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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
137
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
8th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 30.9%, down from 38.3% compared to the previous year. The mindshare of UrbanCode Deploy is 4.0%, down from 4.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Market Share Distribution
ProductMarket Share (%)
Microsoft Azure DevOps30.9%
UrbanCode Deploy4.0%
Other65.1%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I really like the Microsoft DevOps survey."
"This solution is stable."
"You can have test cases in DevOps but not in JIRA. And, DevOps has advantages in terms of executing those test cases."
"They have been lately adding features to the services on a regular basis. Every two weeks, they are adding functionality to Azure DevOps Services to match it with what Azure DevOps Server or on-prem would offer. So, we continue to get more robust functionality. My favorite right now is that they are starting to open up the API availability within Azure DevOps Services. Another thing that I like about Azure DevOps is that you can use it with any of the products that are on the market. You can integrate it with Jenkins and other open-source products to complete that fully functional CI, CD, CT, CM, and CS pipeline. It continues to enhance."
"Some of the valuable features are the interface and the workflows are easy to learn and to manage."
"All of the features related to release management are very good."
"It has a good GUI, and it's very user-friendly."
"Version control practices have been perfect for us. It maintains a detailed history and is integrated with GitHub, which is also a Microsoft product. It is quite a game-changer."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"The solution handles complex deployments very efficiently."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
"The stability is good. I haven't experienced any issues."
"The most valuable feature is the snapshot functionality, which allows us to access previous versions of the artifacts."
"The most valuable functionality is the ability to define the deployment process, schedule the deployment and automatically execute the deployments to different environments."
 

Cons

"In comparison to JIRA, I believe DevOps has very poor reporting and metrics support."
"If they could build up requirement traceability metrics, then it would be great."
"We would like some bidirectional synchronization. It's the requirement if you want to analyze it to software requirements, et cetera. That's something that most of the tools aren't that good at."
"The documentation isn't straightforward."
"I can't think of anything I would like to improve, since I don't have complete knowledge of the platform yet. I'm sure that as I gain more experience, I will understand it better. The price could maybe be cheaper, but I'm sure I'll have more ideas as to improvements and additional features once I've used it more."
"The ability to extend work items was more flexible than it is now. Talking version control, one of our customers had some issues because they found it very difficult to manage more than 1000 repositories for one team project."
"They have brought a lot of new collaboration features in the latest version. We haven't used those features, but they should continue to expand it more on the collaboration front so that two developers can look at the code and work at the same time. It will be helpful for working from home."
"The optimization feature in Microsoft Azure DevOps needs improvement. Control over multiple projects could also be improved."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"I would like to see more reporting for container architecture."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"The technical support of the solution could definitely be improved as PMRs take long to resolve."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"The interface allows access in a number of ways but that can be confusing."
 

Pricing and Cost Advice

"When compared to other vendors, it is cheaper."
"It's a good tool, quite rich, it has a lot of features, and quite a lot of analytical capabilities which are built on top of it so that you can see how your projects are going and all that stuff. It's a good tool."
"The price of this solution is fair."
"There is a license for this solution."
"Most of the things that we need and use are incorporated in the corporate solution — there are no additional costs."
"The cost is quite affordable."
"The price is reasonable, but of course, you can find others that are cheaper such as Atlassian."
"The reason that customers are going to the cloud is that it provides the ability to reduce the license cost. For example, when purchasing Office 365 it is bundled with Word, Excel, PowerPoint, Access, and many other applications. In the past, purchasing a license was approximately $600. Today it's only $35 or $45 per customer, per client, or per user, plus the storage. It's less expensive for companies today, to use something, such as Microsoft Azure DevOps, and provide the software to all the employees needing a license. It's better to go with the cloud than just to buy the licenses by themselves."
"The cost of the solution is high but it offers great ROI."
"Considering COVID-19, the price is too high."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Government
10%
Financial Services Firm
10%
Computer Software Company
9%
Financial Services Firm
35%
Insurance Company
11%
Computer Software Company
5%
Manufacturing Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise28
Large Enterprise69
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise21
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
What do you like most about Microsoft Azure DevOps?
Valuable features for project management and tracking in Azure DevOps include a portal displaying test results, check-in/check-out activity, and developer/tester productivity.
Ask a question
Earn 20 points
 

Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: February 2026.
881,707 professionals have used our research since 2012.