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Salesforce Sales Cloud vs Zoho CRM comparison

Salesforce and Zoho are both solutions in the CRM category. Salesforce is ranked #2 with an average rating of 8.2, while Zoho is ranked #6 with an average rating of 8.2. Salesforce holds a 8.1% mindshare in CRM, compared to Zoho’s 3.1% mindshare. Additionally, 94% of Salesforce users are willing to recommend the solution, compared to 89% of Zoho users who would recommend it.
Salesforce Sales Cloud
Read 117 Salesforce Sales Cloud reviews
  • 5,106 Views
  • 3,676 Comparison Views
94% willing to recommend
Zoho CRM
Read 55 Zoho CRM reviews
  • 1,741 Views
  • 1,602 Comparison Views
89% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Jul 27, 2025

Salesforce Sales Cloud and Zoho CRM are prominent contenders in the CRM sector. Salesforce stands out due to its expansive app ecosystem and powerful integration capabilities, whereas Zoho CRM shines with its affordability and user-friendly design, making Salesforce more suitable for large enterprises while Zoho caters better to small and medium businesses.

Features: Salesforce Sales Cloud offers extensive customization and integration options, robust tracking features, and a multitude of valuable applications available on its AppExchange. This flexibility ensures a streamlined business process across various sales operations. Zoho CRM, renowned for being user-friendly and affordable, provides essential CRM functionalities combined with good customization capabilities. However, it lacks the extensive app ecosystem that Salesforce provides.

Room for Improvement: Salesforce Sales Cloud has room to improve in terms of complexity, cost issues, and integration challenges, with users noting limitations in reporting capabilities as the company grows. Zoho CRM needs enhancement in social media integrations, advanced automation, and template building, alongside improving support response time and scalability for larger enterprises.

Ease of Deployment and Customer Service: Both Salesforce Sales Cloud and Zoho CRM offer flexible deployment options, primarily through public clouds. Salesforce provides varying levels of support tied to the edition purchased, resulting in mixed feedback from users regarding technical support responsiveness. Zoho CRM, typically perceived as having good support, lacks the tiered options offered by Salesforce, leading to varied experiences based on subscription levels.

Pricing and ROI: Salesforce Sales Cloud is noted for its high cost, justified by its comprehensive features and integration prowess, offering significant ROI for larger enterprises. Various pricing models exist, but costs can escalate with additional features. Zoho CRM presents itself as a more cost-effective alternative with competitive pricing appealing to small and medium businesses, although its fewer advanced features and integrations are a trade-off for its lower cost. Both platforms enhance user efficiency, but Salesforce often delivers a greater ROI for larger organizations despite higher costs.

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To learn more, read our detailed Salesforce Sales Cloud vs. Zoho CRM Report (Updated: August 2025).
Buyer's Guide
Salesforce Sales Cloud vs. Zoho CRM
August 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
Salesforce Sales Cloud boosts data visibility, efficiency, team collaboration, and productivity, enhancing nonprofits' fundraising and grant competitiveness.
Sentiment score
6.5
Zoho CRM enhances sales and efficiency with automation, reducing costs and boosting productivity through real-time reporting and streamlined operations.
Many first-time CRM users are unaware of all features and best practices, so we guide them with use cases, sample work, or sometimes create a POC to show them how their system will look and the expected outcomes.
Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.
For more quotes and insights, download the Salesforce Sales Cloud report
No quotes available
For more quotes and insights, download the Zoho CRM report
 

Customer Service

Sentiment score
7.0
Salesforce Sales Cloud's support is efficient and helpful when paid, but free support is slow and basic.
Sentiment score
6.7
Zoho CRM support varies in quality and availability, with mixed reviews on communication and resolution efficiency across regions.
Support requires a subscription and when taken, the service is pretty nice.
For more quotes and insights, download the Salesforce Sales Cloud report
The 1.5 deduction from 10 is due to cultural communication differences based on where we're getting the support, as sometimes it takes a couple of times to communicate clearly enough for them to understand the issue.
There are multiple blogs and articles available online for self-help.
Sometimes, they don't understand what my actual needs are.
For more quotes and insights, download the Zoho CRM report
NJ
reviewer2180034 - PeerSpot reviewer
AU
Romani Labib - PeerSpot reviewer
 

