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Sprinklr vs Zendesk comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Aug 25, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Sprinklr
Ranking in Community Platforms
1st
Average Rating
8.0
Number of Reviews
11
Ranking in other categories
Customer Experience Management (8th), Social CRM (1st), Customer Feedback Management (2nd), Social Media Management Solutions (1st), Digital Experience Platforms (DXP) (3rd)
Zendesk
Ranking in Community Platforms
2nd
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
61
Ranking in other categories
CRM Customer Engagement Centers (6th), CRM (18th), Help Desk Software (8th), IT Service Management (ITSM) (7th), Sales Force Automation (8th), Reporting (14th), Knowledge Management Software (4th)
 

Mindshare comparison

As of October 2025, in the Community Platforms category, the mindshare of Sprinklr is 16.4%, up from 14.6% compared to the previous year. The mindshare of Zendesk is 20.7%, up from 20.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Community Platforms Market Share Distribution
ProductMarket Share (%)
Sprinklr16.4%
Zendesk20.7%
Other62.900000000000006%
Community Platforms
 

Featured Reviews

Leonid Mironov - PeerSpot reviewer
Facilitating data-driven decisions with powerful reporting and case management
The most valuable features are case management and reporting. The Unified-CXM Platform also helps in data aggregation and offers the capability to export data in different formats and integrate it with common CRMs like Microsoft 360 or Salesforce. Additionally, the ability to manage access to the data and ensure visibility to third parties is quite beneficial. The solution allows me to take data-driven decisions and identify gaps within the business by collecting and labeling data extensively.
JohanSkibdahl - PeerSpot reviewer
Automating customer support with advanced AI capabilities and seamless communication
Zendesk has been invaluable in automating communications such as email and phone calls. It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities. This intelligent tool can manage complex queries before users even realize they are interacting with a non-human. Additionally, we have integrated Zendesk with Datto and Klaviyo, enhancing our workflows.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The interface is the most valuable feature to me."
"The most valuable features are case management and reporting."
"Everything is integrated in one platform."
"The most important feature of Sprinklr is its high availability since it is a cloud solution."
"AI manages customer interactions really well, and the flow becomes easier."
"The most effective feature is the automation of the routing engine."
"Customization and custom rule engines are highly valuable, enabling the creation of custom rules tailored to specific needs."
"The scheduling feature is, of course, key just so I can do it in one sitting, plan out the month, and be ahead of everything."
"One of the most valuable features is that Zendesk gives you a lot of configurability, and a lot of leeway in terms of customizing the look and theme. Zendesk offers you the facility to design your own landing page, as well as the look and feel of the entire knowledge base. At the same time, they offer themes that you can simply purchase and implement. Either way, it can really be turned into the right look and feel of the knowledge base required by our company, which is very important—if you have a bland-looking page, most of the time, people will lose interest. Zendesk also allows you to test the customizations before you publish it. It gives you a sandbox location where you can test everything new that you're trying to create and publish, which is very interesting."
"It is a scalable solution."
"The initial setup is simple and straightforward."
"The most valuable feature is the trackability of incoming requests. The system keeps a comprehensive history of work requests, making it a useful tool for our internal processes."
"Its agility and simplicity are the most valuable features. This tool is very user-friendly."
"The most valuable features of Zendesk Support are collaboration, reports, and a self-service portal. The customer and team can see all the information needed from the portal."
"It has good management, the ability to sign tickets based on content, the multi-channel support, the self service portal, the integration with Salesforce, the setup process, and the product features as we are currently using them."
"It's a very stable tool, very powerful."
 

