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Jira Align vs ServiceNow DevOps comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Jira Align
Ranking in Value Stream Management Software
1st
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
42
Ranking in other categories
Application Lifecycle Management (ALM) Suites (9th), Enterprise Agile Planning Tools (4th)
ServiceNow DevOps
Ranking in Value Stream Management Software
4th
Average Rating
7.6
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Value Stream Management Software category, the mindshare of Jira Align is 34.4%, down from 40.8% compared to the previous year. The mindshare of ServiceNow DevOps is 5.3%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Value Stream Management Software
 

Featured Reviews

ShyiamaKishun - PeerSpot reviewer
Has a straightforward setup process and efficient project management features .
Jira Align supports program increment planning by facilitating the planning aspect, including team setup, dependency management, and defining the layout for each step or stage in a project. The platform aids in breaking down targets into parts, aligning with Agile principles, and ensuring a structured layout. The most impactful feature of Jira Align for project management lies in its capabilities related to planning and setting up projects. The platform visually understands targets, offering a clear and detailed layout. We can determine when to speed up the process or access the project. We can address the issues related to planning and development efficiently. It is a great product to use, aiding in project planning and alignment. I recommend it to others and rate it a ten out of ten.
Dinesh Khanna - PeerSpot reviewer
A tool that offers useful templates and is very easy to integrate with CI/CD tools
Initially, I faced some difficulties with the product's initial setup phase. After handling the setup phase for other applications, I don't feel the need to take much time to handle the integration or implementation part attached to the solution. The solution is deployed on the public cloud services offered by Azure. The time needed to take care of the deployment phase of the solution depends on the project and the weightage of an application in an environment. It is important to see how long it takes to handle the deployment process stage by stage. During the product's testing part, it takes time since there is a need to take care of the integration part along with unit testing, functional testing, and performance testing before it is made available specifically for an environment after considering aspects from a security point of view. After the aforementioned aspects are taken care of, the product needs to go for business approvals and then through stages, including the QA stage, before reaching the final stage related to production and deployment. Our organization has more than 20 applications that we manage with the help of the solution, because of which most of the things are automated across the company, and only three or four people are sufficient to handle all the applications.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Jira Align is an intuitive tool that features a roadmap view...The initial setup was straightforward...Jira Align is definitely worth the money."
"The most valuable features of Jira Align are its product roadmap and reporting."
"Jira is one of the most widely used tools in the market, and it has a vast amount of data already stored in it. Jira Align is crucial in orchestrating this data and providing valuable views and insights. However, it's essential for tools like Jira Align to offer configurable features. While complete customization might not always be feasible for enterprise-level tools, configurable features allow organizations to drive transformation accordingly."
"Velocity and reporting provide good visibility, burndown charts, and particularly velocity measurement."
"In my previous experience, the Portfolio and Structure feature in Jira is really valuable because it assists with forecasting for projects."
"The technical support services are excellent."
"Align enables the capture of all capabilities."
"Jira Align has been quite a helpful tool for us because, without it, we would be juggling with all our story points or our backlog items, which would be difficult to manage."
"It's very user-friendly. It has a reporting side that is very automated. There are a lot of things that you can automate using that tool."
"I have found the ease of CACD integration to be the most valuable feature."
"We use it for a lot of things, and it is really good for our use cases. We use it for our help desk and knowledge management, which is really good. When it comes to modules, it has an incident module, which is really good for us in terms of tracking our cases and incidents. Its change management module is really good, and it also has customization capabilities."
"The API part of the solution is very easy to integrate with CI/CD tools, which helps our company achieve our goals related to the integration part."
 

