NetApp AFF vs NetApp EF-Series All Flash Arrays comparison

NetApp AFF vs. NetApp EF-Series All Flash Arrays

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of July 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of NetApp AFF is 9.4%, down from 9.8% compared to the previous year. The mindshare of NetApp EF-Series All Flash Arrays is 0.7%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

Flexible with great support and high-speed multi-protocol storage

Ian Rousom

Owner at RTX

Keystone offers flexible consumption models that go beyond just how much capacity at such and such a speed, et cetera. We don't always know what the profile of that data will be. However, if we can quickly agree on terms that meet our needs and make NetApp still reasonably profitable, we can confidently deploy, see how things go and adjust. That kind of service delivery model, that customer service model has sped things up and made contract negotiations much easier. It frankly made the owners of the system more confident. We've experienced faster time to market. It's hard for us to find and retain infrastructure staff. We're in a business where the firm fixed price contract reigns supreme, and so we can't always just offer someone more money. However, if they can dedicate their time to learning one company's portfolio and learning it really well, but be useful in a bunch of different places, they will do well. We've seen that in a lot of different places. We've been able to hire younger people and retain them, moving them from program to program based on their understanding of the solution its skill set, and its portability. It's been useful for high-speed multi-protocol storage in places with ever-increasing density. We have limits on how much power and cooling and rack space we have, and yet they've delivered every time. We needed a storage company that had mastery of multi-protocol, and this solution stands out. They especially stand out as a secure provider. We require solutions that we can run ourselves, that we can air gap since so much of what we do is either classified or very sensitive or cannot live in a public ecosystem. For us, the issue consuming AI has been the trust of the models given to us by third parties. We can't necessarily trust their provenance, what fed them, what originally trained them, or what gave them their worldview, for lack of a better term. We can't simply just trust that at face value since we know nothing about where it came from or what inferences it might make. We must assume that some AI inferences were made deliberately to damage or hurt national security systems. So the models that we start with tend to be very, very primitive, crude, and not well trained, so we have to train them much longer and not always with the availability of cloud that has inexhaustible capacity. A partner who understands this and provides consistency at all scales is very important.

Offers flexibility and top-notch technology

Tayo Olubanke

Managing Director at GCET

You can go to bed peacefully if you have a NetApp. If you have NetApp within your data center, you get to know about power failure if you are using it. Your NetApp will still come alive. Even if it does not come alive, I can say that it is not like other tools when it comes to dealing with power failure. The tool is affordable, and the technology is top-notch. It is the only technology that has software for what we call inline compression and deduplication. All the products under NetApp are aiming to use AI. I know that you can achieve whatever you want to do with NetApp EF-Series All Flash Arrays. I rate the tool a nine out of ten.

More Pure FlashArray X NVMe pros

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The high availability of the product is the most valuable feature."

"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."

"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."

"Overall stability is very good. It is a very stable solution."

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"On a scale of one to ten, I rate Pure FlashArray as ten."

"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."

"The most important features are the IOPS and the ease of the ONTAP manageability."

"NetApp's most valuable features are ONTAP, FabricPool, and media storage."

"The cloning and snapshot features are the most valuable. With snapshot backup, we can clone a big database in minutes. We take a lot of snapshots for clients in different environments."

"The most valuable feature is speed."

"The most valuable feature, primarily, would be speed. That's why we got it. Storage is costly but it's very, very fast. Very efficient, very fast."

"The tool has lowered latency."

"The initial setup was straightforward."

"There are two compression technologies available within it, and they are valuable because they allow for significantly higher data storage capacity and the retention of a larger number of snapshots on the system."

More NetApp AFF pros

"One of the most valuable features is the overall performance it provides. You're able to throw a pile of IOPS at it and it will handle that without much issue."

"Rapid deployment, easy integration management and cloning of areas."

"Its performance is most valuable. This solution is much faster than other as well as older storage solutions. The performance of the system is very good. We are getting 50 times better experience than the older storages. We are using AFF 300. It also has native cloud integration and most of the features."

"I like the performance aspect of EF Series. It basically provides everything that we are looking for as a solution, very low latency and very high performance."

"Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market."

"The product's initial setup phase can be managed easily and completed in 20 to 30 minutes. It is one of the fastest storage tools that you can implement."

"The speed is the most valuable feature."

"The most valuable feature is the ability to set a specific margin of performance to a specific workload."

More NetApp EF-Series All Flash Arrays pros

Cons

"There are some challenges with data encryption and reduction."

"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."

"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."

"Adding some functions to the product would be beneficial."

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

More Pure FlashArray X NVMe cons

"We would like to have more behavioral reporting."

"NetApp could improve its security and AI features. In the latest version, I would like to see some ransomware protection."

"We were migrating from Data ONTAP 7-Mode to its Cluster-Mode. Therefore, we had to get swing gear, then do the migration from loner gear and back onto our new gear. This was a bit difficult. It took us several months to do multiple migrations."