Scalability Issues

Sentiment score
7.7
Salesforce Sales Cloud is scalable and adaptable across organizations but faces challenges with performance and licensing impact on scalability.
Sentiment score
7.8
Zoho CRM is scalable and integrates well for SMEs, though additional investments may be needed for full customization.
Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.
Salesforce is highly scalable and operates efficiently.
For more quotes and insights, download the Salesforce Sales Cloud report
The system is easy to understand, implement coding, and conduct training.
Zoho CRM is quite scalable; I have worked with clients who started with ten companies and have scaled up to managing 500 employees effectively within Zoho CRM.
For more quotes and insights, download the Zoho CRM report
NJ
SA
AU
JR
 

Stability Issues

Sentiment score
8.1
Salesforce Sales Cloud is stable and reliable, with high ratings, minor issues from configuration, and occasional performance slowdowns with large datasets.
Sentiment score
7.7
Zoho CRM is praised for stability and reliability, with minor speed issues, earning high user satisfaction ratings overall.
Salesforce Sales Cloud is very stable.
I have not experienced any degradation in Salesforce's performance.
For more quotes and insights, download the Salesforce Sales Cloud report
I find Zoho CRM to be 100% stable and reliable as far as I know.
I would rate the stability of Zoho CRM as a nine.
For more quotes and insights, download the Zoho CRM report
NJ
SA
JR
reviewer2180034 - PeerSpot reviewer
 

Room For Improvement

Salesforce Sales Cloud is complex and expensive, with user interface, integration, scalability, and customization challenges impacting usability.
Zoho CRM needs better integration, user interface, pricing, scalability, automation, and improved customer support and documentation.
Compared to AWS, it is slower, which could be a hindrance.
With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.
For more quotes and insights, download the Salesforce Sales Cloud report
The platform does not save code versions similar to GitHub, where you can compare new versions with previous ones.
Some organizations may prefer not to have their data on the internet since Zoho CRM runs as a cloud service.
The main improvement needed for Zoho CRM is introducing SQL code for reports, similar to what's in Zoho Analytics.
For more quotes and insights, download the Zoho CRM report
SA
NJ
AU
Romani Labib - PeerSpot reviewer
JR
 

Setup Cost

Salesforce Sales Cloud is costly but valued for ROI, with pricing varying by edition and negotiable for discounts.
Zoho CRM provides flexible and competitive pricing, starting at $12 per user, with comprehensive plans like Zoho One available.
This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.
Without negotiation, costs can become expensive.
I would rate the price for Salesforce Sales Cloud as a three, where one is a high price.
For more quotes and insights, download the Salesforce Sales Cloud report
Zoho CRM and all of Zoho's software are quite affordable because they are specifically designed for small and medium businesses.
For more quotes and insights, download the Zoho CRM report
Kamal Deep - PeerSpot reviewer
NJ
Luís Silva - PeerSpot reviewer
JR
 

Valuable Features

Salesforce Sales Cloud enhances sales efficiency with customization, integration, automation, and analytics, appealing to organizations seeking seamless processes.
Zoho CRM offers customization, integration, analytics, and affordability, making it ideal for startups and businesses needing robust tools.
Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.
The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.
The biggest benefit of the Salesforce Sales Cloud is a centralized point, a centralized source of truth for customer-related information; you centralize all the information in a single database, and that's the biggest benefit.
For more quotes and insights, download the Salesforce Sales Cloud report
The most valuable aspect of CRMs, including Zoho CRM, Salesforce, and Microsoft Dynamics, is automation capabilities.
You can customize everything—what you sell, be it products, services, or projects.
The most valuable features of Zoho CRM so far include Deluge script, which are custom functions, workflows which are mostly used while creating flows, and custom layouts which are used when adding extra fields or validations.
For more quotes and insights, download the Zoho CRM report
SA
NJ
Luís Silva - PeerSpot reviewer
AU
Romani Labib - PeerSpot reviewer
JR
 

