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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
133
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
6th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 32.3%, down from 40.4% compared to the previous year. The mindshare of UrbanCode Deploy is 6.3%, up from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation
 

Featured Reviews

Ivan Angelov - PeerSpot reviewer
Facilitates agile transformation with potential for enhanced intuitiveness
What I liked about the solution is that it offers numerous features that are not available by default unless you are agile. Transitioning from the traditional Waterfall model to an agile methodology was challenging for us. Until 2020, our team predominantly worked with the Waterfall approach, using local tools like ServiceNow. We had a few team members who were familiar with Agile ISO, but none had experience with Azure. Therefore, we pursued Azure certification at the AZ-900 level. Our company organized a training session with a certified Azure expert, which was extremely beneficial for adopting best practices during the initial three months. This preparation helped us get accustomed to the new tool, as transitioning to a new system invariably requires time. Managing a pipeline of deliverables became significantly easier with this solution. We utilized it for stories and integrated change management with Azure DevOps. Eventually, everything related to the environment was organized there, enabling us to follow up and track progress with our technical engineers on an hourly, daily, or weekly basis. Reports were automatically generated and sent to management, offering them insights into our progress concerning the predefined roadmap.
CT
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Before using this solution, we had to deploy our applications, from pre-production to production, manually."
"It is stable. I like Azure a lot. All our guys are Microsoft certified."
"The nice thing about Visual Studio Code is that it's a modular design. So if you're working on a strange language that has a different syntax, you can just get a plugin that'll format your code for you based on the language it's in."
"All features are good. Pipelines feature is great, and Boards and Artifacts features are also really good. It is really good at what it does. It is very comprehensive, and it has some really great aspects to it. It is very easy. It is probably one of the easiest to use DevOps tools in the industry, and it is well integrated."
"It is a cloud-based system. So, it is stable and scalable."
"All of the features related to release management are very good."
"The most valuable feature in automating our build and release processes with Azure DevOps is the scheduling capability."
"This platform provides a large span of tools and technologies."
"The most valuable functionality is the ability to define the deployment process, schedule the deployment and automatically execute the deployments to different environments."
"The solution handles complex deployments very efficiently."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"The most valuable feature is the snapshot functionality, which allows us to access previous versions of the artifacts."
"The stability is good. I haven't experienced any issues."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
 

Cons

"There is room for improvement on the UI side, especially with merge requests. If we compare Azure DevOps to GitLab when it comes to branches and PRs (pull requests), GitLab has a better interface."
"As for room for improvement, more features need to be added to the classic pipeline. The build and release pipelines are present, but there has not been much improvement there."
"I would like to see improvement in the metrics and the dependencies."
"The administrative capabilities of the tool need a huge improvement. Its Wiki and reporting also need a lot of improvement. Their support can also be better."
"We are facing a lot of issues in the development of containerized solutions. We are facing a lot of challenges in this area. They could make the process simpler."
"The installation time of this solution depends on the environment it is being implemented in. We had a couple of projects that took around two weeks of implementation. This included the whole integration of the DevOps and everything together."
"They have brought a lot of new collaboration features in the latest version. We haven't used those features, but they should continue to expand it more on the collaboration front so that two developers can look at the code and work at the same time. It will be helpful for working from home."
"The ability to extend work items was more flexible than it is now. Talking version control, one of our customers had some issues because they found it very difficult to manage more than 1000 repositories for one team project."
"I would like to see more reporting for container architecture."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"The technical support of the solution could definitely be improved as PMRs take long to resolve."
"The interface allows access in a number of ways but that can be confusing."
 

Pricing and Cost Advice

"The price is reasonable, but of course, you can find others that are cheaper such as Atlassian."
"Its pricing is reasonable for the number of features that you get and the functionality that you can utilize for the agile delivery, which is what we are using it for. I found it extremely cost-effective."
"There is a licensing fee of $6/user per month."
"When compared to other vendors, it is cheaper."
"It is a subscription model and I only pay for what I use."
"The licensing costs are reasonable."
"I don't know what we pay, but I do know what I've seen online. If we switched to JIRA, we will basically have to double our costs because we still have to pay for the DevOps licensing. We're probably spending $100 a month on it. It has only standard licensing fees."
"Licensing cost per user is approximately $11 to $15. We have about 400 users, but not all are active. We have around 200 to 300 active users."
"Considering COVID-19, the price is too high."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"The cost of the solution is high but it offers great ROI."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Computer Software Company
12%
Financial Services Firm
12%
Government
9%
Educational Organization
32%
Financial Services Firm
31%
Insurance Company
9%
Computer Software Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
What do you like most about Microsoft Azure DevOps?
Valuable features for project management and tracking in Azure DevOps include a portal displaying test results, check-in/check-out activity, and developer/tester productivity.
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Earn 20 points
 

Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.