"To be more competitive in the industry, they can develop deduplication, compression, and smarter features in the same array instead of all-flash."

"The cost of this solution should be reduced."

"They could help with knowledge transfer. I'm working on sitting down and getting familiar with the different storage solutions and technologies that are already available and just need to keep myself abreast of what's coming up."

"The size of NetApp could be better. They're always about 40 pounds without the hard drives in them, so it would be great if there's a way to make them smaller yet keep the functionality. That would reduce the physical footprint."

"I would like NetApp to be more aware of organizations that don't run it on a public cloud. Everything is built on the cloud, so if you want to run BlueXP in an environment like ours, it's a real pain because it wants to host too much info on the cloud."

More NetApp AFF cons

"I've observed an issue when creating a new storage solution with NetApp EF-Series All Flash Arrays."

"The only major drawback is the replication between EF-Series units."

"The price of the All Flash solution is very high."

"They could improve overall scalability through performance. Denser capacity, which is doable, it is what the competition is doing."

"A little more manageability, a simpler management interface. It's not necessarily that it's way overly complex. It's just that it's not as easy as the FAS series."

"The initial setup phase of NetApp EF-Series All Flash Arrays is not straightforward and needs improvement."

"There could be better integration with some of our Cisco products."

"I would like to shrink it more, if we can. The smaller, the better."

More NetApp EF-Series All Flash Arrays cons

Pricing and Cost Advice

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"We pay approximately $50,000 USD per year in licensing fees."

"The licensing is on a yearly basis."

"The product is expensive."

"Given its price, Pure is not the first option."

"Our licensing fees are $500,000+ USD."

"With VMware, we pay $300,000 annually."

"As far as the licensing costs, everything is included in the license."

More Pure FlashArray X NVMe pricing and cost advice

"Once we did get into the NetApp ecosystem, we realized that the cost effectiveness was greater than we originally thought."

"I would like the pricing to be cheaper."

"NetApp AFF is an expensive solution."

"The total cost of ownership has decreased a great deal. As far as percentages, it's hard to gauge, but we did have quite a few personnel staying up, making sure batches ran well every night. Now, batches are being done by 8:00 in the evening, so we don't have to do that anymore. When you start adding the employee hours that we have for people working in the off-hours, and it is not an issue anymore, I suspect TCO might have gone down 25 percent."

"I would like it to be a lot less expensive, but it's been a very good solution for us."

"The pricing is good."

"I do not deal with pricing, but the pricing of NetApp and Dell seems pretty close. NetApp support is cheaper than Dell support."

"The stability of AFF alone has been a significant ROI."

More NetApp AFF pricing and cost advice

"The pricing of this solution is competitive with other vendors here in Egypt."

"It's a lot cheaper than what the other vendors have for the same type of environment. It saves us money."

"This solution is not available to many users because the cost is very expensive."

"Most of my customers pay for the license on a yearly basis. It can be expensive depending on the capacity number."

"Cheaper pricing is always good. NetApp has been doing everything the right way. They've been figuring out things really well, going in the right direction."

"he price point that we're getting is very competitive in the market. Since we are buying in such a large quantity, they gave us a huge discount."

"They need to improve its pricing. The storage market is dying. So, they need to improve the price because it should reach all people. NetApp is one of the top ones, and they are charging a little bit of royalty as compared to other storage solutions."

"They provide licenses upon purchase, so there's no need for additional licenses. Regarding additional expenses apart from the standard licensing fees, such as for support or maintenance, there aren't any. Updates take around twenty to thirty minutes, including rebooting the systems, and we haven't faced any problems with the NetApp EF-Series All Flash Arrays. We utilize various other storages like Fujitsu, IBM, and Dalian SIP, but the NetApp EF-Series stands out as we've had no issues throughout the entire year of usage."

More NetApp EF-Series All Flash Arrays pricing and cost advice

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Comparison Review

it_user186357

Solutions Architect with 51-200 employees

Jan 28, 2015

NetApp vs. XtremIO

Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…

What do you like most about Pure FlashArray X NVMe?

Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Educational Organization

33%

Computer Software Company

12%

Manufacturing Company

11%

Financial Services Firm

Computer Software Company

16%

Comms Service Provider

10%

Manufacturing Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...

What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...

What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?

The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...

What do you like most about NetApp EF-Series All Flash Arrays?

Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market.

What is your experience regarding pricing and costs for NetApp EF-Series All Flash Arrays?

One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to rene...

What needs improvement with NetApp EF-Series All Flash Arrays?

The support of the product is an area with certain shortcomings where improvements are required. I want NetApp's supp...

