a four out of ten for its pricing."
"I rate the product's pricing a five on a scale of one to ten, where one is cheap and ten is expensive."
"My understanding is that Informatica is quite expensive compare to other tools that are available in the market."
"The price is comparable."
"It's a very expensive solution"
"The solution is expensive."
"I would rate the pricing a six out of ten, where one is cheap, and ten is expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
10%
Manufacturing Company
10%
Insurance Company
7%
Manufacturing Company
18%
Computer Software Company
9%
Financial Services Firm
9%
Retailer
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Syniti Data Quality?
The customer service and support is good.
What needs improvement with Syniti Data Quality?
The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement.
What is your primary use case for Syniti Data Quality?
Syniti Data Quality's use case is similar to what we do in SAP Information Steward. You can create a data quality report and your business Steward, which is more into cleansing the data. They will ...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
Syniti DQ
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Kraft Foods, Puget Sound Energy
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Syniti Data Quality and other solutions. Updated: September 2025.
868,706 professionals have used our research since 2012.