Cons

"The tool must provide better bulk editing features."
"The synchronization between Jira and Jira Align takes too long."
"Lacks sufficient reporting capabilities."
"It should just have the integration with Jira. We haven't looked at it since Atlassian bought the product."
"One feature that needs improvement is the tool's ability to change schedules automatically. Users can't simply drag and drop tasks to reschedule them without notifying the entire team. This lack of functionality can hinder project management control, as changes should be communicated transparently to all team members."
"I've encountered limitations in using Jira Align for certain aspects, particularly in implementing OKRs. Jira Align's highest hierarchy is Epic, which may not always align perfectly for specific initiatives. Additionally, while Jira Align offers functionality for tracking OKRs and generating dashboards, I've found that it lacks in some areas. As a result, we've explored alternative solutions that better meet our needs in these areas. Its Kanban feature is also limited."
"There is no linkage between the Jira records and the overarching schedule. We maintain the overarching schedule in Microsoft Project, and there is no linkage back and forth with the Jira tasks. They are independent of each other."
"One area where Jira Align could be improved is mobile accessibility."
"Its performance is really bad. When you're on the hosted cloud, it gives you the time it takes for a transaction to happen, and it takes anything from 20 seconds to a minute, which is a really long time. Something that is really annoying in this solution is that when you click on the Back button to go back, you don't go back to the previous screen. You go back all the way to the homepage. It is really annoying and painful. Its UI is also pretty dated. It is very customizable, but the customization seems to be clunky. We have a separate team that owns the ServiceNow implementation. They control how it is customized. Its customizations are pretty extensive, and it takes us a while to get them done, which is painful. That could be because of our internal team, as opposed to the product itself. When it comes to DevOps, there are better solutions such as Atlassian and Azure DevOps. ServiceNow DevOps is an ITIL product that is trying to be something else. DevOps is not its prime purpose, even though it is capable of doing that. Trying to be too many things by one platform is not a good idea. They should focus on the ITIL space and not get into all other spaces."
"Pricing is our biggest concern with the solution."
"The roles for the ServiceNow administration side could be improved. I think they could be more specific or add the descriptions for the different roles."
"From a documentation point of view, there are certain areas of concern, and improvements are to be made to make the documentation part clearer and crisper."
 

Pricing and Cost Advice

"Jira Align has price packages for different purposes."
"Our customers buy licenses. We are not involved in its purchase."
"Jira Align is an expensive solution."
"My company pays approximately 399 USD per month for the solution."
"The pricing and licensing costs are rated lower, around six mainly due to significant increases in licensing costs that were not well-received by users."
"On a scale of one to ten, where one is cheap, and ten is expensive, I rate Jira Align a seven out of ten."
"Jira Align is an expensive solution."
"The license for Jira Align is priced fairly."
"Though it is an expensive solution, it is an affordable one, in my opinion."
"It's very expensive, so some organizations can't afford the additional license."
"We consider the pricing to be inordinately expensive and may deter others from choosing the solution"
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Manufacturing Company
13%
Computer Software Company
13%
Insurance Company
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Jira Align?
I joined the company because they had a large project, and as a startup company, they needed to scale up efficiently. My task was to review the current baseline, assess the team's capabilities, and...
What needs improvement with Jira Align?
The platform's communication features could be more robust for better team integration.
What is your primary use case for Jira Align?
We use Jira Align for business strategies, collaboration, and reporting. The solution allows us to manage the various products and features delivered on that platform.
What do you like most about ServiceNow DevOps?
The API part of the solution is very easy to integrate with CI/CD tools, which helps our company achieve our goals related to the integration part.
What needs improvement with ServiceNow DevOps?
As of now, our company doesn't see any area where the solution has any shortcomings. From a documentation point of view, there are certain areas of concern, and improvements are to be made to make ...
What is your primary use case for ServiceNow DevOps?
My company is in the process of integrating Azure DevOps with ServiceNow. The solution is mainly used for deployment purposes with change requests whenever there is a need to do production, deploym...
 

Also Known As

AgileCraft
No data available
 

Overview

 

Sample Customers

Anthem, nielsen, Homeland Security, NCR, dimension data
Syntax, Bridgewater Bank, Capita
Find out what your peers are saying about Jira Align vs. ServiceNow DevOps and other solutions. Updated: July 2025.
865,295 professionals have used our research since 2012.