Dell PowerStore vs Pure FlashArray X NVMe

Comparisons

Compared 29% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 19% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 10% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 8% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs NetApp AFF

Compared 16% of the time

NetApp ASA vs NetApp AFF

Compared 9% of the time

Lenovo ThinkSystem DM Series vs NetApp AFF

Compared 8% of the time

Dell Unity XT vs NetApp AFF

Compared 8% of the time

Pure Storage FlashArray vs NetApp AFF

Compared 7% of the time

More NetApp AFF Competitors

Dell PowerStore vs NetApp EF-Series All Flash Arrays

Compared 28% of the time

Dell Unity XT vs NetApp EF-Series All Flash Arrays

Compared 13% of the time

Dell XtremIO vs NetApp EF-Series All Flash Arrays

Compared 11% of the time

NetApp ASA vs NetApp EF-Series All Flash Arrays

Compared 9% of the time

IBM FlashSystem vs NetApp EF-Series All Flash Arrays

Compared 9% of the time

More NetApp EF-Series All Flash Arrays Competitors

Product Reports

Pure FlashArray X NVMe

Download Pure FlashArray X NVMe product report

NetApp AFF

Download NetApp AFF product report

NetApp EF-Series All Flash Arrays

Download NetApp EF-Series All Flash Arrays product report

NetApp EF-Series All Flash Arrays report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS

NetApp EF540, NetApp EF-Series

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

The NetApp A-Series and C-Series are AFF storage arrays that deliver high performance, scalability, and simplified data management for a wide range of workloads. They are designed for organizations that need to improve the performance and agility of their applications, while also reducing costs and complexity.

NetApp A-Series and C-Series feature a scale-out architecture that can be scaled to meet the needs of your growing business. They also support a wide range of built-in data protection and data security features, including snapshots, replication, disaster recovery, and autonomous ransomware protection.

AFF A-Series all-flash systems deliver industry-leading performance, density, scalability, security, and network connectivity.

AFF C-Series systems are suited for large-capacity deployment as an affordable way to modernize your data center to all flash and also connect to the cloud.

NetApp AFF Benefits

Speed up your critical applications with lightning-fast end-to-end NVMe enterprise all-flash arrays.
Increase Performance: AFF A-Series systems deliver industry-leading performance proven by SPC-1 and SPEC SFS industry benchmarks, making them ideal for demanding, highly transactional applications such as Oracle, Microsoft SQL Server, MongoDB databases, VDI, and server virtualization.
Save up to 95% of rack space and up to 85% of power and cooling cost over hybrid flash storage.
Reduce cost with guaranteed storage efficiency.
Realize even greater savings by tiering cold data to the cloud easily.
Simplify Operations on premises or in the cloud: Eliminate fragmented and redundant toolsets and combine visibility and manageability of storage instances with data services in a unified control plane across the hybrid cloud.

NetApp AFF Features

Expand capacity with nondisruptive scaling in a cluster without silos or data migration.
Manage data with the ultimate flexibility of unified support across different storage media and protocols, on premises or in the cloud.
Scale performance with technology innovations of NVMe/FC and NVMe/TCP connectivity.
Safeguard your data with best-in-class data security, ransomware protection, multifactor admin access, secure multitenant shared storage, and in-flight and at-rest encryption.
Simplify backup and recovery with built-in application-consistent data protection.
Achieve business continuity and fast disaster recovery with zero data loss and zero downtime.
Scale out to 24 nodes, 367PB of effective capacity, and 4 million IOPS non-disruptively.

Reviews from Real Users

NetApp AFF stands out among its competitors for a number of reasons. Two major ones are its high performance and simplicity. PeerSpot users take note of the advantages of these features in their reviews:

PeerSpot user and Storage Administrator, Daniel Rúnar Friðþjófsson, comments “AFF has helped to simplify our infrastructure, while still getting very high performance for our business-critical applications. Having all these things working well on one solution is really good. We run this as the backbone for both Hyper-V and VMware as well as an archive location for Rubrik. So, it is great having one solution that can do it all.

Because of the ease of it all, you have a highly tunable, high-performance storage system that alleviates a lot of problems. With its ease of management, you can quickly get your work done and go onto the next thing on your list.”

Additionally, Mohan Reddy, Sr. Technology Architect at a Pharma/Biotech company comments on how “NetApp's ONTAP data management software has also made tasks simpler for us. There's no question about that. It has helped us run operations very quickly, saving us a lot of time. Before ONTAP, we used to spend a long time doing regular operations, but with the latest version of the tool, our day-to-day operations are much quicker and easier.”

NetApp

The NetApp EF560 all-flash array is an all-SSD storage system for applications that demand extremely high levels of performance and reliability. Requiring just 2U of rack space, the EF560 all-flash array combines extreme IOPS, microsecond response times, and up to 12GBps of bandwidth with leading, enterprise-proven availability features.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

DreamWorks Animation, FICO, Yahoo! Japan

RP Data, Western Oregon University, Toei Animation

NetApp AFF vs. NetApp EF-Series All Flash Arrays