Melissa Data QualityMelissa Data Quality enhances address accuracy and reduces duplicates, aids in geocoding, NCOA updates, and parsing. Users appreciate SSIS integration and Personator's data standardization. Address validation boosts communication, with low costs and ease of use. Enhancements needed in address verification, documentation, and phone handling. Scalability and integration are concerns.
This vendor has no equal in pricing for equivalent functionality.
It's affordable.