Categories and Ranking

Salesforce Sales Cloud
Ranking in CRM
2nd
Ranking in Opportunity Management
1st
Ranking in Sales Force Automation
2nd
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
117
Ranking in other categories
Conversation Intelligence Software (3rd)
Zoho CRM
Ranking in CRM
6th
Ranking in Opportunity Management
5th
Ranking in Sales Force Automation
4th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
55
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Salesforce Sales Cloud is 8.1%, down from 10.6% compared to the previous year. The mindshare of Zoho CRM is 3.1%, down from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Kamal Deep - PeerSpot reviewer
Experience exceptional project enhancements and seamless automation integration
Salesforce Sales Cloud itself is a wonderful solution, and there are two different versions: Lightning and classic. The Lightning version is a new generation version compatible with any mobile device, whether it's a phone, iPad, or any size of screen. The reporting and analytics functionalities, especially with the Einstein feature, are wonderful because it allows for analysis of data regarding your opportunity pipeline, giving insight into how long it will take to close deals. This gives a great understanding of running different levels of campaigns and defining smart workflows, where if one task is done, the other task can automatically get created and assigned to different team members. This flexibility is a key benefit of Salesforce Sales Cloud. Lead management is a great feature in Salesforce Sales Cloud because if you go for enterprise and above licenses, you can define different record types. For example, if one company is into two different businesses such as real estate and car reselling, both being opposite, this can be defined in Salesforce Sales Cloud, allowing for different workflows, fields, and mechanisms that do not affect each other's operations. The predictive insight feature known as forecasting is a very old feature of Salesforce Sales Cloud, giving predictions based on your pipeline and previous opportunity closings. The new Einstein analytics feature is more advanced and is enabled with AI, providing better forecasting based on your current pipeline. Salesforce Sales Cloud is working smartly with AI to help close more deals based on opportunity stages, trends, and industries, advising on the steps to take next. Lead generation is the most important thing because every sale starts from the lead. At the lead level, different stages and resources can be defined. You can capture leads from various resources, with Salesforce Sales Cloud offering a web-to-lead feature and integrations with LinkedIn to fetch data. Once a lead is qualified and converted into opportunities, there are stages with percentages, and workflows can help in easily closing deals.
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Romani Labib - PeerSpot reviewer
Customization options empower workflow management, though support understanding can be enhanced
Currently, I am still working with Azure and I use the Azure products for my current work. I use Azure Active Directory. I don't use products like App Service from Azure or Azure Logic Apps, Front Door, but I think it's very straightforward. Once I take the first step to use Azure, I can track myself to use another application, program, or module in Azure. I use Office 365 because we actually have Exchange mail server 2019 on premises. In the last few months, I upgraded from Exchange on premise to use Office 365, which is faster, easier to troubleshoot, and more secure. I use Remote Desktop Services (RDS) as the best solution because I make a private server in my data center room. I have many users that need to access the internet, so I don't join the server to my domain because if I have any malware or other attacks, I can resolve it easily without any damage to my internal network. Microsoft RDS is more user-friendly and easier to use compared to RDS from Azure Microsoft or another provider. I purchase Microsoft Remote Desktop Services directly from Microsoft. I have had an MCSE and Microsoft account for 15 years. I work with SharePoint and Exchange, which are famous applications through Microsoft and Office 365. For daily tasks, I use Microsoft tools and Linux tools because I have applications like CRM, ERP, and HRM running over CentOS, an operating system by Linux. Regarding CentOS, in Egypt, we have issues paying for things from the internet, especially due to the large margin between US dollars and Egyptian pounds. CentOS is totally free from the internet, so I create ISO and install it on the server to use all features, policies, and security modules. Currently, I use 3CX as voice solutions, and Asterisk is the Linux platform I use, along with firewalls by Linux called pfSense. All data centers in my company have products between Microsoft and Linux systems. For DNS, I use deDNS to make remote access or subdomains from deDNS organization. Sometimes, I pay for a main domain from HostGator and re-route the domain to my data centers. Based on other competitors, I would rate Zoho CRM's price as a five, as it has a middle-range price compared to others. Overall, I rate Zoho CRM a seven out of ten.
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
9%
Manufacturing Company
8%
University
6%
Manufacturing Company
9%
Computer Software Company
8%
University
8%
Educational Organization
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Salesforce Sales Cloud?
The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
See all answers
What needs improvement with Salesforce Sales Cloud?
With today's generative AI capabilities like ChatGPT ( /products/chatgpt-reviews ), it should be possible to directly communicate with the software rather than navigating through the entire system ...
See all answers
What is your primary use case for Salesforce Sales Cloud?
I generally use Salesforce Sales Cloud ( /products/salesforce-sales-cloud-reviews ) for our sales process, setting up the entire opportunity lifecycle from lead generation to contract closure. It h...
See all answers
What do you like most about Zoho CRM?
Zoho CRM integrates easily with customer service workflows.
See all answers
What is your experience regarding pricing and costs for Zoho CRM?
I rate the pricing as a five out of ten, as it offers good value for money.
See all answers
What needs improvement with Zoho CRM?
The UX for the product in general is probably below standard compared to some of the other CRMs.
See all answers
 