Cons

"Sprinklr could be more drag-and-drop friendly."
"Sometimes I'll log into LinkedIn, and it won't show the scheduled post."
"When onboarding new users, the platform requires a lot of fine-tuning, which demands certain expertise on the customer side."
"There could be more videos on how to use Sprinklr."
"The interaction and integration with our CRM should be improved, especially to ensure security with on-premises solutions and to be suitable for banking environments."
"If I compare Sprinklr with NICE, people still opt for NICE. This is because they are not as confident with the use cases of Sprinklr, even though Sprinklr is trying to improve."
"Their support team should opt for phone calls over emails to resolve issues faster."
"Sprinklr should consider not charging for everything. Services such as premium support and onboarding should be part of the deal."
"Zendesk's stability on inbound calls could be improved as compared to Talkdesk."
"Zendesk Guide's customization could be improved. I would like it to be easier and maybe open-sourced, so that if you have a developer in your company, you can do it yourself. Right now, that isn't allowed, so you need to have it done via the integrator. Another improvement—this is nit-picking—is that it could be less easy to make changes. Some things are so easy that they sometimes look a little amateur-ish. Most of the templates are built-in so they can be used directly, so they are very simple."
"It wasn't easy to set up so we're only using a third of all of the features,"
"The dashboard could be better."
"The data you get when logged in to Zendesk Support differs from the data you get when you programmatically query Zendesk Support through its API because of a sync time delay."
"The solution itself wasn't easy to set up."
"There could be improvements in integration, which can be achieved with APIs or tools like Zapier."
"The solution could integrate better with QR codes from some websites such as Facebook."
 

Pricing and Cost Advice

Information not available
"Zendesk's licensing is not cheap. For Enterprise, we are paying $200 per agent. It's a per-month cost, so it's pretty steep. There are some services you need to pay extra for. For example, with Zendesk Guide, we had to buy the most expensive offering in order to get Multibrand and everything. We also had to pay a lot of money for themes."
"We pay for the solution on a yearly basis and my understanding is that the cost is about $30,000. That's the cost for 24 to 25 agents."
"There are different plans that are offered. We are using the entry-level plan. The overall price of the solution should be reduced. The price is too high."
"From what I hear, Zendesk's pricing is a little expensive."
"You have to pay extra for better support. So it's not only the license that you pay for, but you have to pay extra for the support as well."
"The price is very competitive."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Energy/Utilities Company
8%
Computer Software Company
7%
Retailer
7%
Computer Software Company
21%
Manufacturing Company
7%
Performing Arts
6%
University
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise5
Large Enterprise6
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise20
Large Enterprise11
 

Questions from the Community

Why is Sprinklr famous for its social media feature?
As a digital experience platform with many features, Sprinklr includes the feature for better social media and sales outreach and is famous for it because many competitors don’t offer it. If you us...
Is Sprinklr a free digital experience platform?
No, Sprinklr isn't a free DXP but it does offer a 30-day free trial. It's not offered for all of its features, though. I looked and at the moment you can get a free trial for only Lite (meaning no...
Can Sprinklr help a company provide good customer support?
I think if you're looking for a digital experience platform that values your customers most, you're asking about the right one, as the whole philosophy Sprinklr seems to have is about your clients...
What do you like most about Zendesk Support?
I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding and searching for specific tickets. The search and navigation tools are easy to ...
What is your experience regarding pricing and costs for Zendesk Support?
Zendesk's pricing is reasonable. It is not the cheapest solution nor the most expensive, but it provides value for money.
What needs improvement with Zendesk Support?
I'm going to piggyback on what I said regarding Freshdesk concerning what could be better in Zendesk: incorporate more AI. I know many CRM tools are already on the way to do that.
 

Comparisons

 

Also Known As

Get Satisfaction, Unified-CXM Platform
Zendesk Support, Zendesk Guide, Zendesk Sell
 

Overview

 

Sample Customers

GoDaddy, Samsung, GAP, P&G, Nike, Cisco, Intel, NHL, Dell, Groupon, Starwood Hotels & Resorts, Virgin America, Frontier Airlines
Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
Find out what your peers are saying about Sprinklr vs. Zendesk and other solutions. Updated: September 2025.
868,787 professionals have used our research since 2012.