Comparisons

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Compared 20% of the time
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Oracle CX Sales vs Salesforce Sales Cloud
Compared 5% of the time
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Compared 4% of the time
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Compared 2% of the time
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Compared 39% of the time
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Compared 7% of the time
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monday.com for Enterprise vs Zoho CRM
Compared 7% of the time
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Pipedrive vs Zoho CRM
Compared 5% of the time
Microsoft Dynamics CRM vs Zoho CRM Logo
Microsoft Dynamics CRM vs Zoho CRM
Compared 5% of the time
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Product Reports

Buyer's Guide
Salesforce Sales Cloud
July 2025
Salesforce Sales Cloud reportDownload Salesforce Sales Cloud product report
Buyer's Guide
Zoho CRM
July 2025
Zoho CRM reportDownload Zoho CRM product report
 

Also Known As

Sales Cloud, SFDC, Salesforce
No data available
 

Overview

Salesforce Sales Cloud is a comprehensive CRM platform designed for efficient lead management, sales forecasting, and customer engagement, offering extensive customization and cloud-based accessibility.

Aimed at enhancing business efficiency, Salesforce Sales Cloud supports core business processes like CRM, lead and opportunity management, sales forecasting, and customer engagement. Its robust integration capabilities allow seamless connectivity with ERP systems and various applications. The platform offers pipeline tracking, process automation, and advanced sales cycle management. Users appreciate its cloud-based accessibility, allowing teams to operate remotely and manage sales operations effectively. However, users highlight concerns about its complexity, cost, and the need for a more intuitive interface.

What features does Salesforce Sales Cloud offer?
  • Customization: Tailor the CRM to meet specific business requirements.
  • Robust Reporting: Comprehensive analytics and data insights.
  • Lead Management: Efficiently manage and convert leads.
  • API Integration: Seamless connectivity with multiple applications.
  • Cloud Accessibility: Work from anywhere with cloud-based access.
What benefits should be evaluated in Salesforce Sales Cloud reviews?
  • Enhanced Productivity: Streamline sales processes with automation.
  • Improved Collaboration: Facilitate team coordination and client engagement.
  • Accurate Forecasting: Make informed decisions with reliable sales forecasts.
  • Flexibility: Accommodate diverse industry needs with ease.
  • Legacy System Integration: Efficiently update and integrate with existing systems.

Salesforce Sales Cloud is widely implemented across industries such as finance, healthcare, and retail, supporting sales teams in tracking and managing sales operations. Its use extends to reporting, collaboration, and enhancing client interactions, allowing companies to tailor Salesforce to meet industry-specific requirements efficiently.

Salesforce

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho
 

Sample Customers

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
Buyer's Guide
Salesforce Sales Cloud vs. Zoho CRM
August 2025
Free Report: Salesforce Sales Cloud vs. Zoho CRM
Find out what your peers are saying about Salesforce Sales Cloud vs. Zoho CRM and other solutions. Updated: August 2025.
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